Justin White
Good. Better. Broker.
What does it take to succeed in the mortgage industry? Brokers who are “All In” with United Wholesale Mortgage know better than anyone and want to share their knowledge with you in a new podcast called Good. Better. Broker. – your go-to source for expert advice from the best in the industry. From big cities to small towns and large companies to one-person shops, you’ll hear from brokers all across the country and learn how to earn new business from some of the top producers who maximize the benefits of being an independent mortgage broker. Good. Better. Broker. also provides you best practices...
Where to listen?
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Episodes
Your Next Loan Is Sitting Across the Table | Episode 127 07.07.2026 17:30
The following guest sits down with host Justin White: • Michelle Chretien – Branch Manager, Milestone Mortgage Solutions Meeting Clients in Person Creates Stronger Relationships and More Business Opportunities Whether it’s through text, video message or even social media, there have never been more ways for loan originators to communicate with borrowers. That said, face-to-face interactions are...
How to Serve Those Who Served Us | Episode 126 23.06.2026 21:19
The following guest sits down with host Justin White: • Anthony Lee – CEO and Founder, Veterans Alliance Home Loans Showing up For the Military Veteran Community Requires a Keen Understanding of the VA Loan From the military to marathons to mortgages, Anthony Lee knows what it takes to get across the finish line. He’s now using that same approach to lift the veteran community. How can mortgage l...
Rinse and Repeat: Why Every Loan Experience Needs to Be the Same | Episode 125 09.06.2026 17:53
The following guest sits down with host Justin White: • Justin Kelly – President and CEO, CPF Mortgage Why an Assembly Line Loan Process Helps Borrowers, Agents, and Staff Members On the surface, delivering the same loan experience every time may not seem like a huge deal. But when you consider what a repeatable process has done for Justin Kelly’s company, you’ll understand why it’s important. H...
UWM LIVE! Megacast Part 2 | Episode 124 26.05.2026 1:18:31
The following guests sit down with host Justin White: • Eric Wilson – Freddie Mac • Roger Moore – Loan Pronto • Jason Kindler and Aaron Bacus – First Coast Mortgage • Julie Grushoff – Clear Choice Lending • Jaxzann Riggs – The Mortgage Network • Kristen Genovese – CMS Mortgage Solutions • Mike Fawaz – Origina8 UWM Live! Attendees Discuss All Things Mortgage Industry and Beyond For th...
UWM LIVE! Megacast Part 1 | Episode 123 19.05.2026 52:27
The following guests sit down with host Justin White: • Allison Thenhaus – C2 Financial • Mahb Rahman – Safetrust Mortgage • Dakota Baisa – Powell Home Mortgage • Jessica Benge – Benge Mortgage • Lamont Harris – Harris Capital Mortgage UWM Live! Attendees Join us to Discuss How They’re Generating Business For the fifth year in a row, thousands of independent mortgage brokers gathered in...
A Pre-Approval Strategy Guaranteed to Win Deals | Episode 122 12.05.2026 23:37
The following guest sits down with host Justin White: • Lucas Vanderbosch – Mortgage Broker, Mitten Mortgage Lending A Young LO’s Approach to Fully Educating Clients is Helping his Business Take Off Mortgage brokers only get one chance to make a first impression. By educating clients on what they can truly afford, LO’s set themselves up to not get shopped. How can mortgage brokers win more deals...
Building a Destination Broker Shop for Top Originators | Episode 121 28.04.2026 24:03
The following guest sits down with host Justin White: • Alex Madonna – Mortgage Broker, Trust One Financial Why a Top Retail Lending Executive Decided to Open his Own Independent Mortgage Broker Shop After a long and very successful career at a large retail mortgage lender, Alex Madonna has made a pivot to the mortgage broker space. Why does he believe the wholesale channel is the place to plant...
Why the Best Time to Evaluate Your Business is Now | Episode 120 14.04.2026 15:48
Why the Best Time to Evaluate Your Business is Now The following guest sits down with host Justin White: • Joey Rivero – Mortgage Broker, Clear Choice Lending Working On Your Business Instead of Working in the Business as a Strategy for Growth For even the most seasoned or successful mortgage broker, there comes a point when you have to figure out the best use of your time. How can brokers deter...
Read the Room: How to Network Like a Pro | Episode 119 31.03.2026 28:15
The following guest sits down with host Justin White: • Brent Busch – Mortgage Broker, Edge Home Finance Planning Interactions at Networking Events That Make Sense and Cents Attending networking events is a great way for mortgage brokers to meet referral partners and clients. However, simply showing up isn’t a strategy for success. How can LOs set themselves up to have conversations that lead to...
Level Up Your Purchase Game | Episode 118 17.03.2026 17:58
The following guest sits down with host Justin White: • Ashley Bedford – Broker-owner, Appli Home Loans Refinances will come and go but people will always need to buy homes, and real estate agents need reliable lending partners who will be there for them. How can mortgage brokers stay focused on purchase business regardless of the market? Listen to Episode #118 of Good. Better. Broker. to learn...
Aligning Mortgage Strategy With Financial Health | Episode 117 03.03.2026 24:32
The following guest sits down with host Justin White: • Michael Harris – CEO, United Mortgage Corporation of America Taking an Education-First Approach to Align Mortgage Strategy With Financial Health A mortgage can be a powerful tool to help consumers improve their overall financial well-being. If loan originators take that approach, it can be a huge win for their business. How can LOs harness...
Structuring Your Comp to Win More Deals | Episode 116 17.02.2026 15:32
The following guest sits down with host Justin White: • Nicolas Toscano – Mortgage Loan Originator, Barrett Financial Running a Successful Mortgage Business With Low Compensation and Overhead There are several levers a mortgage broker can pull to set themselves apart from the competition. That said, nothing beats great service at a great price. How can mortgage loan originators deliver the kind...
Talk, Connect, Close: Mastering the Journey From Dialogue to Deal | Episode 115 03.02.2026 19:27
The following guest sits down with host Justin White: • Mike Miklaus – Broker-owner, Integrity Mortgage Conversations are the Lifeblood of Business for Mortgage Loan Originators Local mortgage brokers are winning market share, in part, because they are focused on relationships instead of transactions. To form those relationships, they need to have meaningful conversations with the people in thei...
Keep Your Friends Close and Your Agents Closer | Episode 114 20.01.2026 14:38
The following guest sits down with host Justin White: • Courtney Crowder - Broker-owner, Phoenix Lending Group When Your Social Circle is Mostly Real Estate Agents, Business Comes Naturally Every mortgage loan originator has a different strategy for how they get referrals from real estate agents. For Courtney Crowder, it happens naturally because most of the agents she works with are her friends...
How to Find the Right Referral Partners | Episode 113 06.01.2026 21:03
The following guest sits down with host Justin White: • Tammy Saul - Broker-owner, Federal Hill Mortgage How to Surround Yourself with Real Estate Agents Who Lift You and Your Business Tammy Saul has more than one hundred real estate agents who send her referrals, but it’s the agents she doesn’t work with who have elevated her production. How should mortgage loan originators determine who they s...
Best of 2025 | Episode 112 23.12.2025 16:40
The following guests sit down with host Justin White: • Eric Katz, Independence Home Loans • Michael Cain and Tracy Campagna, SD Mortgage Couple • Craig Snell, Milestone Mortgage Solutions • Carrie Gusmus, Aslan Home Lending • David Kakish, Anchor Home Loans Highlights From Our 5 Most Downloaded Episodes of 2025 How to nail the first 90 seconds of a sales call. Attracting real estate age...
How to Own an Open House | Episode 111 09.12.2025 23:53
The following guest sits down with host Justin White: • Steve White – Loan Officer, Milestone Mortgage Solutions Maximize Opportunities at Open Houses With a Strategic Approach to Networking Open houses present a big opportunity for mortgage loan originators to get more business – but only if they have a gameplan going in. What should LOs do at an open house to turn leads into loans? Listen to E...
Purpose and Presence: Finding Your Rhythm as a Mortgage Broker | Episode 110 25.11.2025 15:28
The following guest sits down with host Justin White: • Alysha Boles – Mortgage Advisor, Edge Home Finance Stop Comparing Yourself to Others and Start Running Your Business to Fit Your Vision One of the best parts of being an independent mortgage broker is that there’s no cookie-cutter way to do it. How can mortgage brokers have a business that aligns with their professional and personal goals?...
Referral Goldmine: How to Turn Value Into Endless Leads | Episode 109 11.11.2025 19:44
The following guests sit down with host Justin White: • Chirag Rachhadia and Vipul Hapani, Vema Mortgage Earn Client Referrals by Providing Immeasurable Value Through Service It’s a dream scenario for any mortgage loan originator – leads falling into your lap. How can mortgage brokers get to a point where clients regularly refer them business? Listen to Episode #109 of Good. Better. Broker. to l...
How to Make a Mortgage Feel Personal | Episode 108 28.10.2025 18:27
The following guests sit down with host Justin White: • Loli Martinez Calbert and Alix Pate, Dream Team Lending Mortgage Brokers Who Treat Their Clients So Well They Become Friends ‘Fast, friendly and efficient’ isn’t just a tagline for Dream Team Lending – it’s how they run every facet of their business. How can mortgage brokers attract clients simply by showing how invested they are in their e...
Power Partners: Secrets to Thriving as Broker-Owners | Episode 107 14.10.2025 26:13
The following guests sit down with host Justin White: • Taylor Coulton and Jeff Summy, Co-founders, Federal First Lending How Brokers Can Navigate Building a Company With a Partner Behind every successful partnership is an ability to compromise and complement one another. For the broker-owners of Federal First Lending, company strategy is guided by one fundamental question – what is going to bri...
Be an Outdoor Cat: Why LOs Need to Hunt for Business | Episode 106 30.09.2025 26:30
The following guest sits down with host Justin White: • Wade Betz – Branch Manager, Mpire Financial Successful Loan Originators Focus on Actions That Involve Old School Sales Tactics Mortgage loan originators can’t sit back and wait for loans to come to them. What do outdoor cats have in common with the most successful LOs? Listen to Episode #106 of Good. Better. Broker. to learn about tried-and...
How to Build Lead Flow and Loyalty | Episode 105 16.09.2025 21:18
The following guest sits down with host Justin White: • Mitch Hamilton – CEO, Sr. Mortgage Broker – Three Point Mortgage Delivering Consistent Value for Past Clients Makes Them Answer Your Phone Calls Staying in front of clients is essential for mortgage loan originators, but that doesn’t mean they should call to just ‘check in.’ How can LOs add value by calling with a purpose? Listen to Episode...
Be a Student Loan Debt Hero | Episode 104 02.09.2025 23:05
The following guest sits down with host Justin White: • Pam Marron – Loan Originator, Innovative Mortgage Finding Solutions for Aspiring Homeowners Who Are Struggling With Student Loan Debt Of the more than 42 million student loan holders in the U.S., it’s estimated that only 10 million are current on their payments. That means there’s lots of opportunities for mortgage professionals to help. Ho...
How to Use Cross Quals as a Long-Term Growth Strategy | Episode 103 19.08.2025 23:35
The following guest sits down with host Justin White: • Joey Roquet – Vice President, Secure Choice Lending Make Listing Agents Look More Professional to Sellers by Doing Cross Qualifications Targeting listing agents isn’t something a lot of mortgage loan originators do, but it can be a very effective long-term play for earning business. How do cross qualifications help LOs build brand capital w...
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