Global Gurus

Paul Hutchinson, the primary investor and executive producer of the film Sound of Freedom which is a composite of various true stories, played a critical role in the rescue of over 120 victims in Colombia from child trafficking organizations.  That event inspired him to start the Child Liberation Foundation, an organization actively involved in the fight against child trafficking, a form of m...

Paul Hutchinson, the primary investor and executive producer of the film Sound of Freedom which is a composite of various true stories, played a critical role in the rescue of over 120 victims in Colombia from child trafficking organizations.  That event inspired him to start the Child Liberation Foundation, an organization actively involved in the fight against child trafficking, a form of m...

Richardo Franco Romo, Global Commercial Director of PRODENSA, explains the many advantages of setting up operations in Mexico, a significant investment destination for US and foreign companies due to its strong economy, stable macroeconomic factors and vastly improved infrastructure. In 2023, Mexican exports were $500 billion with 86% coming to the US. Ricardo also shares the many special bonuses...

Richardo Franco Romo, Global Commercial Director of PRODENSA, explains the many advantages of setting up operations in Mexico, a significant investment destination for US and foreign companies due to its strong economy, stable macroeconomic factors and vastly improved infrastructure. In 2023, Mexican exports were $500 billion with 86% coming to the US. Ricardo also shares the many special bonuses...

Teo Husemann, the head of Reebok in Mexico, shares his experiences with a global strategy and local execution. He explains how Reebok’s marketing is similar to the US but has different channels, e-commerce, and seasonality. Marketing issues involve distribution; segmenting for each channel; pricing; different user experiences among Addias, ASICS and Reebok; the uncertainty of duties and taxes, and...

Teo Husemann, the head of Reebok in Mexico joins us to share his experience working on team development and strategic thinking with brands such as Pepsi, Nokia, Adidas, and others. He explains how Reebok’s marketing is similar to the US but has different channels, e-commerce, and seasonal weather. Teo talks about the differences between the brand promises of Adidas, ASICS, and Reebok, and explains...

Running large departments for Fortune 100 companies at home and abroad, Victoria Pelletier, a CEO by age 41, breaks norms and molds to achieve desired outcomes … while explaining why she is not conforming. At her large and complex companies, she motivates her teams by asking what challenge they are solving and what success looks like for each person …. In essence, reshaping the way companies deliv...

Running large departments for Fortune 100 companies at home and abroad, Victoria Pelletier, a CEO by age 41, breaks norms and molds to achieve desired outcomes … while explaining why she is not conforming. At her large and complex companies, she motivates her teams by asking what challenge they are solving and what success looks like for each person …. In essence, reshaping the way companies deliv...

How have companies developed a global strategy which includes various marketing channels such as R&D; manufacturing; marketing; and distribution, including online sales? Digital marketing is more focused on product, price, promotion, location, and customer experience, all of which are elements within a company's control. Vinod Jain shares examples of standardized products, including Activia pr...

How have companies developed a global strategy which includes various marketing channels such as R&D; manufacturing; marketing; and distribution, including online sales? Digital marketing is more focused on product, price, promotion, location, and customer experience, all of which are elements within a company's control. Vinod Jain shares examples of standardized products, including Activia pr...

Awareness. Acceptance. Action. These are the three steps to implement corporate changes as explained by Tim Van Mieghan, the co-founder of the ProAction Group, a Chicago-based consultancy that revitalizes stale or stagnant private equity companies in the US and abroad to dramatically increase their productivity. With over 800 consulting assignments, Tim focuses on manufacturing challenges in Latin...

Based in Budapest and Shanghai and speaking fluent Mandarin, Gabor Holch has over 20 years’ experience as an expatriate with a true insider’s view of China. He explains reasons for Chinese government policies that seem erratic or ill-conceived to Westerners, how Communist Party officials also seek the success of companies in their purview, how to obtain financing, the most effective way for foreig...

Based in Budapest and Shanghai and speaking fluent Mandarin, Gabor Holch has over 20 years of experience as an expatriate with a true insider’s view of China. He explains reasons for Chinese government policies that seem erratic or ill-conceived to Westerners, how Communist Party officials also seek the success of companies in their purview, how to obtain financing, the most effective way for fore...

California-based Anna Schlegel presents a sterling example of tech issues involved in globalizing Procore, a mega software platform used for managing over 1 million construction projects in over 190 countries and localized into many languages. Anna describes the general principles for developing a global strategy; the meticulous details to coordinate mammoth upgrades and changes to ensure safety a...

California-based Anna Schlegel presents a sterling example of tech issues involved in globalizing Procore, a mega software platform used for managing over 1 million construction projects in over 190 countries and localized into many languages. Anna describes the general principles for developing a global strategy; the meticulous details to coordinate mammoth upgrades and changes to ensure safety a...

Luiza Dreasher is the president and CEO of mastering cultural differences based in Minnesota. She has over 20 years of experience in the areas of diversity, equity, inclusion, and cultural competence. She explains how companies benefit when they have diverse and inclusive workforces. Organizations can create a welcoming environment in a diverse society where groups may have hostility toward one an...

Luiza Dreasher is the president and CEO of mastering cultural differences based in Minnesota. She has over 20 years of experience in the areas of diversity, equity, inclusion, and cultural competence. She explains how companies benefit when they have diverse and inclusive workforces. Organizations can create a welcoming environment in a diverse society where groups may have hostility toward one an...

As the Global Platform Partnerships lead of Australia-based Canva, a worldwide design platform with users from over 190 countries, California-born Rachel Anne Carruthers discusses Canva’s global blueprint and how they tailor their marketing strategies to specific countries or regions such as India and Indonesia. She explains how culture affects users’ design experience and platform behavior, ethic...

The US is one of the world’s most difficult markets to enter and navigate, particularly for biosciences and MedTech firms. But it is also among the most lucrative if done correctly. Karina Sotnik of Philadelphia-based WorldUpstart explains the many issues that even the most seasoned global executives don’t realize: venture funding, regulations, managing the 52 possible governments to deal with, th...

he US is one of the world’s most difficult markets to enter and navigate, particularly for biosciences and MedTech firms. But it is also among the most lucrative if done correctly. Karina Sotnik of Philadelphia-based WorldUpstart explains the many issues that even the most seasoned global executives don’t realize: venture funding, regulations, managing the 52 possible governments to deal with, the...

Brazil, the world’s fifth-largest country by size and population, is a huge market full of opportunities. It is not the easiest market to penetrate. Atlanta-based, Brazilian native Danila Palmieri presents critical issues of the country’s culture starting with what you may ask when interviewing employees, to the importance of establishing personal relationships, labor laws, leadership, and ways th...

Brazil, the world’s fifth-largest country by size and population, is a huge market full of opportunities. It is not the easiest market to penetrate. Atlanta-based, Brazilian native Danila Palmieri presents critical issues of the country’s culture starting with what you may ask when interviewing employees, to the importance of establishing personal relationships, labor laws, leadership, and ways th...

US-born and London-based Zoltan Vardy has closed more than $2 billion in sales over the last 30 years, mainly in the TV industry and for hi-tech, entrepreneurial, B2B startups in over 25 countries. He joins us today to share his process for generating recurring revenues and scaling sales globally by applying his sales and marketing blueprint called The Launch Code. Zoltan's business development ap...

US-born and London-based Zoltan Vardy has closed more than $2 billion in sales over the last 30 years, mainly in the TV industry and for hi-tech, entrepreneurial, B2B startups in over 25 countries. He joins us today to share his process for generating recurring revenues and scaling sales globally by applying his sales and marketing blueprint called The Launch Code. Zoltan's business development ap...

As a former American commercial diplomat in Beijing to facilitate US-China trade, Joshua Halpern presents a wealth of insights about e-commerce companies and the many factors they must consider to operate worldwide. But with the abundance of support companies that handle all of the issues, the process has become far faster and easier. Josh also presents ways that companies find overseas venture pa...