Kendra Swalls

Girl Means Business

Arts EN ↓ 308 episodes

Welcome to the Girl Means Business podcast, the ultimate destination for creative female entrepreneurs looking to elevate their small businesses to new heights! Join your host Kendra Swalls, a former teacher turned photographer and marketing expert, as she, and her guests, share invaluable insights and actionable strategies every week. Whether you're just starting out or already on your entrepreneurial journey, this podcast is your go-to resource for inspiration, guidance, and practical tips. Kendra's laid-back and fun approach will make you feel like you're chatting with a close friend over a...

Author

Kendra Swalls

Category

Arts

Podcast website

www.girlmeansbusiness.com

Latest episode

Jun 3, 2026

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Episodes

Photography Business Mistakes to Avoid 03.06.2026

Send Me A Message or Question About This Episode Photography Business Mistakes to Avoid Every photographer makes mistakes when starting and growing a business — the key is learning from them before they cost you time, money, or burnout. In this episode of the Girl Means Business Podcast , I’m sharing some of the biggest photography business mistakes I’ve made over the years (and the lessons I lear...

What Clients Really Notice About Your Photography Business 27.05.2026

Send Me A Message or Question About This Episode What Clients Really Notice About Your Photography Business Spoiler alert: it’s probably not your camera. Photographers spend a LOT of time worrying about gear, editing styles, presets, and whether they need the newest lens to stay competitive. Meanwhile, most clients are focused on something completely different. They’re wondering: “Will my kids beh...

How to Get Your Photography Business Found in AI Searches 20.05.2026

Send Me A Message or Question About This Episode How Photographers Can Show Up in AI & ChatGPT Searches Search is changing fast - and photographers need to pay attention. People are no longer just Googling “family photographer near me.” They’re starting to ask AI tools like ChatGPT for recommendations, advice, and business suggestions in a more conversational way. So what does that mean for ph...

Blogging for Photographers (part THREE) 13.05.2026

Send Me A Message or Question About This Episode Blogging for Photographers Part 3: How to Turn Blog Readers Into Paying Clients Getting people to your blog is only half the strategy. In Part 3 of the Blogging for Photographers series, we’re talking about what actually matters: how to turn blog readers into real inquiries and paying clients . Because traffic is great… but bookings are better. If y...

Blogging For Photographers (Part TWO} 06.05.2026

Send Me A Message or Question About This Episode Blogging for Photographers Part 2: How to Write Blog Posts That Actually Get Found (Simple SEO) You don’t need to be an SEO expert to write blog posts that bring in clients. In Part 2 of the Blogging for Photographers series, we’re breaking down how to create blog content that actually gets found on Google...without overcomplicating the process or s...

Blogging for Photographers {Part ONE} 29.04.2026

Send Me A Message or Question About This Episode Blogging for Photographers Part 1: Why Blogging Still Works + What to Write About Think blogging is outdated? Think again. In this first episode of the Blogging for Photographers series, we’re breaking down why blogging is still one of the most powerful marketing strategies for photographers — especially if you want to book more clients without rely...

Will AI Replace Photographers? The Truth About AI in Photography 22.04.2026

Send Me A Message or Question About This Episode Will AI Replace Photographers? The Truth About AI in Photography AI is everywhere right now — from editing tools to image generation to content creation — and it’s raising a big question for photographers: Is AI going to replace photographers? In this episode of the Girl Means Business Podcast , we’re having an honest, grounded conversation about th...

What To Do When Your Business Feels Overwhelming 15.04.2026

Send Me A Message or Question About This Episode What to Do When Your Business Feels Overwhelming Feeling overwhelmed in your business? Like no matter how much you do, there’s always more on your plate? In this episode of the Girl Means Business Podcast , we’re talking about what to do when your business feels overwhelming — and why the solution isn’t doing more, but simplifying what you’re alread...

Photography Marketing Mistakes That Are Costing You Clients 04.03.2026

Send Me A Message or Question About This Episode You can be incredibly talented behind the camera… and still unknowingly make your business look unprofessional. In this episode of the Girl Means Business Podcast , I’m sharing 8 common mistakes photographers make that quietly hurt their credibility, confidence, and bookings. These aren’t dramatic red flags — they’re small habits that feel harmless...

Automations Every Photographer Needs (To Save Time & Book More Clients) 25.02.2026

Send Me A Message or Question About This Episode If you feel like you’re constantly answering the same emails, sending the same information, and following up manually with every inquiry… this episode is for you. In today’s episode of the Girl Means Business Podcast , we’re talking about the essential automations every photographer should have in place to save time, reduce stress, and increase book...

10 Minute Marketing Strategies for Photographers 18.02.2026

Send Me A Message or Question About This Episode Feel like you don’t have time to market your photography business? Between sessions, editing, family life, and everything else on your plate, marketing can easily fall to the bottom of the list. But what if growing your photography business didn’t require hours of content creation — just 10 intentional minutes a day ? In this episode of the Girl Mea...

How to Make Your Photography Business Stand Out in 2026 11.02.2026

Send Me A Message or Question About This Episode The photography industry is more crowded than ever, but standing out in 2026 doesn’t mean doing more or being loud. It means being intentional about where you show up and how you connect with the right people. In this episode of the Girl Means Business Podcast , we’re diving into the marketing trends photographers need to know for 2026 - and how to...

Are Your Emails Going to Spam? What Photographers Need to Know About Deliverability 04.02.2026

Send Me A Message or Question About This Episode Try FLODESK and save 25% - https://flodesk.com/c/GIRL50 You can write great emails — but if they’re landing in spam, they’re not doing their job. In this episode of the Girl Means Business Podcast , we’re breaking down email deliverability in a simple, non-technical way so photographers can make sure their emails are actually reaching their audience...

What Should Photographers Charge? A Realistic Guide to Pricing Your Sessions 28.01.2026

Send Me A Message or Question About This Episode How Much Should You Charge for Photography Sessions? A Simple, No-Stress Pricing Guide Pricing your photography sessions can feel overwhelming, especially when everyone online seems to be charging something different. In this episode of the Girl Means Business Podcast , we’re breaking down photography pricing in a simple, practical way so you can st...

Why Follow Trains Don’t Grow Your Business (Even If Your Follower Count Goes Up) 21.01.2026

Send Me A Message or Question About This Episode Follow trains feel productive. Your follower count goes up, your notifications blow up, and it looks like growth — but behind the scenes? They’re quietly wrecking your reach. In this episode, we’re talking about why follow trains actually hurt your social media algorithm and why they rarely lead to real engagement, inquiries, or bookings. I’m breaki...

The Mini Session Marketing System That Actually Sells Out 14.01.2026

Send Me A Message or Question About This Episode Mini sessions don’t sell out because you posted more. They sell out because there’s a plan behind them. In this episode, I’m breaking down the mini session marketing system I’d use every single time if I wanted sessions to fill quickly — without daily posting, fake urgency, or living on Instagram. If mini sessions have ever felt stressful, chaotic,...

Marketing Trends for Photographers in 2026 07.01.2026

Send Me A Message or Question About This Episode A new year brings new marketing trends — but not all of them are worth your time. In this episode of the Girl Means Business Podcast , I’m breaking down the most important marketing trends for photographers in 2026 — the shifts that are actually helping photographers book more clients, build sustainable businesses, and step away from burnout. We’re...

{REPLAY} How To Be More Visible In Your Photography Business 24.12.2025

Send Me A Message or Question About This Episode You spend your days helping clients look amazing in front of the camera — but when’s the last time YOU stepped into the spotlight? In this episode, we’re talking about why brand photos and showing up online are non-negotiable for photographers who want to grow their business and book dream clients. I’ll share: ✔️ Why personal branding matters more t...

{REPLAY} SEO For Photographers with SaraDoesSEO 17.12.2025

Send Me A Message or Question About This Episode Want to get found by your dream clients without spending all day posting on social media? This week, I’m joined by SEO expert Sara Dunn of SaraDoesSEO to talk all things search engine optimization for photographers — and trust me, she makes it simple, doable, and way less intimidating than it sounds. In this episode, we’re covering: ✔️ Why SEO is on...

{REPLAY} Creative Lead Magnet Ideas for Photographers 10.12.2025

Send Me A Message or Question About This Episode Still rocking a What to Wear guide as your lead magnet? Friend, it’s time for an upgrade. In this episode of the Girl Means Business Podcast , I’m breaking down the biggest mistakes photographers are making with their lead magnets — and why those freebies aren’t getting you the clients you want. Then, I’ll share creative lead magnet ideas that will...

Pinterest Marketing for Photographers: A Beginner’s Guide with Expert Kelli Michelle Creative Co. 03.12.2025

Send Me A Message or Question About This Episode If you’ve ever wondered whether Pinterest could actually help your photography business grow… the answer is YES — and this week’s episode will show you exactly how. In this special interview, I’m joined by Kelli Michelle , Pinterest strategist and founder of KelliMichelle Creative Co , who specializes in helping photographers use Pinterest to increa...

Dear Tired Photographer… Take a Breath This Week 26.11.2025

Send Me A Message or Question About This Episode This week’s episode of the Girl Means Business Podcast is a little different — it’s your gentle Thanksgiving reminder to pause, breathe, and give yourself permission to rest. If you’ve been running on adrenaline through busy season, editing late at night, juggling client schedules, and somehow keeping the rest of your life afloat… this one’s for you...

Decision Fatigue Is Real: How to Make It Easy for Photography Clients to Say Yes 19.11.2025

Send Me A Message or Question About This Episode Ever wonder why clients inquire and then ghost you? It might not be your pricing — it’s decision fatigue. In this episode of the Girl Means Business Podcast, we’re unpacking how too many choices (or too much confusion) can stop clients from booking, and what you can do to fix it. You’ll learn: ✨ Why clients get overwhelmed when choosing a photograp...

Be the Photographer Everyone Talks About (for the Right Reasons) 12.11.2025

Send Me A Message or Question About This Episode You don’t need 10K followers to grow your photography business, you just need to be known in your community. In this episode of the Girl Means Business Podcast , we’re diving into The Local Celebrity Strategy — how to become the go-to photographer in your area without burning out on social media. You’ll learn: ✨ How to build visibility right where...

Your Biggest Photography Marketing Questions Answered 05.11.2025

Send Me A Message or Question About This Episode Feeling stuck trying to figure out how to stand out in a crowded market, raise your prices without losing clients, or if blogging is still relevant for you business? You’re not alone, and this week, we’re tackling those exact struggles. In this listener Q&A episode, I’m answering real questions from photographers just like you, including: ✨ How...

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