Andrew Crook

Garage Owners Network (UK)

Business EN ↓ 144 episodes

My mission is to help garage owners become more successful in business. Every week I host a 15-minute training topic inside one of the 5 pillars of running a successful independent garage business. Planning, Finance, Performance, Systems & Marketing

Author

Andrew Crook

Category

Business

Podcast website

www.atomicsuccess.co.uk

Latest episode

Jul 8, 2026

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Episodes

The Power of affirmations & visualisation 12.09.2024

In this Training Topic, we'll explore how visualisation and affirmations can be powerful tools for personal and professional growth. We'll discuss these techniques, and how they work, and provide some practical tips for incorporating them into your daily life.

Social Media (Weapons of Mass Distraction) 05.09.2024

In this Training Topic, we'll explore how social media platforms can be powerful tools and potential graveyards for your Marketing efforts. We'll dive into three key themes that every garage business owner should consider when approaching their social media strategy

Grow Framework 02.08.2024

The G.R.O.W. framework is a versatile and effective tool for guiding individuals and teams through a structured process of goal setting, problem-solving, and action planning. This training topic will explain the G.R.O.W. Coaching Framework and provide an example of how it can be used in your business.

Most Important Number (MIN) 25.07.2024

As business owners, we're often inundated with data. Sales figures, profit margins, customer acquisition costs—the list goes on. But how do we determine which metrics truly matter amidst this sea of numbers? Enter the concept of the Most Important Number.

More Turnover or More Profit 18.07.2024

The decision to focus on increasing turnover (revenue) or profits depends on the specific goals and stage of the business. Both are important metrics, but the emphasis may shift based on various factors. This Training Topic examines these factors and allows you to draw your own conclusions. Understanding the difference between turnover and profit, the roles they have in shaping your business decis...

The Change Exchange 11.07.2024

What are you willing to give up? In life and in business change means making sacrifices, relinquishing the old ways to make room for the new. In our journey to better our lives, businesses, and relationships, we must exchange comfort for growth, control for collaboration, and stability for innovation. Remember, every meaningful change starts with a courageous decision to give up something we once...

Mapping the Customer Journey 07.07.2024

When you release your marketing into the world, most of your potential customers are not ready to buy. In this training topic, garage owners will be guided through the process of their customers' journeys using the Messy Hexagon model. You will learn to identify key touchpoints and understand how potential customers interact with your business. The session explains how to create detailed journ...

The MoSCoW Method 29.06.2024

The MoSCoW Method is a prioritisation technique used to reach a common understanding of the importance placed on key aspects of personal and business decisions. During this training Topic you will learn: What the acronym stands for How to use it to prioritise tasks How you could use it business to: 1. prioritise workflows 2. make key decisions 3. stay congruent with your values

Abundence Mentality 19.06.2024

The difference between struggling to keep the lights on and thriving despite the odds often lies not in the hands of fate, but in our own perspectives. One of the most transformative concepts that can redefine success in any business is shifting from a scarcity mindset to one of abundance. Many business owners operate under the assumption that the market is a pie with limited slices, viewing every...

Imagine the Best version of Your Business 13.06.2024

This is the garage owners' version of 'begin with the end in mind'. Habit No. 2 of Stephen R Covey's The 7 habits of highly effective people. The idea is you work backwards from the end not forwards from the beginning. But how do you imagine the end? Is it simply the best version you can imagine, or do you need to dive a bit deeper? Join me to find out more. Atomic Action Remember...

Why YOUR Customer Service is the Best Marketing 30.05.2024

Differentiating your business can be challenging, especially online. Yet, one of the most powerful but often overlooked tools is the quality of your customer service. This episode explores why exceptional customer service is not just a support function but a core element of effective marketing. We’ll dive into the top three reasons why prioritising customer service can transform your business by c...

Does Culture Eat Process for Breakfast? 23.05.2024

Culture Eats Strategy for Breakfast is often attributed to Peter Drucker, it captures the idea that a strong organisational culture can significantly impact a company's success more than its specific strategies. Peter Drucker is a renowned management consultant, educator, and author. However, there's some debate about the exact origin of the phrase. While it's commonly associated with...

People First 16.05.2024

People First, Profits follow, that's employees not customers. While it’s unlikely any of us will make The Sunday Times' Best Companies to Work For list, we can all make our businesses a better place to work. Prioritising the workforce's well-being, development, and satisfaction is not just a moral imperative but also a strategic one. This can lead to significant benefits for businesses...

How Much do I need to Retire 12.05.2024

Determining how much you need to retire involves a combination of factors, including your expected lifestyle, expenses, inflation, life expectancy, assets and investments. This 9-step guide will help you come up with the answers, but always get professional advice, the sooner the better.

Why is Goal setting so Difficult 01.05.2024

The quote by Tony Robbins, "People overestimate what can be achieved in a year and underestimate what can be achieved in a week," highlights a common cognitive bias in goal-setting and time management. This training topic delves into the intricacies of effective planning, goal-setting, and the psychology of achievement. Cognitive biases are systematic patterns of deviation from norm or r...

Marketing Impact with Instagram 25.04.2024

According to a recent study, Instagram is the #1 social media platform for building relationships with brands. If you’re not using Instagram for business purposes, these potential new customers may never find your business. Does Instagram even feature in your Marketing strategy? Should Instagram feature in your Marketing strategy? What works best on Insta? Or can you just post the same content acr...

Why Build Systems 18.04.2024

This training Topic explains why garage owners should build business systems. While systemization is widely recognised for its benefits in terms of scalability, efficiency, and consistency, it can also face several objections, especially in the context of garages. I think that understanding these objections is crucial for addressing them effectively. Join me to find out why YOU should be building...

Upselling Ideas 11.04.2024

Unlocking Profit Potential: Transforming Your Business with Upselling Ideas Remember the iconic line, 'Do you want fries with that?' That simple upsell not only turned a side order into a complete meal but also paved the way for the game-changing concept of 'Do you want to go large?' Imagine if your garage could achieve similar upselling success! Bolstering your total income by a r...

Cash flow Forecasts 22.03.2024

The 3rd in the Know Your Numbers Know Your Business series, Cashflow forecasts are a method of predicting how much money will move in and out of your business over a set period. Learning how to craft robust cash flow forecasts enhances your financial intelligence. Intelligence, in its broadest sense, refers to the ability to learn, understand, and apply knowledge and skills, make reasoned judgment...

Next Steps 07.03.2024

This Training Topic asks you to prioritise the Next Step for your business. It is all too easy to work on the wrong thing, or the next thing when you would be better working on the NEXT logical thing. But how do you know what that is? Every business has a hierarchy of needs and fixing the lowest level needs of your business must always be the priority. Atomic Action Identify the lowest Level Need...

Linkedin Marketing 01.03.2024

This Training Topic explains the What, Why and most importantly How of LinkedIn for Business. With over 774 million users, LinkedIn is the world’s largest professional network. However, it is often overlooked when it comes to social media marketing. It's different to Facebook, Twitter and Instagram, and you need to tailor your content accordingly. Join me to find out more about LinkedIn Market...

Train to Gain 23.02.2024

This Training Topic asks about your business's Training Plan. My two favourite quotes when discussing training with garages are as follows: Richard Branson “Train people well enough so they can leave, treat them well enough, so they don't want to" and Henry Ford "The only thing worse than training your employees and having them leave is not training them and having them stay&quot...

The balance Sheet 16.02.2024

The 2nd in the Know Your Numbers Know Your Business series. The balance sheet is a crucial document, but not one that is commonly understood by garage owners. This training Topic teaches you how to read a balance sheet. Describes the Balance Sheet equation and the common terms used. Explains what it is used for, and what it does and doesn't indicate. The balance sheet can be used by investors,...

Your 3 Business Personalities 09.02.2024

Every business owner takes on three distinct personalities when they think about or work within their business. It's common for business owners to bounce between each of these roles. But do you know what proportion of your time is spent in each role? Or how much time you should be spending in each role? Join me to gain a bit more insight into your business split personalities Atomic Action Dis...

Facebook Marketing 02.02.2024

Facebook Marketing offers a powerful and cost-effective platform for garages to connect with their target audience.  It's a versatile tool that can be adapted to various marketing strategies and objectives. But are you making the most out of your Facebook marketing? Join me to find out what demographics use Facebook, what it is the #1 social media marketing platform for, and finally how to use...

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