Future of Fitness

In this episode, Eric Malzone interviews Bjoern Woltermann, CEO and founder of Katalyst, discussing the technology and adoption of Electrical Muscle Stimulation (EMS) in fitness. Bjorn shares his journey, starting from his early career in Germany to discovering EMS after a back injury. He explains how EMS works and its history, including Bruce Lee's use of similar technology. Bjoern highlights the...

In this episode, join host Eric Malzone as he interviews Andy Hoang, the CEO and founder of Aviron, diving into the fascinating intersection of gaming and fitness, with a focus on indoor rowing. Hoang shares his journey of combining his struggles with cardio workouts and passion for competitive gaming to create Aviron, a unique fitness platform that blends gaming psychology with rowing. Despite ch...

In this episode, Helene Guillaume, founder of Wild.ai, explores the dynamic landscape of wearables in the context of women's health. She highlights the rising popularity of wearables among women and discusses the challenges and opportunities in the competitive market. Helene shares insights into the unique aspects of female physiology and the role of wearables in empowering women to understand the...

In this episode, we feature Dr. Jonathan Leary, founder of Remedy Place, as he delves into the innovative world of the first-ever social wellness club. Dr. Leary shares his transformative journey from a concierge practice to Remedy Place, unveiling a holistic approach to healthcare that prioritizes social self-care experiences. The club, renowned for its exclusive ice bath classes and alternative...

In this episode, Eric Malzone engages in a conversation with Tim Rhode about the intricacies of managing change in business. Tim introduces a four-step framework using the analogy of changing lanes while driving. The steps include assessing your current position, signaling your intent for change, executing the change itself, and accelerating with purpose towards your goals. Emphasizing the importa...

In this insightful podcast, Eric Malzone interviews Cameron Falloon, the founder of Body Fit Training (BFT), delving into Cameron's journey in the fitness industry and the founding principles of BFT. Cameron shares his experiences working with elite athletes, the motivation behind creating BFT, and the three key pillars of the brand. The conversation explores challenges in the fitness industry, th...

In this episode, Eric Malzone engages in a conversation with Bryan O'Rourke, the CEO of Core Health and Fitness. They explore Bryan's background and his "fundamentalist" approach to the fitness industry, emphasizing core principles and a long-term outlook. The discussion covers shifts in the industry, including technological advancements, AI, wearables, and the pandemic's impact. Bryan shares insi...

In this episode, Bryan Myers, CEO of Solidcore, provides valuable insights into the dynamic fitness industry. He shares his journey from a business strategy consultant to leading Solidcore, discussing the studio's expansion, financial transactions, and unique offerings. Bryan explores the shift in fitness motivations post-COVID, emphasizing enduring well-being factors. The conversation delves into...

In this episode, Eric Malzone engages in a conversation with Dr. Kirk Parsley, covering a spectrum of topics ranging from Dr. Parsley's journey as a SEAL turned physician to his expertise in sleep optimization and hormone health. Dr. Parsley shares insights into his sleep supplement and criticizes the pharmaceutical industry's approach to sleep drugs. The episode touches upon the evolution of slee...

In this podcast episode, Eric Malzone engages in a dynamic conversation with Mike Robertson, a seasoned figure in the fitness industry with 23 years of experience. The discussion explores the evolving landscape of fitness, delving into the crucial interplay between coaching and technological advancements. Mike reflects on his diverse journey, from coaching basketball players to founding Robertson...

In this episode, Eric Malzone talks with fitness expert Jason Khalipa about his journey in CrossFit and how he adapted his business during industry changes and the COVID-19 impact. They discuss topics like corporate wellness, entrepreneurship challenges, and Khalipa's "Train Hard, Live Free" philosophy focusing on intentional training and community building. The conversation covers issues like chi...

In this episode of the podcast, Eric Malzone engages in an insightful conversation with Curtis Christopherson, CEO and founder of WRKOUT. Curtis provides a comprehensive overview of the evolution of his business, from its initial foray into virtual training during the pandemic to its transformation into a Software as a Service (SaaS) product, WRKOUT Essentials. The breakthrough came with the intro...

In this podcast, Eric Malzone and Jim Crowell delve into the 2023 fitness landscape, discussing key trends, winners, and challenges. Jim shares valuable insights on franchising, technology integration, and the growing wellness sector, spotlighting intelligent products and infrastructure from companies like MOVR, Asensei, and Rook. Emphasizing user experience, Jim predicts industry leaders will ali...

In this episode, join Eric Malzone and Yoav Susz as they dive into a fascinating conversation about the game-changing role of artificial intelligence (AI) in the health industry. Yoav shares his journey and the growth story of VI, a company dedicated to bringing enterprise AI to health. They chat about the core focuses at VI: making customer acquisition more efficient, supercharging member engagem...

In this episode, Eric Malzone engages in a compelling conversation with Jack Daly, the CEO of TRX, exploring the multifaceted realm of TRX, fitness, and business. Jack unfolds his remarkable journey to TRX, delving into his background, Navy SEAL Foundation involvement, and transitioning from private equity to a focus on health, wellness, and happiness. As the discussion unfolds, Jack passionately...

In this insightful podcast episode hosted by Eric Malzone, Jim Barr, CEO of Bowflex Inc., provides a comprehensive update on the fitness industry's current landscape. Jim discusses the substantial shift towards home fitness, citing that 86 percent of Americans now work out at home, and navigates through the challenges and opportunities in this dynamic market. The conversation delves into Bowflex's...

In this engaging podcast episode, Eric Malzone interviews Troy Taylor, an expert in sports science and a key player in Tonal's performance innovation department. The conversation spans Troy's journey from elite sports to Tonal, delving into the evolution of fitness technology and the shift from "connected fitness" to "intelligent fitness." Troy emphasizes the power of data in shaping Tonal's growt...

In this podcast episode, Eric Malzone talks with Udaiyan Jatar (UJ) about Tecton, a brand that focuses on ketone products. They discuss how Tecton is growing its brand by initially targeting early adopters, influencers, and athletes before reaching a larger audience. UJ explains how the brand is dedicated to educating people about the science of ketones through various content-creation efforts. Th...

In this podcast episode, Eric Malzone interviews Matthew Maruca, the founder and CEO of Ra Optics, delving into his remarkable journey from overcoming health issues in high school to establishing a successful business in blue light protection eyewear at the age of 18. Maruca shares pivotal moments, from a transformative foreign exchange program to the influence of startup literature on Ra Optics'...

In this podcast episode, Eric Malzone, Juliet Starrett, and Alex Alimanestianu dissect recent earnings reports from fitness industry giants like Peloton, Lifetime, and Planet Fitness. Alex delves into the unexpected CEO departure drama at Planet Fitness and the subsequent stock rebound. The conversation shifts to concerns about Lifetime's stock decline post-IPO, followed by a detailed exploration...

In this episode, Eric Malzone chats with Ian Mullane, the founder of Keepme, about how artificial intelligence (AI) is changing the fitness game. They discuss Keepme's success in using AI to keep gym members engaged and improve sales. Ian breaks down the power of AI, from predicting member actions to creating personalized content. The conversation highlights the importance of data and how AI helps...

In this episode, Eric Malzone and Rick Mayo discuss the state of the fitness industry, highlighting the growth of Rick's fitness concept, Alloy, with a focus on franchising. They emphasize the advantages of catering to a specific personal training avatar, the 45 to 65 age group, and the benefits of intimate customer relationships. They touch upon the challenges and realities of entering the franch...

In this episode, host Eric Malzone welcomes Kamal Obbad, co-founder of Nebula Genomics, to explore the fascinating world of genetic testing and personalized genomics. Kamal shares insights into Nebula Genomics' mission to make whole genome sequencing more accessible and affordable for consumers, offering tools for exploring their DNA. They discuss the various applications of genetic testing, the i...

In this episode, Kory Angelin, President of The DRIPBar, takes us on a captivating journey through the fitness industry and shares valuable insights on crafting an exceptional customer experience. He underscores the pivotal role of genuine conversations and storytelling in building trust and connections with customers. Kory's wisdom resonates throughout the episode as he discusses the power of tha...

In this episode, host Eric Malzone is joined by the brilliant Dr. Florence Comite, a pioneer in the realm of reversing aging and precision medicine. Dr. Comite delves into the world of personalized health, shedding light on the innovative use of continuous glucose monitoring and blood biomarkers to determine one's biological age. She emphasizes the importance of VO2 max testing in tracking health...