Eric Malzone

Future of Fitness

Health EN ↓ 560 episodes

We are putting a shoulder into the fitness industry and pushing it forward into the modern digital age. Eric Malzone, a 14-year industry veteran, entrepreneur, advisor, and coach, interviews the brightest movers and shakers in the fitness and health industries. Interviewing some of the industry's top executives, entrepreneurs, investors, and thought leaders, topics will vary covering cutting edge technology, entrepreneurship, hot industry trends, and so much more. If you're in or around the industry, this is how you keep your edge sharp.

Author

Eric Malzone

Category

Health

Podcast website

www.futureoffitness.co

Latest episode

Jul 8, 2026

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Episodes

Panel Discussion - AI in Fitness: Separating Signal from Noise with Industry Leaders 14.06.2025

In this episode , Eric Malzone moderates a powerhouse panel on how artificial intelligence is reshaping the fitness industry . Featuring insights from Taylor Nakamura (Fit19), Spencer Honeyman (Vi), and Florian Sauter (EGYM), this discussion dives deep into real-world AI applications, from retention strategies to personalized training and operational efficiency. Whether you're a multi-location gym...

Power Moves: Andy Peat & Jason Moore - Snap Fitness rolls out Spren's AI coaches and body composition to 1,100 gyms worldwide 13.06.2025

Eric Malzone is joined by Andy, Pete and Jason Moore, CEO of SPREN, to discuss a groundbreaking partnership between Lyft Brands and SPREN. This collaboration aims to integrate advanced body composition analysis technology with gym experiences, coaching services, and on-demand content. Andy and Jason delve into how this innovative approach will enhance user engagement, retention, and overall fitnes...

Paul Byrne - Navigating MAHA: The Future of Fitness in American Healthcare 09.06.2025

In this episode, Eric welcomes back Paul Byrne to discuss the significant topics surrounding the 'Make America Healthy Again' (MAHA) movement, tariffs, and their impacts on the fitness industry. Paul shares his extensive background in the fitness business, notably with Precor and Harrison Company. The discussion delves into the health crisis in America, highlighting alarming statistics about chron...

Rick Mayo - Strength First: Simplifying the Modern Fitness Prescription 04.06.2025

In this engaging conversation, Eric Malzone and Rick Mayo discuss the evolution of the fitness industry, focusing on the growth of Alloy, a successful fitness franchise. They explore the challenges and opportunities in the market, emphasizing the importance of returning to fundamental fitness principles. Rick shares insights on the modern fitness prescription, advocating for strength training as a...

Juliet Starrett & Alex Alimanestianu - Quarterly Reports: The Big Five, HUGE Industry Transactions, & Casey Means as Surgeon General 30.05.2025

In this conversation, Eric Malzone, Juliet Starrett, and Alex discuss recent transactions in the fitness industry, including Crunch and EoS, and analyze quarterly reports from major companies like Peloton, Planet Fitness, and Lifetime Fitness. They explore the challenges and strategies these companies face in a fluctuating economic environment, highlighting Peloton's struggle to grow despite cutti...

Dr. Bob Gabbay - The Future of GLP-1s 25.05.2025

In this conversation, Dr. Bob Gabbay discusses the evolution and impact of GLP-1 medications on weight loss and fitness. He highlights the importance of integrating lifestyle changes with medication, the current state of GLP-1 treatments, and the role of fitness professionals in supporting patients. The discussion also touches on the future of healthcare, technological innovations, and the potenti...

Power Moves: Julian Barnes - BFS 2024 State of The Industry Report 23.05.2025

In this episode, Eric Malzone welcomes Julian Barnes, co-founder and CEO of BFS Network, for an insightful discussion on the state of the boutique fitness industry. Drawing from BFS's latest annual report, Julian shares data-driven strategies that gym owners can use to improve profitability, streamline operations, and build sustainable businesses. The conversation covers everything from fundamenta...

Edward Hertzman - Athletech's Innovation Summit 20.05.2025

In this conversation, Eric Malzone and Edward Hertzman discuss the evolving landscape of the fitness industry, focusing on the impact of media, the need for rebranding, and the significance of upcoming events like the CEO Summit and Innovation Summit. They explore how the industry is adapting to economic challenges, the role of AI in media, and the importance of personalized experiences for attend...

Marco Benitez - The Wearable Data Problem: How Rook is Creating a Universal Language for Health Tech 15.05.2025

In this episode, host Eric sits down with Marco Benitez, CEO and founder of ROOK, to explore how digital health data is reshaping the fitness and healthcare landscapes. They discuss how wearable technology drives innovation in health monitoring, especially during the pandemic's impact on the industry. Marco shares his expertise in biomedical engineering and big pharma, highlighting how data-driven...

Tom Dowd - From Revamp to Rebrand: The F45 Renaissance 10.05.2025

In this conversation, Tom Dowd discusses the significant progress made at F45 over the past year and a half, highlighting leadership changes, franchisee engagement, and the challenges faced, including accounting issues. He emphasizes the importance of innovation and strategic focus in the fitness industry, introducing the new 'Fit House of Brands' strategy and differentiating the VAURA Pilates bra...

Sam O'Keefe - Unlocking the $150 Billion HSA/FSA Opportunity 05.05.2025

In this conversation, Eric Malzone and Sam O'Keefe discuss the intersection of fitness, health, and financial opportunities through HSAs and FSAs. Sam shares his unique background and how it led him to identify a significant business opportunity in connecting health and fitness with financial wellness. They explore the differences between HSAs and FSAs, the market potential for these accounts, and...

Darren MacDonald - The Future of Tonal 30.04.2025

In this episode, Darren MacDonald, the CEO of Tonal, sits down to discuss the state of the connected health and fitness industry at the Connected Health and Fitness event in Los Angeles. They reflect on the event's interesting discussions, including the speaker sessions on GLP-1s. Darren shares his thoughts on the promising aspects of the event and how various players in the industry can contribut...

Dana Milkie - Smart Strength and AI: EGYM's North American Strategy 25.04.2025

In this conversation, Eric Malzone and Dana Milkie discuss the evolution of the fitness industry, focusing on eGym's innovative technology and the role of Wellpass in connecting companies with fitness facilities. Dana shares his journey into the fitness world, the importance of AI in personalizing workouts, and how eGym's open ecosystem allows for flexibility in equipment choices while enhancing u...

David Knies - The 5 Forces Driving the Next Trillion Dollars in Wellness 20.04.2025

In this insightful conversation recorded at the Connected Health and Fitness Summit in Los Angeles, Eric Malzone sits down with David Knies of PA Consulting to explore where the next trillion dollars in the wellness industry will emerge. David shares research-backed insights on five major market disruptions shaping the future: the convergence of healthcare and consumer industries, the growing GLP-...

Dr. Gloria Winters - The YMCA's Vision for Preventative Healthcare 15.04.2025

In this conversation, Eric Malzone speaks with Dr. Gloria Winters, the Chief Health Officer of the YMCA, about the organization's historical significance and its role in promoting health and wellness. They discuss the challenges of the current healthcare system, the importance of preventative health, and the potential for innovative strategies to improve community health. Dr. Winters emphasizes th...

Tim Green - TeamUp & The Golden Age of Fitness Entrepreneurship 10.04.2025

In this engaging conversation, Eric Malzone and Tim Green discuss the evolving landscape of the fitness industry, focusing on the importance of community, technology, and the opportunities for new businesses. They explore how fitness has transformed from a simple workout space to a community hub, the role of technology in enhancing user experience, and the significance of retention over acquisitio...

Eric Litman - Aescape & The Future of Wellness Robotics 05.04.2025

In this conversation, Eric Litman discusses the innovative field of wellness robotics, particularly focusing on the on-demand massage experience provided by Aescape. He shares insights into the technology behind the massage robots, the consumer experience, funding challenges, market reception, and the demographics of users. The discussion also touches on the go-to-market strategy, partnerships, an...

Heather Dietrick - Outside Interactive: Inspire, Activate, Celebrate 31.03.2025

In this episode of The Future of Fitness , Heather Dietrick, Chief Media Officer at Outside Interactive, shares her journey from law school to leadership roles at Gawker Media and The Daily Beast , and now to shaping the future of outdoor media. She dives into the benefits of outdoor activities for both mental and physical well-being and how Outside Interactive combines inspiring content with prac...

Dr. Noura Abul-Husn - 23andMe's Total Health: the Integration of AI and Genetics 26.03.2025

In this enlightening conversation, Dr. Noura Abul-Husn discusses the rapidly evolving field of genomics and its implications for personalized health and wellness. She shares her journey from a physician scientist to a senior role at 23andMe, emphasizing the importance of genetic testing in preventive healthcare. The discussion covers the current state of consumer awareness regarding genetics, the...

Benji Donhardt - Supafitgrow: Innovations in Gym Marketing 21.03.2025

In this conversation, Eric Malzone interviews Benji Donhardt , the CEO and founder of Superfit Grow, a marketing agency focused on helping gyms and fitness studios grow through authentic communication and customer service. Benji shares his journey from a military background to becoming a fitness entrepreneur, discussing the challenges and opportunities he faced along the way. The conversation delv...

Juliet Starrett & Alex Alimanestianu - Quarterly Reports: Peloton, Life Time, Planet Fitness, Garmin & The MAHA Effect 16.03.2025

In this quarterly report, Eric Malzone, Juliet Starett, and Alex discuss recent developments in the fitness industry, including personal updates, the launch of the Starett System, experiences from the Connected Health and Fitness Summit, and a detailed analysis of quarterly reports from major fitness companies like Lifetime, Planet Fitness, Peloton, and Garmin. The conversation highlights trends i...

Bryan O'Rourke - The Intersection of Fitness, Technology, and Global Trends 11.03.2025

In this engaging conversation, Eric Malzone and Bryan O'Rourke explore the evolving landscape of the fitness industry, touching on personal experiences, the necessity of content creation, reflections on 2024's growth, and the maturation of the market. They delve into the importance of authentic experiences in fitness and the challenges of human capital in the industry, highlighting the shift in ca...

Dan Garner - Vitality Blueprint & The Business of Bloodwork 06.03.2025

In this conversation, Eric Malzone and Dan Garner explore the evolving landscape of health and fitness, emphasizing the importance of Vitality over traditional metrics of health. Dan shares his extensive experience working with high-performance individuals and how blood work has been a cornerstone of his coaching methodology. They discuss the limitations of the current fitness coaching model and t...

Kyle Jones - iCRYO & The Future of Longevity Franchising 01.03.2025

In this conversation, Eric Malzone interviews Kyle W. Jones, CEO and co-founder of iCryo, discussing the evolution of the wellness and recovery industry, particularly focusing on cryotherapy and its expansion into a medical model. Kyle shares his journey from being a multi-sport athlete to founding iCryo, the challenges and opportunities in transitioning from a wellness-focused business to a medic...

David Meltzer - Leveraging The Fitness Industry's Transformation 24.02.2025

In this engaging conversation, David Meltzer shares his mission to empower a billion people to be happy through community building and content creation. He discusses the evolution of the fitness industry, emphasizing the importance of prioritizing health and wellness. Meltzer provides insights on transitioning skills in a changing market, the significance of pragmatic coaching, and the necessity o...

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