Fully Managed

Three things you’ll learn in this episode:   1. The Benefits of a Broad Industry Focus and Custom Solutions Over Niching Down: The agency values its diverse industry experience and custom approach over niching down into specific sectors. While some agencies focus on one industry to perfect their services, this agency prefers the variety of working across numerous fields, which keeps their work eng...

Here are 4 things you’ll learn in this episode:   -How social media can make or break your music career -The power of TikTok and memes for music promotion -Why building a loyal fanbase is key to long-term success -Tips for getting your music heard and growing your audience   Don't miss out on Jesse's expert advice and actionable tips to take your music career to the next level.    ________________...

Three things you’ll learn in this episode:   1. The Importance of Trust and Agency Fit: Both John and Steven highlight the need for trust and strong people skills when vetting agencies. They stress that agencies should not just have the technical capabilities but also demonstrate strong interpersonal skills and transparency in their dealings. Agencies should be willing to listen to clients and not...

Three things you’ll learn in this episode:   1. Effective Sales and Lead Generation Strategies : Jiten discusses how SlidesIQ grew by leveraging multiple channels for lead generation. Initially, their success came from organic SEO, where they ranked highly for presentation design keywords. Later, they expanded their approach to include Google Ads and LinkedIn Sales Navigator, allowing them to targ...

Here are three things you’ll learn in this episode:   1. Leveraging social media for your creative work.   2. How to grow your platforms while balancing your time.   3. Understanding different platforms and learning to repurpose your content.     Subscribe to our weekly newsletter:   About Kristy Campbell and her social media   Website: https://www.pinkponycreative.com/ Instagram:   https://www.in...

    Here are three things you’ll learn in this episode:   1. Shift in Focus to Real Estate Marketing: Initially concentrated on hospitality marketing, the business pivoted to focus on real estate around 2017-2018. The primary aim is to help agents and brokerages increase their sales volume by 20%, with specific growth targets for the upcoming year.   2. Client Acquisition Strategies: Hospitality M...

Three things you’ll learn in this episode:   1. Crisis Management and Integrity: Brian discusses his experience with damage control for a property management client during the COVID pandemic, emphasizing that operating with integrity and having transparent communication helps counter negative narratives. He believes that truth is a strong ally in public relations.   2. Due Diligence in Client Sele...

Here are three things you’ll learn in this episode:   1. Changes in the art world 2. Connecting with artists on social media   3. Repurposing videos for different platforms   About Matt Chessco and his social media     - Website: https://mattchessco.com/ - TikTok: https://www.tiktok.com/@mattchessco   ✨Sponsors✨ Penji, the human first creative subscription service for agencies and teams. Enter c...

Three things you’ll learn in this episode:  Anthony Higman’s Journey and Expertise in Google Ads: Anthony started his career in the mailroom of a law firm and transitioned to managing large-scale Google ad campaigns. He quickly became adept at optimizing Google ads for law firms, saving money by identifying overlooked settings, like turning off the "search partners" option.  AdSquire’s Differentia...

Penji Partnership Coordinator, Shannon, talks with Sam Balter from Wistia about content flops, ways to ensure your audience is receiving quality content, and how to take marketing inspiration from anywhere, even the Blue Man Group. Three things you’ll learn in this episode: AI Usage : The use of AI in content creation is varied and includes tools for SEO, video transcripts, and data analysis. AI h...

Discover the secrets of influencer marketing success with Sofia Aguilar, a seasoned content creator and marketing agency owner. In this insightful interview, Sofia shares her journey from dance instructor to influencer, revealing valuable tips for building a strong online presence and attracting brand partnerships.  Learn how to create engaging content, establish a consistent brand identity, and l...

Three things you’ll learn in this episode:  Client-Centric Approach: Emphasizes the importance of listening to clients, as they often understand their own needs better than the agency. A successful campaign comes from blending client feedback with marketing expertise.  Business Development and Honest Marketing: The growth of ESCO Local is rooted in transparency and honesty, especially with small b...

Penji Partnership Coordinator, Shannon, talks with Melissa Rosenthal from  ClickUp  about dream teams, wholesome dreams, and how to become a marketing success. Three things you’ll learn in this episode: Melissa's Journey and Success : The conversation revolves around Melissa's impressive career journey, beginning as an intern at BuzzFeed, where she played a key role in developing their advertising...

Penji Partnership Coordinator, Shannon, talks with Landon Shefts from accessiBe about website accessibility, lawsuits that you want to avoid, what large corporations are doing for vulnerable populations, and more! Three things you’ll learn in this episode: Importance and Growth of Website Accessibility: The speaker highlights the increasing significance of website accessibility, driven by a rise i...