Penji
Fully Managed
Fully Managed is the go-to podcast for agency owners and marketing professionals who want to stay ahead in the ever-evolving business landscape. Brought to you by Penji, each episode dives deep into the strategies, challenges, and success stories of industry leaders who have built and scaled impactful agencies. Join our candid conversations with founders, CEOs, and marketing innovators as they share actionable insights, expert tips, and personal experiences that can help you elevate your agency’s performance and navigate the complexities of modern business.
Author
Penji
Category
Podcast website
Latest episode
Jul 6, 2026
Where to listen?
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Episodes
The Biggest Mistakes People Make With LinkedIn Marketing 12.03.2025 48:54
Here are three things you’ll learn in this episode: 1. From Chaos to Success: Aaron and Justin share their wild journey— from accounting and ad agency days to launching Genius Scouts— and how they help leaders shine on LinkedIn. 2.Real Content, Real Results: Discover their secrets to crafting bold, authentic LinkedIn posts that grab attention, plus how they use smart ads to reach the right peo...
Building Success: How She Helps Women Win in Business 10.03.2025 22:54
Here are three things you’ll learn in this episode: 1. Starting a Business with Purpose: Chisolu shares her journey as a serial entrepreneur, from food trucks to consulting, and how she helps women turn dreams into reality by focusing on community and resources. 2. Authenticity in Podcasting: Learn how Chisolu grows her podcast, Forever A Dreamher, by keeping it real and sharing stories that i...
How To Build a Web Design Business: Starting Your Career with Impact 07.03.2025 39:43
Here are three things you’ll learn in this episode: Starting a Web Design Career by Targeting Nonprofits and Small Businesses: Steve Vick discusses strategies for acquiring clients early in their career, including doing free or low-cost work for nonprofits and small businesses, and even creating mock-up websites for potential clients to showcase the potential of their services. Communication and P...
Expert Tips: How to Build a Social Media Audience Organically 05.03.2025 27:49
Philip shares his journey from a 25-year corporate career to building a successful consultancy through content marketing, revealing the importance of providing value without expecting immediate returns. Here are 3 key things you'll learn from this video: 1. Value-Driven Content : Understand why sharing your knowledge and expertise freely, without constant asks, is crucial for building a loyal au...
LinkedIn Outreach That Works: Building Real Connections 03.03.2025 32:12
Here are three things you’ll learn in this episode: 1. Niche Market Focus : The Miller Group's decision to niche into the home improvement sector allows them to leverage expertise in a wide range of home-related products and services while maintaining variety to keep the work exciting. This focused approach targets middle-market companies with resources that don’t get the same attention as multi...
The Secret to Successful Web Design (It's Not What You Think) 28.02.2025 34:39
Here are three things you’ll learn in this episode: 1. *Bridging Design and Development*: Mira found herself in a unique position as a liaison between design and development teams, leveraging her understanding of both areas to advocate for effective communication and problem-solving. This role allowed her to add significant value to her teams by ensuring that design concepts were feasible for de...
The Secret to Early Entrepreneurial Success (& Chicken Nuggets!) 26.02.2025 39:13
Here are three things you’ll learn in this episode: 1. The Power of Helpful and Humanized Content : Todd learned the value of creating simple, helpful, and humanized content while casually recording cooking videos with a flip camera. He discovered that such content, optimized for search engines, could attract a broad audience and rank highly on Google for common recipe searches. This early exper...
Brand Awareness Strategies for Startups & Small Businesses 24.02.2025 26:39
Here are three things you’ll learn in this episode: 1. Creating brand awareness for your business 2. Buying back your time as a business owner 3. Baby steps are important for business growth! Subscribe to our weekly newsletter: About Ellie and her social media - Website: https://stan.store/EllieHugdahl - TikTok: https://www.tiktok.com/@ellie.hugdahl ✨Sponsors✨ Penji, the human fi...
The Untold Story of Navitas Marketing's Rebranding Success 21.02.2025 33:41
Here are three things you’ll learn in this episode: 1. Navitas Marketing, initially focused on printing, the business transitioned to offer marketing services but struggled to change its strong reputation as a printing company. Eventually, the company decided to keep The Homer Group as a printing business and establish Navitas Marketing as a separate brand for its marketing services. This allowe...
Learning from Mistakes: Turning Failures into Opportunities 19.02.2025 42:01
Here are three things you’ll learn in this episode: 1. The Importance of Adaptable Communication: Good marketers must be excellent communicators, adapting their styles to each client's preferences. This includes understanding individual needs and establishing open, honest communication from the start. 2. Strategic Risk-Taking: Marketing often requires taking risks. Intelligent risks are ca...
The Future of Work with AI: Challenges, Opportunities, and Adaptation Strategies 17.02.2025 37:15
Here are three things you’ll learn in this episode: 1. Challenges with AI : There are two main challenges: regulation, which could slow down progress, and unrealistic expectations of AI's perfection. The speaker also emphasizes that AI should be seen as a tool for enhancing human capabilities, not simply replacing jobs, with a belief that it will transform industries. 2. Resistance to Change : Man...
Biggest Marketing Mistakes Attorneys Make (Expert Advice) 14.02.2025 34:22
Here are three things you’ll learn in this episode: 1. Niche Focus and Organic Growth: Frank Demming initially expanded their client base broadly but then pivoted to specialize in marketing for attorneys after realizing this niche was more stable and lucrative, especially during the pandemic. By focusing solely on attorneys, they were able to leverage referrals and organic growth within the lega...
Authentic Leadership: Leaving Corporate America & Following Your Dreams 12.02.2025 31:08
Here are three things you’ll learn in this episode: 1. Embracing life’s changes and unexpected opportunities 2. What does it take to be an authentic leader 3. Staying true to yourself and how it leads to success Subscribe to our weekly newsletter: About Galen and his social media - Website: https://galenbingham.com/ - Linkedin: https://www.linkedin.com/in/galenbingham/ ✨Sponsors✨ Pen...
How Ignoring Data Can Destroy Your Marketing Strategy & Success 10.02.2025 29:04
Here are three things you’ll learn in this episode: 1. Diverse Marketing Services and Personal Growth Journey: CJ Bachmann outlines their company's broad range of marketing services, including SEO, PPC, email marketing, and more, demonstrating a comprehensive approach to meeting various client needs. They also share their personal journey from initially aiming to become a teacher focused on ADD...
Sustainable Retail: How Circa Systems is Changing the Game 07.02.2025 35:54
Three things you’ll learn in this episode: 1. The Circular Economy Model: Nick Esposito explains the concept of the circular economy, where instead of a traditional "take, make, dispose" model, resources are kept in use as long as possible. This reduces waste and supports more sustainable retail practices, and Circa Systems is pioneering this through platforms like **Unless Kids**, a toy-buying...
From Zero to Agency Owner: An Inspiring Journey 03.02.2025 39:39
Here are three things you’ll learn in this episode: 1. Importance of Managing Overhead and Liabilities: Mac Frederick advises entrepreneurs to "slow roll" their business growth to avoid debt and unnecessary liabilities. They emphasize starting small, minimizing expenses, and gradually expanding the business, sharing personal experiences of managing businesses remotely, then moving to physical lo...
From Self-Taught Designer to Content Creator: A UX/UI Journey 31.01.2025 20:18
Here are three things you’ll learn in this episode: 1. Balancing content creation with another job. 2. Social media and networking 3. The complexities of UX/UI design Subscribe to our weekly newsletter: About Jophin and his social media - Website: https://designxstream.com/ - Youtube: https://www.youtube.com/@DesignXstream/videos ✨Sponsors✨ Penji, the human first creative subscript...
Creating Brand Merch That Connects with Your Customers 27.01.2025 35:14
Here are three things you’ll learn in this episode: 1. Focus on Quality and Sustainability: Merch.com prides itself on providing high-quality, customizable products at competitive prices, with an emphasis on sustainability. They highlight their commitment to eco-friendly practices and the importance of creating durable products that clients will want to use over time. 2. The Importance of a Stro...
How to Keep Your Clients Happy & Retain Them Long-Term 24.01.2025 20:14
Three things you’ll learn in this episode: 1. Building Client Relationships Over Creativity: Kyle emphasizes client retention by focusing on building strong relationships rather than prioritizing creativity. Maintaining long-term clients involves under-promising and over-delivering, such as providing extra deliverables or completing projects ahead of schedule to exceed expectations. 2. Navigatin...
How Modern Marketing is Shaping the Next Generation 22.01.2025 36:30
Here are three things you’ll learn in this episode: 1. Slow Down To Speed Up Strategy: Elevate My Brand's unique approach to success lies in its **"slow down to speed up"** process, which includes a detailed, three-pronged discovery phase. This phase allows them to balance creative inspiration with data-driven decisions. Through this method, they assess client fit, ensuring both parties align be...
The Truth About Influencer Marketing: What Creators Don't Tell You 17.01.2025 30:01
Here are three things you’ll learn in this episode: How to grow your social media platforms Using social media as a business owner Navigating brand partnerships as an influencer About Maddi and her social media Website: https://lnk.bio/madecreativeco TikTok: https://www.tiktok.com/@madecreativeco ✨Sponsors✨ Penji, the human first creative subscription service for agencies and teams. Enter code...
Implementing Marketing Strategies in Real Estate 15.01.2025 33:39
Three things you’ll learn in this episode: 1. The Importance of Implementation and Accountability: Jerome helps real estate professionals with marketing by focusing on implementation. While many understand the concepts of marketing, they struggle with taking action. Jerome addresses this by offering coaching and accountability, either by guiding clients through the process, doing it with them, o...
The Real Difference Between Good and GREAT Customer Service Experience 10.01.2025 33:54
Here are three things you’ll learn in this episode: 1. Investment in Long-Term Growth: Smartsites’ growth is driven by a strategic investment in their own marketing and employee development, rather than focusing on immediate transactional returns. They spend a substantial amount on marketing (e.g., $300,000 a month) with the understanding that the returns will be realized over the long term thro...
Pinterest Marketing: How to Generate Leads for Your Business 02.01.2025 28:04
Here are three things you’ll learn in this episode: 1. Pinterest marketing and how it helps businesses grow 2. Pinterest content and the longer shelf life 3. Cross platform marketing and referrals for marketing and brand awareness. About Kelsey and her social media - Website: https://www.kelseyvetter.com/ - TikTok: https://www.tiktok.com/@kelseyvetterco ✨Sponsors✨ Penji, the human fi...
Advice for Entrepreneurs: Network, Believe in Yourself, and Over-Communicate 26.12.2024 40:50
Here are three things you’ll learn in this episode: 1. Importance of Email Marketing: Dan emphasizes the importance of email marketing because it gives businesses control over their customer base. While platforms like Facebook and TikTok are effective for reaching new audiences, email provides a direct way to nurture and engage customers consistently, offering more security in data ownership. 2....
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