Full Battery Media

I sat down with YouTube strategist Majied LaFleur to uncover what actually makes content go viral and why millions of views rarely happen by accident. Majied shares his journey from working as an engineer on Broadway productions to developing ideas for major creators, including his time as an ideation strategist with MrBeast. We break down the research, experimentation, failed videos, and strategi...

I sat down with Evan Shapiro, the man the internet calls the media cartographer, and this conversation completely reframed how I think about building an audience right now.  Evan has spent years mapping the entire media universe, and he was sounding the alarm on traditional television's collapse long before Hollywood wanted to admit it was happening.  We get into why big media basically hande...

I sat down with Bryan Jepson, a retired emergency medicine physician turned certified financial planner. Bryan spent a long career in emergency medicine before making one of the boldest pivots I’ve heard of: going back to school for a master’s in finance, becoming a CFP professional, and building an entirely new career centered on helping physicians and special needs families navigate their financ...

In this episode, I sit down with Bob Gower, founder of Splendid Torch, to talk about AI adoption, company culture, creativity, and why the future of work is not just about better technology.  Bob brings a really unique perspective because he looks at AI through the lens of human systems, organizational design, philosophy, and adaptability. We get into why so many companies are using AI the wrong w...

I sat down with Josh Passler, founder of Finart, a web and brand studio built exclusively for financial advisors, and this conversation genuinely shifted how I think about online presence and brand strategy. He's an advisor who learned design, and that distinction changes everything about how he builds for his clients. We got into why so many advisor websites look identical, why beautiful des...

In this episode of the Full Battery Media Podcast, I sat down with Trinity Nguyen, CMO at UserGems, to talk about AI, marketing, storytelling, and why being human matters more than ever. Trinity works every day in the world of AI for go-to-market, outbound sales, and ABM, but what I loved most about this conversation was how much we kept coming back to authenticity, lived experience, and real huma...

I sat down with Laura Garfield, co-founder of Idea Decanter, a remote video marketing company serving financial advisors, and honestly this one was a conversation I didn't want to end.  Laura spent the first decade of her career in TV news, from a one-woman-band station in rural Nebraska all the way up through CBS and CNN, before pivoting into video marketing over a glass of Pinot Noir with h...

In this episode of the Full Battery Media Podcast, I sat down with Will Steiner - financial planner, former startup marketer, and one of the sharpest thinkers on content creation I've had on the show.  Will breaks down why the best storytelling always comes down to intention and obstacle, why you should never create content for a niche but always for one specific person, and how the triple Ve...

In this episode of the Full Battery Media Podcast, I sit down with Kalob Hagen, founder of Luigi Solutions, to talk about something that honestly blew my mind: building an app in one day, even if you have zero coding experience.  Kalob shares how his experience at an AI hackathon led him to see a huge gap in the market for everyday people, creators, entrepreneurs, and small business owners who hav...

In this episode of the Full Battery Media Podcast, I sit down with comedy creator, social media business owner, and longtime content creator Alex Drachnik to talk about what it really feels like to build a life around content creation. Alex shares how she started making videos at 13, how her comedy character Sasha the Russian helped her grow millions of followers, and why the creator economy feels...

Stop Waiting. Start Creating. Want to start creating content in 2026 but don't know where to begin? In this episode of Full Battery Media Academy, Sean Trace breaks down the simplest path to getting started, without expensive gear, complicated strategies, or waiting until you're "ready." You'll learn:  ✅ Why volume beats perfection  ✅ The easiest content format to start...

I sat down with Brendan Butler, Chief of Staff at Dragonfruit Media, to break down why YouTube is becoming the most powerful media platform on the planet and why most creators and brands are still getting it completely wrong. Brendan brings a rare mix of backgrounds, from investment banking and McKinsey consulting to Hollywood and the creator economy, and the way he thinks about building audiences...

In this episode, I sit down with Matthew "Mojo" Jones, founder and CEO of Rainbow Creative, a podcast production company behind some of the most impactful shows in the space, from Navigating Narcissism with Dr. Ramani to the School of Greatness with Lewis Howes to the launch and season 1 through the launch of Season 2 of “Being Jewish with Jonah Platt”, the number one Jewish podcast in t...

I sat down with my longtime friend Johnny Ainsworth - communications veteran of 23 years, content creator, and founder of Atomic Mango, and we got brutally honest about what's actually holding people back from creating content that connects.  Johnny nearly fell into the perfectionism trap himself when he tried becoming a YouTuber at 40, made two videos, and quit. The lesson? Stop waiting for...

In this episode of the Full Battery Media Podcast, I sit down with Matt Searle, Head of Product at OpenSesame and SyncStudio, to talk about what really makes content, music, video, and creative work connect with people. Matt has worked across indie record labels, university recording studios, Apple, Mark Rober’s Crunch Labs, and now the startup world, so his perspective on creativity comes from ye...

I sat down with Jon Dispenza, Client Success Manager at Podchaser, a company that surfaces data across more than six million podcasts, and his perspective completely reframes what podcast success actually looks like. Before you stress about microphones or download counts, the real question is simple: what are you genuinely curious about?  The biggest shift Jon talks about is moving away from chasi...

In this episode of the Full Battery Media Podcast, I sit down with Katy Roberts, a freelance creative, video producer, and personal brand strategist who helps people stand out online through video content. We talk about what actually makes people stop scrolling, why curiosity gets attention but relatability keeps people watching, and why memorability matters more than chasing viral moments. Katy s...

In this episode of the Full Battery Media Podcast, I sit down with Peter Nicholas, founder of Square Glass, to talk about one of the biggest problems content creators and media teams face today: content chaos. From losing important footage to drowning in hard drives, folders, cloud storage, edits, clips, and endless short-form content demands, we break down why organization is no longer optional i...

I sat down with Jordan Hayes, founder of a multi-million dollar e-commerce marketing agency and co-founder of the hiring platform Yander.io, and this conversation genuinely shifted how I think about building a business.  Jordan started running Facebook ads at 16 with no strategy and no roadmap - just a YouTube video, a warm referral, and the willingness to learn on the job. From freelancing for fr...

I sat down with Will Tarashuk, founder of Willie T Productions, and this conversation is one of those rare ones that makes you want to close the tab and go hit record the second it's over.  Will has been in the podcasting world since 2015 and now builds video content strategies for independent financial advisors, but everything he shared here goes way beyond one industry. Whether you're...

In this episode of the Full Battery Media Podcast, I sit down with Abbie Sheridan, founder of Greenrose Communications, a boutique PR firm specializing in wealth management and financial services. Abbie has spent five years helping financial advisors, fintech companies, and asset managers build media presence that actually moves the needle, think book deals, acquisitions, and assets under manageme...

In this episode, I sit down with Madison McCann, founder of Speakeasy Productions, to talk about what it actually takes to build a podcast that works - not just one that exists.  We get into why most podcasters quit before episode 10, how over-relying on AI tools is killing authenticity in content, and why choppy auto-edited audio is doing more damage to your brand than a few filler words ever cou...

I sat down with Nick Priest and we went deep on what content has become and what it should be, from chasing dopamine and algorithms to rediscovering curiosity, education, and meaning in what we create.  We talked about why most brands are just making noise, how asking why changes everything, and how the best content doesn’t chase attention, it earns it by actually helping people. If you’re buildin...

In this conversation, I sat down with Erica Walter, founder and CEO of Email Mavens, to talk about how businesses can use email marketing to drive real results without overwhelming, boring, or turning off the people on the other end of the inbox. Erica works closely with wineries, but the ideas in this episode apply far beyond wine.  We got into what email marketing actually is, why permission and...

This episode with Tyler Seller was a masterclass in turning hustle into real opportunity. We talked about how he built Masshole Media from the ground up and scaled it into a global network of creatives working across live events, tours, and production. From sneaking into shows early on to landing major gigs, he broke down how networking, adaptability, and just saying yes before you feel ready can...