Freedom Property Podcast

Michael Bacon joins Josh Sherwood to reveal the raw truths behind his rise in real estate, from overcoming burnout and managing ego to becoming a shareholder in a thriving business. Discover how mastering objections, strategic delegation, and knowing your ‘why’ can transform your career. Plus, why knowing when to slow down is just as critical as pushing forward. 00:00 Welcome Back to the Hustle 01...

What does it actually take to walk away from security and build a real estate career from scratch? In this episode, Manny Bains shares the unfiltered reality of starting fresh: navigating uncertainty, handling rejection and developing the mindset required to survive (and thrive) in one of the most demanding industries. This is a must-listen for agents at any stage looking to sharpen their resilien...

What if nearly 40% of your deals are at risk before they even begin? In this episode, Jess from LOAM Finance breaks down how agents can take control of the finance process, better qualify buyers, and build stronger, more reliable deals from day one. This is about working smarter, protecting your pipeline, and delivering a seamless experience your clients will remember. 00:00 The Deal Killer You Ca...

Zero to nearly $200M in annual sales and $500M under management in just five years. To launch our 2026 season, we sit down with Jacob Reynolds, ranked REB’s #13 Dealmaker in Australia, to unpack how he built one of the country’s fastest-growing real estate businesses.  In this episode, he shares what it really takes to go from starting out to operating at a national level: building the right team,...

From relentless cold calls to Rate My Agent’s Agent of the Year for five years in a row, this is Ryan Murphy’s raw and unfiltered journey to the top. Currently ranked #1 in Loganlea on Realestate.com.au for both sales and seller recommendations, Ryan shares the mindset, hustle and genuine care that took him from a rookie to a market leader within six years. If you want to know what it really takes...

What happens when a real estate business runs like a SEAL team? In this dynamic conversation, Josh Sherwood joins renowned sales coach, Lee Woodward to break down the precision, psychology and systems driving Freedom Property’s success. Lee Woodward is one of Australia’s most respected real estate coaches, with over three decades of industry experience. A former top-performing agent, he now heads...

Listings are won and lost before you even walk through the door. The best agents don’t just present - they connect, engage and position themselves as the obvious choice for sellers long before they’re invited over. In this episode, Josh reveals the moves that transform average pitches into standouts, the mistakes that cost agents thousands and how to lock in listings before you step inside. Do thi...

Starting with no contacts, money or listings? If I lost everything tomorrow and had to start over in real estate, this is the exact playbook I’d follow. Josh Sherwood pulls back the curtain on on the mindset and strategies that doubled his business, from thinking like a buyer to cutting out shiny distractions and proving that relentless action beats perfection every time. Whether you’re brand new...

Steve Allan joins us on the podcast after kicking off his real estate career with Freedom in October 2024. In less than a year, he’s already made waves, winning the Q2 Excellence Award for Most Listing Opportunities Created, with an incredible 1,200 generated. Steve brings a varied background, practical approach and his content is gaining strong traction online, helping him build trust and visibil...

Episode 100 is a milestone worth celebrating, and this time, the mic gets turned on the host, Josh Sherwood. In a raw Q&A special, Josh answers the questions agents really wanted to ask: what separates the top 1% from the rest, his best and worst listings, the biggest lessons in leadership, the bold ideas that completely flopped and the advice he wants every agent to remember. If you’ve ever w...

Ben Holzworth joins us on the Freedom Property Podcast for the first time, 15 months into his real estate career after starting with us in April 2024. He’s quickly built a name for himself, not just through solid results in his area but by creating viral content that’s exploded online. One of his videos has racked up over 2.3 million views alone, proving how powerful smart marketing can be in real...

Head of Media and Marketing Chris Ee and Aimon Bebendorf unpack why showing up authentically beats being overly polished, and how the agents winning right now are the ones who treat content like part of the job - not an extra. Start before you're ready, stay consistent and the results will come. 00:00 Behind the Scenes & Pro Marketing Tips 00:29 Building Local "Fame" with Smart C...

In this episode, Josh dives into the impact of culture and accountability in high-performing teams. True success isn’t about ego — it’s about surrounding yourself with people who hold you accountable, push you to improve and keep you on track. With over two decades of experience leading sales teams, opening four offices and managing a brand operating Australia-wide, Josh has seen what it takes to...

Matt Fitzgerald, owner of Teresa’s Bliss, is proof that following your passion can lead to something remarkable. After more than a decade in construction, Matt made the bold decision to change careers and step into the world of food preparation. Today, he delivers high-quality, nutrition-optimised meals that are loved across Wynnum and the surrounding suburbs. In this episode, Matt sits down with...

How do you stay hungry after more than two decades in the game? In this new podcast series, we’re flipping the script – the tables have turned and now Freedom Director, Josh Sherwood, is in the hot seat. For anyone following his journey – from building a thriving sales business to leading a growing brand – Freedom Unlocked takes you behind the scenes with raw, unfiltered stories of the lessons, ch...

What would you do if you lost everything you’d built? At just 24, Luke Moss was on the path to success - working alongside Australia’s best, earning Rookie of the Year in 2023, and being headhunted by one of the biggest names in real estate. Then, it all fell apart.  Instead of giving up, Luke came back to Freedom Property with a new mindset, ready to prove himself all over again. In this episode,...

Most young agents focus on quick wins - Charlie Woelders is playing a different game. At just 22, he’s not just here to sell houses; he’s here to maximise results. After stepping into a lead agent role in March 2024, Charlie made a bold call in his first sale, backing himself and the property by taking it to auction. The result? A massive $150,000 over reserve for his seller. In this episode, Char...

In this episode, Aimon Bebendorf and Chris Ee, the Heads of Media and Marketing at Freedom Property, dive deep into the crucial marketing strategies every real estate agent needs to adapt to stay ahead of the competition in 2025. From creating impactful organic content to engaging your audience with entertaining videos and community-focused campaigns, they break down what it takes to build a stron...

Struggling to generate quality leads and turn them into listings? These experts are cracking the code. Aimon Bebendorf, Head of Freedom Media, sits down with marketing visionaries Steiner Burns and Naathan Sharma to discuss the evolving world of real estate marketing. Many agents struggle to convert leads into listings, but this media team produces content that helps their agents turn 40% of their...

Josh Sherwood sits down with Arjun Sharma, a rising star in real estate who made over $150,000 in his very first month in the industry. Arjun shares how his extensive background in media and marketing has played a pivotal role in accelerating his success, helping him exceed expectations in a competitive market. Together, they discuss the mindset behind Arjun's rapid growth, the importance of inves...

We explore the power of stress as a driver of success with Freedom Property agent and top-performing NT agent, Jacob Reynolds. In 2024, he listed 177 homes, set record-breaking sales in Zuccoli and Palmerston for three consecutive years and is building a high-performing team in Darwin - all within four years in the industry. Ranked among Australia’s top agents, Jacob knows what it takes to thrive...

Casey Taylor, the Managing Director and Buyer’s Agent at Taylored Property Wealth, sits down with Josh Sherwood to share his expert insights on the power of diversifying your property portfolio. Casey educates and empowers everyday Australians to invest confidently in residential property. Casey discusses the advantages of owning multiple properties, particularly at lower price points, and how thi...

In the first episode for 2025, Josh Sherwood is joined by Nathan Simon, Selling Director of APG's new Gold Coast agency, as they discuss aspects of their personal and professional growth that have led them to where they are today. Navigating high-stakes situations, challenging conversations and unexpected circumstances, Nathan's story highlights the unpredictable nature of the industry. Tune in to...

Imagine earning $500,000 as a 22-year old in your second year in real estate. Meet some of Freedom's top agents - all in their twenties and achieving phenomenal success: REIQ Rising Star Nominee Nathan Luan, Rebekah Parker, who has just expanded her team to include 2 Buyer Managers, and Josh Davey, potentially the youngest-ever office owner at just 24 years. The team reflects on their incredible a...

At just 26, Rebecca Cuderman has reached remarkable heights, ranking in the top 1% of agents within the Ray White network and the market leader in her area, yet the path to success hasn’t been without its challenges. Discover her strategies for managing a high-performing team, creating pathways for future leaders, and navigating the complexities of running a real estate business while maintaining...