For Immediate Release Podcast

Content summary: Listeners' comments discussion (changing intro music for FIR book review podcasts; working on new H&H Report intro music for show #100; World AIDS Day; Blog Marketing book for review; tapping into FIR; Sony BMG going down the drain; two sides of crisis communication; new media tools not so effective in parts of Asia; blogs and HR communication; experiences with Google ads; not goo...

Content summary: AOL Journals update, a cheat sheet lets customers circumvent your IVR system, an ex-Googler starts a blog, replacing press releases with blogs, the future of newspapers, Steve Rubel's high-level discussion on TheNewPR, an open-source marketing example, listener comments, and more.

In this edition of For Immediate Release book reviews, Neville and Shel discuss "Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers,? the new book on blogging and businesses by Robert Scoble and Shel Israel, to be published in January 2006. The Book: "With a foreword by Tom Peters, author of such business bibles as 'In Search of Excellence,' this book uses more than...

Content summary: Show 100 wish; The Sunderland experience; listeners' comments; new free RSS and wiki tools; angry AOL bloggers push boycotts; blocking bots from stealing content; Google's new head of communications in Europe and other developments; Eric Schwartzman's Spinfluencer report; join the FIR community; upcoming interviews and book reviews; and more.

Content summary: Listeners' comments (Blue Boxes and phone phreaks; the music industry and podsafe music; recommended IT Conversations interview; Daily Telegraph starts podcasting; more on the anti-blog backlash; regulating American political blogs); Wikipedia defends itself; report from the Portable Media Expo; most powerful women bloggers list includes a man; Podcaster News launches; My Syndicaa...

Content summary: Listeners' comments (getting online when traveling abroad); strife in podcast land; a lawsuit against Apple goes international; don't play non-podsafe music: the warning from Adam Curry's recent experience; blaming bloggers for rioting in France; eBay introduces more RSS feeds; Dan York's Report; search strategies for PR; questions from a Financial Times feature on blogs; explodin...

Content summary: How we recorded today's show; views on Hawaii; listeners' comments; RSS discussion; The Spinfluencer interviews Alex Ben Block; the ousting of the Financial Times' editor; US Democrats defeat blogger immunity bill; new survey on employee communication; how market researchers can use blogs; Lee Hopkins' report; and more.

This panel discussion in London, organized by the British Association of Communicators in Business and the IABC UK Chapter, was titled "Join the Virtual Revolution.? The organizers described the event: "Digital media is changing the way we communicate. Just as we've got our heads around the internet, email and mobile technology, a new wave of tools are becoming increasingly relevant – blogs, wikis...

Content summary: Listeners' comments; Euroblogs survey; Steve Rubel and the cancer blog; speaking engagements; the anti-women ad executive who resigned; Bacon's cluelessness; Panasonic's character blog; Arla Foods three blogs; Dan York's Report; pimping for podcast votes; and more.

Content summary: Listeners' comments discussion; launch interview with Jen McClure of Society for New Communciations Research; Forbes magazine attacks blogs; minding the conversation gap; Lee Hopkins report.

In our second special audio file, we offer up a panel discussion presented on Wednesday, October 26, 2005, in New York City, hosted by the Council of Public Relations Firms at its Content summary: Listeners' comments discussion (creating a reverse thesaurus; what's in a name: 'business continuity planning'; more on hearing about blogs; Libsyn glitches with podcast downloads); Yahoo RSS white paper...

Panel discussion: "Straddling the Fault in a Shifting Media Landscape: New Roles for PR? In our second special audio file, we offer up a panel discussion presented on Wednesday, October 26, 2005, in New York City, hosted by the Council of Public Relations Firms at its Critical Issues Forum 2005. The panel was titled, "Straddling the Fault in a Shifting Media Landscape: New Roles for PR.? CPRF desc...

Content summary: Listeners' comments discussion (podcast artwork and iTunes; fake blogs; 'sprawlopolis'; Blogger.com and Captcha; how to measure podcast listenership; what's "The Giant Global Focus Group" at IABC EuroComm); The Spinfluencer interviews Heather Green; Neville guests on Britcaster podcast #3; anonymous Publix employee blog vanishes; measuring blog effectiveness; Guidewire responds to...

Content summary: Splogs and Blogspot, questionable observations from IABC's Canada conference, an intimidating panel, a new publisher lawsuit against Google, LA Podcasters' Freeway Series, Dan York's contribution, a fake Harriet Miers blog, two blogging studies, listener comments, and more.

Content summary: Listeners' comments discussion (more on, and from, the anonymous Publix blogger; loving the new FIR logo; transcribing show notes; proactive vs. reactive again); IABC's new website; software to help eliminate jargon from writing; Technorati's latest state of the blogosphere; Lee Hopkins' report; The Conference Board Europe's communications meeting; no podosphere PR yet; PR Week's...

Content summary: Listener's comments, Emerce Eday in Amsterdam, RSS use study, Microsoft's proposed RSS logos, Skype cordless handset, Microsoft and Yahoo link IM clients, Google Library project update, The Spinfluencer interviews Ron Bloom, reactive vs. proactive communication, Apple launches video iPod, the anonymous Publix employee blogger, and more.

Content summary: Listeners' comments discussion (employee engagement; bad PR gimmick with a fake blog; how to stimulate blog comments); Cillit Bang PR debacle update; helping victims of the Pakistan earthquake; US court ruling on not identifying an anonymous blogger; Yahoo! Podcasts launches; Google's RSS reader; CBC employee lockout follow-up; Lee Hopkins' report; the new FIR logo; changes with F...

Content summary:Edelman/Technorati survey results, AOL's instant messenger hits the blogosphere, a threat to Microsoft Office, Apple's upcoming announcement, a new communications podcast, the Conference Board podcasts, a report from Dan York, a cautionary tale of comment spam and fake blogs, listener comments, and way, way more.

Content summary: Listeners' comments discussion; changes to podcast show notes; PR waking up to social media; Neilsen survey on RSS subscribers; Wikipedia article posted on Wikipedia; book publishers using podcasts; blog spam forces a blog to close; Lee Hopkins report; Yahoo! to start digitizing books; US GAO publishes Ketchumgate findings; podcasting at The Conference Board.

Content summary:Listeners' comments, an update on the iPod nano, Wikimedia's open-source textbook project, more on soundvertising, Neville's cheese sandwich, a great quote for making the employee blogging case, Whirlpool starts a podcast, a business podcasting white paper, Neville's new mixer.

Content summary: Listeners' comments discussion (building engagement; figuring out b5media; the problem with Google Print; good and bad batteries; ID3 tags; finding the needle in the haystack); soundvertising with Senseo; sound quality challenges with podcast interviewing by phone; podcasting: tech challenges and communication opportunities; new business podcasts; tagging; Lee Hopkins report; end...

Listeners' comments discussion; Global PR Blog Week 2.0 update; b5media blog network; organization change at Microsoft; copyright lawsuit against Google Print; blogging guidance from Reporters Without Borders; categorized RSS feeds from PR Newswire; reports from Dan York, Eric Schwartzman.

Listeners' comments discussion (sound improvements; Dmoz.org; podcasting in higher education, and in business schools with RSS and Blackberries; lighting the blogging flame; podcasts at different bit rates); Global PR Blog Week 2.0; review of PodcastCon UK; Sun warns employee bloggers about confidentiality; Phil Gomes starts a podcast; Business Week's podcasting efforts; viral marketing to support...

Listeners' comments discussion; new research from IABC Foundation; Google Blog Search; Yahoo! Mail; PodcastCon UK; a how-two ebook on podcasting; new white paper on corporate blogging; Chrysler media blog.

In this edition of For Immediate Release podcast interviews, Neville enjoyed a 47-minute conversation with Gerry Murray, President of IABC Belgium, and a management and communication consultant. Topics discussed include: development plans for IABC Belgium, the new Chapter website and new President's blog, the challenges in engaging members throughout Europe, professional development opportunities...