For Immediate Release Podcast

New Communications Forum next week; GlaxoSmithKline's grassroots PR initiative; GM seeks customer input in solving image problem; a report from Dan York; the evolution of the press release; Google launches the Google Page Creator; Neville's new site launches; listeners' comments discussion (WELS press release, the origin of 'synod', congrats to Neville and Shel, the circular nature of the podcasti...

Steve Rubel and Micro Persuasion move to Edelman; approaching communication issues using new media; delivering the new PR in Manchester; has PR figured out podcasting yet?; Technorati and the Magic Middle; Dan York's report; listeners' comments discussion; the music; and more.

Low ethics pay-for-placement PR; Luke Armour's PR paper; RSS software converts content into spam blogs; Eric Schwartzman interviews The New Yorker Magazine's Ken Auletta; Coca-Cola sends bloggers to Torino; NBC's The Office character blog; Lee Hopkins report; are there libel concerns with using coComment?; listeners' comments discussion; preview: potential new FIR intro music; the pros and cons of...

Nvidia and its PR agency are accused of unethical viral marketing; follow-up to Google's removal of BMW from its search; Gallup assesses the importance of blogs to web users; your value decreases the longer you're unemployed; NPR opens the podcast floodgates; new services from Odeo; a report from Dan York; listeners' comments discussion (time for effective communication in the EU; opening a window...

The latest state of the blogosphere according to Technorati; new media in the travel business; practicing safe surfing and the global blogathon; the Google internet; BMW gets kicked off Google; Lee Hopkins report; tracking conversations with the Conversational Index and coComments; the Superbowl and the Six Nations Championship; revitalizing the press release; Eric Schwartzman interviews Walt Moss...

Content summary: New Flash player in show notes; Google continued: China and earnings; Microsoft in China; press releases and blogs; Edelman's new podcast; new podcast magazine launches; what the EU needs is effective communication; is citizen journalism dead?; a job ad from the future; listeners' comments discussion; the music.

Windows Live, Google in China, Jeremy Pepper hired by Weber Shandwick, corporate apologies can pay off, examples of blogger relations, listener comments, music, and more.

Search firms' PR woes, a fake Wikipedia entry, dull Davos, the never-ending press release meme, reports from Eric Schartzman and Dan York, a conversation with Jen McClure, listener comments, the music.

The Bad Pitch Blog, a whale of a blog, the Washington Post shuts down blog comments, a science blog network, Neville's visit with Copenhagen bloggers, a report from Lee Hopkins, listener comments, and more.

An upgrade for Skylook, IABC opens a members-only place for "buzz,? IABC Belgium President Gerry Murray starts a podcast, Shel and Neville talk about corporate blogging, listener comments, the music.

Following today's joint announcement by Intelliseek and Buzzmetrics on the merger of those two firms into a new company backed by media group VNU, Shel and Neville spoke to Pete Blackshaw, Intelliseek's Chief Marketing and Customer Satisfaction Officer. Conversation points: The joining together of Intelliseek and Buzzmetrics; VNU and being acquired; developments in tracking and analysis of consume...

A podcast magazine prepares to launch, a PR agency sets a guarantee, the importance of first impressions on the web, Wikipedia uncovers plagiarism, a report from Lee Hopkins, listener comments, an Eric Schwartzman interview, and more.

Content summary: Annoying anonymous comments now illegal in the US; political podcasts in the UK by Prime Minister Tony Blair and Conservative leader David Cameron; US army hires Haas MS&L to pitch editorial content to bloggers; Dan York's report; listeners' comments discussion; the music.

Blogs unjustly attack WalMart, a newspaper relaunches with a blog, banned words for 2006, Google Pack, what "podcast" means, a report from Lee Hopkins, a report from David Jones, communications and the West Virginia coal mine tragedy, listener comments, and more.

Top 10 Sources, new media job hunting, podcasts from the World Economic Forum, a study of CEO bloggers, a report from Dan York, comments from listeners on our 100th show, a couple regular comments, and more.

Intel update, more pay-for-play from The Lincoln Group, a podcast transcription service, intranet trends, an IM bot communicators could use, a report from Lee Hopkins, listener comments, and more.

Say goodbye to Intel Inside, a PR Swicki search, a victory against spam, a new PR metric, Podzinger is out of beta, pithy online communications, CEOs and tagging, Alaska Airlines employee comments on a blog report of a near-disaster, listener comments, and more.

A tag-based search engine, hijacked blogs, censorshop at MySpace, Typepad and Salesforce.com apologize for outages, the New York transit strike, the French parliament encourages Web piracy, a cell phone movie contest, listener comments, and more.

GM uses video iPod in media relations campaign; a Christmas shopping tale; we're all tech junkies now; Eric Schwartzman's interview with Doug Kaye; listeners' comments discussion; measuring communication old and new; Dan York's report; the music.

Ghostwriting and commercialization in blogs; declining trust in corporations; Google buys a stake in AOL; effectiveness of ads in RSS feeds; Gmail on cell phones; Topix.net adds user content; Rubel quits "Across the Sound"; a report form Lee Hopkins; listener comments; transparency and blogs; Six Apart's communications failure; and more.

You Tube launches, self-destructing SMS messages, the Stuctured Blogging initiative, the future of the NIelsen ratings, Wikipedia goes head-to-head with Encyclopedia Britannica, listener comments, Neville's observations after meeting a new client, Eric Schwartzman interviews the San Francisco Chronicle's podcast editor Marcus Chan.

In this edition of For Immediate Release podcast interviews, Shel enjoyed a 53-minute conversation with Rick Klau, vice president of Business Development for , the RSS service. About our podcast partner: Rick Klau is Vice President of Business Development at FeedBurner, the market-leading feed management provider. He is responsible for cultivating and managing relationships with large media compan...

Content summary: Yahoo acquires del.icio.us and inks a deal with Six Apart; IABC adds blogs, podcasts, and wikis to its Gold Quill competition; the Irish government uses RSS feeds for national budget updates; Wikipedia faces a class action lawsuit; Nokia undertakes a blogger relations program; IT control of communications content; using podcasts to reach company truck drivers; a report from Lee Ho...

Content summary: Listeners' audio and email comments (a proto-vlog in Australia; the future of newspapers; IBM's podcasting guidelines; what's the best tool for starting an electronic conversation?; PR and propaganda; offending employees with guidelines for personal presentation; how HR can use blogs; more on the future of PR to add to show #91) Wikipedia dust-ups; reflections on Les Blogs 2.0 con...

Special edition: A report on the future of public relations and the skills practitioners will need to succeed.