Fitt Insider

Today, I'm joined by Darren MacDonald, CEO of Tonal. Packing a complete AI-driven home gym into one machine, Tonal is expanding access to safe resistance training — positioning strength as essential to preventative health and longevity. In this episode, we discuss the evolution of connected fitness and strength training as medicine. We also cover: • Making resistance training more accessible and d...

Today, I'm joined by Bryan Myers, president & CEO of [solidcore]. Operating across 27 states, [solidcore] delivers 50-minute reformer-based strength workouts. Adding backing from L Catterton in September, the brand is ramping up expansion. In this episode, we discuss the company's roadmap and the evolution of boutique fitness. We also cover: • Targeting underserved markets • Innovating the reforme...

Today, I'm joined by Chris Howell, CEO of SPX. A global gym and wellness design firm, SPX has crafted over 100 innovative spaces across 14 countries for brands like Soho House, HUME, and Rumble Boxing. In this episode, we discuss elevated gym design, luxury hospitality, and custom equipment manufacturing.  We also cover: • Gym and wellness design trends • Integrating recovery into fitness spaces •...

Today, I'm joined by Marc Washington, founder & executive chairman of Supergut. Scaling science-backed wellness support, Supergut's shakes, bars, and supplements feature a proprietary fiber blend clinically shown to support metabolic and overall health. In this episode, Marc shares the brand's evolution from DTC to nationwide retail. We also cover: • The rise of GLP-1s • Balancing science with acc...

Today, I'm joined by Dr. Ryan Greene, co-founder & medical director of Monarch Athletic Club. Bridging premium fitness and expert medicine, Monarch Athletic Club offers membership-based  services spanning personal training, preventative health, nutrition support, and physical therapy.  In this episode, we discuss Monarch's model for delivering comprehensive medical wellness under one roof. We also...

Today, I'm joined by Luke Saunders, founder and CEO of Farmer's Fridge. Transforming on-the-go eating, Farmer's Fridge is scaling vending machine-style fridges stocked with fresh, nutritious meals — upgrading food options in airports, schools, and beyond. In this episode, Luke shares his decade-long journey building the company. We also cover: • Using data to optimize operations • Making healthy e...

Today, I'm joined by Santiago Gomez, founder & CEO of Padel Haus. After a successful career as a restaurateur, Santiago channeled his Mexican heritage to launch Padel Haus — turning his childhood love for the game into a thriving NYC membership club. In this episode, we discuss the company's luxury social sports experience and expansion plans. We also cover: • Padel's explosive growth • Economics...

Today, I'm joined by Karl Sanft, president & CEO of 24 Hour Fitness. A leading US operator, 24 Hour Fitness's HVLP gyms combine vast facilities, group classes, and personal training. Rebuilding post COVID, Karl is leading the brand toward sustainable growth. In this episode, we discuss transforming the chain for the next generation of gym-goers. We also cover: • Investing in club renovations • A s...

Today, I'm joined by Joanna Strober, founder and CEO of Midi Health.   Providing personalized virtual care for women through perimenopause and menopause, Midi Health integrates medication, lifestyle coaching, and wellness therapies.   In this episode, we discuss the company's approach to women's midlife health.      We also cover:   • Midi Health's pilot program • Tackling stigma around women's he...

Today, I'm joined by Scott DeRue, CEO of The IRONMAN Group.  The IRONMAN Group is the largest operator of mass participation sports in the world. At the helm, Scott plans to take the company—and endurance sports industry—to new heights.  In this episode, Scott shares his vision for elevating the athlete experience. We also cover: Scott's experience as president of Equinox Expanding access to triat...

Today, I'm joined by Kristina Saffran, co-founder and CEO of Equip. After struggling with anorexia in her youth, Kristina founded Equip to expand access to eating disorder treatment through virtual, evidence-based care. In this episode, we discuss designing support for sustainable recovery. We also cover: Breaking down stigmas Delivering quality care at scale  Advancing the field of eating disorde...

Today, I'm joined by Cesar Carvalho, co-founder & CEO of Wellhub. Formerly known as Gympass, Wellhub helps employees feel healthy and engaged at work with its corporate wellness platform spanning fitness, mental health, nutrition, and sleep solutions.  In this episode, we discuss the company's evolution. We also cover: • Executing a successful rebrand • Quantifying the benefits of corporate wellne...

Today, I'm joined by Jim Donnelly, co-founder and CEO of Humanaut Health. Scaling preventative health clinics, Humanaut Health leverages the latest medical therapies and wellness tech to help members reach peak functional, physical, and mental performance.  In this episode, we talk about democratizing longevity medicine. We also cover: • Scaling a network of clinics • Plans for nationwide expansio...

Today, I'm joined by Geoff Cook, CEO of Noom. Combining human coaching, AI support, and prescription medications, Noom is on a mission to help people make lasting lifestyle changes and lose weight for good. In this episode, we discuss the evolution of the company's digital health platform. We also cover: • Adding GLP-1s • Entering the longevity sector • Merging wellness and healthcare Subscribe to...

Today, I'm joined by Kent Yoshimura, co-founder and CEO of Neuro. Fueling high performance, Neuro makes functional gum and mints with ingredients clinically proven to sharpen focus, improve memory, and balance mood. In this episode, we discuss the company's innovative nootropic products. We also cover: • Building the brand • Scaling on TikTok Shop • Going from niche to mainstream Subscribe to the...

Today, I'm joined by Oleg Stavitsky, co-founder & CEO of Endel. Harnessing the neuroscience of music, Endel engineers personalized, adaptive wellness soundscapes to help people focus, relax, and sleep better. In this episode, we discuss the company's AI-powered functional audio platform.  We also cover: • The future of sound wellness • Studying the efficacy of soundscapes • Potential integrations...

Today, I'm joined by Mark Rivers, CEO of Canyon Ranch. Diversifying its portfolio with member clubs, residences, and medical services, Canyon Ranch is evolving from pioneering resort to comprehensive health and wellness brand. In this episode, we explore the company's continued expansion plans. We also cover: • Innovating to meet consumer needs • Canyon Ranch's approach to longevity • Why it's dou...

Today, I'm joined by Pranitha Patil, co-founder and COO of Function Health. Translating 100+ labs into personalized insights, Function is making advanced health data accessible and actionable — simplifying how members monitor and improve health over time. In this episode, we explore the company's mission to empower health agency. We also cover: • Function Health's rapid growth • Raising $53M in a...

Today, I'm joined by Colleen Cutcliffe, co-founder & CEO of Pendulum Therapeutics. Backed by actress Halle Berry, Pendulum is a microbiome biotech company disrupting probiotics with doctor-formulated metabolic health supplements. In this episode, we explore the links between gut health and metabolism. We also cover: • The science behind Pendulum's medical probiotics • Advocating for healthspan ove...

Today, I'm joined by Colin Watts, CEO of Thorne. Enhancing well-being with personalized health solutions, Watts leads an integrative approach combining rigorously crafted nutritional supplements and biometric testing. In this episode, we discuss Thorne's evolution from supplements to science-backed wellness. We also cover: Thorne's emphasis on quality and innovation Expanding into diagnostics and...

Today, I'm joined by Philipp Roesch-Schlanderer, co-founder & CEO of EGYM. Based in Munich, EGYM supplies smart strength solutions to 18K global fitness partners while connecting employees of 16K corporate clients to local workouts. Scaling up, the fitness tech company just raised $200M in a Series G round, reaching a $1B valuation. In this episode, we discuss how EGYM plans to deploy fresh capita...

Today, I'm joined by Jamie Weeks, founder & CEO of SweatHouz. Helping members unwind, SweatHouz combines infrared saunas, cold plunges, and vitamin C showers for a complete preventative wellness experience.  In this episode, we discuss Jamie's journey from Orangetheory Fitness franchisee to building a recovery-focused wellness brand. We also cover: The future of holistic wellness Optimizing franch...

Today, I'm joined by Katerina Schneider, founder & CEO of Ritual. An investor turned founder, Kat launched supplement brand Ritual after struggling to find a trustworthy prenatal vitamin. Nine years in, it's a nine-figure business and category leader. In this episode, we discuss Ritual's commitment to science and transparency.  We also cover: • Challenges of scaling a D2C brand • Building trust in...

Today, I'm joined by Betsy Foster, co-founder & president of Love. Life. Founded by Whole Foods vets, Love. Life combines functional medicine, cutting-edge fitness, and nourishing food all under one roof — offering a one-stop shop for mind, body, and spirit. In this episode, we explore the company's integrated health and wellness club. We also cover: • Disrupting sick care • Scaling a holistic hea...

Today, I'm joined by Kian Sadeghi, founder & CEO of Nucleus Genomics. Since dropping out of UPenn in '21, Kian has raised $18M for complete DNA health tests. Democratizing whole-genome sequencing, he aims to save millions from preventable disease. In this episode, we discuss the company's trillion-dollar vision for the future of healthcare. We also cover: • Where preventative medicine is headed •...