Fitness Education Online Podcast I For Personal Trainers, Fitness Professionals, Gym Owners & the Fitness Industry

On the podcast today, Bex is joined by Joanne Finkelstein, co-founder of Expro, Perth's biggest fitness summit and festival. Joanne's path into the industry started in dance before shifting through sports science, healthcare and disease prevention, eventually landing in fitness education in Singapore, where she first launched Expro as the region's leading industry conference. In 202...

In this episode, Bex chats with Catherine "Cat" Christ, Group Fitness Coordinator and PT at Fernwood Fitness North Lakes and Morayfield, and finalist for both Personal Trainer of the Year and Group Exercise Instructor and/or Leader of the Year at the 2026 AUSactive Awards. Cat shares how her fitness journey started as a Fernwood member, losing over 30 kilos before taking a reception job...

In this episode, Bex sits down with Sharri Castellari, founder of Tathra Beach Personal Training Studio and finalist in three categories at the 2026 AUSactive Awards, Personal Trainer of the Year, People's Choice Registered Professional of the Year and People's Choice Small Business of the Year. Sharri shares her journey from a self described non gym person putting up flyers around her s...

In this episode, Bex chats with Steph McKay, owner of Chasing Dreams Fitness in Tamworth and a familiar face in the Fitness Education Online community running The Bootcamp Hub. Steph shares how she went from avoiding school sport altogether to building a ladies only outdoor boot camp community, and why she was so shocked to find out she'd been named a finalist for both Personal Trainer of the...

In this episode, Bex sits down with Loz Antonenko, also known as the Mojo Mentor, a coach, author of the Amazon number one bestseller "Get the F*ck Unstuck," and finalist for both Personal Trainer of the Year and Pilates Professional of the Year at the 2026 AUSactive Awards. Loz shares the raw, honest story behind her work, from being diagnosed with a serious autoimmune condition at univ...

In this episode, Bex sits down with Steven Halligan, an online fitness trainer with over 30 years in the industry, from the Gold Coast to Brisbane, London and back, through a studio, 12 week challenges and eventually a full pivot to online training during COVID, when he became the national trainer for Weight Watchers Australia and New Zealand. Steven's now trained clients in 40 countries and...

In this episode, Bex sits down with Caterina Bozzi, prenatal and postnatal fitness coach and founder of Collective Fitness Yoga, a women's only gym in Mildura, Victoria. Caterina has been named a finalist for Personal Trainer of the Year at the 2026 AUSactive Awards, an award she also won back in 2023, this time reflecting the work she has done since becoming a mum to triplets. Caterina share...

On the podcast today we have Kate Morris, a nutritionist, online PT and business mentor who has built a multi-million dollar coaching business entirely through organic content, and whose podcast Oi Let's Talk is currently charted number four in Australian Health and Fitness. Kate shares the full story behind her career, from the gym floor with no clients and $300 in rent hanging over her head...

Dan Williams is an accredited exercise physiologist, founder of Perth-based Range of Motion (20 years strong), and business mentor. In this episode he introduces Gobsmack Consulting, a practical framework for turning ordinary client touchpoints into experiences people actually talk about. Most fitness professionals are delivering a good service, but good service is just the cost of entry. Dan walk...

In this episode, Bex is joined by fitness business coach Dan Henderson for his third appearance on the podcast. Dan has spent nearly two decades in the fitness industry, building multiple businesses including Filex, Australia's largest fitness conference, and now helps gym owners and fitness professionals add $10 to $50k a month to their revenue while working less. Dan breaks down his six lea...

In this episode Bex sits down with Claudia Li, Head of Marketing at FEO and creator of the first ever AI course for the fitness industry. If AI feels overwhelming or you have no idea where to start, this is the one for you. Claudia explains why Claude is so different to the chatbots most of us are used to, and how it can actually do the work for you, from drafting client emails to building program...

In this episode, Bex sits down with Calum Wilson, founder of Bump Health and one of Australia's most experienced pre and postnatal coaches. With over 20 years specialising in this space and thousands of mums trained, Calum is on a mission to make expert level support accessible to more women, and to upskill the PTs working with them. Calum unpacks the biggest myths still floating around about...

You've done the study, you've got the qualification - now what? Bex sits down with James Fleming from the Health Coach Growth Hub, a business built to help health and wellness coaches crack the online space, sign clients, and get paid what they're worth. James and his wife Mikaela run both a health coaching business and a coaching business for coaches, so everything they share comes...

In this episode, Bex is joined by Joy Flint - gym owner, IFBB competitor, coach, and mentor - to explore what it really means to build a life, not just a business, in the fitness industry. Joy shares what's changed across nearly four decades in the industry, why she believes coaching has gotten too fluffy, and how staying connected to your "why" is what separates the coaches who las...

George Varvaressos of Metamorph Physique went from 150kg to the bodybuilding stage, and built an online coaching business by doing one thing a lot of coaches are scared to do: niching down. In this episode he shares how leaning into his Greek culture completely changed his business, and why being authentic on camera will always beat a polished content strategy. We also get into client retention, b...

In this episode, Bex is joined by Loz Marie, a personal trainer with over 15 years of experience in the fitness industry, to chat about career progression beyond the gym floor and what it can look like to build more flexibility, impact, and sustainability as a coach. They discuss the shift happening across the industry, why trainers are no longer just delivering programs, and how creating leverage...

In this episode, Bex is joined by fitness coach Sophia Shahrokhey to explore how the nervous system influences fat loss, muscle building, and overall performance. Sophia shares how stress, recovery, sleep, and lifestyle factors can impact a client’s ability to get results — even when they’re consistent with training and nutrition. Together they discuss the signs of nervous system dysregulation, wh...

In this episode of the Fitness Education Online Podcast, Bex sits down with Tye Arnett from Simple Gym Co to discuss what it really takes to build a long-term, sustainable career in the fitness industry. With more than 25 years of experience, Tye shares insights on the foundations that help gyms and personal trainers succeed, including strong systems, clear culture, and consistent service. The con...

In this episode of the Fitness Education Online Podcast, Bex sits down with Wayne Li, founder of Training Day Gym, to explore what it really takes to build a long-term gym business. Wayne shares his journey from opening his first facility at 22 with $30,000 in savings to now leading a 30+ person team across multiple locations in Melbourne — all bootstrapped and built through grit, continuous learn...

In this episode, we’re joined by Chris Duncan, founder of Rental Gym Mentors, to talk all things rental model personal training. Chris shares his journey through the fitness industry and breaks down the biggest mistakes PTs make when entering rent-based gyms. We discuss lead generation on the gym floor, sales, tracking the right numbers, pricing properly, and why being busy doesn’t always mean bei...

In this episode, I’m joined by Ryan and Eilish from creators of The Fitness Solopreneur, where they help PTs and coaches build consistent $3–5K months through simple, subscription-based online coaching. We talk about their journey from high-ticket coaching to a more sustainable model, the biggest mistakes PTs make when moving online, and why clarity, consistency, and simple systems matter more tha...

In this episode of the Fitness Education Online Podcast, Bex Lock is joined by Blake Randall, Director of Inner Power Coaching, to break down how he has built a PT career generating over $700K in revenue. Blake shares his journey from entering the industry straight out of high school to building a multi-location business across South East Queensland, and reflects on the early challenges that shape...

In this episode, Bex chats with Merinda O’Brien, Head Coach at Generation Strength and elite strength coach, about building a sustainable online coaching business. Merinda shares her journey into the fitness industry, how her business evolved organically into supporting over 45 online clients, and what’s helped her maintain coaching quality and long-term client relationships. This episode is a gre...

To kick off the first FEO Podcast episode of 2026, Bex is joined by Bekk Millwood,  Founder & Head of Talent Acquisition at Fitness Lifestyle International. With nearly 30 years in the fitness industry and close to a decade in recruitment, Bekk shares a behind-the-scenes look at how the industry has evolved - and why there are now more career opportunities than ever beyond “just PT”. They cove...

In this episode, Bex is joined by Anthony Massino - functional nutritionist, strength & conditioning specialist, and AUSactive Exercise Professional of the Year 2025 - to explore what a genuinely holistic approach to health and performance looks like, and why it’s becoming essential for personal trainers. In this conversation, Anthony breaks down the most common factors he sees holding clients...