Fitness Business Insights with Matt Robinson

Josh Reilly is a successful Fitness Business owner who has set himself a huge personal goal. His aim is to compete at, and win, the CrossFit Games. All whilst continuing to run his Personal Training business and studying for a Masters Degree.  Listen in as we discuss the changes Josh is having to make to his business to allow all of these things to fit in and what he has learnt on his PT journey s...

Stuart Aitken is part of the team behind Lift The Bar, a platform built for the purposes of educating and supporting Personal Trainers. From business advice, to helping clients through the menopause, Lift The Bar covers a lot of ground that PTs will come across. ----------- To catch all episodes, make sure you're subscribed to the show... Apple Podcasts - https://podcasts.apple.com/gb/podcast...

Nat Lowe from Pro-Fit Golf Conditioning and Alex Elliott Golf recently joined forces to create the online fitness product; Off Scratch Golf. Their aim is to combine golf and fitness together to bring long lasting improvements to your game, through their various online programs. In this interview, we discuss how the partnership came to be and what the pair provide as an online service.  -----------...

The Strength Collective is an independent gym in Altrincham that opened as we were re-opening after lockdowns. We have featured the owners previously, around the time of their opening, and wanted them back on to discuss what they've learned so far. ----------- To catch all episodes, make sure you're subscribed to the show... Apple Podcasts - https://podcasts.apple.com/gb/podcast/the-pro-...

Jo Perruzza is an expert on mental health and, as a previous client of Paul's, we wanted to bring he on to discuss what we should be aware of as coaches, in relation to mental health. ----------- To catch all episodes, make sure you're subscribed to the show... Apple Podcasts - https://podcasts.apple.com/gb/podcast/the-pro-fit-podcast/id1458318553 Spotify - https://open.spotify.com/show/...

This is an episode with a difference. Rather than interview a guest, Matt & Paul interview one another. Each host has a set of questions they want to ask their co-host and neither person has had the chance to see the questions beforehand. This episode covers a whole range of topics from business, health, career, family, life philosophy...and more.  ----------- To catch all episodes, make sure...

Adam Cummins has a vast array of experience in in the fitness industry and, in particular, in the field of nutrition. From his learnings as a Personal Trainer, through to many Nutrition Coaching courses, and now, as a Dietician, Adam has seen many parts of the Nutrition spectrum. In this interview we cover a lot of ground on the subject of nutrition, in particular, what Personal Trainers should an...

Ray was formerly a head of Strength & Conditioning at a University for many year, plying his craft as a coach and working with some of the highest level athletes. However, after assessing the trajectory of his life, and where he was spending his time, he decided to leave all that behind and go it alone.  In this interview Ray gives his honest insights in to that journey, what he's learnt...

Liam Slater was a Pro-Wrestler turned Personal Trainer when he joined the Pro-Fit Team. Now, after the pandemic, he finds himself back in the wrestling game as a head coach at the Pursuit Pro Wrestling facility in Sheffield.  Listen to learn about what Pro Wrestling taught Liam about PT and vice versa ----------- To catch all episodes, make sure you're subscribed to the show... Apple Podcasts...

Our guest this week is a mentoring client called Beth John. Beth originally entered the industry as an employed PT before taking the leap over to Self-Employed. In this episode, Paul gets Beth to unpack her first 12 months of being a self-employed PT and the things she has picked up along the way. ----------- To catch all episodes, make sure you're subscribed to the show... Apple Podcasts - h...

Karl Morris is a Sport Psychologist with years of experience across different fields. His primary roles have seem him work with many Professional Golfers, as well as educating other coaches the art of sport psychology. In this interview we discuss how you can apply the concepts Karl uses for yourself and your clients. ----------- To catch all episodes, make sure you're subscribed to the show....

Dax Moy was the UK's most expensive Personal Trainer for 15 years straight and went on to run studios, develop transformational education programs, and become one of the highest level coaches around. In this interview, he shares some of the key lessons and moments from his illustrious career. ----------- To catch all episodes, make sure you're subscribed to the show... Apple Podcasts - h...

Casey Zavaleta is an educator and lead course developer for DTS Fitness Education. In her role of a habits coach, Casey teach clients, and other coaches, how to successfully apply habits to our everyday lives in ways that move us closer to our desired goals. From Casey's Bio: My purpose begins with helping people see that they are whole, worthy, and good exactly as they are. Beginning from th...

To round-off this 'Review' mini-series, we are going to cover six key questions we've been asked recently by Mentoring Clients and Audience Members. Some of these relate to the latest series, whilst others are completely unrelated, but important for all Fitness Business Owners to understand. ----------- To catch all episodes, make sure you're subscribed to the show... Apple Pod...

Our last episode outlined the process and questions for carrying out what we would call a 'Full Client Review'. But sometimes, a full review isn't necessary, not suitable for your businesses model or not suitable for specific clients. So what can you do instead? That's what we cover in this episode where Matt covers the different forms a review can take and how you might best u...

Now that you understand the importance of reviews, let's take a look at what questions to ask during the session and what you should be aiming to get from having done a review with your clients. ----------- To catch all episodes, make sure you're subscribed to the show... Apple Podcasts - https://podcasts.apple.com/gb/podcast/the-pro-fit-podcast/id1458318553 Spotify - https://open.spotif...

Most Personal Trainers aren't doing full reviews with their clients. In fact, some aren't doing reviews of any sort. Which means that they're missing out. Missing out on the chance to; improve client results, improve retention, and get more referrals in their business. Not only that, but a great review system can stay out as a fantastic USP compared to other fitness businesses. In t...

As we close out our latest mini-series, we wanted to end with the latest questions we've been asked by listeners and our own mentoring clients. In sharing these questions, and our answers, we hope to answer the types of questions my PTs want to know the answers too. ----------- To catch all episodes, make sure you're subscribed to the show... Apple Podcasts - https://podcasts.apple.com/g...

One of the biggest stumbling blocks PTs come to us with around semi-private training is programming. That's why we've dedicated a whole episode to this topic. We want to make sure you're confident in how to program, and run, an effective small group personal training session for your clients. ----------- To catch all episodes, make sure you're subscribed to the show... Apple Po...

Believing that semi-private is a good business model is one thing. Actually converting your 1-2-1 business in to semi-private is another. In this episode we cover the basics of how to think about converting your business in to a semi-private format. ----------- To catch all episodes, make sure you're subscribed to the show... Apple Podcasts - https://podcasts.apple.com/gb/podcast/the-pro-fit-...

It's time for a new mini-series and this time we are covering the main components of running a semi-private model within your fitness business. This intro episode covers the what, why & when of semi-private training. Before we go in to how to implement the model in the following episodes. ----------- To catch all episodes, make sure you're subscribed to the show... Apple Podcasts - h...

In a recent interview, James Smith mentioned that he felt that PTs should have clients any longer than 6 months. We understand the point he was trying to make, and we aren't here to say that his view is wrong, we simply have a different way of looking at this. ----------- To catch all episodes, make sure you're subscribed to the show... Apple Podcasts - https://podcasts.apple.com/gb/podc...

To close up our sales series - we wanted to cover the key steps after a sale that can have a huge impact on your business. These simple steps can help increase retention and send more business your way. So they're well worth following. ----------- To catch all episodes, make sure you're subscribed to the show... Apple Podcasts - https://podcasts.apple.com/gb/podcast/the-pro-fit-podcast/i...

Want to generate for sales for your business and convert more consultations?...That's what we are covering in this episode. Sp far in this mini-series we have already covered the lead generation and consultation phases of your sales process. In this episode we will unpack 'the pitch' part of your sales process and how best to deliver that with confidence and ease. ----------- To cat...

The next step of our consultation process is to start dealing with the 'Logical' side of the brain A.K.A the 'Human' side of it. In this episode, we cover how best to communicate with this side of the brain and what questions you can use to help it achieve positive outcomes. ----------- To catch all episodes, make sure you're subscribed to the show... Apple Podcasts - http...