Fitness Business Consulting
Fitness Business Consulting
Our mission is simple: to pull back the curtain and share the proven strategies, marketing tactics, and business systems that are working right now to grow profitable Fitness, Pilates & Combat Studios. Whether you’re looking to increase memberships, improve client retention, or scale your studio, each episode brings you best practices and real-world insights to help you build a stronger, more successful business. If you wish to learn more about our services click below https://fitnessbusinessconsulting.io/dfybc
Author
Fitness Business Consulting
Category
Podcast website
Latest episode
Jun 30, 2026
Where to listen?
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Episodes
Over 40's & 50's Crowd No One Is Going After (Julie Sampson) 30.06.2026 54:14
Want to add 100 members to your business? Book a call here with Jayme https://fitnessbusinessconsulting.io/businessbrainstorm1 In this episode, we chat Julie about the evolution of the fitness industry, focusing on female-only studios, the over 40s market, and advocacy through Aus Active. 00:00 The Journey of an Industry Veteran 07:52 Empowering Women Over 40 15:36 Building a Community for the Und...
85 Members In 6 Weeks (Palma Tette) 16.06.2026 46:25
If you want to grow your studio book a call with Jayme below https://fitnessbusinessconsulting.io/dfybc In this episode, Palma shares his journey from outdoor boot camps to a fully booked gym, navigating burnout, launching successful group programs, and community engagement through charity events. Chapters 00:00 From Garage to Commercial Facility: The Journey Begins 11:27 Transitioning from One-on...
The Brutally Honest Fitness Studio Tier List (Jono Petrohilos) 07.06.2026 52:46
If you want to scale your gym/studio you can book a call with Jayme below https://fitnessbusinessconsulting.io/dfybc In this episode, we discuss the most effective and least effective strategies for gym owners, covering lead generation, retention, business books, personality traits, and more. They rank and analyze various approaches to help fitness professionals optimize their businesses. 00:00 Ra...
Scaling From 1 To 10 Studios (BUMP HQ) 25.05.2026 50:35
if you want to grow your studio you can book a call here https://fitnessbusinessconsulting.io/dfybc In this insightful interview, founders of Bump HQ share their journey, strategies, and vision for specialized women's fitness, focusing on pregnancy, postpartum, and menopause. Discover how niche expertise, strategic partnerships, and passion drive their growth and impact in the industry Chapters 00...
2026 Marketing Blueprint for Fitness Studios 17.05.2026 38:11
If you want to add 30–50 new members to your studio in the next 90 days, you can book a call directly with Jayme here https://fitnessbusinessconsulting.io/dfybc Enjoy the episode. Please like, subscribe, and share with another studio owner who would find this valuable.
14 Years as a Studio Owner: How to Build a Resilient Fitness Business (Scott Williams) 10.05.2026 49:50
Click here to book a call with Jayme if you want to grow your studio https://fitnessbusinessconsulting.io/dfybc In this episode, Scott Williams shares his journey from a CrossFit enthusiast to a seasoned gym owner and event organizer. We explore the evolution of CrossFit, the rise of Hyrox, and practical insights for aspiring fitness entrepreneurs Chapters 00:00 The Journey to CrossFit SFS 03:03 T...
Opening, Buying, Scaling & Franchising (Keith Flowers) 03.05.2026 53:51
If you want to help scaling your studio you can book a call with Jayme here https://fitnessbusinessconsulting.io/dfybc Chapters 00:00 Building a Passion for Wellness and Fitness 02:57 The Journey into Franchising 05:50 Navigating Studio Acquisitions 09:08 Understanding Business Models in Fitness 11:57 The Dynamics of Membership and Community 14:53 The Evolution of Yoga and Pilates 18:10 Franchisin...
From NRL Debut to Business Success (Sandor Earl) 28.04.2026 58:44
If you want to grow your fitness studio you can click here https://fitnessbusinessconsulting.io/dfybc Sandor Earl shares his journey from aspiring NRL player to successful entrepreneur, highlighting lessons on resilience, leadership, environment, and mindset. Discover how self-belief, character, and environment shape high achievers and how these principles can be applied to personal and profession...
Building A Peronsal Brand To 600,000 Followers (Gerard Hall) 19.04.2026 35:57
If you want to grow your gym or fitness studio you can click here and book a call with Jayme https://fitnessbusinessconsulting.io/dfybc Gerard shares his journey from skepticism to success in organic marketing, affiliate marketing, and paid ads, revealing tactical strategies to grow and monetize social media audiences effectively. 00:00 The Journey to 600,000 Followers 08:52 Transitioning to Fitne...
The Sales Script Behind 11,000 Clients Sold (Full Breakdown) 11.04.2026 1:21:26
If you would like to learn more about our how we grow studios you can book a call here https://fitnessbusinessconsulting.io/dfybc Jayme Richardson breaks down the exact sales call framework FBC's team has used to sell over 11,000 memberships for fitness studios across the USA, Australia, Canada, and New Zealand. From the opening connection phase through to closing, the right questions to ask, and...
Building a Passion Driven Fitness Business (Daniel Pardo) 05.04.2026 56:20
If you want to learn moer about our services you can book here https://fitnessbusinessconsulting.io/dfybc In this episode, Jayme Richardson and Daniel Pardo share their journeys from lack of confidence to fitness entrepreneurs. They discuss building a passion-driven business, navigating online and in-person training. 00:00 From High School Friends to Fitness Enthusiasts 19:51 The Journey to Becomi...
The 7 Step Facebook Ad Checklist Unblock Your Lead Flow 24.03.2026 13:24
If you want to grow your studio you can book a call below https://fitnessbusinessconsulting.io/dfybc Learn a simple seven-step Facebook ads checklist for fitness studio owners to generate quality leads and convert them into clients. This guide covers campaign selection, audience targeting, creative tips, lead forms, follow-up strategies, and automation. 00:00 Introduction to Effective Facebook Ads...
The 8 R'S For A Successful Franchise 14.03.2026 53:17
If you want to grow your studio you can click below https://fitnessbusinessconsulting.io/dfybc In this episode, Andrew Simmons, CEO of Vision Personal Training Studios, shares the core principles behind building a successful personal training business. He discusses the importance of the eight Rs—Role Model, Rapport, Result, Reputation, Retention, Raving Fans, Referrals, and Revenue—and how they dr...
How to Build a Sustainable Pilates Business in 2026 (The Pilates Journal) 10.03.2026 48:17
If you want to book a call with Jayme click below https://fitnessbusinessconsulting.io/dfybc This episode features industry expert CJ discussing the explosive growth of Pilates, the evolution of studio models, instructor development, and future trends. Gain insights into business strategies, equipment innovations, and how to thrive in the competitive Pilates landscape. 00:00 Introduction and Indus...
$100K Nutrition Opportunity & GLP-1s (Jenny O'Mahony 01.03.2026 42:24
In this podcast episode, dietitian Jenny discusses the critical differences between dietitians and nutritionists, the impact of GLP-1 medications on weight loss, and the importance of accountability in nutrition coaching. The conversation explores how gym owners can integrate nutrition into their business models legally and effectively, emphasizing the significance of community support and simple...
The 7-Step Sales Framework for studio owners 21.02.2026 17:33
If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/learnmorebc Jayme Richardson, owner of Fitness Business Consulting, shares a seven-step framework for effective sales in fitness studios. He emphasizes the importance of building rapport, understanding clients' goals, exploring their past experiences, and pitching in a simple yet engaging manne...
Why Passion Alone Won’t Grow Your Gym (Sara McNelis) 15.02.2026 44:20
If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/learnmorebc In this podcast episode, Sara shares her journey as a gym owner and the challenges faced in the fitness industry. She emphasizes that passion for health and fitness is not enough; one must also develop marketing and sales skills to succeed. The conversation covers the evolution of f...
I Ranked Every Way Gyms Get Leads (Most Are a Waste of Time) 07.02.2026 29:14
If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/learnmorebc Jayme Richardson discusses effective lead generation strategies for fitness studios, ranking various methods from least to most effective. He emphasizes the importance of low-effort, high-reward tactics, such as email and text marketing, while critiquing less effective methods like...
Is ClassPass Hurting Studios? (Perry Howell) 02.02.2026 54:12
If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/learnmorebc In this conversation, Jayme Richardson interviews Perry, the ex-head of brand for Paris Hilton and Tinder, and founder of the Pilates Gang. They discuss Perrie's journey from digital marketing to the fitness industry, emphasizing the importance of branding, community building, and o...
I Was Ready to Quit… Then We Hit $120K Months 25.01.2026 47:59
If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/learnmorebc In this episode, Jayme Richardson interviews Jake and Jayde, successful online fitness business owners who transitioned from in-person training to a thriving online model. They discuss their journey, including the challenges they faced, the importance of mentorship, and how they sca...
Learn From an 8-Figure CEO Who Scaled a Global Sales Company 19.01.2026 53:15
If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/learnmorebc Listen Here Spotify: https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple: https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q Follow us on Instagram https://www.instagram.com/fitness.bu...
10 Clients Per Month, Zero Ads: The Instagram Sell-By-Chat Method 04.01.2026 16:46
Grab the document below and start using this system in your business today. https://docs.google.com/document/d/1Txnb_3ZgKtZKdsSXV27PNGwWMudPtKmEusERNizIHrM/edit?tab=t.0 If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/learnmorebc Listen Here Spotify: https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple: https://podcasts.apple.com/au/pod...
How Nerida Built Two 7-Figure Female-Only Studios And How Emotional Intelligence Changed Everything 28.12.2025 48:09
If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/learnmorebc Listen Here Spotify: https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple: https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q Follow us on Instagram https://www.instagram.com/fitness.bu...
What 2025 Revealed And How We're Using It in 2026 18.12.2025 16:59
If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/learnmorebc Listen Here Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q Follow us on Instagram https://www.instagram.com/fitness.busi...
Business Of Pilates Episode 6 - Converting Trials Into Members 14.12.2025 34:26
If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/learnmorebc Jayme & Mitch sit down with Allana the CEO of Muse Pilates to discuss in detail how to convert trials into members. Listen Here Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Her...
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