Fitness Business Consulting
Fitness Business Consulting
Our mission is simple: to pull back the curtain and share the proven strategies, marketing tactics, and business systems that are working right now to grow profitable Fitness, Pilates & Combat Studios. Whether you’re looking to increase memberships, improve client retention, or scale your studio, each episode brings you best practices and real-world insights to help you build a stronger, more successful business. If you wish to learn more about our services click below https://fitnessbusinessconsulting.io/dfybc
Author
Fitness Business Consulting
Category
Podcast website
Latest episode
Jun 30, 2026
Where to listen?
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Episodes
From 1 Studio to 50: The Untold Story of Vision Personal Training 07.12.2025 1:03:50
If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/learnmorebc Andrew is the founder of Vision Personal Training, In this episode we cover the journey from studio 1 to 50 and the lessons learned along the way. Listen Here Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-gr...
3 Automation Secrets High-Performing Fitness Studios NEVER Skip 02.12.2025 9:27
If you wish to learn more about our services you can book a call with Jayme directly https://fitnessbusinessconsulting.io/learnmorebc Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q Follow us on Instagram https://www.instagram.com/fitness.business.consulting/ https://www.instagram.com/jayme.d.richardson/ Please subscribe
The Business Of Pilates Episode 5 - Is Sales A Dirty Word? 24.11.2025 50:12
Jayme, Mitch & Alana discuss sales, how to sell people at higher prices and how to do it with integrity. If you wish to learn more about our services, you can book a call below https://pilatesprofitpathway.io/dfyvsl Follow Us On Instagram To Stay Updated Allana Ford https://www.instagram.com/thebusinessofpilates_ Pilates Profit Pathway https://www.instagram.com/pilates.profit.pathway/ Thanks f...
Jono Transformed His Life by Taking Ownership and Investing in His Education (Last Place to First) 19.11.2025 55:08
If you’re ready to grow your studio, book a call with Jayme here 👉 https://fitnessbusinessconsulting.io/dfybc Jono was coming 75th out of 75 people. He turned to education. Came first and founded Fitness Education Online Listen Here Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here https://www.y...
The Business Of Pilates Episode 4 - 8 Ways To Market Your Business Ranked 03.11.2025 47:42
Jayme, Mitch & Allana discuss the 8 ways to market your business and rank them 1 to 8 Jayme, Mitch & Allana debate ClassPass and class packs vs memberships If you wish to learn more about our services, you can book a call below https://pilatesprofitpathway.io/dfyvsl Follow Us On Instagram To Stay Updated Allana Ford https://www.instagram.com/thebusinessofpilates_ Pilates Profit Pathway ht...
From Personal Trainer to $30 Million in Sales (How Shane Scaled Online) 30.10.2025 58:17
If you’re ready to grow your studio, book a call with Jayme here: 👉 https://fitnessbusinessconsulting.io/dfybc Shane was a 1-on-1 personal trainer at Fitness First. In 2020, when the world stopped, Shane pivoted online and went on to generate over $30 million in sales. Listen Here Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-busi...
How Benny Built a $1.5M Fitness Studio (and Won PT Manager of the Year Twice) 18.10.2025 48:03
If you’re ready to grow your studio, book a call with Jayme here: 👉 https://fitnessbusinessconsulting.io/dfybc Today, we’re excited to welcome Benny, a two-time National PT Manager of the Year with Vision Personal Training. He scaled one studio to over $1.5 million per year before opening his own successful studio. Listen Here Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple htt...
The Business Of Pilates Episode 3 - Completing The Perfect Presale 13.10.2025 38:31
Jayme, Mitch & Alana break down exactly how to launch and run a successful presale — so you can open your studio with 100+ members on day one. f you wish to learn more about our services, you can book a call below https://pilatesprofitpathway.io/dfyvsl Follow Us On Instagram To Stay Updated Allana Ford https://www.instagram.com/thebusinessofpilates_ Pilates Profit Pathway https://www.instagram...
The Business Of Fitness Episode 112 - 5 Ways To Destroy Your Fitness Business 30.09.2025 13:10
If these are the 5 ways to destroy your business, does doing the opposite mean it will be successful? Listen Here Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q Follow us on Instagram https://www.instagram.com/fitness.business.consulting...
The Business Of Pilates Episode 2 - ClassPass Debate 28.09.2025 38:31
Jayme, Mitch & Allana debate ClassPass and class packs vs memberships. If you wish to learn more about our services, you can book a call below https://pilatesprofitpathway.io/dfyvsl Follow Us On Instagram To Stay Updated Allana Ford https://www.instagram.com/thebusinessofpilates_ Pilates Profit Pathway https://www.instagram.com/pilates.profit.pathway/ Thanks for tuning in.
FItness Business Growth Is Rebranding To The Business Of Fitness & Will Run Alongside Of The Business Of Pilates 23.09.2025 1:37
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The Business Of Pilates Episode 1 - Why Does This Podcast Exist 14.09.2025 41:18
Jayme, Mitch & Allana pull back the curtain on the business of Pilates—what actually drives growth, why “community” isn’t enough, and how to launch strong without burning cash. Alana (Muse Pilates) shares her origin story, presale playbook, and why sales & marketing matter as much as reformers. Please subscribe If you wish to learn more about our services, you can book a call below https:/...
#111- 12 Annual Events To Boost Retention & Community 03.09.2025 10:47
In our studios we would map out 12 annual events to improve retention, generate leads and develop a strong community Listen Here Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q Follow us on Instagram https://www.instagram.com/fitness.busi...
#110 - 3 Ways to Boost Company Productivity with Calendars 25.08.2025 18:47
1. Facebook Ads - 2. Sales -3. Using A Calendar. The 3 things that have changed our lives the most. 3 Steps to get more out of your calendar Listen Here Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q Follow us on Instagram https://www.in...
#109 - The 5 Keys To Retaining Staff 17.08.2025 33:54
Jayme Richardson sits down with Mitchell Done to discuss the 5 things we did to ensure we kept key staff members. Listen Here Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q Follow us on Instagram https://www.instagram.com/fitness.busines...
#108 - Marketing Is Not An Expense (free sheet below) 14.08.2025 30:01
Marketing is not an expense. It's an investment. https://docs.google.com/spreadsheets/d/1fLzczSigG86FvTH6X6-xdy7usB1qcajTL_b29_FX2nE/edit?gid=724091046#gid=724091046 Listen Here Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q Follow us on...
#107 - 10 years in business: 10 biggest lessons learned 23.07.2025 1:04:53
CELEBRATING 10 YEARS IN BUSINESS: 10 BIGGEST LESSONS LEARNED Lesson 1 – The Offer is King/Queen Our first Bootcamps. Done-for-you everything. Sell what people actually want. Otherwise business is hard Lesson 2 – Save Your Money Don’t buy shit to impress people you don’t know or like. Money in the bank helps me sleep at night when things go bad—and they will go bad. Lesson 3 – Timing Matters Market...
#106 - Database Reactivation 101 with value and 12 seasonal offers. 21.07.2025 15:37
"You don’t need more leads — you need to follow up with the people already in your world. I want to give you a simple strategy: 12 done-for-you offers that align with the Australian calendar so you can run a 28-day reactivation promo every single month. Listen Here Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-growth/id165...
#105 Sales Training For A Pilates Network (Full Script Breakdown & Role Play) 14.07.2025 26:36
Jayme jumps on a team meeting with a Pilates Network with 14 studios and runs them through our fitness sales script we use for our Done For You Service. BELEIF & CONVICTION OVER EVERYTHING ELSE. If you wish to learn more about our Done For You Service click below https://fitnessbusinessconsulting.io/dfyoptin
#104 - Matthew Syndrome, The Natasha Syndrome & The Steph Syndrome 09.07.2025 18:58
The Matthew Syndrome, The Natasha Syndrome & The Steph Syndrome....... The difference between dumb, smart and wise people.
#103 -Why Dumb People Think They're Smart 01.07.2025 27:00
Jayme Richardson hosts his first solo podcast to document 5 years of thinking I was the smartest man alive to realise I was dumb. The Dunning Kurger Effect Listen Here Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here https://www.youtube.com/channel/UC9VqM3QEqRPab-2JDxjvA6Q Follow us on Instagram...
#102 - Alex Hormozi's 5 Stages Of Busines 27.05.2025 20:45
Jayme Richardson sits down with Mitchell Done to discuss the 5 stages of business. People quit in stage 3. Keep working through it. Uninformed Optimism Informed Pessimism Valley Of Despair Informed Optimism Success Listen Here Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here https://www.youtube....
#101 - Open a Brand-New Fitness Location and Make $3,600/Week Profit. 23.05.2025 28:14
We did this twice 12 Kettlebells in a Sports Hall while finishing work at 7:31am. The fit out and presale cost? $5,000. True story. This is our story and we pulled off twice. Before you invest $500,000 into a franchise or a big commercial space you can try this first. The best fitness business model in our opinion to pull out lots of cash. Listen Here Spotify https://open.spotify.com/show/66w5wfR7...
#100 - We Raise $66,000 For Local Families In Need And So Should You 12.05.2025 16:57
Jayme Richardson sits down with Mitchell Done to discuss how we raised $66,000 for local families in need by hosting an annual charity trivia night. We give you a step-by-step breakdown of how we did it. Listen Here Spotify - https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple - https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here - https://www.youtube.com/...
#99 - Internal 8 Week Challenge To Rescue Winter & Make 20k (No Ad Spend) 07.05.2025 36:07
Jayme Richardson sits down with Mitchell Done to discuss how to run an 8-week challenge to save cancellations in Winter while generating revenue and reactivating your old leads and ex-members. Listen Here Spotify https://open.spotify.com/show/66w5wfR71P5Pgf2pRfGA8R Apple https://podcasts.apple.com/au/podcast/fitness-business-growth/id1653529485 Watch Here https://www.youtube.com/channel/UC9VqM3QEq...
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