Expert In You

In this episode, Ann Carden talks to Andrea Walker-Leidy about her journey in establishing Walker Publicity and the importance of storytelling in marketing. They delve into thought leadership, building a cohesive marketing strategy, and the role of a business's online presence. They also discuss Andrea's ebook on authentic branding and Walker Publicity's growth resources. About the Guest: Andrea W...

In this episode, host Ann Carden digs deep into the critical marketing and sales elements for coaches and consultants. She emphasizes the importance of building a strong influence system to showcase expertise and credibility, while also highlighting the need for a revenue-generating marketing system to attract and convert potential clients. Ann also stresses the significance of a streamlined sales...

In this episode of the Expert In You Podcast, host Ann Carden discusses the strategies for growing a business and leveraging marketing to attract premium clients. She emphasizes the importance of creating visibility, credibility, and an effective marketing system to influence potential buyers and close high-quality sales. Ann also shares a quiz to help listeners identify any gaps in their marketin...

In this episode, Ann Carden engages with Alan, founder of Next Level University, on the true essence of success. Discover the significance of striking a delicate balance between health, wealth, and love, and learn the practical steps to build a sustainable business, either brick and mortar or online. Alan debunks common myths about income and net worth and shares his unique perspective on personal...

In this episode, business growth consultant and coach, Ann Carden, shares valuable insights on how to escape the low 6 figure trap in your coaching or consulting business. Ann delves into the strategies and mindset shifts needed to move into a CEO role, reach the milestone of $1,000,000, and scale your business for greater freedom and growth. She discusses the importance of thinking bigger, attrac...

In this episode, host Ann Carden explores the path to scaling your business to 7 figures and beyond while still loving your work and life. She outlines four key steps for achieving this, emphasizing the importance of a revenue model focused on working with high-caliber clients, elevating your positioning in the market, refining your sales process, and building a strong team to support your growth....

In this episode, host Ann Carden sits down with Colin Sanburg, the founder of FinElevate, a company dedicated to helping businesses enhance their financial strategies and maximize profitability. Colin shares insights into his hands-on approach to solving financial challenges and emphasizes the value of ongoing guidance and support for businesses. From success stories to actionable advice, this epi...

In this episode, Ann Carden goes deep into the topic of resistance in business. With a focus on empowering coaches, consultants, and professionals to achieve greater impact and income, she discusses how entrepreneurs often misunderstand resistance as a sign of being on the wrong track. She emphasizes the importance of understanding that resistance is a natural part of the process when striving to...

In this episode, our host Ann Carden welcomes marketing expert Jan Carroza to discuss the evolving landscape of marketing, the power of personal branding, and leveraging online platforms for business success. Together, they delve into the shift in the publishing industry, the importance of content creation, and the impact of virtual presentations. Jan shares invaluable insights drawn from her 40 y...

In this episode of Expert In You podcast, Ann is joined by special guest Melissa Ann DeSerio, as they delve into the intricacies of maintaining a strong and healthy marriage amidst the challenges of entrepreneurship and business ownership. Melissa shares valuable insights inspired by her 99-year-old grandmother and her own experiences, emphasizing the importance of clear communication, prayer, and...

In this episode, our host Ann Carden is joined by the brilliant Lea Woodford, a successful expert in the luxury space. Together, they dive deep into the world of personal branding, marketing strategies, and the power of building a strong, credible brand. Lea shares her expertise in using magazines as a branding and lead generation tool and emphasizes the importance of maintaining a consistent mess...

In this episode, Ann is joined by guest Kelli Risse to explore the transformative power of mindset work on personal and professional success. Ann and Kelli dive into the impact of weight loss on energy and confidence, the importance of aligning personal values with financial goals, and the need for continuous mindset updates as individuals progress to new levels. Throughout the episode, they empha...

In this episode of the Expert In You Podcast, host Ann Carden shares valuable insights on avoidingcontent mistakes in growing your coaching and consulting business online. She emphasizes the importance of creating content that converts into sales and highlights five key mistakes to avoid. From focusing on attracting buyers rather than solely engagers to the significance of consistency and educatin...

In this episode of the Expert In You Podcast, host Ann Carden shares valuable insights and strategies for coaches, consultants, and professional service providers looking to maximize their business potential using LinkedIn. Key takeaways include defining LinkedIn goals, optimizing profiles to attract the right audience, building strategic networks, and developing a powerful content strategy to nur...

In this episode of the Expert In You Podcast, host Ann Carden welcomes guest Chaz Horn, a consultant and client acquisition expert, to share valuable insights on maximizing the potential of LinkedIn for lead generation and client acquisition. Chaz emphasizes the importance of not limiting oneself to a single platform like LinkedIn and advocates for connecting with people and transitioning them off...

In this episode of the Expert in You Podcast, host Ann Carden shares her expertise on running profitable coaching and consulting events. Ann breaks down the "Event Blueprint" into six essential steps, offering valuable insights and strategies aimed at helping coaches, consultants, and professional service providers succeed in their businesses. From curating the right audience to delivering impactf...

In this episode of the Expert In You Podcast, host Ann Carden is joined by guest Trish Carr, a renowned speaker trainer and founder of Women's Prosperity Network. Trish shares her expertise in building a successful speaking business and highlights the importance of having a clear speaking strategy. She emphasizes the need to keep the audience focused, engage and entertain them, and be true to ones...

In this episode of the Expert In You Podcast, host Ann Carden discusses the essential marketing and sales components for success in the coaching and consulting industry. As a seasoned business growth strategist and coach, she dives into the importance of having a strong marketing strategy and how it impacts generating leads, attracting high-quality clients, and closing sales. Ann highlights three...

In this episode of the Expert In You Podcast, host Ann Carden interviews Jen DeVore Richter, an outsourced CMO, marketing consultant, speaker, author, magazine publisher, and YouTuber. Jen shares her experience working at NASA's Kennedy Space Center as the head of paid advertising and in-park marketing, highlighting the importance of marketing even for well-known brands. She concludes by mentionin...

In this episode of the Expert In You Podcast, host Ann Carden welcomes guest Sherrilynne Starkie, a seasoned professional in the digital marketing and PR industry. With almost three decades of experience, Sherrilynne shares her inspiring backstory of turning her life around as a young single mother and breaking into the field during a recession. The episode concludes with Sherrilynne promoting her...

In this episode of the Expert In You Podcast, host Ann Carden welcomes guest Marcia Riner, a seasoned business owner and coach, to discuss strategies for overcoming overwhelm and maximizing growth in a business. The episode begins with a reminder that running a business doesn't have to be overwhelming, and the speakers draw from their own experiences as business owners who have successfully sold b...

In this episode of the Expert In You Podcast, host Ann Carden welcomes guest Angela Gennari, the owner of Titan Global Enterprises. This company specializes in providing personnel for large venues, events, hospitality, and hotels in the security industry. She talks about her journey in establishing her credibility and proving her expertise in a field dominated by military and law enforcement backg...

In this episode of the Expert In You Podcast, host Ann Carden invites guest Marianne Daugherty to discuss the importance of understanding and managing our emotions, specifically fear, in order to thrive as entrepreneurs. Marianne emphasizes that suppressing emotions can lead to a heavier emotional burden and dysregulation. She introduces quick and easy exercises to rewire the nervous system, highl...

In this episode of the Expert In You Podcast, host Ann Carden welcomes guest Erin Marcus, who shares their fascinating journey from owning a successful franchise in the senior services market to becoming a coach and business owner. Erin reflects on her previous job, where she worked as a middleman in the insurance industry and her decision to leave due to feeling bored and no longer learning. She...

In this episode of Expert In You Podcast, host Ann Carden discusses strategies to help coaches, consultants, and professional service providers boost their revenue and become high-end experts. She emphasizes the importance of stepping into one's full potential and not leaving money on the table. Ann shares her experience of helping agency owners add strategic advisory services to their offerings,...