EDIT HISTORY

The most successful content creators and strategic thought leaders usually aren't the "best of the best" in their niche or industry. That said, they have built highly influential brands and businesses because they believe deeply in the importance of their work and are committed to honing the skills needed to amplify their message with their audience.    On episode 157 of The Thought Leader Club Po...

On the surface, my audience may look at my business and see a successful solopreneur who has built thought leadership, quit her job, and created a coaching business that makes money online. That said, the journey as an entrepreneur has not been easy, and 2023 was no exception to that.   On episode 156 of The Thought Leader Club Podcast, we cover:  - My 2023 lowlights - My 2023 highlights     Conne...

In this BONUS episode, you'll hear a replay of an interview that I did for the Own Your Voice Podcast, hosted by Rae Fung.   "Join Rae for a candid conversation with one of Rae's earliest internet friends, Cheryl Lau, who is a fellow coach and a podcaster. Cheryl opens up about her earlier experiences of loneliness and how it led her to becoming someone she no longer recognised. She shares never h...

Whether you want to learn how to become a successful podcaster or grow your coaching business, building an engaged audience and loyal community who find value in your content and are excited to learn from you is crucial to your long-term success as a business owner or content creator.    On episode 155 of The Thought Leader Club Podcast, we cover:  - My definition of "community" and what this look...

This episode offers several thought leadership marketing examples to help you build your personal brand and grow your coaching business.    On episode 154 of The Thought Leader Club Podcast, we cover:  - Conveying the value of working with you - Answering the question "Why is NOW the best time to work with you?"  - What I'll be doing in my marketing moving forward      Connect with Cheryl Lau   We...

Ready for my best and most recent tips to help you become a successful podcaster? That's exactly what this episode is about.    On episode 153 of The Thought Leader Club Podcast, we cover:  - My Spotify Wrapped 2023 Results and podcast statistics thus far in the year  - What worked and didn't work for my podcast in 2023 - My plan of action for growing the podcast in 2024     Connect with Cheryl La...

I first connected with Kim online when we both started our coaching businesses several years ago. Since then, a lot has changed for both of us, but one of us has continued with coaching while the other has made a drastic pivot into an entirely different arena. Even though Kim was running a successful coaching business, she ultimately decided to stop coaching altogether to pursue another set of ski...

When I first met Janice online in late 2020, I was instantly impressed with how she carries herself with confidence and poise. At the same time, I also admired the way she thinks about entrepreneurship as a young millennial. I knew very quickly that I wanted to invite Janice to my podcast. So, Janice was actually one of our first guests on the show (Previously known as The Side Hustle Club).    So...

I first met Shubham at a local event discussing mental health for entrepreneurs. Shubham reached out to me after the event to ask me some questions about starting and growing a podcast, but the conversation then turned into me learning a lot more about Shubham's career journey. In just the short span of 75 minutes, I learned about his story, his values, and how he chose the unconventional over wha...

In this 3-part series, I'll be sharing 1) My career journey, 2) My thought leadership & business journey, and 3) My vision and plans for the next 1-3 years. This episode will specifically dive into my next steps and how I'm planning my thought leadership strategy.     On episode 149 of The Thought Leader Club Podcast, we cover:  - Who I want to be  - What I want to be known for  - My 2024 goals  -...

In this 3-part series, I'll be sharing 1) My career journey, 2) My thought leadership & business journey, and 3) My vision and plans for the next 1-3 years. This episode will specifically focus on how I am growing a successful coaching business and building my personal brand as an entrepreneur.    On episode 148 of The Thought Leader Club Podcast, we cover:  - Starting my coaching journey in 2019 ...

In this 3-part series, I'll be sharing 1) My career journey, 2) My thought leadership & business journey, and 3) My vision and plans for the next 1-3 years. This episode specifically looks at my story of quitting traditional careers (i.e. law school and PhD), navigating my Asian parents' expectations, and redefining success.   On episode 147 of The Thought Leader Club Podcast, we cover:  - My thre...

Thought leadership examples are all around us - In this episode, we will do a deep dive on how k-pop is leading the way for innovative thought leadership.    On episode 146 of The Thought Leader Club Podcast, we cover:  - An exercise from inside The Thought Leader Club and how it stretched my creativity  - Thought leadership insights + lessons from (G)I-DLE (aka my favorite kpop group) - How to th...

Successful content creators are highly skilled at showing even when they don't feel motivated to create content. The tips in this episode will help you become a prolific, consistent, and ultiamtely successful podcaster.   On episode 145 of The Thought Leader Club Podcast, we cover:  - I was planning on skipping this episode and missing a week of the podcast... Here's how I got myself out of this r...

This episode outlines the mindset shifts you need to start becoming known for your unique thought leadership and building a body of work in order to become a successful content creator and grow your coaching business.    On episode 144 of The Thought Leader Club Podcast, we cover:  - My story of continuing to show up online despite experiencing judgment, unkind comments, and harassment - The diffe...

It's time to peel back the curtains on my thought leadership strategy behind my business pivot and podcast rebrand.    On episode 143 of The Thought Leader Club Podcast, we cover:  - How I made the decision to rebrand my podcast and the future direction of my business - Your 1-3 year dreams and goals  - If you're feeling comfortable right now and your goals don't feel urgent      Connect with Cher...

On episode 142 of The Side Hustle Club Podcast: - The difference between a prestigious-only vs a prestigious AND proud thought leader career - 16x prompts and exercises (inspired by the brand new curriculum inside The Thought Leader Club) to help you start planning your thought leader career      Connect with Cheryl Lau   Website: https://cheryllau.com/   YouTube: https://www.youtube.com/@cherylth...

On episode 141 of The Side Hustle Club Podcast:  - Interpreting data: Sample size, data reliability, and data validity  - What your social media analytics cannot tell you - Looking at your "qualitative data" from clients      Connect with Cheryl Lau   Website: https://cheryllau.com/   YouTube: https://www.youtube.com/@cheryltheory   Newsletter: https://cheryllau.com/email   Instagram: https://www....

Connect with Cheryl Lau   Website: https://cheryllau.com/   YouTube: https://www.youtube.com/@cheryltheory   Newsletter: https://cheryllau.com/email   Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs    THE AUDIT: Build a differentiated and timeless body of work    - Audit 9 different parts of your body of work - Iden...

On episode 140 of The Side Hustle Club Podcast:  - How to record your video podcast in a way that requires minimal editing - Tips for being more efficient at scripting your podcast episodes   - Getting more things done by working according to your energy levels and being more productive     Connect with Cheryl Lau   Website: https://cheryllau.com/   YouTube: https://www.youtube.com/@cheryltheory  ...

On episode 139 of The Side Hustle Club Podcast:  - Stage 1: If you're taking notes on other people's content and marketing - Stage 2: If you question whether your story and opinions have "value" - Stage 3: If you don't feel like an expert - And the practical steps to level up from each stage and ultimately build your career as a thought leader     Connect with Cheryl Lau   Website: https://cheryll...

On episode 138 of The Side Hustle Club Podcast:  - A fun behind-the-scenes of what my day was like before the event - What the actual awards ceremony was like  - What winning an award means and what it does not mean for my business  - Other post-award observations and insights - A message for fellow podcasters who sometimes wonder whether their work is still relevant, whether it's even helping any...

On episode 137 of The Side Hustle Club Podcast: - The Side Hustle Club Podcast was nominated for a 2023 Golden Crane Awards! - What the nomination process was like - The mind drama I navigated prior to the awards event and why I was hesitant to go to the awards ceremony in New York - My own self doubt about myself as a podcaster and the impact of my work - A message for fellow podcasters who also...

On episode 136 of The Side Hustle Club Podcast:  - 7 Questions to ask yourself to start identify the exact tweaks you can make to your brand, right now - Examples from my own brand and how I was able pinpoint the gap between my current brand and what my next level brand looks like - A practical exercise involving brand archetypes      Connect with Cheryl Lau   Website: https://cheryllau.com/   You...

On episode 135 of The Side Hustle Club Podcast: - Thought leadership + practical tips for how to do this  - Soft launching + practical tips for how to do this  - Building a uniquely differentiated brand + practical tips for how to do this  - Going after ALL of your life, career, and business dreams... Beyond just building a successful coaching business      Connect with Cheryl Lau   Website: https...