Cheryl Lau

EDIT HISTORY

Business EN ↓ 248 episodes

EDIT HISTORY is a podcast about the ideas that matter - and the people who built them. We zoom in on the actual argument: the question they started with, what the evidence forced them to revise, and what must change if they're right. Every guest has done the work. Some in universities. Some in courtrooms, clinics, or boardrooms. What they share is this: they arrived at a position - and they can defend it. One-line pitch: "What question were you trying to answer - and if you're right, what must change?"The problem it solves: Most podcasts interview people about their journey. Brilliant research...

Author

Cheryl Lau

Category

Business

Podcast website

cheryllau.libsyn.com

Latest episode

Apr 7, 2026

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Episodes

179. Becoming Known for Your Story, Perspectives, and Expertise (+ Thought Leadership Examples) 15.07.2024

The first step to becoming known for your thought leadership is to make a decision on what you want to become known for, then start to build a strong and compelling body of work around that exact topic.    On episode 179 of The Thought Leader Club Podcast: - Your story, perspectives, and expertise + skills contribute to your "source credibility" - A thought leadership case study - What you *think*...

178. The Mindset Behind Selling Your Signature Offer: A Launch Debrief 08.07.2024

This episode looks at how I leveraged thought leadership and mindset to sell my offer and sign clients in my coaching business.   On episode 178 of The Thought Leader Club Podcast, we cover:  - The mindset highs and lows behind the launch of my signature program: The Thought Leader Club - A deep dive into the mindset behind the marketing assets for the launch (Instagram, podcast, and email sales c...

177. Leveraging Thought Leadership to Sell a New Offer: A Launch Debrief 01.07.2024

This episode looks at how I leveraged thought leadership and becoming known for something to sell my offer and sign clients in my coaching business.   On episode 177 of The Thought Leader Club Podcast, we cover:  - A behind-the-scenes breakdown of a launch where I sold a new, one-time offer (The Podcast Club group program) - The results of the launch, what worked, and what resonated with my client...

176. The Content Bank: The Content Strategy to Add Structure in Your Business and Build Thought Leadership 24.06.2024

The Content Bank is a tool I use to create structure in my business, content, and marketing   On episode 176 of The Thought Leader Club Podcast, we cover:  - What a Content Bank is - What to include in your Content Bank  - How to use your Content Bank     Connect with Cheryl Lau   Website: https://cheryllau.com/   YouTube: https://www.youtube.com/@cheryltheory   Newsletter: https://cheryllau.com/e...

175. Feeling Behind and Discouraged in Your Business: Should You Keep Going? 17.06.2024

How do you keep moving forward when you're struggling with comparisons and feeling unsuccessful in your life & business? This is exactly what we'll unpack in this episode.    On episode 175 of The Thought Leader Club Podcast, we cover:  - Comparisons with other entrepreneurs or with your past success  - How to keep moving forward when you feel behind and unsuccessful in your business  - A recent e...

Thought Leader Club 1:1 Coaching Program (ANNOUNCEMENT) 11.06.2024

THE THOUGHT LEADER CLUB (TLC): A 3-month 1:1 program to build thought leadership ✨ In TLC, we will create a thought leadership strategy to help you step into this identity both online and offline ✨ In 3 months, you will take concrete steps to become known for your unique thought leadership, create a 1-3 year plan centered around your thought leadership, and also embody this mindset and lifestyle...

174. 4 Ways to Improve Your Podcast Strategy 10.06.2024

This episode touches on solo podcasting tips to help you get more podcast listeners and create a successful podcast.    On episode 174 of The Thought Leader Club Podcast, we cover:  - 2 Podcast content strategies I'll be focusing more on as a podcaster  - 2 Podcast distribution strategies I'll be continuing to double down on      Connect with Cheryl Lau   Website: https://cheryllau.com/   YouTube:...

173. How to be Prolific & Consistent on 0-2 Hours a Day (MASTERCLASS) 02.06.2024

On episode 173 of The Thought Leader Club Podcast, you'll hear a replay of our 2024 Masterclass: How to be Prolific and Consistent (On just 0-2 hours a day) The most common question I get is "Cheryl, how do you do it all? How do you balance it all and still get everything done?" In fact, my most downloaded podcast episode in 2023 was Episode 108: How to Structure Your Week as a Side Hustler Needle...

172. Asian Podcasters: Thinking Bigger and Stepping it Up 27.05.2024

Being a successful Asian podcaster is a relatively new career path. It is an interesting yet complex experience that is still underexplored. As Asian podcasters, it is collectively time for us to step up to the plate and lead first to share our story, experiences, and perspectives to create positive change in this world.   On episode 172 of The Thought Leader Club Podcast, we cover:  - Lessons fro...

171. Inconsistent Income, Feeling Stagnant in Business, and Other Q&A's: Chill AF Solopreneur (Part 4) 23.05.2024

In this Q&A episode, we'll touch on topics such as work life balance examples, how to be a successful solopreneur, and other stressors that come with building a successful online coaching business.    On episode 171 of The Thought Leader Club Podcast, we answer your questions, including: -  What do you do when you feel stagnant or stuck in a rut? - How do you deal with money concerns or inconsiste...

170. How to Create a Relaxed Lifestyle While Growing Your Business: Chill AF Solopreneur (Part 3) 10.05.2024

This episode unpacks ways to be successful not just by working hard and growing your solopreneur business, but also through creating work life balance and a lifestyle that lets you prioritize the other parts of your life that matter to you.    On episode 170 of The Thought Leader Club Podcast, we cover:  - The changes you can implement right away to move closer to your dream solopreneur lifestyle...

169. How to Plan Your Week as a Full Time Entrepreneur: Chill AF Solopreneur (Part 2) 23.04.2024

As a full-time entrepreneur, it's easy to fall into the trap of overworking and therefore lose work-life balance and be prone to burnout. At this phase of your business, it is important to have the time management tools, support systems, and habits that match your capacity and preferences so you can continue building a successful personal brand-based solopreneur business.    On episode 169 of The...

168. How to Plan Your Week as a Side Hustler: Chill AF Solopreneur (Part 1) 14.04.2024

For many side hustlers, learning how to manage your time to maintain work-life balance is top priority. This is vital to not just the success of your solopreneur business and personal brand, but also to your overall wellbeing.    On episode 168 of The Thought Leader Club Podcast, we cover:  - What do you need to do for your business this week? - What support, coaching, tools, habits, etc do you ne...

167. Asian Solopreneur's POV on Creating Success in Business, Career, & Life 07.04.2024

Whether you're thinking of quitting a high paying job, starting a business, or wanting to become a successful content creator, there's probably a lot of pressure on you to stay in a traditional career path and NOT pursue your big, audacious dreams… Especially if you're an Asian woman.    Growing up with Asian parents taught us to work hard and aim to become a doctor, lawyer, engineer, or banker… O...

Feeling Behind or Anxious, How to Start Building a Body of Work, and Best Advice for New Entrepreneurs (BONUS Q&A Episode) 24.03.2024

In this BONUS Q&A episode, I answer the following questions: What is your weekly (or monthly) content creation routine? (Ex. 2 instagram posts, 3 stories, 1 podcast and 1 email)? What's the best piece of advice you either were given or you learned along the way that would be helpful for someone new to entrepreneurship? I am not yet exactly sure what is it that I want to be know for? How can I star...

166. How to Build a Sustainable & Relaxed Solopreneur Business: 5 Lessons from 5 Years 17.03.2024

In the past 5 years, I've learned many core lessons on how to build thought leadership and be a successful solopreneur. These lessons allowed me to not just quit my job (PhD) and make money online through my coaching business, but also create work life balance and build my dream lifestyle as a solopreneur & podcaster.   On episode 166 of The Thought Leader Club Podcast, we cover:  - How to be comm...

165. Quit Story: Lessons from Prison and How to Take Ownership of Your Life & Career (JP Watkins) 14.03.2024

JP and I crossed paths on the internet around late 2018. He was one of my first "beta coaching clients" back then, and I always enjoyed my conversations with JP. We lost touch over the years and reconnected in early 2024. During our catch up, I got to hear JP's story in more detail. And honestly, I was at loss for words. JP's story is filled with character and resilience, and I am beyond grateful...

164. Quit Story: How to Build a Speaker & Coaching Business as a Gen Z in Singapore (Rae Fung) 12.03.2024

Rae first connected via Instagram around late 2020, and we've been besties ever since. We started out as long-distance internet friends (she was in Singapore while I was in Hong Kong) during the pandemic. We finally met in person after I moved to Singapore in 2022. Over the years, we've seen each other stretch out of our comfort zones as entrepreneurs and go after our big audacious dreams. We've a...

163. Quit Story: How to Pursue an Unconventional Career & Entrepreneurship as an Asian Immigrant (Betty Xie) 10.03.2024

A few years ago, Betty blew my mind when she shared the following metaphor:  "If you think about the fundamentals of a palette, you really just need the three basic colors - red, yellow and blue. And if you have those three colors, you can make a thousand, millions different shades, all shades come from those three colors. So bringing that parallel to talent, we just need what you already have, th...

162. 6 Stages of Building a Successful Thought Leader Strategy & Personal Brand Business 03.03.2024

Becoming known for your unique thought leadership and building a body of work is fundamental to being a successful solopreneur and a prolific and consistent content creator.    On episode 162 of The Thought Leader Club Podcast, we cover:  - The 6 stages to building a successful thought leader business and personal brand  - How to level up and what to consider for the stages ahead      Connect with...

161. When You Don't Feel Qualified in Your Business: 3 Mindset Shifts to Rebuild Confidence 18.02.2024

You've bought countless courses on personal branding for entrepreneurs and other business coaching programs, … But you don't feel qualified or ready to build thought leadership.   On episode 161 of The Thought Leader Club Podcast, we cover:  - Mindset Shift 1: Doing this work because it matters to you - Mindset Shift 2: You got people to help, you got work to do - Mindset Shift 3: Be willing to go...

160. 4 Steps to Plan Your Thought Leadership Strategy 11.02.2024

Becoming known for your unique thought leadership and building a body of work is the first step to being a successful solopreneur, making money online, and growing your coaching business.   On episode 160 of The Thought Leader Club Podcast, we cover:  - How to start planning your 2024 Thought Leadership Strategy - What my 2024 Thought Leadership Strategy is     Connect with Cheryl Lau   Website: h...

159. Growing Your Business as a High Achieving Entrepreneur Who Feels Average and NOT Good Enough 03.02.2024

Even if you have a thought leadership framework or strategy in place, it is natural to still feel not good enough or not qualified to build thought leadership.     On episode 159 of The Thought Leader Club Podcast, we cover:  - Feeling like you're good at what you do... But you're not the best - How to become known even despite feeling not good enough - Thought leadership is a skill you can develo...

Growing up with Asian Parents, Quitting Law School & PhD, and Tips for Building Thought Leadership (BONUS Episode) 23.01.2024

In this BONUS episode, you'll hear a replay of an interview that I did for the Personal with Money Podcast, hosted by Michael Kim. "Are you creating a career you're truly proud of? Or is it based on what your parent's expect from you? Cheryl Lau, a coach for aspiring thought leaders, shares her story on how she had to quit Law School AND her PhD, to create a career and business she was truly PROUD...

158. 3 Problems Solopreneurs Face When Building Thought Leadership (And How to Solve This) 21.01.2024

As you build your thought leadership strategy, you will be faced with practical and mindset-related challenges. This episode will discuss some of these potential obstacles and offer tips on how to move through them.   On episode 158 of The Thought Leader Club Podcast, we cover:  - Thought leadership vs thought followership - Using client scenarios to develop your thought leadership versus maintain...

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