eCom@One
eCom@One with Richard Hill
Unfiltered conversations with eCommerce owners, industry experts and more... Our podcast is raw, honest and damn right insightful, as we chat to some of the best minds in eCommerce. Welcome to the eCom@One Podcast. Hello there, So, you are a passionate eCommerce enthusiast just like us? Richard Hill, our CEO, interviews guests from a wide range of eCommerce related industries. On this weekly podcast, we interview store owners, marketers and those on the frontline of online retailing. Listen to their career stories, their tips for success and the challenges that they have faced in eCommerce. Ea...
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Episodes
E105: George Kapernaros - How to Use Email Marketing to Get Your Brand Message Across and Build Relationships With Your Customers 20.06.2022 49:04
George Kapernaros is the Founder of GK Agency, a business that specialises in customer retention. He has scaled new brands to 6 figures and doubled the conversion rates of 9 figure brands with millions of subscribers with retention first email marketing. Find out what that means in this podcast. In this episode, he discusses how businesses can crack their messaging and create a killer campaign st...
E104: Kausambi Manjita - How Using a Nocode Tech Stack, Focusing on the Fundamentals and Keeping it Simple is Key for eCommerce Growth 13.06.2022 36:34
Kausambi Manjita is the Co-Founder of Mason, a nocode automation engine. It connects data, designs and channels so you can run your product launches, sales and discounts, inventory updates, customer reviews, in-app help, and in-funnel sales on auto pilot. In this podcast, Kaus shares which brands are doing digital transformation well and why, the nocode toolkit and the future of retail. She discus...
E103: Gen Furukawa - Using Quizzes as a Data Capture Tactic to Improve The Online Experience For Your Customers 06.06.2022 36:34
Gen Furukawa is the Co-Founder of Prehook, a software that allows Shopify businesses to create interactive online quizzes to personalise the customer experience to delight, engage and build relationships. This software allows eCommerce brands the opportunity to capture high quality clean data to provide a unique experience for all. He is also the host of the Cart Overflow podcast. In this episode...
E102: Tal Rotman - Using Machine Learning to Give Customers Unique Experiences With Personalised Discounts 30.05.2022 40:01
Tal Rotman is the VP Global Partnerships and Alliances at Namogoo, a digital journey continuity software. They use the customer journey to gather data to give customers unique experiences with personalisation and promotions. Namogoo have seen success stories with the likes of M&S, Kurt Geiger, Argos and Ann Summers. In this week’s episode, Tal shares his honest opinions on discounts, how brand...
E101: Maggie Dunn - Creating Meaningful Customer Experiences for Lifelong Brand Success 23.05.2022 31:31
Maggie is a Product Marketing Manager at Yotpo, an eCommerce marketing platform offering advanced solutions for customer reviews, SMS marketing, loyalty and more. Having worked with some of the world’s fastest-growing brands like Steve Madden, GoPro and Helly Hansen, Yotpo really know what they’re doing when it comes to developing strong customer relationships. In this episode, Maggie talks to us...
E100: Frederick Vallaeys - Level Up Your Google Ads Campaigns With Advanced Automation 25.03.2022 57:40
Frederick was one of Google's first employees and quickly became one of AdWords’ first evangelists almost 20 years ago. Now he is the CEO of Optmyzr, a PPC SaaS with billions of dollars in Ad spend under management. In this episode, we delve into automation and how to use it to your advantage with your digital advertising. We’ve already seen it being done with Smart Bidding and Smart Shopping, an...
E99: Joshua Chin - Using Lifecycle Marketing (Email, SMS and Push Notifications) to Retain Customers to Scale Your eCommerce Business 14.03.2022 44:09
Joshua Chin is the CEO and Co-Founder of Chronos Agency. They specialise in lifecycle marketing to retain their clients’ customers and scale their eCommerce store. In this episode, they discuss email marketing, SMS and push notifications - an amazing tactic to improve the customer experience. He shares one thing that a lot of subscription-based businesses do that really piss off their customers a...
E98: Lysa Campbell - Bringing Immersive Brand Experiences from the Shop Floor to Your Online Store 07.03.2022 32:24
Lysa is the Group CEO at Retail Marketing Group, a brand experience agency creating immersive brand experiences that live beyond the shop floor. Lysa works with some of the biggest store brands across the world to bring their products to life, and ultimately get more sales across the line. In this episode, we talk about the benefits of virtual retail experiences and exactly how they generate more...
E97: Sacha Gorelik - Winning Customer Loyalty with Exceptional Brand Storytelling 28.02.2022 37:23
Sacha is the Copywriter in Chief at Sacha Gorelik Copywriting. Sacha’s a massively talented copywriter and focuses primarily on writing unique, persuasive, on-brand copy for eCommerce stores and Amazon sellers. In this episode, we talk about brand storytelling and why it’s so important for the growth of your store. We talk all about tailoring your copy specifically for your audience, how to pinpo...
E96: Dylan Fernandez - Overcoming the Biggest Technical Challenges in Your eCommerce Store 21.02.2022 44:00
Dylan is the Head of Business Development at O’Brien Media, where they help businesses like yours grow by developing web design and digital marketing solutions. In this episode Dylan discusses the biggest challenges that eCommerce stores have with the technical elements of their sites and the most effective ways to overcome them. We talk in depth about site navigation and the impact it has on con...
E95: Valentin Radu - Optimize Your Customer Journey With Data Driven Decisions 14.02.2022 44:46
Valentin is the CEO and Founder of Omniconvert. Omniconvert is a software company that aims to help store owners to optimize their customer journey with data driven decisions through A/B split testing, advanced segmentation, personalisation, surveys and more. In this week’s episode we discuss zero party data - what is it and how to collect it, all things customer retention and quick fire ways to...
E94: Sohaib Ahmed - Using Data Insights to Power eCommerce Growth 07.02.2022 33:52
Sohaib is the Founder of &facts, a platform that aims to bridge the data gap between small and large businesses by providing growing brands with the same decision-making insights as big retailers. &facts helps store owners to understand their customers and market more easily, especially with buyer behaviour changing more than ever over the past 18 months. In this episode we talk all about...
E93: Chris Mills - Increase Your Conversion Rates with Better Customer Data Capture 31.01.2022 36:33
Chris is the Partnerships Manager at Fetchify, a data validation solution that ensures store owners are getting accurate address, phone number, postcode, email, and bank account data from their customers. Fetchify is trusted by major brands including RBS, Moonpig, Ford and many more. In this episode, Chris discusses conversion rates and why that’s the core drive behind Fetchify. He talks all abou...
E92: Cas Majid - How to Level Up Your UX to Increase Conversion Rates 24.01.2022 36:55
Cas is the CEO of Wow Group of Companies, which is home to several digital brands with a core focus on the design and development of eCommerce solutions. These include Wow, a digital marketing agency which was featured on Channel 4’s TV show The Job Interview. Raw Jam, a digital transformation company, Neely There, a content agency specialising in the hospitality and leisure sector, vGoose, an IT...
E91: Dan Saunders - Running an Effective Marketplace Strategy With Stanley Black & Decker 17.01.2022 49:31
Dan has spent the past 5 years on the front line with some of the UK’s largest agencies, and now he’s moved his role in-house as the Retail eCommerce Manager at Stanley Black & Decker. His main focus lies in growing new and existing customer online sales by developing winning strategies across a range of online channels. In this episode, we discuss Dan’s transition from agency to in-house and...
E90: Josh Guthrie - How to Optimise Your Checkout Experience For More Conversions 10.01.2022 31:06
Josh is the Country Manager for Mollie in the UK. Mollie is one of Europe’s fastest growing payment service providers, helping businesses of all sizes to grow by seamlessly integrating a variety of payment methods. Over the years, Josh has had a variety of hands-on experiences within the eCommerce space including fulfilment, digital products and now digital payments with Mollie. In this episode, h...
E89: Johann Van Tonder - Unlock Hidden Revenue With an Effective CRO Strategy 20.12.2021 34:00
Johann is the COO of AWA Digital, and co-author of the bestselling book eCommerce Website Optimization. Having started out in corporate jobs, Johann took the leap into the start-up world, and has since been in the eCommerce space for 9 years. In this episode, we talk all about conversion rate optimization and the specific thought process Johann and the team focus on every time to help their clie...
E88: John Readman - Where to Spend Your Digital Marketing Budget For The Best Results in 2022 13.12.2021 47:19
John is the Founder of digital marketing businesses Modo25 and BOSCO, based in Leeds. John first came into the digital space when he worked for a company selling training on how to use the Internet back in the ‘90s after he graduated from university. Since then, he’s been working with companies in-house to improve their sales and marketing. Now, he helps businesses to take control of their digita...
E87: Tim Mawson - Turn Visitors Into Customers With Intelligent Personalisation 06.12.2021 41:33
Tim is the Head of Partnerships at Salesfire, a multi-award-winning SaaS company specialising in conversion rate optimisation, intelligent personalisation and on-site search solutions. Salesfire work with eCommerce stores to develop seamlessly personalised experiences that engage customers and ultimately lead them to that all-important conversion. In this episode, Tim talks to us about the importa...
E86: Tomer David - How to Sell With Amazon to Scale Your Business 29.11.2021 37:32
Tomer is the owner of 2 successful Amazon FBA brands, and Founder of Sourcing Monster where he coaches other brands to help them to scale their businesses with Amazon. At the age of 14, Tomer started his own hosting company and has been obsessed with finding ways to generate more money online ever since. From there, he gradually went on to building websites, managing Ads for other businesses, and...
E85: Asher Ismail - Accelerate Your Growth With New Funding Alternatives for eCommerce Stores 22.11.2021 33:14
Asher is the Co-Founder of Uncapped, working with leading eCommerce brands to help them scale faster through revenue based financing. As an entrepreneur, Asher’s frustrations with trying to find success with the limited financing options available for eCommerce brands was becoming exhausting, so he decided to develop his own solution. After rounding up a solid team with the same vision and $120 mi...
E84: Chloe Thomas - Winning Strategies for a Profitable Black Friday 2021 15.11.2021 32:32
Chloe has over 20 years of experience in the eCommerce space, hosts 2 eCommerce podcasts and is the author of 5 eCommerce books, so it’s fair to say that if you’re seeking advice on how to grow your eCommerce business, then Chloe’s definitely the one to go to. In this week’s episode, we’re using Chloe’s expertise to guide you through Black Friday 2021. Too often, retailers offer heavy discounts...
E83: Katya Allison - How to Run Influencer Marketing Campaigns the Right Way, Starting With Your Brand 08.11.2021 42:17
Katya Allison is the Director of Content at Grin, an Influencer Marketing software for D2C brands that want to scale. She is a passionate marketer who is obsessed with all things Influencer Marketing. In this episode, we discuss what Influencer Marketing is and why eCommerce businesses need to be running these types of campaigns. Disclosure, it’s not just Kylie Jenner promoting toothpaste that we...
E82: Greg Zakowicz - How to Develop a Content Strategy That Will Skyrocket Your Brand Awareness 01.11.2021 45:52
Greg is the Director of Content at Omnisend, an eCommerce-tailored email & SMS marketing automation platform, that helps businesses increase their sales without increasing their workload. Greg’s journey into eCommerce started when he went into radio in college, and gradually navigated his way into marketing. He’s now been in the eCommerce and email marketing space for over 15 years. In this e...
E81: Megna Murali - The Death of the Cookie & What It Means For The Future of Data Collection 25.10.2021 29:38
Megna is a Data Scientist and Founder of Convert Dial, a software designed to help eCommerce businesses predict consumer behaviour, enabling them to make smarter decisions on their marketing campaigns, as well as helping them to attract, convert and retain customers. In this episode, we discuss how the data landscape has been changing dramatically over the last 12 months, as well as changes to ex...
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