Justin Green, CFP®

Dollars and Dumbbells - Profit and Wealth Tips for Online Health and Fitness Coaches

Business EN ↓ 179 episodes

I'm Justin Green — a CERTIFIED FINANCIAL PLANNER™ and founder of Assist Financial Planning. Each week, I share interviews & videos to help online coaches make better money decisions around topics such as cash flow, business finances, investing, taxes, estate planning, insurance, etc. Want to work together? I offer financial planning & investment management services. Learn more or schedule a call at assistfp.com. Disclaimers & disclosures available at the end of each episode.

Author

Justin Green, CFP®

Category

Business

Podcast website

assistfp.com

Latest episode

Jan 21, 2026

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Episodes

#79 - SOLO Why I Purchased a Life Insurance Policy w/ Justin Green, CFP® 12.04.2023

Sign up for The Wealthy Weekend , a quick 3-5 minute weekly newsletter including financial, mindset, & business tips. In this episode, I roll solo and I want to talk to you about my recent experience getting a life insurance policy. We dive into: The reason for life insurance What type of life insurance I purchased What the process of getting life insurance looked like Tune in to hear us discu...

#78 - Understanding the Mechanics of Business w/ Natasha Storm 05.04.2023

In this episode, I sit down with the Natasha Storm of TVAC. Natasha is a bad ass and gives amazing business advice on her socials. I was extremely excited to have this conversation as I've been consuming her content for awhile. Don't blink this convo is amazing! We dive into: How to use virtual assistants to nurture your audience Selling to everyone is hurting your business The mechanics o...

#77 - How to Build a Community by Serving Others w/ Mitch & Matt Moore 29.03.2023

In this episode, I sit down with the Moore brothers. Mitch “ Money Mitch” Moore is a fellow financial planner and founder of Strong Wealth and Matt Moore is an online coach and founder of Elevate Life. We dive into: How servings others is the best path to serving yourself How being your authentic self leads to a stronger community Using Twitter to build their businesses Tune in to hear us discuss...

#76 - Your Abundance Mindset is Killing Your Cash Flow w/ Justin Green & Kendall Strampel 22.03.2023

In this episode, I’m replaying you a conversation I originally had with Kendall Strampel on her podcast Strive for Strength. We dive into: How a false sense of “abundance mindset” is killing your cash flow How to set up your business financial system Key financial metrics to track Tune in to hear us discuss these topics and more! Episode 10 w/ Kendall Strampel Connect with Kendall Strampel Kendall...

#75 - Finance 101 for Fitness Professionals w/ Andy Baker 15.03.2023

In this episode, I sit down with Andy Baker. Andy is a veteran in the fitness community and has owned his gym, Kingwood Strength & Conditioning, for 15+ years. In this episode we dive into: Having a simple financial system in your business and personal life How to prepare for your taxes Selling a gym/training business vs. maximizing the cash flow Good financial habits gives you options & f...

#74 - Focus on ROI When Investing in Yourself & Your Business w/ Jared Hamilton 08.03.2023

In this episode, I sit down with Jared Hamilton. Jared has been in the coaching industry for over 10 year and runs Hamilton Trained, a successful health & fitness coaching company. In this episode we dive into: How to take calculated risks in your business as a non risk taker Slow and steady for long term growth Overcome a lack of skills with systems Paid in fulls and managing your money How t...

#73 - SOLO How to Pay Less Taxes by Investing in a Self-Employment Retirement Account 01.03.2023

On this episode, I roll solo! Periodically, I will bring you solo episodes of 10-15 minutes to talk to you about financial planning opportunities for online coaches or topics relevant to current financial events. In this episode, I discuss how to lower your tax bill by saving and investing into a self - employment retirement account. Tune in to hear us discuss these topics and more! Resources 👉 S...

#72 - SOLO How to Prepare for a Recession 22.02.2023

On this episode, I roll solo! Periodically, I will bring you solo episodes of 10-15 minutes to talk to you about financial planning opportunities for online coaches or topics relevant to current financial events. In this episode, I discuss how to prepare for the recession that everyone seems to be predicting. Tune in to hear us discuss these topics and more! Resources 👉 Subscribe to The Wealthy W...

#71- SOLO How Much Should You Pay Yourself 15.02.2023

On this episode, I roll solo! Periodically, I will bring you solo episodes of 10-15 minutes to talk to you about financial planning opportunities for fitness entrepreneurs or topics relevant to current financial events. In this episode, I discuss how much you should be paying yourself as an online coach, creator & business owner. Tune in to hear us discuss these topics and more! Resources 👉 S...

#70 - You're Not Really a CEO w/ Lacy Healey 08.02.2023

In this episode, I sit down with Lacy Healey. Coach Lacy still runs a successful health & fitness coaching company as well as provides business mentoring to Coaches trying to build their own business. In this episode we dive into: The hard truths of being a business owner Setting realistic expectations & how transformation photos do not do that The impact of money scripts on running your b...

#69 - SOLO Why Your Abundance Mindset Is Keeping You Broke 01.02.2023

On this episode, I roll solo! Periodically, I will bring you solo episodes of 10-15 minutes to talk to you about financial planning opportunities for fitness entrepreneurs or topics relevant to current financial events. In this episode, I discuss why your "abundance mindset" is ACTUALLY keeping you broke. Tune in to hear us discuss these topics and more! Resources 👉 Subscribe to The Wealthy Weeke...

#68 - Innovating Business Coaching in the Online Space w/ Michael Clifford & Cam Sulsona 25.01.2023

In this episode, I sit down with Michael Clifford and Cam Sulsona, the founders of The Coaches Community and long time fitness industry vets. Cam & Michael are on a mission to innovate how Coaches learn about building a business and we discuss many off the issues that are affecting the industry today and what Coaches need to do to build better businesses. In this episode we dive into: The orig...

#67 - SOLO When to Issue a 1099 18.01.2023

On this episode, I roll solo! Periodically, I will bring you solo episodes of 10-15 minutes to talk to you about financial planning opportunities for fitness entrepreneurs or topics relevant to current financial events. In this episode, I discuss what is a 1099, who should be issuing them, and how to file it. Resources Form W9 Efile4biz -- DM me on  Instagram ! Assist FP Website ---- Sign up...

#66 - How to Be a Successful Coach in 2023 w/ Tell Fisher 11.01.2023

In this episode, I sit down with Tell Fisher, a business coach for online fitness coaches and founder of the PT HyperGrowth Academy. In this episode we dive into: Why you should avoid low ticket offers How to take advantage of opportunities when they present themselves You need to think like a business owner Listen to the numbers What to look out for in 2023 Tune in to hear us discuss these topics...

#65 - SOLO Trends & 3 Tips for Setting Financial Goals 05.01.2023

On this episode, I roll solo! Periodically, I will bring you solo episodes of 10-15 minutes to talk to you about financial planning opportunities for fitness entrepreneurs or topics relevant to current financial events. In this episode, I discuss trends I noticed in responses I received from Online Coaches regarding their financial goals in 2023. I also give 3 tips on how to set financial goals. -...

#64 - Paying off $100,000+ In Debt as an Online Coach w/ Melissa Dlugolecki 28.12.2022

In this episode, I sit down with Melissa Dlugolecki, an Online Coach for other Online Coaches & consultants. Melissa shares her journey of building an online business and paying off over a $100,000 in high interest debt. In this episode we dive into: Paying off $100,000 in debt Switching careers and building an online business Creating systems for your business and money 5 Areas of Business to...

#63 - How to Protect Your Coaching Business from Lawsuits w/ Cory Sterling 21.12.2022

In this episode, I sit down with Cory Sterling, an attorney and founder of Conscious Counsel. Cory works with both online and brick & mortar health & fitness businesses. He shares great advice on how to set up a solid legal foundation to protect you and your business. No one thinks it’ll happen to them until it does but reality is that owning a business does expose you to risks, and lawsui...

#62 - SOLO How to Make $120,000 a Year as an Online Coach 14.12.2022

On this episode, I roll solo! Periodically, I will bring you solo episodes of 10-15 minutes to talk to you about financial planning opportunities for fitness entrepreneurs or topics relevant to current financial events. In this episode, I explain how to break down the math of making $120,000 a year for Online Coaches. -- DM me on  Instagram ! Assist FP Website ---- Sign up for  The Assis...

#61 - SOLO The 4 Phases of Money as an Online Coach 07.12.2022

On this episode, I roll solo! Periodically, I will bring you solo episodes of 10-15 minutes to talk to you about financial planning opportunities for fitness entrepreneurs or topics relevant to current financial events. In this episode, I explain the 4 phases of money for an Online Coach. 1. Make Money 2. Manage Money 3. Leverage & Grow Money 4. Protect your Money -- DM me on  Instagram !...

#60 - SOLO Your Revenue Doesn't Mean Sh*t w/ Justin Green, CFP® 30.11.2022

On this episode, I roll solo! Periodically, I will bring you solo episodes of 10-15 minutes to talk to you about financial planning opportunities for fitness entrepreneurs or topics relevant to current financial events. In this episode, I passionately explain why your revenue doesn't really matter and how to fix that mindset going into 2023. -- DM me on  Instagram ! Assist FP Website ---- Sig...

#59 - The Link Between Your Fitness & Financial Health w/ Blakley & Jonathan Fletcher 23.11.2022

In this episode, I sit down with Blakley & Jonathan Fletcher, the owners of Digital Barbell. We mixed it up this episode and co-hosted a fun conversation about the similarities between your fitness and financial health. In this episode we dive into: Stop over complicating it How to be intentional with your life The gap between actions and expectations Why Justin doesn’t make his bed in the mor...

#58 - Increase Client Lifetime Value with a One-Stop Shop Software w/ Joelle Samantha 16.11.2022

In this episode, I sit down with Joelle Cavagnaro also known as Joelle Samantha on social media. She is the owner of Level Ten Coaching, an online health & fitness coaching business as well as the co-founder of Fit Coach Pro software. In this episode we dive into: Improving Coaches through software The pain points she experienced with other softwares that led to joining the team at Fit Coach P...

#57 - SOLO 5 Habits Destroying Your Wealth w/ Justin Green, CFP® 09.11.2022

On this episode, I roll solo! Periodically, I will bring you solo episodes of 10-15 minutes to talk to you about financial planning opportunities for fitness entrepreneurs or topics relevant to current financial events. In this episode, I break down 5 habits that are destroying your wealth as an Online Coach. -- DM me on  Instagram ! Assist FP Website ---- Sign up for  The Assist , a new...

#56 - Visioning an Ideal Lifestyle & Executing w/ Monika Mazur 02.11.2022

In this episode, I sit down with Monika Mazur. Monika is an online health & fitness Coach and life performance Coach. She shares her journey of leaving Poland at 18 for the United States and how she got started in corporate gyms, eventually owned her own studio, and ultimately now is 100% online. Monika provides a lot of excellent advice for Coaches at any step of their journey. In this episod...

#55 - Money & Relationships w/ Ashley Quamme, LMFT 26.10.2022

In this episode, I sit down with Ashley Quamme. Ashley is a licensed marriage and family therapist, and her specialty is helping couples with financial issues. She is the expert on money & relationships. In this episode we dive into: The difference between financial coaching, financial planning, AND financial therapy Money scripts and how they can compliment each other in a relationship Commun...

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