Katy Ursta

Direct Sales Done Right

Business EN ↓ 390 episodes

The Direct Sales Done Right Podcast with Katy Ursta is for female entrepreneurs and network marketers who want to grow a thriving business without losing sight of what matters most along the way. With over 12 years of experience (and a 7-figure business built through storytelling and strategy), Katy brings unfiltered lessons to the mic — sharing what actually works when it comes to marketing, and how to build success without sacrificing your top priorities: your family, your health, your relationships, and your joy. Each week, you’ll walk away with relatable stories, real-life strategies, and...

Author

Katy Ursta

Category

Business

Podcast website

www.katyursta.com

Latest episode

Jul 9, 2026

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Episodes

Episode 188: Personal Brand is DEAD- Here’s What’s Alive and Well 20.10.2022

On this week of the Make Chic Happen Podcast, Katy is taking this episode to share her thoughts about developing a personal brand. Through the Chic Branding Experience, Katy gets to take a deeper dive to help her clients find the best way they can serve others and show up on social media. Over the last few months, Katy has mentored over 50 women through the Chic Branding Experience and has found t...

Episode 187: The Top 3 Lessons We Learned in Direct Sales 13.10.2022

On this week's episode of the Make Chic Happen Podcast Katy and Melanie are sharing their own experiences with direct sales. They are giving you their top lessons while navigating a direct sales business. Some of the biggest challenges that Katy and Melanie have faced in their businesses turned out to be the biggest blessings. Challenges don't happen to us, they happen FOR us. Shop the M...

Episode 186: Best Practices To Manage Your Inbox Anxiety 06.10.2022

On this week's episode of the Make Chic Happen Podcast, Katy is putting Melanie on the hot seat about inbox anxiety! Katy is giving Melanie scenarios that could happen when receiving a dm. Melanie is going to walk you through the steps that she takes when she gets messages in her own inbox. Are you having trouble building a team for your direct sales business? Steal my secret scripts to how I...

Episode 185: Our Top Strategies To Deal with Overwhelm in Your Business 29.09.2022

Are you thinking "oh my gosh, I have so much do" now that is post summer, and now we are officially in Q4!?! On the Make Chic Happen Podcast Katy and Melanie are discussing the word overwhelm! Katy and Melanie are going to take this time to chat about both the mindsets of "I am overwhelmed" and "I have everything I need, and I don't know what to do" The ladies ar...

Episode 184: The Value of Recruiting For Your Direct Sales Business 22.09.2022

Katy is putting Melanie in the hot seat when it comes to recruitment this week on the Make Chic Happen podcast. Melanie has an organization of over 40,000 people, was the 4X Top Coach in the network, was 30 recruiting a month, and is a CEO award recipient. Katy asks Melanie about her vision, desires, and why. Melanie is going to give her action steps and systems that she took to make her vision an...

Episode 183: 3 Tips to Confidently Recruit to Your Network Marketing Team 15.09.2022

In all the training, private mentorships, and community, Melanie and Katy always get the question: how do you confidently recruit to your team!? On today's episode of the Make Chic Happen Podcast, Melanie is giving you her 3 tips to help you start and continue to confidently recruit to your network marketing team. Melanie goes into detail about her own vision, belief, and action-based affirma...

Episode 182: ONE Extraordinary Marriage & Business with Alisa and Tony 08.09.2022

Alisa and Tony DiLorenzo are the host of one of ONE Extraordinary Marriage. On this week's episode they join Katy to talk about all things, business, partnership, intimacy and the communication that MUST happen in between. Tony and Alisa give some tips for women who are building a business, have BIG goals, but also want to safe guard their marriage. In a topic that isn't talked about oft...

Episode 181: Top Tips To Creating Leads 01.09.2022

On this week of the Make Chic Happen Podcast, Katy and Melanie are chatting about healthy pipelines. As you are going into the 4th quarter of 2022 they are walking you through what a healthy customer base pipeline is, the 4 different phases, and how to grow each area of the pipeline to see longevity in your business. Episodes to check out that were mentioned in the episode:https://soundcloud.com/e...

Episode 180: The Conversation Flow That Creates Sales! 25.08.2022

On this week of the Make Chic Happen Podcast, Katy and Melanie are taking a deeper dive into how to create an awesome customer service experience. They are sharing their best practices that helped them create a healthy customer experience. If you want to learn more marketing and social media skills, check out our membership called the Chic Influencer community. We provide live monthly trainings, a...

Episode 179: How To Create A Well Rounded Business Strategy For Success 18.08.2022

On this week's episode of the Make Chic Happen Podcast, Katy and Melanie are talking about proficiency in business. They are giving you the key components that they believe are necessary to be a well-rounded business owner and to be able to have success in all parts of your business, not just one or the other. Listen to episode 177 to learn more about conversations: https://soundcloud.com/use...

Bonus Episode: How To Build Your Brand Identity 16.08.2022

Imagine receiving a 30 page document loaded with you everything you need to know to elevate your unique brand on social media. Imagine having 30 minutes to speak with a marketing expert about how to craft your unique message and deliver a consistent message. Imagine knowing exactly how to tell your "story" so that it moves your audience to take action. In this session, Katy takes you thr...

Episode 178: The Quantum Leap Approach 11.08.2022

Melanie has a special guest on the podcast this week! Alex and Melanie have been friends for many years and recently reconnected through an L3 mastermind Melanie runs. Alex is a success and business coach for the last 6 years who helps people overcome what is standing in their own way. Alex is on the podcast this week to chat about The Quantum Leap Approach to the business approach. Melanie and Al...

Episode 177: How to Create Customers Who Keep Purchasing 04.08.2022

Katy and Melanie are going to role play how to have effective conversations that lead to conversion. They discuss how you should not solely rely on social media to do the work, but have the confidence to have conversations with people who are interested in your products and services as well as outside of your products and services. Do you struggle with finding your message and getting heard above...

Episode 176: Why Am I Not Getting Results In My Direct Sales Business? 28.07.2022

Melanie is holding down the episode this week! This is a tough love episode. Melanie is talking to you about the 7 reasons why you might now be achieving the goals you set out for yourself in your direct sales business. Don't let social media intimidate you! Get the tools you need to stand out above the noise. Check out the Chic Branding Experience through Chic Way Media and learn how you can...

Episode 175: Most Commonly Asked Questions in Direct Sales 21.07.2022

Melanie and Katy are answering some of the most asked questions in the direct sales space now that it is midway through the year. In this episode, Melanie and Katy are going to walk you through some of the questions and mindsets you should ask yourself to make sure you are still aligned with the goals you set for yourself this year. Do you struggle with finding your message and getting heard above...

Episode 174: Mindset 14.07.2022

Katy and Melanie understand that you want to see growth in your business. They even have been asked to give a step-by-step guide on how to run a successful business. They've done that, and sometimes people still will not be where they want in their business. Katy and Melanie have figured out that the missing piece a great deal of the time is MINDSET. Katy and Melanie are answering questions a...

Episode 173: What Does "Hustle" Really Mean? 07.07.2022

Today’s podcast presents an interesting divide between our Chic besties!  Melanie and Katy are on opposing sides when it comes to their relationships with the word “hustle.”  Hear from Katy as she shares where she stands with hustling, slaying and boss babing her way through the last 10 years in direct sales.  (Hint: she’s not a fan of any of this lingo!)  Listen as Melanie shares her love of the...

Episode 172: Reaching Your End Of Month Goals 30.06.2022

If you just glanced at the calendar and realized that the month end is closing in faster than you’re closing sales, then this podcast is a definite listen for you!  Melanie and Katy are about to drop some hot last minute hustle tips for reaching your end of the month goals, even if you didn’t have the fastest start to the month.  Listen in as Melanie shares a personal story of waiting until the la...

Episode 171: The Direct Sales Standout Part 3 23.06.2022

Today, in part 3 of our 3 part series titled “The Direct Sales Standout,” you can feel Katy light a FIRE right under you with her top 5 tips for showing up on social media! She boldly (and politely) begs to disagree with some messages given by experts in the arena and gives you her step-by-step breakdown of posting with confidence. Tune in as Katy discusses how to set boundaries around what and ho...

Episode #170: The Direct Sales Standout Part 2 16.06.2022

Today, in part 2 of our 3 part series titled “The Direct Sales Standout,” you can listen as Katy answers the ONE question that she and Melanie are getting every day in their inboxes as of lately! Some experts are advising this one switch up, but Chic agrees to disagree. Tune in as Katy discusses how you can share a comprehensive peek into your business and personal world via your social media. She...

Episode #169: The Direct Sales Standout Part 1 09.06.2022

Today, in the first of a 3 part series titled “The Direct Sales Standout,” you can listen as Katy shares the foundation to any direct sales business: the staple story! Katy is speaking from the viewpoint of her own 10+ years of network marketing experience in the health and wellness sector to help you understand what an effective storytelling strategy looks like. She’s not only discussing what a s...

Episode 168: 5 Time Saving Tips For The Goal-Oriented Entrepreneur 02.06.2022

Join us today as Melanie and Katy chat with Morgan Butler, a 9 Star Diamond 2x Elite Health and Fitness Coach from North Carolina. Morgan has been a Beachbody Coach for 4 years and also launched her new business, “Your Coach Bestie” in the Fall of 2021. Morgan has walked through everything from her job in Corporate Sales at a Fortune 500 company to a stay-at-home-mom to her two beautiful babies. S...

Episode 167: Leadership 26.05.2022

Episode 167: Leadership by Chic Influencer

Episode 166: Top 5 Tips For Business Owners 19.05.2022

Lindsay Pinchuk, founder of The Bump Club and Lindsay Pinchuk Marketing + Consulting joins Melanie and Katy to talk all things entrepreneurship!  Listen as these three powerhouses discuss how to start a business with no budget and from ground zero.  You’ll hear them talk about the top 5 tips that Lindsay has for business owners, as well as when you know it’s time to leave a job or business to begi...

Episode 165: Automation & Delegation 12.05.2022

On this episode of the Make Chic Happen Podcast, Melanie and Katy are talking about streamlining your business to maximize productivity and minimize stress. Listen as they share about how to effectively automate business systems that work for you while you focus on creative and enjoyable parts of your business! Our Chic leaders are also sharing how to delegate business activities, when to know tha...

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