Katy Ursta

Direct Sales Done Right

Business EN ↓ 390 episodes

The Direct Sales Done Right Podcast with Katy Ursta is for female entrepreneurs and network marketers who want to grow a thriving business without losing sight of what matters most along the way. With over 12 years of experience (and a 7-figure business built through storytelling and strategy), Katy brings unfiltered lessons to the mic — sharing what actually works when it comes to marketing, and how to build success without sacrificing your top priorities: your family, your health, your relationships, and your joy. Each week, you’ll walk away with relatable stories, real-life strategies, and...

Author

Katy Ursta

Category

Business

Podcast website

www.katyursta.com

Latest episode

Jul 9, 2026

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Episodes

Episode 287: Is Now The Right Time To Push For My Big Year End Goals? 15.08.2024

Since you've been doing the work, are you thinking will your momentum ever start to catch on? Today on the Direct Sales Done Right Podcast, the ladies share real experiences from when they were in the beginning of their business and how they reached goals that they set. Melanie and Katy talk through some of the questions and mindsets you can walking yourself through to check in with the goal...

Episode 286: GRWM A Day In The Life Of A 6-Figure NWM 08.08.2024

In this episode, we dive into the inspiring journey of both Katy and Melanie, successful network marketers who transitioned from a full-time teaching job and being a stay-a-home mom to building a thriving six-figure business.  Katy and Melanie share their personal story of starting out in network marketing, revealing the strategies and routines that helped them balance both life and business which...

Episode 285: August Marketing Strategies For Direct Sales Growth & Momentum 01.08.2024

Do you feel that life gets busier at the end of the summer? Melanie and Katy want you to know that they understand and this year can be a record breaking August  for you and your direct sales success. On this episode of the Direct Sales Done Right Podcast, Melanie and Katy walk you through the strategies they have created and implemented over the last 13 years in the direct sales space to be able...

Episode 284: 7 Tips To Reimagine Your Social Media Presence As A Direct Seller! 25.07.2024

Are you evolving with the times? Is something holding you back from evolving? Today, the ladies are taking a walk down memory lane. They are speaking to those who are in rebuilding phase of your business, but noticed that social media has changed over the years. On this weeks episode of The Direct Sales Done Right podcast, Katy and Melanie chat through the evolution of social media and ways you ca...

Episode 283: 6 Strategies For Making Meaningful Money in Direct Sales (Bookversary) 18.07.2024

Happy 1 Year to Katy's book: Direct Sales Done Right! Katy and Melanie are talking about the reasons behind Katys purpose for the book, the importance of the sections of the book, how you can incorporate each of the sections into your own direct sales business, and examples of real life from Melanie and Katy on how you can implement what you are learning from the book!   Get your copy of the...

Episode 282: Cultivating Main Character Energy in Social Media 11.07.2024

Katy is hosting this week of the Direct Sales Done Right podcast solo!  She spends todays episode talking about a topic that she has been ruminating on for some time now. She always is thinking about this because she finds one of the biggest struggles her clients have on social media is the idea of how can I show up authentically as myself, serve other people real, and have the confidence and ener...

Episode 281: Is Micro-Niche Really That Effective? 04.07.2024

Katy is in the hot seat today to talk about her favorite thing ever, branding! Melanie is asking Katy the most asked questions she has received lately about niching down your content. She gives you the best way to go about niching down and how to build your content and business through the new lease you put on your business. Katy gives examples, a framework for more reach, and crucial mindsets to...

Episode 280: Building Community On Social Media In 2024 with Kristina Bartold 27.06.2024

Katy and Melanie having a special guest on this weeks episode of The Direct Sales Done Right!  Kristina speaks to 3 pain points that she sees most commonly with her clients on social media. Specifically, Kristina dives into trends, posting, and algorithm as well as the mindset to have when posting on social media.  Kristina Bartold-Sorgota is the co-founder and CEO of The Social Snippet. She loves...

Episode 279: 5 Summer Proof Strategies to Hitting Your Revenue AND Enjoying Your Summer 20.06.2024

Have you heard of the summer slide? Katy and Melanie are helping you avoid that on this week of The Direct Sales Done Right!  The ladies are chatting essential strategies for success, starting with the importance of time management, time blocking, and establishing an effective morning routine.  Katy and Melanie expand on the concept of time blocking for the entire week and underscore the significa...

Episode 278: Maximizing Convention Visibility To Increase Sales + Sign-Ups For Your Direct Sales Business 13.06.2024

The biggest mistake Katy and Melanie see direct sellers make is that they go to their annual company convention and they don’t post the entire time they are there!  They see convention as an opportunity to hang with friends, party, and have a good time but they forget that convention is a HUGE opportunity to build your business. On this week of The Direct Sales Done Right Podcast, Katy and Melanie...

Episode 277 Lead Generation 101: My Interview with Sonya Eickel 06.06.2024

Katy is in the hot seat today!! A few months back, Katy was interviewed by Sonya Eickel on the Direct Sales Success Formula. Katy dives into her specialty, branding for direct sellers. She shares her story, talks about social media platforms, and how to successfully drive leads to your products through the content you post.  HIGHLIGHTS:  2:27 Katy's story of how she got into direct sales.  5:...

Episode 276: It’s Butterfly Szn with Aisha Marshall 30.05.2024

​​If you've found yourself running in circles, trapped by old habits and patterns that just won't let go, and you're yearning to live the life you've always dreamed of but feel stuck, then the Butterfly SZN Transformation Journal is designed with you in mind. It's perfect for those seeking a genuine shift from the cycle of suffering to a journey of empowerment and change....

Episode 275: 400k Followers: "How I Did It" with Lauren Hale 23.05.2024

Lauren went viral being herself! On this week on The Direct Sales Done Right podcast, Lauren Hale is sharing her story about how she changed her content to be more aligned and authentic to be able to build her connections on Instagram. Lauren Hale is 43 years old and a self taught makeup artist specializing in teaching women over the age of 40 how to use and apply makeup to their changing skin. Sh...

Episode 274: Confident Selling In The DM’s With Jillian Murphy 16.05.2024

Jillian was a master in the sales world for over 28 years before covid hit leading her to unfortunately lose her job. After losing her position at her corporate job, Jillian took it upon herself to help anyone in the sales field learn how to sell better! She started a private Facebook group and the rest is history. Tune into this week of the Direct Sales Done Right Podcast to learn how Jillian was...

Episode 273: How Nicole Dobransky Niched Down To Level Up Her Social Media & Sales Game 09.05.2024

Katy and Melanie have a special guest today on the Direct Sales Done Right podcast. Nicole Dobransky is the featured speaker in the monthly session for this month in The Collective; she is talking about niching down. Nicole makes niching down sound simple and doable. Tune in to hear her share her story and how she rose to the top with her niche. Follow Nicole on Instagram here: https://www.instagr...

Episode 268: What It Takes To Be A Top Recruiter In Your Direct Sales Business! 02.05.2024

Katy puts Melanie in the hot seat today to chat about ways you can empower yourself into a season of team building. Melanie is launching another round of her Rockstar Recruitment course! On this episode of the Direct Sales Done Right, Katy is asking Melanie some questions to dive deeper into what the course consist of! HIGHLIGHTS FROM EPISODE: 4:15 What is the Rockstar Recruitment Course? 7:55 Wha...

Episode 269: How To Turn Your Facebook Group Into A Lead-Generating Machine With Leigh Ann David 02.05.2024

Leigh Ann David has been in business for 20 years! She is a wealth of knowledge on the Direct Sales Done Right Podcast this week! Mary K is a business model that is more face to face, but Leigh had enough of that back in 2019. She took it upon herself to change up the way she was doing business. She then created a private Facebook groups to run her direct sales business which then in return blew u...

Episode 267: Authenticity & Energy: Your Selling Superpower with Danielle Natoni 02.05.2024

Since energy contagious, are you showing up authentically on your social media? On this week on the Direct Sales Done Right podcast Katy is interviewing Danielle Natoni. Danielle opens up about her start in direct sales. It took her about 8 months into her business to make a positive shift that in return made her more authentic in her story. She began to cultivate relationships and build a communi...

Episode 270: How To Switch Direct Sales Companies With Class 02.05.2024

A reminder that someone leaving is not about you, it is just what the next chapter of their life looks like. When you can honor that decision, you can wish the person well and move on with your business! This week on Direct Sales Done Right, Melanie and Katy are sharing their candid thoughts on transitioning between direct sales companies. They focus on gracefully shifting your business without di...

Episode 271: BREAKING NEWS: The ElevateHer Summit 02.05.2024

WE CAN FINALLY SHARE THE NEWS! You are invited to attend the ElevateHer Summit in Cranberry Township, Pennsylvania, from September 25th to September 27th. We understand the power of being in the RIGHT room, surrounded by women who inspire growth and success, and that is exactly what you can expect from this event. ElevateHer is more than just an event… It’s a dynamic, high-energy environment desig...

Episode 272: A Unique Approach To Getting Your Spouse Onboard With Your Business 02.05.2024

This episode is all about relationships! How would your relationship change with people around you, specifically your spouse, when you are creating a direct sales business? Katy and Melanie are giving you the scoop through their experiences. Melanie has been in a season where her husband did not support her business which then affected their relationship greatly. She has learned through more ways...

Episode 265: Sara Burdick Shares How She Broke Through Her Plateau To Skyrocket Her Success 02.05.2024

Katy and Melanie sit down with top recruiter in Green Compass, Sara Burdick to discuss her unique approach to building her downline.  She walks you through her networking and event strategy that has skyrocketed her success. Sara is going to be our Expert Speaker inside the Direct Sales Done Right Collective on March 20th!  To get instant access to the Collective and Sara’s training click the link...

Episode 266: Our Most Commonly ASKED Question of ALL Time - Time Management Hacks 02.05.2024

"How do you ladies do it all?" We don't! On this week of the Direct Sales Done Right podcast, Katy and Melanie are debunking all the time management myths that they are asked. The ladies have been in the direct sales space for 12 years now, which then made them learn how to manage life and business. Katy and Melanie are sharing how to chunk out time which aligned to the goal at the...

Episode 264: The Breakthrough Tips No One Talks About For Massive Social Selling Success 07.03.2024

A breakthrough occurs when crucial factors are at play, which may not necessarily be directly related to business strategy or tasks. This week on the Direct Sales Done Right Podcast, Katy and Melanie discuss the four obstacles hindering a breakthrough in one's business. HIGHLIGHTS: 2:07 Mindset Block POV 2:58 1st breakthrough8:28 2nd breakthrough 14:58 3rd breakthrough 23:02 4th breakthrough...

Episode 263: How To Take Negative Comments and Turn Them into Content Gold! 29.02.2024

Katy and Melanie have faced their fair share of critical remarks while establishing their business, but these experiences have forged them into the resilient entrepreneurs they are today. During their conversation on the Direct Sales Done Right Podcast, Katy and Melanie discuss 3 negative comments that helped the ladies learn the art of transforming negative feedback into valuable insights that ca...

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