Katy Ursta

Direct Sales Done Right

Business EN ↓ 390 episodes

The Direct Sales Done Right Podcast with Katy Ursta is for female entrepreneurs and network marketers who want to grow a thriving business without losing sight of what matters most along the way. With over 12 years of experience (and a 7-figure business built through storytelling and strategy), Katy brings unfiltered lessons to the mic — sharing what actually works when it comes to marketing, and how to build success without sacrificing your top priorities: your family, your health, your relationships, and your joy. Each week, you’ll walk away with relatable stories, real-life strategies, and...

Author

Katy Ursta

Category

Business

Podcast website

www.katyursta.com

Latest episode

Jul 9, 2026

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Episodes

Episode 311: Lessons From The Trenches Of The Rebuild 30.01.2025

In this episode, Katy Ursta and Melanie Mitro share their inspiring journey of transitioning into new direct sales ventures after parting ways with their previous company.  They dive into the challenges and rewards of starting fresh, offering valuable insights on personal growth and the strategies they’re implementing to help others thrive in direct sales. This candid conversation highlights the i...

Episode 310: Overcoming Self-Sabotage in Your Direct Sales 27.01.2025

In this episode of the Direct Sales Done Right podcast, Melanie Mitro and Katy Ursta dive deep into the challenges many face when it comes to staying motivated and building momentum in direct sales and network marketing as the new year begins. They share insightful analogies from fitness and personal development, drawing parallels between personal growth and business success. Throughout the conver...

Episode 309: Words That Work: Using Your Word of the Year to Stay Focused and Fulfilled 16.01.2025

In this episode of the Direct Sales Done Right podcast, hosts Katy Ursta and Melanie Mitro dive into the powerful concept of choosing a "word of the year" to guide personal and professional growth. With their own words—"joy" and "peace"—as examples, they discuss how these intentional choices can act as compasses for decision-making, keeping you accountable and aligned...

Episode 308: Set Yourself Up For A Transformational 2025 With Our Goal Setting Success Framework 09.01.2025

On this episode of Direct Sales Done Right Podcast , Katy Ursta and Melanie Mitro explore the transformative power of goal setting as you prepare for the new year.  Through personal stories and actionable advice, they break down the key elements of effective goal planning, including the importance of vision casting, crafting SMART goals, and staying emotionally connected to what you want to achiev...

Episode 307: Looking Back on 2024 and What Almost Broke Us & What Made Us Stronger and More Equipped to Handle Success in 2025 02.01.2025

In this episode of Direct Sales Done Right Podcast , Melanie Mitro and Katy Ursta reflect on the challenges and growth opportunities that came with the tumultuous year of 2024. Together, they share personal and professional obstacles they faced, offering insights on how adversity can be a powerful teacher. The conversation highlights the importance of learning from setbacks, communicating effectiv...

Episode 306: Steps For Fail-Proofing Your 2025 Business Strategy & Goals 26.12.2024

We are wrapping up 2024!! Say What!? On this episode of the Direct Sales Done Right podcast, Melanie and Katy take a deep dive into the art of year-end reflection. Together, they explore what it means to close the year with intention, why it’s essential to evaluate both your wins and struggles and how reflection can set you up for success in 2025. Melanie and Katy share their personal growth journ...

Episode 305: Real Talk: When Do You Pivot vs. Persevere 19.12.2024

In this episode of Direct Sales Done Right , the ladies tackle one of the most common questions they receive: How do you know when to pivot versus persevere? Whether you're facing a crossroads in your business or even in other areas of life, this conversation is packed with actionable tips to help you discern your next steps. They’ll guide you through practical strategies to evaluate whether...

Episode 304: Revealing The Winning 2025 Social Media Strategy Secrets 12.12.2024

On this episode of The Direct Sales Done Right Podcast,  Melanie and Katy pull back the curtain on the tried-and-true strategy they've honed over the last 13 years. If you’ve been feeling stuck, overwhelmed, or unsure about your social media approach, this episode offers the clarity you need. Get ready to reframe how you see social media—not as a chore, but as a powerful platform to document...

Episode 303: Don't Be A Quitter 05.12.2024

In this episode of The Direct Sales Done Right Podcast, Katy and Melanie dive deep into how to end the year on a high note, addressing the two distinct camps many people find themselves in as the year comes to a close. Are you looking back in frustration, feeling nowhere near your goals, and tempted to just give up until January? Or are you motivated, seeing the finish line, but unsure whether to...

Episode 302: Building A Scalable Business During The Holidays 28.11.2024

Is this the time of year when everything seems to ramp up—business, family, friends, and holiday festivities?  Katy and Melanie totally get it! In this episode, they share practical tips to help you maximize your holiday season while moving through it with more grace, peace, and joy.  These strategies are valuable for any season of the year, as they emphasize the importance of your vision, goals,...

Episode 301: The Power Of The Long Game Mentality 21.11.2024

On this week of The Direct Sales Done Right podcast, Katy and Melanie explore the theme of embracing new opportunities and provide actionable suggestions for business leaders who are making changes but haven’t yet seen the desired sales results. We delve into the concept of adopting a long-game mentality, discussing its significance for sustainable growth and success in your business. Additionally...

Episode 300: The Pivot 14.11.2024

Katy and Melanie dive into the transformative journey of navigating pivots, whether they're forced or self-chosen. They share their personal experiences, including Katy’s insights from her network marketing days, illustrating how to embrace change with resilience.  This episode offers practical tips and strategies for anyone facing a significant shift, emphasizing the power of showing up auth...

Episode 299: How To Boost Your Holiday Sales 07.11.2024

Discussing all things holiday sales! Katy and Melanie believe the final two months of the year can be a significant opportunity for your business. In today’s episode of the Direct Sales Done Right Podcast, Katy and Melanie share tips, tools, and specific strategies to help you maximize this holiday season in your direct sales business. HIGHLIGHTS: 3:30 Importance of time blocking in your calendar...

Episode 298: No Brand, No Business! The Personal Brand Advice you need NOW! 31.10.2024

In this week's solo episode of The Direct Sales Done Right Podcast, Katy shares her personal journey and insights on the evolving nature of branding and messaging in direct sales. She delves into the importance of understanding the current season of your business and how it can shape your approach to content creation. HIGHLIGHTS: 3:02- Discovering the significance of curiosity and reflection...

Episode 297: The Juicy Story, Higher Sales Strategy 24.10.2024

Join Katy for a solo episode where she dives deep into her proven strategies for driving sales in your business. Katy will explore the transformative power of storytelling and how it serves as the bridge connecting you to your customers. Discover the one key factor that distinguishes those who consistently make sales from those who struggle to reach their goals. It’s not just about having a great...

Episode 296: Recruiting Business Builders In 2024: What's Working Now! 17.10.2024

On this episode of the  Direct Sales Done Right podcast, Katy and Melanie explore effective strategies for recruiting in 2024 through social media. The ladies discuss how to uniquely position yourself online as an expert, making it clear that your business is open while showcasing your strengths as a mentor. You’ll learn four specific strategies to elevate your presence and attract the right audie...

Episode 295 The Journey To Building A Downline Of Over 30k Team Members 10.10.2024

In this episode of the Direct Sales Done Right Podcast, Katy put Melanie in the hot seat. Melanie shares her insights on building a top-performing network marketing team within one of the industry's leading companies. She reflects on her initial goals and the strategies that propelled her success, including the importance of adapting to current trends and fostering a strong team culture. Mela...

Bonus Episode: State Of Network Marketing 07.10.2024

Katy Ursta and Melanie Mitro of Chic Influencer address the current state of Network Marketing and how to navigate through the news of BODi announcing that they will no longer be a Network Marketing Company (NWM) and will transition to an Affiliate business model. Follow Melanie and Katy here: Melanie Mitro Instagram Katy Ursta Instagram Direct Sales Done Right Instagram

Episode 294: Increasing Engagement & Community As A Direct Seller, The Strategy You Might Be Missing! 03.10.2024

On this episode of the Direct Sales Done Right Podcast, Katy and Melanie shine a light on the often-overlooked aspects of business engagement and community building. Join Katy and Melanie as they explore practical strategies to enhance your social platforms while seamlessly integrating your personal life—without making it all about you. Discover common challenges direct sellers face, such as a lac...

Episode 293: Simple Strategies For Onboarding New Team Members Successfully 26.09.2024

This week on the Direct Sales Done Right Podcast, Melanie and Katy share examples of onboarding challenges they've faced, illustrating the importance of setting clear expectations and providing proper support for new distributors. They emphasize that mindset plays a crucial role in the onboarding process; a positive and open attitude can significantly enhance the experience for newcomers. Kat...

Episode 292: Your Morning Leadership Routine For Sanity and Success 19.09.2024

In this week's episode of The Direct Sales Done Right Podcast, Katy and Melanie dive into The Leadership Journal created by Melanie. They discuss how reflection is essential for visionary CEOs and the importance of forward-thinking in daily leadership. Katy puts Melanie in the hot seat, asking her why she developed the journal, what it entails, and how it stands out from other journals. HIGHL...

Episode 291: What's The Difference Between Six and Seven Figure Direct Sales Leaders 12.09.2024

In this episode of The Direct Sales Done Right Podcast, part of our leadership series, Melanie and Katy walk you through the essential mindset shifts and skill set upgrades needed to scale your network marketing business from six to seven figures. The ladies cover how to effectively position yourself on social media and dive into two of the seven pillars crucial for growth: the Visionary CEO minds...

Episode 290: How Leaders Build A Social That Creates Authority & Expert Positioning 05.09.2024

In the upcoming episodes of The Direct Sales Done Right Podcast, Melanie and Katy will focus on engaging with individuals in direct sales who aspire to become leaders, current leaders aiming to expand their organizations, and those looking to scale their teams. Their motivation for this series stems from observing a common challenge: the significant fear and difficulty in bridging the gap between...

Episode 289: Belief and Energy: Keys to Direct Sales Growth 29.08.2024

Have you thought about what could the The Direct Sales Done Right Collective do for you and your business? Today on The Direct Sales Done Right podcast, Melanie and Katy are talking to you about two collective members and how the tactical training inside the membership can help them in building their direct sales business. These two women who are featured are regular women who wanted to work in a...

Episode 288: Direct Sales Leader, Beth Kohler On Motivating Your Team To Reach Their Goals 22.08.2024

Ready to be inspired? In this episode of the Direct Sales Done Right Podcast, Melanie is interviewing one of her previous Rockstar Recruitment Course students, Beth!  Today, Melanie is talking with Beth, who took a bold leap from the corporate world to become a powerhouse in network marketing. Tune in to hear how Beth navigated the challenges of balancing family life with career ambitions and foun...

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