Digital Marketing Master

Join host Abby Martinez in a captivating episode of Digital Marketing Master as she sits down with Jaclyn Wyatt, Head of Digital Marketing at Samsung Electronics America. Jaclyn shares her incredible journey, from training horses to leading digital marketing initiatives for one of the world's tech giants. Learn about the dynamic world of digital marketing, the challenges faced, and the importance...

Join host Abby Martinez in a captivating conversation with Lindsey Levich, Senior Director for Sales at Bounteous, as they delve into Lindsey's extraordinary career journey in the digital marketing realm. From her beginnings at a nonprofit to her role as a senior director, Lindsey shares insights into the dynamic and ever-changing landscape of marketing and sales. Discover how Lindsey seamlessly t...

Join host Abby Martinez in a captivating conversation with Kate Bitely, the Marketing Director at Agile Defense, on the latest episode of Digital Marketing Master. Discover Kate's unexpected journey into marketing, her pivotal career choices, and how she leads marketing efforts for a mid-size tech firm in the government consulting space. Gain valuable insights into the dynamic world of marketing,...

Join Abby Martinez, host of Digital Marketing Master, in an insightful conversation with Grace Garcia, Head of Performance Marketing for Fossil Group. Explore Grace's unique journey from journalism to the dynamic world of digital marketing. Delve into the art of storytelling in marketing, uncovering the secrets to connecting with audiences. Gain valuable insights into performance marketing strateg...

Join Abby Martinez, the host of Digital Marketing Master, in an insightful conversation with Ericka Kurtz, Vice President of Digital Marketing at WEX. Discover Ericka's fascinating journey from a computer programmer to a digital marketing leader. Learn more about the challenges and strategies of B2B marketing, the power of social listening in uncertain times, and the importance of diversity and in...

Join Abby Martinez, the host of Digital Marketing Master, in an insightful conversation with Rahul Ravulapati, Head of Marketing Operations at A10 Networks, Inc. Rahul shares his incredible journey over two decades in the marketing landscape, from wearing multiple hats to mastering marketing operations. Dive into the intricacies of target audience definition, data-driven decision-making, and the i...

Join host Abby Martinez as she sits down with the accomplished Akshita Gupta on the Digital Marketing Master podcast. Explore Akshita's unexpected journey from aspiring filmmaker to Head of Marketing Analytics at Con Edison. Dive into the evolving world of digital marketing, the impact of generative AI, and the challenges posed by the loss of third-party cookies. Discover the insights, strategies,...

Join host Abby Martinez in a captivating episode of Digital Marketing Master as she sits down with Sebastien Fauchet, Senior Director of Marketing at Infor. Explore Sebastien's journey through diverse marketing landscapes, from B2B organizations to startups, and gain insights into the challenges of marketing complex products. Discover the art of building brand equity, influencer marketing revelati...

Join host Abby Martinez in a dynamic conversation with Molly McClure, Head of US Marketing at intelliflo, as they delve into the world of digital marketing. Discover Molly's 20-year journey in the field, from her beginnings at a boutique consulting firm to her current role at the forefront of financial advice technology. Explore the challenges and triumphs of building a marketing strategy from the...

Dive into the dynamic world of digital marketing with host Abby Martinez and special guest Jesse Keyser on the Digital Marketing Master podcast. Join Jesse as he shares insights from his journey, navigating sales and marketing in various industries, from Sports Clips franchises to medical spas. Discover the key principles behind successful marketing strategies, the importance of understanding your...

Join Abby Martinez in a dynamic conversation with Dani Powell, VP of Performance Marketing at Power Digital Marketing. Dani shares her unique journey from the television industry to becoming a leader in digital marketing. They delve into the challenges of measuring marketing success, the importance of adaptability, and the game-changing nova Intelligence tool. Discover how Dani's team creatively t...

Join host Abby Martinez as she delves into the depth of marketing evolution with Patrick Moran Head of Growth Marketing for Robinhood on the Digital Marketing Master podcast. Moran, a seasoned professional with over a decade in the field, unravels his comprehensive journey across pivotal moments in acquisition, growth, and leadership within companies like eBay, Netflix, and Spotify. Discover inval...

Join Abby Martinez in this episode of the Digital Marketing Master podcast, where she has an in-depth conversation with Lewis Scott, the Director of Marketing for Byrider. Dive into the unique challenges, strategies, and the changing landscape of marketing, especially within the automotive domain. Lewis shares insights on reaching a specific audience, building trust, the evolution of marketing sin...

In this episode of Digital Marketing Master, host Abby Martinez engages in a captivating conversation with the CMO of Isolved, Lina Tonk. Lina shares her remarkable journey from South America to a career in marketing, emphasizing the evolution from traditional to digital marketing. She highlights the critical role of customer and partner experiences, shedding light on how they became the heart of...

Join Abby Martinez in an enlightening conversation with Lorena Morales on the Digital Marketing Master podcast. Lorena, Director of Global Digital Marketing Revenue Operations for JLL, shares her journey from a diverse marketing background to becoming a pivotal figure in modern business strategies. Gain insights into revenue operations, the evolving marketing landscape, and how a holistic approach...

Join host Abby Martinez in a thought-provoking episode of Digital Marketing Master as she welcomes Emma Heiden, Enterprise Marketing Manager for LinkedIn. Emma shares her non-traditional path from competitive dance to digital marketing, offering valuable insights into the intersection of technology and human connection. They explore the challenges and opportunities in the ever-evolving marketing l...

Join host Abby Martinez in an engaging conversation with Melissa Minihan, VP of Digital Commerce and Marketing at Veritiv Corporation. Discover how Melissa's journey from engineering to marketing unfolded and how her love for technology and curiosity about consumer behavior have shaped her career. In this episode of Digital Marketing Master, Melissa shares her wisdom on leadership, networking, and...

In this episode of the Digital Marketing Master podcast, host Abby Martinez sits down with David Richards, a seasoned marketing professional with a unique journey from consulting to product marketing in the world of AI and data science. Join them as they explore David's career path, the impact of AI on marketing, and the challenges marketers face in this ever-evolving landscape. Discover valuable...

Join Abby Martinez in a fascinating conversation with Kristin Nichols on the Digital Marketing Master podcast. Kristin shares her journey from graduating with a bachelor's in communications to becoming a key player in higher education marketing. Discover how she navigated the changing landscape of enrollment marketing, the challenges posed by the enrollment cliff, and the role of AI in education m...

Join host Abby Martinez in this episode of Digital Marketing Master as she sits down with Jesse Ervin, Vice President of Digital Marketing at Warner Records. Jesse shares his incredible journey in the music industry, from working in record stores to collaborating with legendary artists like Red Hot Chili Peppers and Dolly Parton. Discover how digital marketing has revolutionized the music industry...

Join host Abby Martinez as she sits down with Aditi Uppal, a seasoned marketer with a diverse career spanning from British Petroleum to her current role as Senior Director of Digital Marketing at Teradata. In this episode of Digital Marketing Master, Aditi shares her journey, emphasizing the importance of customer-centric marketing and the integration of technology and data in today's marketing la...

Join host Abby Martinez on this episode of Digital Marketing Master as she chats with Iqbal Brainch, a seasoned marketer with 27 years of experience. Iqbal shares his remarkable journey from brand marketing at Procter & Gamble to his current role as the VP of Marketing and Digital at Culligan North America, where he leads digital transformation efforts in the water industry. Discover how digit...

In this episode of Digital Marketing Master, host Abby Martinez sits down with Jonathan Kriner, the Senior Manager of the ad growth marketing team at Roku. Discover how Roku, a leader in TV streaming with over 70 million active accounts, has expanded its advertising business in the streaming landscape. Jonathan shares his journey from starting a music startup to his current role, emphasizing the i...

In this episode of Digital Marketing Master, host Abby Martinez sits down with the Senior Vice President of Marketing at Infinera, Robert Shore, to discuss the art of marketing in the telecommunications industry. Robert, with over 25 years of experience, shares insights into his transition from engineering to marketing, highlighting the importance of effectively communicating complex technology so...

In this episode of Digital Marketing Master join our host Abby Martinez as she dives into the dynamic world of digital marketing with the Global Head of Digital Media for FINN Partners, Bianca Garcia. Together, they explore the nuances between programmatic and traditional advertising methods, revealing how understanding your audience can revolutionize your marketing strategy. Discover the secrets...