DigiMarCon

DigiMarCon Podcast

Business EN ↓ 716 episodes

Welcome to the Official DigiMarCon Podcast. Hear the some of the latest top-voted Keynotes, Panels and Master Classes from recent DigiMarCon Digital Marketing, Media and Advertising Conferences Worldwide. Get ready to gain insight into emerging strategies, the latest trends, and best practices from Industry Thought-Leaders and Experts to move your business, brand or agency to the next level. Learn More About Upcoming DigiMarCon Events Near You at https://digimarcon.com/events/.

Author

DigiMarCon

Category

Business

Podcast website

digimarcon.com

Latest episode

Jan 18, 2024

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Episodes

The Corporate Culture Conundrum: Building the Entrepreneur from Within - Michael Melfi, NASP 05.10.2022

Balancing corporate culture with personal growth and your entrepreneurial spirit can create an intrapersonal struggle. In this presentation, we will look at what it takes to be an ‘intrapreneur.’ We will look at the characteristics of intrapreneurs and how leaders succeed in building cultures that encourage entrepreneurialism. Participants will receive real-life case studies and insights to take b...

Building Your Sales Success - Trevor Crane, Step Up Strategies 05.10.2022

Sales are the LIFE-BLOOD of your business. No sales = No business. Today’s buyer is more distracted, has less time, and is more overwhelmed with options, than ever. (These are all reasons NOT to buy from you.)    How can you SYSTEMIZE your sales process to guarantee people choose YOUR products and services? That’s the focus of this Sales Success Panel, hosted by Sales Expert, Trevor Crane. The pan...

Speak to Close: Create More Impact Influence and Revenue - Jess Todtfeld, Success in Media 05.10.2022

Speak to Close is designed for organizations who already have a sales foundation but realize that their presentations might be getting in their own way.    Jess Todtfeld models both do’s and don’ts and then quizzes the audience on what they think worked. Audiences love the interaction and remember the takeaways long after the presentation.    What People Will Learn:  The 7 Biggest Mistakes that Ge...

Secrets to Closing the Sale - Trevor Crane, Step Up Strategies 05.10.2022

This is perfect for you if you want to:  • Close More Sales—without being salesy  • Make More Money Per Sale  • Create Irresistible Offers—so prospects beg to buy from you regardless of price  • Develop a super simple systematic system for closing sales  Here's want you'll learn:  • Three beliefs you NEED, (that most people don’t have) in order to get and keep  clients.  • How to OBLITER...

How To Increase Your Income With A Proven Sales System - Robyn Crane 05.10.2022

No matter how unique a business is, every business has three main components: leads, sales, and fulfillment. Of course, each area is important, but only one ‘specific spot’ truly determines whether your business is dying or thriving - and that’s sales.    This talk will help you:    • Identify the 3 Key Beliefs you must have to effectively close sales  • Learn the 4 Step Sales Blueprint to add mor...

How To Build Your Personal Brand and Become A Local Celebrity - Ramon Ray, Infusionsoft 05.10.2022

In this presentation, Ramon shares from personal experience, how to solo professionals and growing businesses can build their personal brands and crush their competition. Attendees learn the 5 key principles it takes to have star power in their local markets and areas of expertise. A strong personal brand ensures YOUR brand is first and foremost in the minds of your target market. While a "co...

9 Branding & Sales Essentials Your Business Shouldn't Overlook in 2016 - Shevy Shafie, Marstudio 05.10.2022

Over the past few years, we have seen some exciting new branding and sales trends emerge and take hold. These trends are quickly becoming universal concepts that scores of people from around the world embrace. They have been shaped by the rise of the millennial generation, and for that reason, they are not going anywhere anytime soon. Luckily, you don’t need a huge marketing and sales department (...

The Identity of the Sales Professional - Rick Middlemass, NASP 05.10.2022

What is the most powerful force in human nature? What drives you every day in your sales and sales leadership roles and defines your behavior? It is your sales identity. Join us to learn how to shape your sales identity and how to impact the identity of your team. Check out upcoming DigiMarCon Digital Marketing, Media, and Advertising Conferences & Exhibitions Worldwide at https://digimarcon.c...

Proximity Marketing and the Impact on the Digital Marketer - Lisa Apolinski, 3 Dog Write 05.10.2022

Proximity marketing is an exciting endeavor, both for the prospect and the marketer. And it will cause a significant shift in how digital strategy is developed and executed. So, what are the pros and cons for digital marketers? In this session, attendees will: understand what proximity marketing is, review the positive impact proximity marketing will have on digital engagement, and review the issu...

Influencer Marketing 101: Most Effective Ways of Aligning Brands with Social Media Influencers - Evan Aaronson, Boomopolis 05.10.2022

Influencer marketing is now the fastest-growing channel for customer acquisition. 65% of brands now participate, and polls show that consumers trust social media influencers more than a traditional celebrity endorsement. Evan Aaronson, President of Boomopolis.com, along with his panel of 3 established influencers will help guide you on how best to navigate through this exciting new space. Topics c...

Leveraging Data to Master Customer Experience - Patrick Tripp, Adobe 05.10.2022

In the past few years, customer experience has become a competitive differentiator. We’re all in the business of delivering a personalized, unified, and all-around amazing experience to customers, one that enables conversion and ultimately builds loyalty. As we talk about providing an optimal cross-channel experience to customers, a new channel is seemingly popping up every month with the continue...

How to Use Inbound Marketing to Grow Your Business - Rebecca Corliss, HubSpot 05.10.2022

Inbound marketing delivers 54% more leads than traditional marketing. There is a major shift in how buyers make purchase decisions, and it is more important than ever for marketers to adapt to this shift via inbound marketing. This session will provide actionable tips for marketers to use inbound marketing to first drive more qualified traffic to their websites and then convert more of that traffi...

Attract, Sell, Wow: Date Your Leads, Marry Your Customers With Lifecycle Marketing - Ramon Ray, Infusionsoft 05.10.2022

Every business owner wants to attract more customers, convert prospects to sales, and want more referrals from customers. Ramon shares how the three principles of "Attract, Sell, Wow" can help your business upgrade its marketing and sales processes and bring in more sales. Marketing and sales can be tough. However, by following these simple principles Ramon helps small business owners an...

Why 360 VR Video is the Future of Social Media Marketing - Brian Cristiano, BOLD Worldwide 05.10.2022

If you’re a marketer or content creator looking to engage your audience in an immersive way, you need to understand 360° VR video.    "Why 360° VR Video is the Future of Social Media Marketing" will open your eyes in all directions and shed some light on how you can utilize this technology for entertainment, engagement and sales.    Brian Cristiano, CEO of BOLD Worldwide will explain the...

Why Content Advertising is the Only Advertising Left - Simon Kelly, Story Worldwide 05.10.2022

Ben and Jerry’s CEO recently said that they view themselves as publishers and their agencies as publishers. Find out why he said that, and what that means for the future of marketing. Additionally, is the “Agency of Everything” an unrealistic fantasy or plausible reality? Attendees will learn what it takes to be one and/or what you have to do to hire one. In this session, Simon will also speak abo...

The Trick to Improving Content ROI Make Your Content 3-D - Carrie Kerpen, Llikeable Media 05.10.2022

When it comes to content marketing success these days, success seems defined as “you get what you pay for” in many cases. Even the best content needs a paid lift to catch readers orbiting at high speeds, and increase view frequency to improve engagement and conversion. The good news is that there is proven method in the mix: a three-dimensional mix of organic curation, creative production and prom...

Manipurated - Daniel Lemin, Convince and Convert 05.10.2022

Have you ever suspected that reviews on Yelp, TripAdvisor, and Amazon smell a little funny? Prepare to have your suspicions confirmed and your mind blown by the scope of the problem. Manipurated is a hard-hitting look at the powerful and misunderstood online rating-and-review industry – a multibillion-dollar niche business that has operated under the radar since its inception. Outspoken insider Da...

Utilizing Sports to Produce Successful Social Media and Viral VideoCampaigns - Ceo Wimmer, UFC 05.10.2022

Sports provide many of us with the most passionate area within our lives and our strongest place for the community. People dedicate thousands of hours of their lives yearly to their favorite sports, teams, and sports heroes. Sports take them to their highest highs and lowest lows every week. Brands can tap into this passion for sports and become part of the daily conversation. During this presenta...

Reaching The Unreachables - Kevin Lee, Didit 05.10.2022

There are lots of target audiences -- niche and large -- that are a challenge to reach with marketing messages. Millennials are considered an unreachable target audience. They barely watch linear TV, skip the commercials, don’t read much in print, and have ad blockers turned on when browsing. How is a marketer going to reach the next generation of buyers? Many other niche audiences are hard to rea...

Keeping Up With The Mobile-first Consumer - Pete Grubb, Syniverse 05.10.2022

The rise of the mobile-first consumer provides a greater-than-ever opportunity for brands to build loyalty, enhance their competitive position and increase revenues through personalized mobile services delivered to the right customer, at the right time, on their path to action. However, the delivery of these types of services relies on consumer willingness to share private personal and contextual...

Leveraging Your Personal Brand on Social Media - Jacob Curtis, Branding by Jacob 05.10.2022

Jacob Curtis will share tips and advice from his experience in leveraging his online influence through his personal brand to make a name for the company he works for. Listen to what Jacob has to say about his journey using personal branding on social media as an employee advocate. Attendees will learn the importance of personal brands in general, how trust is important on social media, knowing whi...

The H3H Approach in Digital Marketing - Bryan Kramer, PureMatter 05.10.2022

Bryan will discuss how we can communicate to customers as people, rather than as data points and introduce a more genuine approach to communication and the vital role customer intelligence plays in this paradigm. In his acclaimed book. There is no B2B: It’s Human to Human H2H, Bryan writes passionately about the need for marketers to return to simplicity and empathy. His message is simple: Markete...

A New Generation of Branded Search - Aaron Polmeer, Search Experiences 05.10.2022

Aaron Polmeer will give an entrepreneurial perspective on the opportunities and benefits for companies to brand ‘web search’ the number one activity performed daily online by their customers. Attendees will learn what branded search is, how it is activated and how it can be monetized while increasing and retaining web traffic online for any company website. Check out upcoming DigiMarCon Digital Ma...

Data is Delicious: Why Everyone Needs to be Thinking About Data Ammon Fife, Bonneville Communications 05.10.2022

Ammon Fife is the Group director of data science and analytics at Bonneville Communications. He has worked on social and digital campaigns in the Consumer (Hersheys, General Mills), Hi-tech (Intel, HP, Rackspace), Pharma (Pfizer, Sanofi, Amgen), and Non-profit (Mormon.org, Huntsman Cancer Institute, UN Foundation.) spaces. He also bounces between teaching Social Media Analytics and Micro-Economics...

5 Tips to Maximize Your Creative Assets in the Digital Age - Jeff Gapp, WoodWing Software 04.10.2022

Marketers need to be creative in the ways in which they manage their resources. Jeff will bring you clear examples of ways to develop a sustainable strategy and show you the possibilities of making your creative assets work for you, efficiently. The presentation will give you the guidelines necessary, in 5 easy to follow top tips. Check out upcoming DigiMarCon Digital Marketing, Media, and Adverti...

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