Darla Powell

Designed by Wingnut Social | Interior Design Business

Business EN ↓ 473 episodes

Accelerating your Interior design and home brand business. Hosted by interior design pro, Darla Powell.

Author

Darla Powell

Category

Business

Podcast website

wingnutsocial.com

Latest episode

Jul 16, 2025

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Episodes

How to Start Designing for Celebrity Clients 17.05.2023

Are you an interior designer who would like to design for celebrity clients? Marley Majcher aka “The Party Goddess!” is here to share her secrets on how she attracted her celebrity clientele and how to leverage your business once you’ve made contact. She also gives us a crash course in neuroeconomics. Marley is better known as “The Party Goddess!” or “The Profit Goddess!”. She is a force to be rec...

Why You Need an Instagram Strategy | Mini News 15.05.2023

We’re taking a little bit of a detour from our traditional Mini News episodes to highlight our latest informational webinar, “The 6 Keys to Success on Instagram.” Today’s excerpt focuses on why you need an Instagram strategy, the benefits of Instagram, and what you need to build your own Instagram strategy. If you want to watch the full one-hour webinar, you can go to our Instagram @wingnutsocial...

The Future of Restaurant Design 10.05.2023

Robots are coming to a restaurant near you! How the hell do we design for that?! Turns out there are quite a few things you may not know about restaurant and hospitality design. Today’s guest, Robert Ancill, shares his insight on interior design and architecture for restaurants and hotels, ranging from the psychology of design to robots replacing staff. Robert Ancill has spent over 25 years in the...

How to Combat Overwhelm and Increase Your Productivity 03.05.2023

Are you experiencing anxiety and overwhelm running your interior design business? Well, you’re not alone! Today’s guest, Melissa Morris, is here to help. Melissa shares some tips on combating overwhelm and how to grow your agency by implementing processes and systems in your business. Get ready to get your time back! As the founder of Agency Authority, a project management and operations consultan...

How to Add Multiple Links to Your Instagram Bio (Without Linktree) | Mini News 01.05.2023

Instagram has a new long-awaited feature available to all users; you can now add up to 5 links in your bio natively in the Instagram app. So is there really no need to use apps like Linktree anymore? Our Senior Social Media Manager, Abby, walks through the pros and cons of this new feature. Got a topic for Mini News? Send it to info@wingnutsocial.com . *** 📲CONNECT with Darla: Darla’s Interior De...

How to Advance Your “Stuck” Business by Becoming More Efficient 26.04.2023

Why do interior designers get stuck in having the same results year after year? What’s required of a designer to push past this plateau? Life and business coach Jeannie Andresen is here to share some tips on systems, processes, and efficiency that lend to scaling your interior design business. Jeannie is a life and business coach specializing in helping seasoned interior designers advance their bu...

Are Instagram Subscriptions Worth It? | Mini News 24.04.2023

Instagram Subscriptions are here, but it is a realistic way to make money? Are Instagram Subscriptions a good fit for you and your business? Stay tuned for this week’s Mini News to find out! Got a topic for Mini News? Send it to info@wingnutsocial.com . *** 📲CONNECT with Darla: Darla’s Interior Design Website: https://darlapowell.com/ Instagram: https://www.instagram.com/thedarlapowell 🏠FOLLOW W...

The Pros of Partnering with Lighting, Technology and Electrical Designers 19.04.2023

Are you having conversations with your clients about designing their homes around smart home capabilities and automations? If not, you’re leaving a lot on the table. Stay tuned to learn all about why you should be partnering with lighting, technology and electrical designers! Joe Borress is the Founder of Tri Star Electric & Automation, a full service lighting, electrical, home automation design a...

Is Lemon8 the New Instagram? | Mini News 17.04.2023

Is TikTok getting canceled? Well, that remains to be seen, but parent company ByteDance is doubling down with a new app called Lemon8. Why is that important for interior designers? Tune in to this week’s Mini News sesh to find out! Got a topic for Mini News? Send it to info@wingnutsocial.com . *** 📲CONNECT with Darla: Darla’s Interior Design Website: https://darlapowell.com/ Instagram: https://ww...

Storytelling Through Video: The Best Way to Market Your Business 12.04.2023

Did you know that marketing your interior design business via video on your social channels is more than just showing the pretty spaces? That’s right - it’s about storytelling. Today’s guest, Jude Charles, is an expert in storytelling, filmmaking, and marketing. We discuss how interior designers can create 10 stories in their business to attract and close the right client, plus how to incorporate...

Instagram Content Ideas for Interior Designers | Mini News 10.04.2023

Are you a new interior designer trying to figure out what to post on social media? Are you a veteran designer with lots of content to post, but not sure how to split it up? On today's Mini News, Darla shares some info from Wingnut's new "Instagram for Interior Designers" course. Stay tuned to learn about content pillars and content mixes, and you just might develop a new social media plan today! G...

How to Have Difficult Conversations and Find Confidence, Success and Love 05.04.2023

Do you struggle to have the difficult conversations? Are you a business owner or manager who wants to be a better leader? Do you want to find confidence, success, and even love? Life coach David Wood believes having difficult conversations is the doorway to a better life. In this episode, he outlines the 9 tough conversations of powerful leadership to help improve communications with teammates, pa...

Instagram Announces Ads in Search Results and Reminder Ads | Mini News 03.04.2023

Did you hear the latest Instagram news? Instagram is currently testing new ad placements, so you may start seeing ads in your search results and as reminder notifications. Tune in and learn all about these new ads, plus how these ad placements may help get your business discovered. Got a topic for Mini News? Send it to info@wingnutsocial.com.  *** 📲CONNECT with Darla: Darla’s Interior Design Webs...

Trademarking 101: Dos and Don’ts for Business Owners 29.03.2023

So you’re a business owner considering getting a trademark. But can you even get the trademark, or is it worth it? If you've got limited funds and energy, what do you trademark first: your business name, your product name, or your logo? Once you have a trademark, what can you do with it? Do you really need a lawyer, or can you DIY it? Answers to all this and more from this week’s guest, trademark...

How to Run Your Interior Design Business in an Economic Downturn 22.03.2023

Recessions can be terrifying for business owners. You may be wondering, how can I continue to run my business through an economic downturn? Do I have to lower my prices? Will I lose clients? Don’t fret - Austin-based interior designer Laura Pankonien is here to discuss how she successfully runs her design and construction firm during a recession, plus how she managed to start her business during t...

The Power of Process: Level up Your Confidence, Business, and Life 15.03.2023

Did you know scaling your business can actually be accomplished by simplifying it? Rebecca Hay joins us to discuss why leveraging the power of process allows entrepreneurs to upscale their business. Listen and learn about developing repeatable systems and how to stick to them, dealing with conflict, and how to increase your confidence so you can design the business and life of your dreams. Rebecca...

Get a Better Explore Page With This New Instagram Feature | Mini News 13.03.2023

How to Get a Better Explore Page With This New Instagram Feature: Did you know that you can tell Instagram what your interests are so they can show you more content that you actually like? You can get a better explore page with this new Instagram feature, “Manage Interests.” In this episode, Darla guides us through the process, and here are the steps: 1) Click the hamburger icon at the top right o...

Get Out of Your Comfort Zone and Grow Your Business (with Jessica Lackey) 08.03.2023

Do you find yourself trapped in terror town when it comes to running your business? Strategy Advisor and Fractional COO Jessica Lackey joins us to discuss taking the right level of challenge to make sure fear isn’t running your business. Jessica explains how this can be applied practically for interior designers and home pros to avoid stagnancy and balance “risky” decision-making with more certain...

How to Get Verified on Instagram and Facebook With Meta Verified | Mini News 06.03.2023

After Elon Musk's success with Twitter Blue, Meta is following suit with Meta Verified, a subscription bundle to help you establish and grow your presence on Instagram and Facebook. With Meta Verified, you get verification with a government ID, proactive account protection, access to direct account support and more. On today's Mini News sesh, Darla walks us through all the features of Meta Verifie...

Positioning 101: How to Reach Your Ideal Clients With a Positioning Statement 01.03.2023

Do you have a positioning statement for your business? What is positioning anyway, and how is it different from branding? Darla explains the importance of positioning, how it differs from your branding, and how a perfect positioning statement can help you reach your ideal clients.  *** 📲CONNECT with Darla: Darla’s Interior Design Website: https://darlapowell.com/ Instagram: https://www.instagram....

How to Get Discovered by More Interior Design Clients on Instagram | Mini News 27.02.2023

Want to know how to get discovered by more clients on Instagram for your interior design business? Darla is here to help with a quick tip on optimizing your Instagram bio! Did you know that your handle and username are the only two searchable fields on Instagram? Check out these tips for improving your bio and start getting discovered by more clients on Instagram! *** 📲CONNECT with Darla: Darla’s...

How to Have a Million-Dollar Design Business in Less Than 2 Years 22.02.2023

If you're a business owner, how important is utilizing social media for your business? Do you really need to get on camera? Allison Handler of Allison Handler Design joins us to discuss how she made a million-dollar business in less than 2 years, largely to the credit of her social media accounts. Allison shares how she utilizes her socials, how they helped her grow her business, and how her socia...

How to Stop Spam Comments on Instagram | Mini News 20.02.2023

Have you ever received a comment on Instagram that seems suspicious? Do you get a lot of comments that say “promote it on,” “DM us,” and more? On today’s Mini News sesh, Darla is walking us through how to stop spam comments on Instagram by using the hidden words tool in your profile settings. Stay tuned to learn how to stop bots from commenting on your posts! *** 📲CONNECT with Darla: Darla’s Inte...

How to Do Less Work by Automating Your Business (with Shanice Miller) 15.02.2023

Feeling tapped out in your business but not sure how to delegate, or even where to start? Today’s guest Shanice Miller specializes in business productivity and project management, and she has lots of tips and tricks that will leave you feeling equipped to begin streamlining tedious processes and allow space for creativity. Shanice discusses which admin items service-based business owners tend to l...

The Psychology of Brand Love and Happiness (with Aaron Ahuvia) 08.02.2023

Dr. Aaron Ahuvia is an expert in the psychology of brand love and happiness. But what really is brand love? And how can you use psychology to attract more clients to your brand? Dr. Ahuvia says if you want consumers to truly love your products, they need to either resemble people or connect to people in the consumer's mind. Check out this episode for more fascinating tips! Dr. Aaron Ahuvia is a Pr...

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