Dental Marketing Goat

Send us Fan Mail 🚀Sign up today and get your complimentary copy of How Dental Practices Break the $500k Ceiling. ➡️ https://go.smcnational.com/resources/how-dental-practices-break-the-ceiling Most dental practices hit a wall around $200k a month. The demand is there, the doctors are skilled, and the patients exist, but growth stalls. The truth is, breaking through isn’t about working longer hours...

Send us Fan Mail In this episode, host Gary Bird reveals the 5-step process to fix failing dental marketing campaigns and double new patient growth. After working with thousands of dentists and analyzing more dental marketing data than anyone else, Gary shares the five key areas: answer , convert, schedule , chief , and recare ; that determine whether your practice grows or stalls. If your dental...

Send us Fan Mail 🚀Schedule a call to get a true understanding on loss leaders and strategic pricing in relation to your competition: ➡️ https://go.smcnational.com/campaign/strategic-pricing In this episode, host Gary Bird shares the five biggest dental marketing mistakes that nearly sank his career and how dentists can avoid them. These insights are critical for any dentist looking to improve den...

Send us Fan Mail In this episode, host Gary Bird explains why dental marketing is so confusing for dentists and breaks it down into four key categories every practice owner must understand. Many dentists struggle with marketing because it’s always changing, their office operations affect results, tracking is often missing, and competition is constantly shifting. Gary shares why marketing success d...

Send us Fan Mail In this episode, Gary Bird breaks down why most dental practice schedules are broken and how smarter scheduling systems can dramatically increase dental growth. No matter how strong your dental marketing is, it won’t work if new patients can’t get an appointment quickly, and Gary explains why block scheduling, wave scheduling, and hybrid scheduling are essential for reducing no-sh...

Send us Fan Mail In this episode, Gary Bird breaks down one of the most common questions in dental marketing: “How much should I spend on marketing for my dental practice?” Using proven strategies from working with hundreds of dentists, Gary explains the formula for calculating the right dental marketing budget based on production, new patient goals, and practice growth targets. If you’ve ever won...

Send us Fan Mail In this episode, host Gary Bird reveals the number one dental SEO hack that every dentist can use to rank higher on Google and attract more patients. The best part is that this strategy requires no technical SEO knowledge, no website experience, and can be implemented in just a few minutes. By leveraging Google reviews with targeted keywords, you can dominate the local map pack an...

Send us Fan Mail In this episode, host Gary Bird breaks down the truth about pay-for-performance dental marketing and why so many dentists are frustrated with SEO, websites, and traditional dental marketing companies. Many doctors are searching for guaranteed results, but without fixing operational issues like unanswered calls, low phone conversion rates, and poor scheduling, no marketing strategy...

Send us Fan Mail In this episode of Dental Marketing Goat, host Gary Bird breaks down the final Dental Growth Commandments every dentist must follow to grow their practice and attract more new patients. From mastering patient referrals and taking ownership of your dental marketing strategy, to responding strategically to negative reviews and understanding your competitors, Gary shares proven denta...

Send us Fan Mail In this episode of Dental Marketing GOAT, host Gary Bird reveals the 10 Dental Growth Commandments, non-negotiable rules that every dentist must follow to grow their practice. From front desk training and phone call conversion to scheduling new patients faster, using patient financing, and boosting Google reviews, you’ll learn exactly how to increase new patient flow and maximize...

Send us Fan Mail Join host Gary Bird on Dental Marketing Goat as he shares the top hard-to-swallow truths about dental practice growth, crowdsourced from thousands of dentists. In this episode, Gary reveals the real mindset shifts, leadership strategies, and operational changes required to grow your dental practice and attract more patients. You’ll hear proven tips on team management, patient expe...

Send us Fan Mail Is your dental practice stuck at 20–40 new patients a month? In this episode, Gary Bird breaks down the exact five-step strategy his clients have used to double new dental patients, improve phone conversion, and overcome operational challenges in dental marketing. Learn how to fix your no-show rate, increase Google reviews, and identify the real reason your practice isn’t growing;...

Send us Fan Mail In this episode, Gary Bird breaks down why September is one of the hardest months for dental offices and how you can beat it. From marketing tips that bring in more patients to simple steps for improving phone calls and reducing no-shows, these ideas are practical and easy to implement. Gary also shares how to boost patient referrals and get more treatment scheduled without extra...

Send us Fan Mail ➡️See the full case study here: https://smcnational.com/case-studies/columbus-park-dental/ 🚀Grow Your Practice with Cherry Payment Plans: https://bit.ly/4p48qoC ➖➖➖➖ Discover how one dental practice in Manhattan’s ultra-competitive Upper West Side used exceptional phone conversion strategies and data-driven marketing to attract 90+ new patients a month and achieve over 450% R...

Send us Fan Mail In this episode, Gary Bird breaks down the real pros and cons of using Zocdoc to grow your dental practice. Gary shares why Zocdoc can drive high patient volume, but also why its 50% no-show rate and per-schedule fees make it a risky strategy for dentists. Learn how to prioritize high-intent dental marketing, maximize Google search ads, and avoid common mistakes with online schedu...

Send us Fan Mail In this episode, host Gary Bird delves into one of the biggest mistakes dentists make that sabotages growth: running their practice based on feelings instead of data. Gary explains how many dental practices fall into the trap of “vibe-based” decisions instead of using clear KPIs and proven metrics to drive growth. Discover why tracking the right dental marketing KPIs, optimizing f...

Send us Fan Mail ➡️See the full case study here: https://smcnational.com/case-studies/wimmer-dental 🚀Grow Your Practice with Cherry Payment Plans: https://bit.ly/4p48qoC ➖➖➖➖ Discover how Dr. Matt Wimmer doubled his new patient numbers using expanded hours, strategic offers, and proven marketing systems. In this episode, we break down exactly what it takes to grow a dental practice, increase...

Send us Fan Mail In this episode, host Gary Bird reveals why so many dentists unknowingly sabotage their growth by neglecting patient referrals, one of the most powerful drivers of dental practice growth. Gary breaks down how low referral numbers often signal deeper customer service or operational problems that hold practices back. Learn how improving the patient journey and using simple scripting...

Send us Fan Mail In this episode of Dental Marketing Goat, host Gary Bird breaks down the sixth way dentists unknowingly sabotage their own growth: opening a second dental office before the first one is operationally sound. Discover why scaling chaos is one of the most dangerous traps in dental business growth and how to avoid it. Gary shares real examples of successful practices losing momentum d...

Send us Fan Mail In this episode of Dental Marketing Goat, host Gary Bird breaks down one of the biggest mistakes dentists make that sabotages their practice growth: responding emotionally to negative Google reviews. Learn how to protect your dental practice's reputation, respond professionally to reviews, and boost patient trust through simple, effective scripts. Gary shares real examples an...

Send us Fan Mail In this episode of Dental Marketing GOAT , host Gary Bird dives into one of the biggest growth killers in dentistry: not holding your team accountable to clear KPIs and repeatable processes. Learn why most dental practices think they convert well over the phone—but the data tells a different story. Gary breaks down the systems, scripting, and leadership skills dentists need to act...

Send us Fan Mail In this episode, dental growth expert Gary Bird exposes the third way dentists unknowingly self-sabotage their practices: rude front desk behavior that drives away new patients. Discover how untrained dental teams are "weeding out" the very patients you need to grow, simply by mishandling calls or giving the wrong first impression. We’ll also recap the first two self-sab...

Send us Fan Mail In this episode, Gary Bird breaks down how dentists unknowingly self-sabotage dental practice growth by misunderstanding pricing strategies. Discover why using loss leaders—not coupons—is one of the most powerful ways to attract high-quality dental patients and grow your practice. Gary shares real-life dental marketing mistakes and how they can stall your success, even when new pa...

Send us Fan Mail In this episode, Gary Bird shares the 11 ways dentists self-sabotage dental practice growth and how to fix them. Today, we dive into the biggest mistake dental teams make when handling patient pricing questions over the phone. Learn why giving dental prices over the phone can damage trust and what your team should say instead to convert high-intent patients. Gary also explains why...

Send us Fan Mail Why is January the best month for dental growth and September one of the worst?  In this episode, Gary Bird breaks down why dental practices often see huge patient spikes in January and major slowdowns in September. Learn how dental offices can attract more new patients, improve treatment acceptance, and increase production during slow months. We dive into dental marketing strateg...