Lindsay Pinchuk | Female Founder & Small Business Marketing Expert

Dear FoundHer...Real Founder Stories for Women Small Business Owners

Business EN ↓ 359 episodes

Dear FoundHer… is a How I Built This–style podcast sharing real stories from female entrepreneurs, female founders, and women in business, especially women 40+, who are building companies on their own terms. Hosted by award-winning entrepreneur Lindsay Pinchuk, each episode features honest, thoughtful conversations with women CEOs and founders navigating leadership, decision making, career pivots, and business growth. These are the stories behind the success, the lessons, the marketing strategies that actually work, and the leadership moments that shape women building and leading businesses. F...

Author

Lindsay Pinchuk | Female Founder & Small Business Marketing Expert

Category

Business

Podcast website

www.dearfoundher.com

Latest episode

Jul 7, 2026

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Episodes

FoundHer Files: Preparing Your Business for Growth in 2024, with Lindsay Pinchuk, host of Dear FoundHer... 07.11.2023

Today’s episode is dovetailing on what was discussed last week at Dear FoundHer’s, FoundHer Friday event. When you register for FoundHer Fridays, Lindsay asks you what your current pain point is with your business.  She then uses those responses to formulate the networking conversations at our events.  So this month the two topics were: 1.    Preparing for 2024 ...

FoundHer Files: The #1 Tactic to Build Your Community---No Algorithms, Hashtags or Budget Required, with Lindsay Pinchuk, Host of Dear FoundHer 02.11.2023

As I’ve shared, I’m having a hard time dropping regular content right now But as many of you are asking for help with your marketing, content and social media during this time I have been dropping an episode each week since October 7th that hopefully can you use and apply to your day to day business practices. Truthfully, this episode was supposed to be about how to build a gif...

This FoundHer Gets Paid to Make Amazing Memories for Her Clients, with Arianna Rozen, Founder of Vibe Entertainment 31.10.2023

Today’s guest gets paid to celebrate, to party and to help her clients make the most incredible memories surrounding their milestone events. And she did this for Dear FoundHer Host, Lindsay Pinchuk and her family last weekend.  "I’m very blessed that I have a job where I get to party for a living. Most people have 9 to 5s," says Arianna (Ari) Rozen, Founder of Vibe Entertainment, but the...

FoundHer Files: How to Connect with Your Community 27.10.2023

 I'm having a hard time wrapping my head around dropping content right now where everything seems fine and dandy. The world just isn’t and so many of you are asking for help with your marketing, content and social media during this time. So today we’re going to talk about connecting with your community, and what happens when you do.  If you haven’t listened to last week’s episode ab...

Building a $150MM Brand on the Foundation of Passion + Purpose with Karissa Bodnar, Founder of Thrive Causemetics 19.10.2023

“I wish there was a beauty brand I could go work for that was rooted in philanthropy.” It’s the desire that led Karissa Bodnar to found Thrive Causemetics, the leading direct-to-consumer luxury beauty brand. As a child growing up on her family’s farm in rural Washington, she mixed her own beauty products and would go on to travel the world working for L’Oreal’s luxury division. Following a friend’...

FoundHer Files: The Importance of Messaging During Times of Crisis 17.10.2023

Many of you have continued to ask questions about posting and your social media for your business during this time. So today we are gong to take another deep dive with host, Lindsay Pinchuk, this time into the importance of speaking out and speaking gout with the right messaging and in the right way.  If you haven’t listened to last week’s episode about navigating social media during a c...

Navigating Social Media During Periods of Social Injustice, War and Uncertain Times 11.10.2023

Due to the awful events unfolding this week we will not be releasing two episodes per our current schedule. However, so many of you have been reaching out asking me about social media and etiquette and what to post and when during these times.   I wanted to take this week to address it and hopefully provide you some insight and important points to think about.  The #1 comment I'm hearing...

BONUS EPISODE: Marketing Q+A from the Dear FoundHer... Community 05.10.2023

It's a new month AND the last quarter of the year. This week you've heard a TON of great information to get your content and social media in order to round out 2023. Tuesday: 10 Ideas for Your 4th Quarter Content Wednesday: How to SWEEP those ideas across all of your content platforms. Today I’m taking your questions.   Questions answered in today's episode: How important is it to have a...

FoundHer Files: Your Q4 Content Strategy Part 2 04.10.2023

Award-winning Entrepreneur and Host of Dear FoundHer.. Lindsay Pinchuk is sharing her proven method for content creation and execution in today's episode. Yesterday she shared with you 10 ideas for content in Q4. Today she's going to show you how to implement those ideas—SWEEP them—across all of your content.   If you’ve never heard her use the acronym SWEEP before, it’s Lindsay's proven...

FoundHer Files: Your Q4 Content Strategy, Part 1 03.10.2023

It's a new month AND the the start of Q4. Showing up for your community is more important now than ever. Today we’re going to go through TEN ideas for your content in Q4. Tomorrow? You’re going to learn how to SWEEP these ideas through your touch points. If you’ve never heard me use the acronym SWEEP before, it’s my proven method for build your brand and growing the community which surro...

How Word-of-Mouth Marketing and Partnerships Built this $140+ MM Brand, with Julie Smolyansky, President and CEO of Lifeway Foods 28.09.2023

At just 27, following the tragic loss of her father, Julie Smolyansky took the reins of the family business, Lifeway Foods. Under Julie's leadership for the past 20 years, Lifeway's annual revenues have grown from $12 million to more than $140 million in 2022. She created these results slowly and steadily by following her gut instincts, relying heavily on organic, strategic marketing tactics and w...

FoundHer Files: Tips Entrepreneurs Can Use for Time Management 25.09.2023

 Last week Dear FoundHer... hosted our first live FoundHer Friday—a casual get together for female founders and entrepreneurs, turned into a jam packed room of over 40 amazing women. Upon registration Host, Lindsay Pinchuk, asked what their biggest pain points were. After reading through all of them there were two that kept coming up time and time again: client acquisition/mark...

Creating a Supportive Network for Women 40+ with Nada Jones, Founder of Liberty Road 21.09.2023

As retirement age gets pushed back later and later, and life expectancy continues to expand, women 40 and older are looking to make the most of the next season of their lives by resuming or beginning new vocations and fulfilling deferred dreams. Nada Jones, the Founder of Liberty Road, saw the need to support and create community for women in this demographic. In this episode, Lindsay and Nada dis...

FoundHer Files: The Power of Saying No in Business and in Life 19.09.2023

Today Host and FoundHer, Lindsay Pinchuk, is talking about something VERY important: the importance and power of saying no both as it applies to your business and your life as an entrepreneur. Lindsay shares the exact moment when she learned that saying no was important to her success. She also things some important aspects to consider when making the decision to say no. You'll hear her discu...

The Intimates Brand that Sold for $320 MILLION and Completely Disrupted the Category, with Joanna Griffiths, Founder and President of Knix 14.09.2023

“I came up with this concept to change the way that people thought about underwear.” Joanna Griffiths, founder and president of Knix, created a billion dollar category within the intimate apparel industry when she designed leak-proof period underwear. Joanna's commitment to designing products for genuine bodies and real-life situations led to incredible success for a brand that champions dive...

Partnership Marketing Part 2: 30+ Ideas for Simple Partnerships to Ignite Your Brand 13.09.2023

Today Award-Winning Entrepreneur and Host of Dear FoundHer...Lindsay Pinchuk shares 30+ ideas for partnerships that you can apply to your own business for growth and success. Lindsay built her first company on the foundation of partnership marketing, and is now building her second the same way. Use her exact ideas and strategies and apply them to ignite your own brand. Grab the full list of 30+ Id...

Partnership Marketing Part 1: How to Use the Power of Partnerships to Ignite Your Brand 12.09.2023

Today Award-Winning Entrepreneur and Host of Dear FoundHer...Lindsay Pinchuk is sharing how she used the power of partnerships to build her first and now her second companies. She'll walk you through exactly what she did and tomorrow she'll share with you 30+ ideas for your own partnerships. Today, Lindsay's sharing the exact strategies she used when building both of her companies: BORROWING OTHER...

From School Teacher to $200 Million Brand: How to Make it Happen, with Missy Tannen, Founder of Boll and Branch 07.09.2023

From a simple idea to a $200 million brand, Missy Tannen, the product visionary behind Boll and Branch went from being a teacher, then a stay-at-home Mom, to co-founding the ethical and sustainable bedding direct-to-consumer powerhouse brand. Join Lindsay Pinchuk in today's episode as she chats with Missy, unraveling the captivating story of how she, alongside her husband Scott, created a househol...

Part 2: 31 Days to Ignite Your Brand 06.09.2023

Today Award-Winning Entrepreneur and Host of Dear FoundHer...Lindsay Pinchuk, is sharing with you 31 actionable steps that you can start taking TODAY to Ignite Your Brand. This is a continuation of yesterday’s episode and a part 2—there was a lot of information I wanted you to have a minute to digest it and to get started. PLUS, I wanted to give you a chance to do your homework from yesterday...

Part 1: 31 Days to Ignite Your Brand 05.09.2023

Today Award-Winning Entrepreneur and Host of Dear FoundHer...Lindsay Pinchuk, is sharing with you 31 actionable steps that you can start taking TODAY to Ignite Your brand. In this episode, Lindsay's sharing many of the exact steps I share with her consulting clients, coaching clients and the students in the classes she teaches.   You don’t need a million dollars or a million followers to...

How to Add a Digital Product or Course to Your Offering, with Molly Keyser, Founder of Freedom Creator 31.08.2023

"Think about what's a really painful problem you can solve for your ideal client. And then you can ask yourself, what do I think is the best delivery method for getting them that result?" says Molly Keyser. Molly began her journey with a photography studio in her teens and evolved to master the art of creating and selling digital products, boasting seven-figure annual revenues. In this episode, Mo...

Building a 7-Figure Business After 40, with Corinne Morahan, Founder of Grid and Glam 22.08.2023

Today we welcome Corinne, an entrepreneur whose story resonates with change, growth, and vision. Like many entrepreneurs, Corinne’s journey began when she left her corporate job in pursuit of her passion. By leveraging her skills and experience from her college education and her previous jobs, Corinne has grown her company, Grid and Glam, into a 7-figure business in just a few years, allowing her...

Disrupting a Century Old Industry with Nicole Gibbons, Founder of Clare 15.08.2023

"Building a business requires blind optimism and a lot of blind faith. You have to believe in yourself and your idea, even when no one else does." says Nicole Gibbons, Founder and CEO of Clare. Today we're joined by the incredible Nicole Gibbons, founder and CEO of Clare. Nicole's journey is nothing short of inspiring. From working in PR at Victoria's Secret, to becoming a renowned interior design...

Changing the Conception Narrative Through a Tech-Enabled Fertility Ecosystem, with Lauren Makler, Co-Founder of Cofertility 08.08.2023

“Rejection is protection. And it means that something better is coming. So don't let the rejections get you down. Let them hurt for a few minutes and then move on," says Lauren Makler, Co-founder, and CEO of Cofertility.  Discover the remarkable journey of Cofertility, a pioneering platform in the fertility space that has been making waves since its launch in October. Join Lauren Makler, the...

How to Effectively Share Your Story, with Lindsay Pinchuk, Marketing Consultant and Host of Dear FoundHer... 03.08.2023

Today host Lindsay Pinchuk is sharing with you the number one lesson she shares with clients, students and within her community. Are you sharing your story? This is one of the most powerful marketing tools you have at your fingertips, and if you’re not utilizing it, you’re missing out.    Sharing your story is the FIRST STEP in any content strategy for your brand. This epi...

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