DEALER TALK

Welcome back to another episode! In this special session, we speak with Cameron Cresswell, the owner/founder of Automotive Talent, an Australian company that specializes in connecting talented individuals with dealerships! Check the website here: http://www.automotivetalent.com.au/ It was a lot of fun to learn about a completely different market and find out how similar we actually are, regardless...

Welcome back to another episode! How much of the technician shortage do you know about? Is it impacting your business and, if so, what are you doing to aid in its long-term solution? In this session, we talk with George Arrants about this issue and its impact. I have personally gained a lot of knowledge from this session. I can say with certainty that there is a lot more to the story that we need...

Welcome back to another episode!  We all know that used car activity has been HOT this year but is there more that you can do to capitalize on your activity while we ride the wave? With contraction on the new-car side, every opportunity to gain an advantage helps.  Tune-in to this session to learn a unique approach to running your used car department that can help you improve on recon ti...

Welcome back to another episode! We all need a little help to succeed, and the auto retail business is no exception. Do you have trusted relationships you can rely on to help you achieve your goals?  In this session, we have Vicky Lopez on the show from Pronto Finance. She is bringing the house down with a unique perspective on how to help dealers close the gap and achieve more. We are also talkin...

Welcome to another episode! With the contraction on the new-car side of the business, finding ways to increase profit is at the forefront of most decision-makers in the dealership. One of the ways to find those extra dollars is in the finance department and maximizing each and every opportunity we get in front of the buyer! In this session, we sit down with a finance pro that was making so much mo...

Welcome back to another episode! In today's landscape, it is ever important to create an advantage in the marketplace. Today’s guest has definitely mastered the art of finding a niche that connects with buyers on a personal level. The social media platforms available to us have the most important element any business needs to succeed, an audience! How can you leverage the power of creativity and t...

Welcome back to another episode! When it comes to marketing within your dealership, what is providing you the most ROI? For me, marketing is all about where I can get the most frequency at the least amount of spend. One of the ways that you can achieve this is by having an effective referral program that can provide buyers that are ready to transact because they have been sent over to your dealers...

Welcome back to another episode of the Dealer Talk podcast!  In today's session, we look at the future of fixed ops. We are going to be breaking down new technologies and really contemplating the questions “where are we going?” and “what does the future look like for this part of the dealership?”  There is no question that fixed Op's is going through a much-needed attention boost when it comes to...

Welcome back to another episode! As a leader in your store, do you fully understand the fixed operation side? More importantly, do you understand the customers of today and how they interact with the service department of your dealership? If you want to gain some knowledge that can truly help you get a holistic perspective, then you need to listen to this episode! In this session, we have the abso...

Welcome back to another episode! When it comes to hiring and doing so effectively, how are you stacking up? It is no secret that finding the right person can be a challenge for any organization, but when we look at the automotive retail side of the auto industry, there is certainly a more complex set of challenges. These can include anything from rapid turnover to technician shortages and everythi...

Welcome back to another session of the Dealer Talk Podcast! In this session, we have a conversation with our resident guest, Sean Kelley #thecarbizcoach, about coaching. It’s crazy that Sean has been with us for every season of the podcast, and we have not covered coaching at length. There are a lot of insights in this episode that truly speak to one of the most critical areas we face in our indus...

Welcome back to another episode of the Dealer Talk podcast! As a franchise dealership, can you benefit from looking at what independent dealers are doing to generate some extra wins? That is what we are going to be exploring in today's session. Also, if you are a decision-maker at an independent dealership, are you paying close attention to what is required in order for you to succeed in the digit...

Welcome back to another episode of the Dealer Talk podcast!  Today we are talking to a very good friend of mine. I have known our guest for a very long time and have even consulted with him on the professional side of things. We had a raw and real conversation regarding the management perspective, and I am very excited to share it with all of you.  How does a manager see the business from desk pri...

Welcome back! During this conversation, we talk with "El Patronn" about his branding strategy and how social media has created an opportunity to connect with the masses in a very effective way. When it comes to creating a brand within a brand, we have never lived in better times. The social media platforms that exist really allow us to create a presence that has no borders. If done correctly, you...

Welcome back. In this episode, I have the absolute privilege of having a conversation with  Chris "The Bulldog" Collins about the service drive. I actually get to swap stories with this dude...INSANE! Chris is an total master in the industry, and he is bringing some knowledge bombs on this session! He talks about his roots, how he saw a gap in the industry when it came to training for the ser...

WELCOME BACK! Season 3! Can you believe it? We’re very excited for this season and all the amazing people on the show, starting with the season opener. During this episode, we talk with Bill Schomburg about Lot Talk, a new approach to inventory listings. I am very excited to have this conversation because it is a topic I review often with my clients, and I think the industry is in need of a differ...

Join Arthur Castillo as he takes on the Dealer Talk show for the entire episode! During this episode Arthur sits down with the hosts of the Dealer Talk Podcast Erik Nelson and Herb Anderson to talk in depth about the show, the industry, and get their take on the future.  This was the first automotive podcast I listened to, and I just had the pleasure of hosting it! Talk about a warm welcome to the...

Join me for the a recap of Season 2 as well as look ahead to future of the Dealer Talk Podcast.  Also, don’t forget to check us out at our website and on the following  platforms:  Website: www.dealertalk.biz   Facebook: https://www.facebook.com/Dealertalk/  Instagram : @dealertalk YouTube: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber  twitter: @talkdealer  Thank you...

Join me and Erik as we sit down with no other than Edward French to talk about the industry. I had the privilege of meeting Mr. French in person at a conference back in 2015 and ever since then I have been a fan following his content on social media. During this episode we cover many aspects of the industry including the concept that Ed coins as Melting ICE which refers to how you should look at y...

In this week’s episode we are taking a deep dive into the Auction, why are prices out of whack, how can you leverage the inventory that exist between markets in today's digital world, and how you can get an advantage when it comes to either buying or selling a vehicle!      Erik and I sit down with Dimitri Tsilis to talk about this topic and most importantly to get a peek behind the curtain and of...

Season 2 is FLYING BY! I can't believe that we are getting close to the end of another season already but we still have some great conversations left and I am very excited to share them with all the listeners.  During this week's episode we had to have this guest back because he was the perfect person to have this conversation with. Sean Kelley A.K.A the Car Biz Coach, breaks it down for this deal...

Join Erik and myself as we sit down with one of the Founders of the Rockstar Events formally known as the Rockstar Auto Conference. Mat Koenig , author, key note speaker, and founder sits down with us to talk about the history of their unique event and the evolution of it.   Mat is a veteran of the industry with over 20 years in the BIZ and  a very impressive background and trajectory working with...

During this episode Erik and myself have a conversation with Owen Moon founder of Dealer Accelerator and Fixed Ops Digital where we try to uncover some of the best strategies for 2019.   The conversation took a turn to the Fixed Ops side of the house and I think for good reason. Service is quickly becoming a differentiator when it comes to generating not just revenue but also sales as well as crea...

Join Erik and myself during this week’s episode where we go deep into the sales process and how it has or has not evolved. Our guest, Jay Jensen is a 30+ year veteran of the industry and he breaks it down! How has technology changed the way consumers purchase vehicles and are the sales strategies from the past still relevant today?  When we look at the current landscape there have been a lot of ch...

Join Erik and myself as we review a new piece of technology and this one is all about video. The thing I personally like about video is that it is by far the quickest way for humans to build rapport and connect with one another. I truly believe that video will continue to grow in the years to come as one of if not THE preferred method of contact.  Anna Young joins us in this conversation to unveil...