Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!

Are you ready to level up your crowdfunding game? Welcome back, Nerd Nation, to episode 166 of Crowdfunding Nerds! I'm your host, Andrew, joined by my co-host Sean, and today we've got a special treat for you. Ever found yourself tangled in the web of pledge managers, wishing for a superhero to swoop in and streamline the chaos? Enter Konstantinos Manos, co-founder of Vesuvius Media and the brains...

Are you ready to supercharge your energy levels and make better decisions in your crowdfunding ventures? Do you wonder how small habits can lead to big wins in both health and business? Tune in to episode 165 of Crowdfunding Nerds where your host Andrew and co-host Sean, along with nutrition coach Julie Litchfield from AdvoCare, unpack the secrets to a vibrant lifestyle that fuels success! Julie,...

Are you tired of sifting through a sea of so-called Kickstarter gurus and marketing gimmicks? Want to know how to spot the real deal? In episode 164 of Crowdfunding Nerds, your trusty hosts Andrew and Sean are on a mission to debunk the fakes!   We're diving deep into the world of self-proclaimed experts and teaching you how to separate fact from fiction. Ever wondered why being number one on YouT...

Hey there, fellow crowdfunding aficionados! Are you ready to unlock the secret sauce to turning those clicks into cash? In episode 163 of the *Crowdfunding Nerds* podcast, your host Andrew, with the brilliant minds of Sean and Jacob, dives deep into the mysterious world of perceived value. Ever wonder why that top-notch product isn't flying off the virtual shelves?  We're peeling back the layers o...

Welcome to "Crowdfunding Nerds" episode 162! Ever wondered about the difference between marketing and advertising? Or how to avoid being "that" sleazy salesperson? Join hosts Andrew and Sean as they delve into these intriguing topics.   This episode is a treasure trove of marketing insights, from understanding customer behavior to crafting targeted messaging and recognizing a marketing agency's li...

Welcome to Crowdfunding Nerds Episode 161! Ever wondered about the art of setting and achieving realistic goals? Your hosts, Andrew and Sean, are here to delve deep into this topic. We'll discuss why goal setting is crucial, how it enhances productivity, and its role in improving the quality of life. You'll hear personal stories about setting meaningful goals, overcoming challenges, and even deali...

Welcome to Crowdfunding Nerds, episode 160! This is Andrew, your host, and joining me today is Sean. Ever wondered how to optimize your productivity while staying sane? Well, we're here to discuss just that – the importance of taking breaks for peak productivity. We're not just talking about work, but also the power of intentional rest. We'll share our personal experiences and strategies on how to...

Welcome, fellow crowdfunding enthusiasts! Are you ready to tackle complacency? In episode 159 of Crowdfunding Nerds, Andrew and Sean are back to help you stay ahead of the game. We start with some casual banter, then dive into the dangers of complacency in Kickstarter campaigns. We also share our New Year's resolutions and discuss how to avoid the pitfalls of complacency.   We share personal stori...

Welcome, fellow Crowdfunding Nerds, to a crystal-ball-gazing session in Episode 158! Your hosts, Andrew and Sean, along with guest Rick, delve into the future of board games and crowdfunding. We jest, debate, and ponder on everything from China's manufacturing scenario to the rising costs for creators. Yet, we remain hopeful as we foresee an increase in backer numbers.   We envision a future where...

Welcome to the wild ride that is episode #157 of Crowdfunding Nerds! Ever wondered what links sharks, ice cream, World of Warcraft, and marketing? Prepare to be enlightened. Your hosts, Andrew, Sean, and our special guest, Rick, will take you on a journey that melds humor, curiosity, and invaluable insights.  We'll dive into a unique blend of marketing strategies, examined through a scientific len...

Welcome to Episode 156 of Crowdfunding Nerds! I'm Andrew, and alongside my co-host Sean, we're going to unravel the secrets behind a successful crowdfunding campaign. This episode marks our 3-year anniversary and we've got a ton of exciting topics to cover!   Ever wondered how a well-crafted ad campaign can create ripples in the crowdfunding world? Or how a single game can become the cornerstone o...

Welcome to the 155th episode of Crowdfunding Nerds! Ever wondered how World War Two propaganda, the Bavarian Illuminati, and humor can boost your crowdfunding campaign? Join hosts Sean and Jacob as they delve into these fascinating connections. We also introduce Jacob, our Facebook ads guru, to discuss the power of different ad types.  Discover why Facebook Ads are a game-changer for pre-marketing...

Welcome to episode 154 of Crowdfunding Nerds! I'm your host, Sean, flying solo today while Andrew and the rest of the team enjoy a post-Thanksgiving break. Ever felt weird on the internet? Well, according to Felicia Day, "You're Never Weird on the Internet". In today's episode, we delve deep into her book, uncovering the journey of her creation, "The Guild", and the early adoption of the internet...

Ever wondered how to safeguard your crowdfunding campaign from cybersecurity threats? Curious about the tactics hackers use to target unsuspecting victims? In episode 153 of the Crowdfunding Nerds podcast, we dive headfirst into this digital minefield. With Andrew away, Jacob (our Facebook ad guru) and Sean step in as the Qui-Gon Jinn and Obi-Wan Kenobi of cybersecurity. We expose a real-world dat...

Welcome, crowdfunding enthusiasts! I'm your host, Andrew, joined by my co-host Sean, for Episode 152 of the Crowdfunding Nerds podcast. Ever wondered about the secret recipe for a perfect crowdfunding email pitch? Curious about how to handle criticism while maintaining your sanity? Interested in optimizing your Kickstarter campaign pages? We've got you covered! Join us as we take a trip down memor...

Welcome back to Crowdfunding Nerds, episode 151! Today we're thrilled to have Joe Slack with us. Ever wondered what makes a board game irresistible? It's all about the 'table presence'! In this episode, we delve into the key elements that contribute to a game's allure, such as color, unique components, and physical presence on the table. We also emphasize the importance of player feedback in shapi...

Welcome to Crowdfunding Nerds' milestone 150th episode! It's your hosts, Andrew and Sean, and we're diving deep into the world of change. Ever felt daunted by change? Or are you someone who thrives on it? Join us as we navigate the choppy waters of change in life and business. We kick off by celebrating this landmark episode and expressing our gratitude to you, our listeners. Then, we plunge into...

Welcome to episode 149 of the Crowdfunding Nerds podcast! I’m your host, Andrew, along with my co-host, Sean. Ever wondered how to pivot when unforeseen issues arise in your crowdfunding campaign? Well, you're in the right place. We kick off by sharing the purpose of our podcast, and then dive into a real-life case study about a client who had to change their pre-launch marketing strategy.  We dis...

Marketing specialist Ben O’Brien of Curve Games joins the Crowdfunding Nerds to discuss transitioning from the board game industry to the video game industry, alongside crafting engaging crowdfunding campaign pages. 00:01:19 – Some Board Games Make Great Video Games 00:09:47 – It’s Harder To Make A Video Game Into A Board Game 00:19:28 – Kickstarter Vs Steam 00:28:39 – Total War: Rome & Homewo...

The advertising manager of BoardGameGeek (BGG) Chad Krizan joins the Crowdfunding Nerds to talk about all the options available to publishers seeking to promote their games on their site and in their emails. 00:01:24 – Who Is Chad Krizan? 00:05:54 – The Evolution of BoardGameGeek Advertising 00:09:36 – BoardGameGeek Contests 00:12:37 – BoardGameGeek Add-Ons 00:16:07 – Crafting Good BoardGameGeek D...

The Crowdfunding Nerds revisit the first five episodes of the podcast to talk about key elements and industry updates since recording them. 00:01:51 – Episode 1 Rewind 00:10:43 – Episode 2 Rewind 00:17:45 – Episode 3 Rewind 00:25:33 – Episode 4 Rewind 00:30:39 – Episode 5 Rewind Shownotes Episode 1 - https://crowdfundingnerds.com/episode1/ Episode 2 - https://crowdfundingnerds.com/episode2/ Episod...

On this episode the Crowdfunding Nerds discuss the importance of hiring the right people while using Valve as a case study for business productivity. 00:01:51 – How Jacob & Andrew First Connected 00:07:58 – How We Hired Jacob 00:13:37 – The Crowdfunding Nerd Philosophy Of Hiring 00:15:52 – Leveraging Employee Past Experience 00:19:39 – Valve As A Case Study 00:27:26 – Being Customer Focused 00...

David Finn of Bridge Distribution & Fulfilment joins the Crowdfunding Nerds for a second episode discussing pledge discounts and issues with distribution that publishers should know about. 00:00:43 – Charging The Right Price For Your Pledges 00:07:26 – How To Ship Neoprene Mats 00:10:39 – Things Publishers Need To Let Their Distributors Know 00:15:24 – Trusting Your Partners 00:18:31 – Distrib...

David Finn of Bridge Distribution & Fulfilment shares his insights with the Crowdfunding Nerds about Kickstarter Tabletop Game shipping.   00:02:10 – Who Is David Finn 00:03:51 – How Was Distribution Impacted in 2020-2021? 00:09:48 – Giga-Bites Cafe 00:12:40 – How Andrew and David Connected 00:18:02 – Understanding Tracking Labels 00:24:18 – Directing Backer Excitement 00:31:05 – Three Types o...

Scott Pease of Snap Ships Tactics, Tony Hawk's Pro Skater, and Guitar Hero fame joins the Crowdfunding Nerds to talk about setting backer expectations for tabletop fulfilment. 00:01:41 – How Long Does Fulfilment Take? 00:06:43 – What To Do When Backers Freak Out 00:10:43 – Lots of SKUs Can Slow Things Down 00:11:37 – Differences Between Tabletop & Video Game Fulfilment 00:16:17 – Setting Deadl...