LLYC.USA

Critical Communications

Health EN ↓ 4 episodes

In conversation with experts working in the healthcare field, this podcast explores the connections between topical healthcare issues and the essential role of strategic communications. While strategic communicators are often brought in only as advisors, they are integral to leadership decision-making, particularly in healthcare, where both corporate reputation and human lives are at stake. We aim to shift perceptions, demonstrating that strategic communications is more than a reactionary tactic. It is a critical function that helps leaders shape, protect, and deliver on their vision

Author

LLYC.USA

Episodes

Paid to Care: Changing Policy, Saving Families 08.07.2026 44:25

Children with medical complexity represent less than 1% of all U.S. children, but they account for one-third of all pediatric healthcare expenditures. When the chronic nursing shortage leaves these families without in-home care, parents are forced to step in, relying on self-taught skills to manage ventilators, feeding tubes, and ICU-level care around the clock. In the latest episode of Critical C...

Paid to Care: Changing Policy, Saving Families 08.07.2026 44:32

Rural Health's Quiet Crisis 04.02.2026 30:39

In healthcare, visibility shapes outcomes. For the 64 million Americans who rely on rural health systems, their specific needs are often sidelined in policy debates. In the second episode of Critical Communications: Lessons From Healthcare, our #LLYCIDEAS podcast, Don Hunt and Bridget Haeg talk with Rachael Sherard and Kim Malsam-Rysdon of Avera Health to explore "Rural Health’s Quiet Crisis....

Medicaid Cuts & Mental Health Messaging 15.10.2025 19:20

In the first episode of Critical Communications: Lessons From Healthcare, our new #LLYCIDEAS podcast produced by the Corporate Affairs U.S. team, @Don Hunt and @Bridget Haeg sit down with @Robert Sheehan to unpack the real implications of Medicaid cuts under the One, Big, Beautiful Bill and what it takes to make policymakers listen to the human side of the story! In a time defined by polarization...