Course Creation Boutique's podcast

Stand Out with Your Audience    You've got a message and a course you know will change lives and create more meaning for your audience. Do you feel like your potential students stop scrolling to listen?    There are two sides needed for communication to be successful, and you want to get that initial click in your favor. Your audience members need to hear what you have to say so they can make an i...

Why Knowing Your Key Business Numbers Can Feel Empowering   Are you paying attention to the numbers that make a difference in building your online, profitable business?    CPA and bookkeeping expert Serena Shoup is on the podcast to highlight what it means to be a Profit Conscious CEO and the four numbers that matter when it comes to making the wisest business decisions.    Talking numbers may not...

My new Coaching Clients have inspired me! It's your turn to benefit from today's coaching workshop. Where are you showing up as former you? How well does your presence reflect your passion and evolving talent? In this episode, I'll give you four steps to maximizing one offer that allows you to lean into your expertise and past success to deliver a program your audience can't live without.   In thi...

Creating and Protecting Your Original Content   You've come up with the concept, developed a system, and you've either created and launched your original course or you're developing one.   I want you to be smart and strategic about how you protect and publish your brilliant, original content and receive the rewards from it for decades.    Rachel Kowalski, creator advocate, content writer, and atto...

Serving Up a Tailored Student Experience   It's never one size fits all when it comes to your students.   If you've been listening to me—you know I believe that you blaze your own path when creating your online course.    For some of you—especially coaches and consultants and medical practitioners out there—a "Menu Course," or a program that offers an array of options, maybe your best bet.    In t...

A Step-By-Step Plan to Promote Your Next Program   Workshop Your Next Online Course Launch   As my clients can verify, the energy of the entire launch sequence builds up to Step 7 where you're really going to have to put yourself out there as an authority on your content.    In this episode, we'll workshop the final two steps, including:   ✔️ What to consider in creating the ideal runup content to...

Workshop Your Next Online Course Launch   In Part Two of the 7-Step Launch Sequence series, you'll learn Steps 3, 4, and 5, including all the details about:  ✔️ Curating your ideal target audience and ensuring it aligns with your offer and success factors; ✔️ What to consider regarding your ticket price, marketing plan, and scope, and how involved or hands-off you'll be with your audience during t...

A Step-By-Step Plan to Promote Your Next Program   Workshop Your Next Online Course Launch   Now it's time to plan your first or next launch with my tried-and-true, 7-Step Launch Sequence.    You'll receive everything you need to know, ask, and decide to get launch-ready in the way that works best for you.    In Part One, you'll receive steps one and two, which include the following:  ✔️ Determini...

You've put in so much effort, so first, I hope you celebrate getting it done!!    I have been so impressed with parenting expert Ann Coleman's passion and action-oriented attitude. In this coaching episode, Ann and I discuss how to make the most of lessons learned from the launch and how her course was received now that it's out in the world.    This conversation will help you get into the mindset...

How are you ensuring you're not turning off who you're trying to attract the moment they hit your social media or sales page?    Lauren Felter, design expert and teacher, is with us to ensure your ideal client can't look away before they even start reading your brilliant copy!    Every font, color, and shape communicates who you are and what you stand for. Are you sending the most engaging message...

Welcome to my obsession: life-changing breakthroughs and what leads to them!    Ever since being part of Breakthrough with Tony Robbins, I've been fascinated by what transforms perception and gives people the exact thing they need to achieve a big dream.   Creating a course will push you past your comfort zone. It can be challenging and complex even if you understand the ins and outs. We all get t...

Setting Yourself Apart for an Easy Yes    The latest episode is inspired by this poorly executed marketing tactic and how you can get it right.    There's a way to cross-promote that helps everyone win.   Being a sales ace and generating outstanding sales results doesn't (or at least it shouldn't) come from high pressure, FOMO, or overwhelming your student or someone else's audience at the point o...

What does it take to create a successful and raved-about course that is an asset to your business well into the future?   I just came off one of my favorite intensive workshops of the year—Bo and Dawn Eason's Story to Stage. The energy was amazing! In some discussions, several successful leaders and business owners in the audience wanted to know whether they had what it takes to create a best-sell...

What shifts can you create in your launch run-up and processes to overcome doubt and increase sales?     How well do you understand the way your audience consumes your content?     No course launch is the same, and Dani Paige, copy and course launch expert, joins the podcast this week to explain best practices that always bring outstanding results.      You'll learn strategies that keep your cours...

Do your social media interactions, email nurtures, and launch campaigns reflect your long-term commitment to your students and your business?   As business owners, you're in it for the long haul, dedicated to nurturing your potential students to the sale.    In this episode, you'll learn how playing the long game can help you:  ✔️ Use your DMs with elegance to build up love equity with your audien...

When and How to Hire    Your online course creation business is best served when you focus on your zone of genius: Creating engaging course content and leading student transformations.    To help you thrive in your greatness, I want you to hire help—the best help for your business.    Enter Molly Rose Speed, virtual assistant training and placement expert, who joins the podcast this week. You'll b...

The #1 Way to Grow Your Course Creation Business   Discover how to immediately catch and hold the attention of any potential course student—whether they know you or not—through the power of story. Former NFL All-Pro, speaker, 8-time bestselling author, and my friend Bo Eason joins the podcast to teach us how to build instant trust and connection with anyone and scale our course creation.   I want...

Bring Your Target Audience to You   I always want you to work smarter, not harder in growing your following, your sales, and your business. Trena Little shares exactly how to stop chasing expiring content and start and keep your YouTube content working for you long into the future, while bumping up your SEO. You'll learn how to get YouTube to promote your content, leverage batch sessions for effic...

You're putting out consistent content, adding tremendous value—I want to make sure you've got your next step out there, loud and clear.    In this ep, I'll walk through my three favorite ways to deliver effective Calls to Action (CTAs) inside of your content.    You will discover: ✔️ How to embed a call to action in every piece of published content without being overwhelming or tiresome;  ✔️ How t...

Welcome to episode #150! Thank you for listening, connecting, and being brilliant!    We've been focused on selling your course in the Incubator Podcast. Let's take this milestone moment to step back and see how online course expectations are changing and how best to respond.    In this episode, you'll gain insight and specific actions to:  ✔️ Perform ideally as a leader, facilitator, and connecto...

How do your prospects feel using your website and sales page?      What amazes them about your landing page?     How are you letting them know you're making their dreams come true so it's a no-brainer to buy?     In this episode, you'll learn from two queens! Regina Martin, pronounced with the hard "g", is the Queen of Websites and I'm the Queen of Courses—and yes, my REAL name is Regina, but only...

Maybe you're passionate about reaching more people or energized to expand your expertise—but where do you start?   You'll love Susan's story, and how she felt called to pivot to writing a devotional. She had her doubts, as we all do, about trying something completely new, but she didn't let those doubts kill her creative idea before it had a chance to thrive.    Susan's story is inspiring in so ma...

Whether you've got a relatively small social media following or you're a growing influencer, you want to love on your audience—and avoid turning them off.     You've worked hard to build your email list and create smart and savvy content that is engaging and trustworthy. You need to keep your fingers on your audience's pulse and make sure they are thriving and engaged because of what you offer.   ...

Looking back on my son's year in tennis, how much he's developed, everything that came up, and the decisions we made, helped me realize our online courses take time to evolve organically. There are steps we take and decisions we make along the way, but we also flow and respond to feedback.    In this week's episode , you'll receive the breakdown of my course creation roadmap into a 12-month, phase...

Leave your students wildly satisfied, AND don't leave them hanging.   My husband and I had an incredibly enjoyable experience at a recent beer-tasting event. The food and beer were beyond amazing! Everything was spot on with a few pops of pleasant surprise and star treatment.    I wanted to throw all my money at the BBQ joint for the next dinner. I felt just like a kid wanting to say, "Again. Let'...