Course Creation Boutique's podcast

I've been experimenting with AI to see what works well and what doesn't for copywriting, ads, course content, scripts, and even research (like figuring out how to get our puppy, Churro, to walk without zig-zagging like a dog possessed!).      AI is a bit like having a junior copywriter on staff! It's helpful, but it still needs your expertise to shine.      In this week's episode, I'll break down...

Innovation is the lifeblood of your business, and it's time to dream big as you plan for the upcoming year!   How will you expand your impact and free up more time? I   In this episode, discover how to grow and diversify your business in ways that align with your goals, expertise, and vision—while increasing revenue without the stress.   You'll walk away with actionable steps to: ✔️ Create new rev...

I want you to feel momentum, progress, and accomplishment in your business and life. Setting intentions and having a plan is always worth it. My simple 5-step process will set you up for an incredible 2025!   In this workshop-style episode, we'll dive into:   ✔️ Taking an honest and fair measure of where you've been and where you're headed.  ✔️ Aligning your goals to maximize time and energy;  ✔️...

Recently, I tried to buy an online course and hit a wall - a multi-page assessment stood between me and the information I needed. Frustrated, I walked away without purchasing.     I don't want potential buyers leaving your course or offer because of unnecessary hurdles!     This episode, I'm sharing five ways to reduce friction in your marketing, so your clients and students stick around to get wh...

How do you consistently show up with vitality and passion as an entrepreneur? Tristan was a zombie for Halloween this year, and I loved sharing the photos!    None of us want to become zombies because of burnout. However, it's too easy to slide into burnout as an entrepreneur, and your business relies on consistently showing up with energy and focus.    Dr. Brittany Childley is here this week to h...

Time is precious, and how you use it can make or break your business and life goals. So why do so many people stick with make-do and DIY?    I was reminded this week about how important it is for me to stick with what only I can do for my business. Maybe you're not sure about the expense of outsourcing or you fear things won't be done to your standard, I'm here to show you the path to productive l...

Are you putting off creating your course because you're not an expert in all areas? Don't have the time? Maybe you're not tech-savvy or you worry about how to organize all your content so it makes sense and isn't boring.   These were some of therapist Robyn Firtel's concerns when she set out to create her successful online course Overcoming Love Addiction . With almost 25 years of experience, she...

Feeling the pull to host your own one-day or weekend workshop? You're in luck! In this episode, event guru Jessie Schwartzburg shares her tried-and-true strategies for planning workshops that leave a lasting impact. She's exceptional at making it all come together, and now we all get to benefit from her expertise!    In this episode, Jessie walks us through: ✔️ The essentials for hosting a success...

It takes a lot of blood, sweat and tears to launch an online course or program for the first time.    It's a vulnerable process. You put so much of yourself into it—and how do you know if it's going to pay off?    What if you could mitigate that risk?    Join me in considering an Insider Live Cohort.   An insider live cohort can help you refine your course format, delivery, and message to create a...

Are you overloading your course with too much content? It's time to streamline and simplify for greater success!    As creators, it's easy to get carried away, trying to cram everything you know into one course. But too much information can overwhelm your students, leaving them more confused than empowered.   So, how do you know if you have an over-stuffed course and how do you right the ship?   I...

I'm thrilled to welcome my longtime friend and operations manager, Becky McCleery, to the podcast!   Becky is a powerhouse when it comes to adding value and creating win-win scenarios for everyone involved. In this episode, we dive deep into the world of summits and uncover how they can be a game-changer for expanding your audience and reaching your ideal clients.   Becky shares her extensive know...

Whether your audience is small, you're just starting, or you're looking to expand, there's no better way to grow your audience and nurture trust with them than with strategic partnerships.    In this episode, you'll learn what partnerships are, where to find them, and how to cultivate long-lasting and mutually beneficial relationships in three tiers. Plus, I'll cover:  ✔️ The proper etiquette to a...

In addition to our passion for tennis, we're thrilled about baseball season in our house. While Tristan is all about the Padres, my heart belongs to the Yankees.   Have you wondered what separates an average player in the majors from the All-Stars? Today's episode dives deep into this topic with insights from Dr. Kimberly Wagner.   I had the pleasure of working with Dr. Kimberly Wagner on her done...

As a creator, you've probably got a few course or program topics swirling around in your mind on any given day. How do you narrow all those possibilities down to the one that delivers on your promise and makes money?   In this week's episode, workshop step-by-step with me to get the best topic out of your head and into the world!    This workshop starts with you. Listen in and in three easy steps...

If you are reading this right now you are likely a prolific creator.   However just because you can create volumes of juicy content before your morning coffee doesn't mean you should. I gotta ask - are you intentional around choosing your next big thing?    In this episode, I'm cutting through the noise with three questions to get you laser-focused on what matters to you, your business, and your a...

The podcast is back, and I think — better than ever!    I'm so excited to be back! I had to honor the recovery season in my personal and business lives, but I'm so thankful to be here, pouring all this goodness into you and your businesses again!   You can count on me every other week to deliver inspiring, dialed-in, and essential content to help you grow the business of your dreams.    Now to tod...

Just three episodes ago we talked about re-evaluating how we're spending our time and energy and whether it's right for us, our business, and our audience.    2024 started with a surprise emergency eye surgery for me; the required downtime gave me plenty of time to think about what was best for my own business and me personally. As a result, I've decided to press pause on this podcast—for now.   I...

Making the Most of Your Social Media Real Estate   Occasionally, I have expert guests on the podcast because I want to learn some things myself. I like to see where I may need to button things up, post more frequently, or optimize the tools available.    That's why I was so excited to chat with LinkedIn go-to advisor, Kate Merryweather on this week's episode. Kate guides us on all things LinkedIn...

How Two Leadership Experts Expanded Their Consulting with a Wildly Successful Online Course   Friends, I'm always telling you your digital course can be a long-term asset for your business. One course can become a flagship, a way to reach a larger, more diversified audience, and your ticket to changing the world with your expertise and growing a long-term, profitable business.   This week, it's my...

Maximizing Your Go-To-Market Strategy So Everyone Wins    Are you preparing to pivot in 2024?   It's the ideal time of year to strategize for your business and all areas of your life.    After last week's episode on 15-minute annual planning, I want to dig a bit deeper. I found myself looking at my own business more closely. What's working, what about that piece of my business or life is making it...

Map Out Your Next 6 Months for Your Digital Business   Seeing my son Tristan's character in action inspires me. I learned a lot from watching him play tennis this past weekend. He was determined, kept a cool head, and persevered even under pressure.    We can do the same for our businesses as entrepreneurs, and it all starts with a plan.    With all that's going on, I realized I'd not thought abou...

The Piece that Makes Everything Fall Into Place   I absolutely love late fall and the cooler months here in San Diego. It means it's time to take out the hiking gear and spend some quality time in the mountains around San Diego as a family. There's nothing like it and I'm all in.   My love for our family treks and a client I visited with this week, inspired the latest episode.    Many of you onlin...

Shortcut Your Way to Online Success Without the Headaches   My newly acquired website overhaul hindsight is here to serve you!    After my website was hacked, we were forced to prioritize starting over from scratch. My team and I learned a lot of processes, shortcuts, and lessons you can benefit from whether you're starting from nothing, refreshing, changing directions, or launching a rebrand.   ...

Strategies for Going from Anonymous to Irresistible    Whether you're desiring to build an entirely new audience you'd love to serve with your latest idea or expanding your reach to new members in an existing segment, the strategies you'll learn in this episode can help you show up like a star.   I've always said, the first ingredient to a successful online course launch is building an audience re...

Appeal to the Competitive Spirit in Your Students   Straight talk coming your way. It's not enough to develop your course content, ensure it's organized, and put it out there.   Turning your course dreams into a profitable business means the student experience needs to be exciting and engaging. Only a fraction of students are engaged enough to complete online courses currently. You want them to lo...