Counsel Cast

How do you build rapport on social media as a lawyer? It’s a balance between ‘sharing it all’ and building that know, like and trust factor.   In this episode, I speak with Mitch Jackson, one of the most well-known active trial lawyers on social media.   Mitch was a “2009 Orange County Trial Lawyer of the Year” and “2013 California Litigation Lawyer of the Year.”   He’s been profile...

In this episode, I speak with Scott Pruim, who is with Integris, and we chat all about why it’s so important for law firms to hire out professional IT.   Scott had a short stint in law school, and has been in sales since 1998 across all sectors: blue collar/construction sales to white collar IT.    We talk about:   Fun facts about Scott: he coaches youth sports, likes to scuba...

In this episode, I speak with Wendee Lee Curtis about why it’s so important for lawyers to be on camera.   Wendee is a veteran Broadway performer, former entertainment & traffic reporter / news anchor and Founder of Confidence On Camera for CEOs & Entrepreneurs.    She shares with us in this week’s podcast episode why video is key in building the know, like and trust factor,...

In this episode, I speak with Pete Everitt, a UK-based digital entrepreneur. Pete learned his craft working in digital agencies specialising in e-commerce, SEO and paid traffic.    In 2016 Pete started his own agency, SO…, and in 2020 launched SEOHive - a productised SEO service that helps digital agencies build streams of recurring revenue. Pete also podcasts at RetainFM.   Pete is...

In this episode, I speak with Jake Minick -- the ‘Asheville DWI Guy’.    Concentrating his practice in DWI / DUI Defense , he has handled hundreds of DWI cases throughout Western North Carolina. The National Trial Lawyers association has named Jake one of its Top 100 Trial Lawyers from 2014-2017.    He is a General Member of the National College for DUI Defense, and has su...

In this episode, I speak with Sarah Moon, the founder & strategist at Sarah Moon & Co, a boutique website design and business strategy studio based in beautiful Portland in Oregon.   We talk a lot about how marketing and pricing your services go hand in hand, because ultimately how your packages are structured and packaged impact your revenue and marketing plan.   We talk about:...

In this episode, I speak with Steve Fretzin, who is regarded as the premier coach, skills trainer and keynote speaker on business development for attorneys.   Over the past 17 years, Steve has devoted his career to helping lawyers master the art of business development to achieve their business goals and the peace of mind that comes with developing a successful law practice.    We t...

In this episode, I speak with Ali Katz, Family Law Attorney and Founder and CEO of New Law Business Model.   What Ali Katz kept discovering was that the traditional law practice model we’ve been taught -- based on forms and documents, billable hours, and one-off transactions -- is broken, both for lawyers and their clients.    So, she invented a new law business model in her own pra...

In this episode, I speak with Shermin Lakha, the Managing Attorney and CEO of LVLUP Legal, a boutique female-owned virtual law firm dedicated to empowering underrepresented startups, businesses, and entrepreneurs to “level up” and make smart legal decisions.    Shermin started LVLUP Legal with the goal to modernize the legal field by creating an open level of communication. What sets her...

In this episode, I sit down with Rob Eyler, a Christian, father and business leader who loves to improve the status quo by leading teams of dedicated people to service above self.   Currently serving as the CEO and Founder of Capturely, Rob is focused on helping businesses grow with on-demand professional photography and video services. Rob has much success growing companies, and took his pre...

On the very first episode of the Counsel Cast Podcast, I sit down with my Strategic Partner, Michelle Hunter, to discuss why strategic positioning matters in the digital space.   Michelle is a content strategist and copywriter who believes proper positioning is the key to converting prospects into clients.    Michelle gives listeners actionable tips on: Connect with Michelle here: C...

The Counsel Cast podcast hosted by Karin Conroy provides the expertise of a Marketing Co-Counsel for your law firm. A co-counsel advances the reach of your firm's expertise and allows you to deliver at the next level. On this podcast, you will get clarity and answers to your marketing questions so you can elevate your impact online. Each week, we will discuss a topic related to marketing, strategy...