Rick Storlie
Conversations That Convert
A conversation for remodelers, home builders, and home improvement companies about increasing lead conversions without added expense, and watching your bottom line grow.
Author
Rick Storlie
Category
Podcast website
Latest episode
Jul 7, 2026
Where to listen?
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Episodes
Builder's Ask...‘What’s the best way to get paid for providing an estimate?’ Part I 18.01.2023 19:05
Do you find it tough to know the best way to get paid for providing an estimate? It’s time to stop giving away your valuable time and expertise by providing free estimates! Listen to this part 1 of the 3-part series to find out more! We will walk you through how to get paid for every estimate, regardless if you get the job. - Builder Lead Lead Converter captures & converts leads f...
Builder's ask...‘What’s the best way to get a quick commitment from a new lead?’ 06.01.2023 9:42
Can a builder get a commitment from a lead in 30 minutes or less? Yes! Tune in and Rick will share a simple 3-step formula you can use to get a "yes!" from your next lead. In this episode, we’ll review and answer Builder’s most frequently asked questions about lead generation, marketing, sales process, sales management, and others! - Builder Lead Lead Converter captures & convert...
‘What’s the best way to acquire clients in a tough market? - Part II 04.01.2023 18:21
It can be tough to generate leads for your new home sales business in today’s market. But don't worry, we've got you covered! In the part-two episode, we share some best tips for acquiring clients through case studies and B2B partnerships. Stay tuned for more helpful episodes, and as we review and answer Builders' asked questions. - Builder Lead Lead Converter captures &a...
What’s the best way to acquire clients in a tough market? - Part I 21.12.2022 12:14
In a tough market like this, it can be hard to generate new leads for your homebuilding business. But don't worry, we've got you covered! In this part two episode, we discuss what builders need to do to continue to attract high-quality clients in a challenging market and share tips for acquiring clients online. Check it out now and start generating more leads today! - Bui...
Builder's ask, ‘What’s the Best Way to Make More on Each Job?’- Part II 12.12.2022 16:17
We’ll review and answer Builder’s most frequently asked questions about lead generation, marketing, sales process, sales management, and the best way to make more profit on each job! In this part two of our series "What’s the best way to make more on each job?", we continue reviewing and answering builder’s most frequently asked questions about lead generation, marketing, sales process, sal...
Builder's ask, ‘What’s the Best Way to Make More on Each Job?’- Part I 23.11.2022 10:41
As a builder, you're always looking for ways to make more on each job. One great way to do this is by generating online leads. In this episode, we review and answer builder’s most frequently asked questions about lead generation, marketing, sales process, sales management, and others! Learn some great tips that you can start using today! - Builder Lead Lead Converter captures &...
Builder's ask . . . ‘What’s the best way to Reactivate Cold Leads and Cross Sell Past Clients?’ 15.11.2022 12:56
Are you looking for ways to sell some of those old leads that never bought? How about selling another project to past clients? In this episode, we review and answer Builder’s most frequently asked questions about reactivating cold leads and cross-selling past clients! Jump-start your sales process, and start generating more online new home leads today! - Builder Lead Lead Conver...
Builder's ask...“What’s the best way to measure the effectiveness of my lead generation?” 07.11.2022 19:43
What's the best way to measure the effectiveness of my lead gen campaign? There are a lot of ways to measure the success of your lead generation campaign, but not all of them are created equal. In this video, we’ll review and provide a checklist for builders to measure the effectiveness of their lead generation. Listen to this episode as we dig into these three different...
‘What’s the Best Way to Utilize Social Media?’ 02.11.2022 32:27
Home builders and remodelers are always looking for new ways to generate online leads. Social media can be a great way to do that, but it's important to use it in the right way. In this episode, we’ll review and answer the builder’s most frequently asked questions about utilizing social media with special guest Carol Morgan of Denim Marketing. To contact Carol visit https://den...
Builders ask...'what’s the best way to improve the quality of my leads?' 27.09.2022 18:11
Lead quality is always a top concern for builders and remodelers. How can you make sure that you're not wasting your time on leads that are never going to convert? How can you improve the quality of your leads? In this week's episode, we’ll review and answer Builder’s most frequently asked questions about lead generation, marketing, sales process, sales management, and others! Be sur...
Builder’s ask, “What’s the best way to convert more online leads?” 20.09.2022 17:02
What's the best way to convert more online leads? If you're a builder or remodeler, you know that generating leads is key to your success. But what's the best way to convert those leads into customers? In this episode, we’ll review builder’s most frequently asked questions about lead generation, marketing, sales process, sales management, and others! You'll learn s...
Persevere: Adjusting Your Offering & Sales Process 12.09.2022 2:46
The housing market has been inching ever closer to a recession, and with inflation and interest rates taking many buyers out of the game we may be heading towards another big retraction. So, what can you do to persevere through the next recession? Listen to this week's episode as we’ll look at the 5 final adjustments home builders & remodelers can do to Persevere through th...
Persevere: Adjusting Marketing & Lead Generation 07.09.2022 21:25
It is hard times that you need to be ready for. The worst may not have hit yet, or it could already seem like an all-out war with our economy and a housing market on the front lines of battle. In this week's episode, we'll take you through 5 key moves home builders & remodelers can do to "Persevere" through the impact of a recession on their local housing market. Dive in and get...
What to Expect from the Upcoming Housing Correction- Part II 30.08.2022 19:11
The housing market has been on a rollercoaster. With inflation on the rise and interest rates set to skyrocket, it's possible we're heading towards another crash or even worse; an economic depression! This week we’re in part two of our series where we look at 3 key moves home builders & remodelers can make to prepare for the impact of a recession on their local housing market. Ar...
Prepare: What to Expect from the Upcoming Housing Correction- Part I 24.08.2022 20:16
With inflation and interest rates taking many buyers out of the market, our economy may well be on its way, or already in a recession. In this week’s episode, we'll explore 3 key moves that homebuilders and remodelers can do to prepare for the impact of a recession on their local housing market. Listen to this episode, and be sure to tune in next week as we continue our s...
Predict: Is the Housing Market Headed for a Recession (Part II)? 15.08.2022 20:53
With inflation and interest rates taking many buyers out of the market, our economy may well be on its way, or already in a recession. This week we’ll look at 3 of 6 key indicators builders can use to Predict the impact of a recession on their local housing market. Listen to this second and last part of a two-part series that will explore whether or not the housing market is he...
Predict: Is the Housing Market Headed for a Recession (Part I)? 01.08.2022 22:25
With inflation and interest rates taking many buyers out of the market, our economy may well be on its way, or already in a recession. This week we’ll look at 6 key indicators builders can use to Predict the impact of a recession on their local housing market. Listen to this first part of a two-part series that will explore whether or not the housing market is headed for a rece...
A Builder’s Guide to Recession-Proof Your Business: Predict, Prepare, Persevere 26.07.2022 18:59
With inflation and interest rates taking many buyers out of the market, our economy may well be on its way, or already in a recession. If you're a builder or remodeler, it's more important than ever to recession-proof your business. Listen to this episode as we look at what builders can do to minimize the impact of a slow housing market caused by the recession. - Builder Lead Le...
Designing in a Hyperinflation Market: Adjusting Your Design & Selection Process 20.07.2022 24:16
With supply chain and labor shortages, the home builders' and remodelers' design & selection process has dramatically changed. With an ever-changing world that is impacting every industry - what are the best practices today to keep prices under control, selections on schedule, and clients happy? In this episode, we'll hear Jeremy Skogquist & Teresa Kruger from NIH Homes offer...
Building in a Hyperinflation Market: New Rules for Project Management 11.07.2022 21:51
Today’s supply chain and labor shortages are increasing the production time for home builders and remodelers to 12 and even 18+ months. What are the best practices today to communicate with clients, minimize Jobsite downtime and keep clients happy? In this episode, we have Jeremy Skogquist from NIH Homes shares invaluable insights for both home builders and remodelers. Do...
Selling New Homes & Remodeling in a Hyperinflation Market: Updating Your Sales Process 05.07.2022 36:13
You may be wondering, what updates should home builders & remodelers make to their sales process while in a hyperinflationary market? In this episode, we talk to two seasoned salespeople, Aaron Lowe & Rob Fritz from NIH homes. Find out what changes they've made in their sales process! - Builder Lead Lead Converter frees up time for home builders & remodelers so they can gr...
Marketing in a Hyperinflation Market: Rethinking Realtor Relationships 27.06.2022 32:28
With many markets experiencing their lowest housing inventory levels ever, today’s Realtors need home builders more than builders need them. How has this changed builder/Realtor relationships and what does the future look like? Listen to this episode to find out! Special Guests: Brian Benson & Aaron Lowe from NIH Homes - Builder Lead Lead Converter frees up time for home builders...
Home Builder & Remodeler Marketing in a Hyperinflation Market: Adjusting Lead Generation 21.06.2022 17:17
The current market is a great time for remodelers and home builders, with material prices out of control, the cost of building or remodeling a home continues to spiral upward. There are ways that you could adjust your marketing and sales process in order to capitalize on this opportunity by learning how lead generation strategies might change due to high project costs. In this e...
The Top 3 “After Closing” Mistakes Home Builders & Remodelers are Making in 2022 15.06.2022 14:49
As the real estate market continues to change, remodelers and home builders are making mistakes that could cost them big time. But the question is, what are the 3 mistakes builders make after they finish the job? In this video, we’ll discuss what these mistakes are, how they’re costing builders future sales and how to fix them. - Builder Lead Lead Converter frees up time for home builders &...
The Top 3 Builder "After Contract" Mistakes in 2022 02.06.2022 18:54
With the supply chain delays and labor shortages today, builders have another hill to climb with their clients after the sale has been made. In this video, we’ll explore the 3 mistakes builders make, leading to upset clients and canceled contracts, then share a solution for each of them. Make sure to listen to this episode for more tips on how to avoid losing customers after the sale is mad...
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