Contributor Wednesday

What does it take to actually BE excellent and innovative instead of just TALKING about it? In this final episode Contributor Wednesday, Christy Cunningham breaks down three ways you can take your intentions to rock and convert it into effective action.  Powered by supporting partners Propel Insurance , Enquire , LTC REIT , Solinity , and The Bridge Group Construction YouTube  Instagram  Facebook ...

Senior healthcare operational leader Jerald Cosey, HFA, addresses the daily roller coaster challenges care professionals experience. In this final episode, Jerald will help you discover three "emotional seatbelts" needed to maximize and experience the entire senior living career journey. Powered by supporting partners Propel Insurance , Enquire , LTC REIT , Solinity , and The Bridge Grou...

Senior care is facing a workforce crisis that is unprecedented on top of the pandemic’s lasting effects. This industry has its unique challenges with attracting applicants, keeping employees longer, and competing based on wages.  On this episode, workforce thought leader Cara Silletto gives a workforce recap from her Contributor Wednesday episodes with an overview of this year’s retention strategi...

The exciting conclusion of intrigue, mystery and deceit. Join David Hopkins for the final decision of our senior living leader and what is next. Powered by supporting partners Propel Insurance , Enquire , LTC REIT , Solinity , and The Bridge Group Construction YouTube  Instagram  Facebook  Twitter  LinkedIn  Tune in each Wednesday for a new episode of the Contributor Wednesday series! Visit our we...

Nope, business development is not just about “relationships” - it’s strategy too! In this episode, Christy Cunningham challenges us to see that referrals generated from business development efforts are not free and that it’s time to recognize the need to change our investment and strategy to be successful today and beyond. Powered by supporting partners Propel Insurance , Enquire , LTC REIT , Soli...

With Thanksgiving around the corner, senior healthcare operational leader Jerald Cosey, focuses on the importance of thankfulness. He sheds light on senior living professionals, senior healthcare organizations, and those involved in the senior living community industry, thanking them for their service and sacrifices.   Powered by supporting partners Propel Insurance , Enquire , LTC REIT , Solinity...

Thanks to the never-ending ups and downs of today's many crises, many people are struggling to see the light at the end of the tunnel and burnout remains a major issue. With the staffing shortages we are facing, it is critically important to keep the people we have by offering support where it is needed. On this episode, workforce thought leader Cara Silletto discusses ways to tap into the st...

What does Michael Jordan, Thanksgiving turkey and leadership have in common?  Host David Hopkins shares about a personal example of distractions that led to discrimination.  Powered by supporting partners OneDay , Propel Insurance , Enquire , LTC REIT , Solinity , and The Bridge Group Construction YouTube  Instagram  Facebook  Twitter  LinkedIn  Tune in each Wednesday for a new episode of the Cont...

Is your die-hard attachment to an “old fashioned” sales process actually to blame for lackluster web lead conversion results? Maybe so… join Christy Cunningham in this month’s episode as she questions status quo sales milestones and challenges us to look at virtual sales processes outside of the senior living industry for inspiration. Powered by supporting partners OneDay , Propel Insurance , Enqu...

The past two years have pushed senior living professionals like never before. This month, senior healthcare operational leader Jerald Cosey, HFA, discusses the importance of goal setting, mental toughness, and the need to carry on.  Connect with Jerald . Powered by supporting partners OneDay , Propel Insurance , Enquire , LTC REIT , Solinity , and The Bridge Group Construction YouTube  Instagram ...

Workforce retention is a top priority right now as we are in an employees’ market. At Magnet Culture, we teach there are numerous ways to attract and keep people without giving raises; however, now’s the time to discuss wages. On this episode, workforce thought leader, Cara Silletto discusses the importance of investing and budgeting for competitive wages. If our ultimate goal is to achieve staffi...

“Choose Wisely” said the Knight in Indiana Jones and the Last Crusade.  How do you choose what is good for you? Host David Hopkins explains. Powered by supporting partners OneDay , Propel Insurance , Enquire , LTC REIT , Solinity , and The Bridge Group Construction YouTube  Instagram  Facebook  Twitter  LinkedIn  Tune in each Wednesday for a new episode of the Contributor Wednesday series! Visit o...

Join hosts Josh and Lucas as they welcome Cara Silletto of Magnet Culture back to the podcast. The trio discusses how genuine leadership and employee investment are needed to ignite change in the senior living industry. Cara shares ways to combat COVID-caused anxiety. Powered by supporting partners OneDay , Propel Insurance , Enquire , LTC REIT , Solinity , and The Bridge Group Construction YouTub...

Are you at risk of going extinct? In this episode, Christy Cunningham highlights the reasons why longtime senior living sales and marketing professionals are being left behind and four ways to seek growth before it's too late. Powered by supporting partners OneDay , Propel Insurance , Enquire , LTC REIT , Solinity , and The Bridge Group Construction YouTube  Instagram  Facebook  Twitter  Link...

Senior living professionals have many responsibilities both operationally and clinically. These responsibilities are compounded by the pandemic, staffing challenges, and natural disasters. This month, senior healthcare operational leader Jerald Cosey, HFA, invites you to join a family discussion. A discussion designed to confront the current challenges to compete with our mindset and advance senio...

Workforce, staffing, turnover, OH MY! It seems the theme for quarter 3 is workforce shortages. There are more open positions than there are applicants at times. Right now, retention of our workforce is critical. The more we lose, the more we have to replace. Since most of the turnover is from front-line new hires, onboarding MUST be effective. In this episode, workforce thought-leader Cara Sillett...

Crowns and Pineapples can help you overcome frustration. David Hopkins explains on Contributor Wednesday Ep. 67. Powered by supporting partners Propel Insurance , Enquire , LTC REIT , Solinity , and The Bridge Group Construction YouTube  Instagram  Facebook  Twitter  LinkedIn  Tune in each Wednesday for a new episode of the Contributor Wednesday series! Visit our website for more episodes and info...

What does it take to truly be different? In this episode, Christy Cunningham shares five values prevalent in start-up business culture and challenges us to find innovation through a different approach to senior living sales and marketing. Powered by supporting partners OneDay , Propel Insurance , Enquire , LTC REIT , Solinity , and The Bridge Group Construction YouTube  Instagram  Facebook  Twitte...

For sports fans, there have been some significant events this summer.  At times, we marvel at the physical performance of world-class athletes. Senior healthcare operational leader, Jerald Cosey HFA,  recognizes high-performing athletes' leadership behaviors and how those qualities impact professionals in the senior living space. 

Have you ever sat on a 3-legged stool with only two legs? No, of course not. Why? Because if you sit on a 3-legged stool with only 2 legs, you and your efforts fall flat. It’s the same in an organization missing any of the three vital components to management effectiveness: data, time, and proper training. And at Magnet Culture , we know that management effectiveness is the key to reducing employe...

Batteries have a positive and a negative: both sides distribute power. Which side are you using when you interact with people? Are you building up with appreciation? Or are you hiding under the disguise of coaching and feedback? Host David Hopkins  opens up this conversation on CW Ep. 63. Powered by supporting partners Propel Insurance , Enquire , LTC REIT , Solinity , and The Bridge Group Constru...

Let’s dig in on digital! Digital is dominating lead volume and we’ve got to make the most of it. In this episode, Christy Cunningham breaks down five key drivers of digital lead conversion success. Powered by supporting partners Propel Insurance , Enquire , LTC REIT , Solinity , and The Bridge Group Construction YouTube  Instagram  Facebook  Twitter  LinkedIn  Tune in each Wednesday for a new epis...

Operational Leader, Jerald Cosey shares how “the big three” - fear, worry, and doubt - require mental toughness and the importance of taking time to recommit to the original calling to serve others.    https://btgvoice.com/cw-61-jerald-cosey/ Powered by supporting partners Propel Insurance , Enquire , LTC REIT , Solinity , and The Bridge Group Construction YouTube  Instagram  Facebook  Twitter  Li...

Can you read the room? Did you know your ability to read the room and connect with your staff often drops, as you move higher up the management ladder? Emotional Intelligence (EQ) is considered one of the most desirable characteristics in a leader, as it is the ability to sense, understand and effectively apply the power and acumen of emotions to facilitate higher levels of collaboration and produ...

Tradition, Tradition! Just like Tevye in Fiddler on the Roof, Traditions keep us balanced. Traditions can help us shape our future while remembering the past. David Hopkins discusses on CW ep. 59. Powered by supporting partners Propel Insurance , Enquire , LTC REIT , Solinity , and The Bridge Group Construction YouTube  Instagram  Facebook  Twitter  LinkedIn  Tune in each Wednesday for a new episo...