Contributor Wednesday

Looking for a competitive edge? Nope, you’re not going to find it in the shiny new sales/marketing “toy.” In this episode, Christy Cunningham breaks down the power of three types of goals - Process, Performance, and Outcome to unleash achievement and catalyze motivation. Powered by supporting partners Propel Insurance , Enquire , LTC REIT , Solinity , and The Bridge Group Construction YouTube  Ins...

As spring unfolds, renewal is in the air.  Families are being reunited and residents are enjoying the spirit of community!  Senior healthcare operational leader Jerald Cosey, HFA, dedicates this episode to honor the commitment of senior living service professionals. Connect with Jerald on Linkedin. Powered by supporting partners Propel Insurance , Enquire , LTC REIT , Solinity , and The Bridge Gro...

Workforce thought leader, Cara Silletto shares the six areas of your business that need attention to recruit and retain good employees. These six areas are a part of the M.A.G.N.E.T. framework: Management Effectiveness, Attracting and Recruiting, Guidance Upon Entry (on-boarding), New Staffing Models, Empowering Champions, and Trust Through Transparency. As Cara walks through this proven framework...

Priorities! We've all got ‘em, we all need 'em. What do we do with them? Listen in as David Hopkins discusses priorities in life.  Should they change in a time of crisis? Do they change over time? Should I do something different? Connect with David Hopkins . Powered by supporting partners Propel Insurance , Enquire , LTC REIT , Solinity , and The Bridge Group Construction YouTube  Instag...

Contributor Wednesday hosts David Hopkins , Cara Silletto , Jerald Cosey , and Christy Cunningham take over the 5th Wednesday show to discuss their passion for the senior living industry, innovation and changes they are tracking, and opportunities to leverage skills and talents to be a part of a greater career calling. Powered by supporting partners Propel Insurance , Enquire , LTC REIT , Solinity...

Discounts, Incentives, and Concessions, Oh My! In this uber-competitive senior living environment, the hunger for occupancy is creating pressure to offer different forms of incentives to win move-ins. In this episode, Christy Cunningham points out that where this short-sighted strategy may be necessary, leaders should consider the bigger picture of their value proposition and positioning to achiev...

Senior healthcare operational leader Jerald Cosey , HFA, dedicates this episode to honor the senior healthcare professionals from Texas. When disasters impact our world, service professionals embrace the responsibility of providing care to others while also providing for their families at home. Powered by supporting partners Propel Insurance , Enquire , LTC REIT , Solinity , and The Bridge Group C...

Workforce thought leader, Cara Silletto, walks through the tangible and intangible cost of turnover affecting senior care organizations (some may even surprise you!). After hearing what’s at stake, leaders should be quick to budget for change. The blame game needs to stop and all leaders need to play a part in creating a positive culture where people want to work. Contact Cara. Powered by supporti...

Preparation! David Hopkins explains that as we prepare for so many things in our lives, how do we choose what we prepare for? In the crazy world we live in a few moments of silence and reflection can change the course we are on. Powered by supporting partners Propel Insurance , Enquire , LTC REIT , Solinity , and The Bridge Group Construction YouTube  Instagram  Facebook  Twitter  LinkedIn  Tune i...

What if we did something different? If you find yourself contemplating why things are the way they are in senior living sales and marketing, come join the tribe! In this episode, Christy Cunningham opens the door for debate on a couple “sacred cow” strategic beliefs and asks – Is there a better way?  Senior Care Sales & Marketing Summit   Enquire Solutions 2019-2018 Benchmark Report   Powered...

Senior healthcare operational leader Jerald Cosey shares how to discover “the why” behind your calling to a career in the senior healthcare industry. An industry that demands excellence and requires a great deal of emotional fuel. This very private and personal message is designed to honor and inspire the senior living community. Powered by supporting partners Propel Insurance , Enquire , LTC REIT...

To understand why today’s new workforce is quick to leave your organization, you must first understand their back story. On this episode of Contributor Wednesday, Workforce thought leader, Cara Silletto, one of the oldest millennials herself, will give helpful insight on why the workforce evolved and how to adapt. For years, the baby boomers and then generation Xers played by the same rules. With...

David Hopkins discusses how the battle of success and failure is won or lost in your mind...before it even begins. Powered by supporting partners Propel Insurance , Enquire , LTC REIT , Solinity , and The Bridge Group Construction YouTube  Instagram  Facebook  Twitter  LinkedIn  Tune in each Wednesday for a new episode of the Contributor Wednesday series! Visit our website for more episodes and in...

Christy Cunningham discusses three mindset changes to fuel your rebound in occupancy performance this year. Powered by supporting partners Propel Insurance , Enquire , LTC REIT , Solinity , and The Bridge Group Construction YouTube  Instagram  Facebook  Twitter  LinkedIn 

Jerald Cosey takes you on a journey to discover the power of the "penthouse perspective!" This perspective is designed to identify positive leader behaviors developed as a result of leading through tough times. Powered by supporting partners Propel Insurance , Enquire , LTC REIT , Solinity , and The Bridge Group Construction Tune in each Wednesday for a new episode of the Contributor Wed...

Workforce thought leader Cara Silletto, MBA, CSP, explores exactly why staff stay and why they leave. She explains who the real flight risk is on our teams and how to identify common escape routes of why people leave when they do. Moving forward, leaders must prepare to manage a shorter-term workforce and begin to slow the revolving door of turnover. Contact Cara . Powered by supporting partners P...

David Hopkins kicks off the new Contributor Wednesday series with Leadership Lessons for Community Administrators. He encourages leaders to not be afraid to question the standards or what is normally done in an effort to come up with new and improved ways of actions in your community. Connect with David Hopkins . Powered by supporting partners Propel Insurance , Enquire , LTC REIT , Solinity , and...

BTG hosts and founders Josh Crisp and Lucas McCurdy take over Contributor Wednesday to recap the series and introduce the new BTG Contributors: Cara Silletto, Jerald Cosey, Christy Cunningham, and David Hopkins. Contact Josh Crisp and Lucas McCurdy . Powered by supporting partners OneDay , Propel Insurance , Enquire , LTC REIT , Solinity , and The Bridge Group Construction Tune in each Wednesday f...

Hosts Josh Crisp and Lucas McCurdy welcome the BTG original Contributors to share advice, recording stories and motivation for the incoming contributors. Join Meredith Mills , James Lee , and Charles Turner (we missed you, Traci Bild !) for a candid conversation about the Contributor Wednesday series. Meet the Contributors HERE . Powered by supporting partners OneDay , Propel Insurance , Enquire ,...

In this episode, James Lee discusses the two halves of what make up a special leader in any business. Once you have the buy-in, how do you articulate your competencies in a way that provides a compelling business vision?  This is the business intelligence part of a well balanced and effective leader. Ep. 29: Emotional Intelligence Ep. 30: Business Intelligence Tune in each Wednesday for a new epis...

James Lee shares how to NOT suck as a boss. He discusses a leadership reminder that you have to build trust through rapport building before you demonstrate your competence. Heart before head, otherwise people will be threatened by you rather than reassured by your presence. In this 2-part episode, Ep. 29 focuses on how and why people might buy into you. People buy into you before they buy into you...

Traci Bild , CEO of Bild & Co. , shares a dirty little secret: operator investor tensions reach a boiling point! Zero Lost Revenue Days Tune in each Wednesday for a new episode of the Contributor Wednesday series! Visit our website for more episodes, our tour dates and information at BTGvoice.com . Powered by supporting partners OneDay , Propel Insurance , Enquire , LTC REIT , Solinity , and T...

Charles Turner , founder and CEO of Kare , discusses labor challenges across the industry. It’s not solely just from wage issues, management plays a big role. By the year 2030, the industry will need to fill approximately 312 million unfilled shifts. Let's talk about it! Contact Charles . Powered by supporting partners OneDay , Propel Insurance , Enquire , LTC REIT , Solinity , and The Bridge...

Meredith Mills , COO of Country Meadows Retirement Communities, shares why mom's are magic! 82% of long term care workers are female, but a focus on fitness, mental health and support of coworkers is essential no matter your gender. Contact Meredith . Tune in each Wednesday for a new episode of the Contributor Wednesday series! Visit our website for more episodes, our tour dates and informati...

BTG hosts and founders Josh Crisp and Lucas McCurdy take over the Contributor Wednesday series to discuss the complexities of hospitality and healthcare, and they address how senior living leaders can combat negative comments about the industry. Contact Josh Crisp and Lucas McCurdy . Powered by supporting partners OneDay , Propel Insurance , Enquire , LTC REIT , Solinity , and The Bridge Group Con...