Contractor Growth Network

This is part 2 of Logan's conversation with Sky Stephens. On today's podcast Logan and Sky talk about content marketing, why it's important, and the blueprint to do it correctly Welcome to Contractor Growth Network . CGN is your #1 source for marketing and sales tips , marketing advice , and sales tactics for independent contractors . We understand that running a contractor business is tough, Cont...

This is part 1 of 4 of Logan's conversation with Sky Stephens. Sky is the co-founder of the Association of Professional Builders and she has an extensive marketing background. On today's podcast Logan and Sky talk about the different business models between new builders and remodels, and why fear stops you from selling Welcome to Contractor Growth Network . CGN is your #1 source for marketing and...

This is part 5 of Logan's conversation with Devon Tilly. After interviewing 200+ contractors Devon shares his #1 piece of advice Welcome to Contractor Growth Network . CGN is your #1 source for marketing and sales tips , marketing advice , and sales tactics for independent contractors . We understand that running a contractor business is tough, Contractor Growth Network is here to help you grow yo...

This is part 4 of Logan's conversation with Devon Tilly. They talk about how the digital era can come together with contractors in the field to create the best results. Welcome to Contractor Growth Network. CGN is your #1 source for marketing and sales tips, marketing advice, and sales tactics for independent contractors. We understand that running a contractor business is tough, Contractor Growth...

Today's podcast is part 2 of Logan's conversation with Devon Tilly where they talk about relationships, learning, and marathons Welcome to Contractor Growth Network . CGN is your #1 source for marketing and sales tips , marketing advice , and sales tactics for independent contractors . We understand that running a contractor business is tough, Contractor Growth Network is here to help you grow you...

On today's episode Logan talks to Devon Tilly from The Art of Construction about.... the art of construction. Welcome to Contractor Growth Network . CGN is your #1 source for marketing and sales tips , marketing advice , and sales tactics for independent contractors . We understand that running a contractor business is tough, Contractor Growth Network is here to help you grow your business in 2021...

Burnout happens to everyone, especially when you're a contractor trying to run your own business. But there are ways it can be avoided by making your processes more efficient. It all comes down to being savvy enough to recognize what you're good at and what you're not so you can leverage your resources properly.   In this episode, we talk about… An example of a common move contractors make that's...

Brian Kaskavalciyan, author of 7 Secrets to Becoming a Wealthy Contractor , joins Logan to share the secrets of growing your contracting business from solo-preneuer to successful business owner.   Welcome to Contractor Growth Network . CGN is your #1 source for marketing and sales tips , marketing advice , and sales tactics for independent contractors . We understand that running a contractor busi...

On today's podcast Logan and Chris discuss business websites in 2021 and how to let your website sell for you. Business website design in 2021 can be challenging. The guys explain how to best optimize your website for your business. Plus, how your website can make you money by selling for you. Welcome to Contractor Growth Network. CGN is your #1 source for marketing and sales tips, marketing advic...

David Carroll, founder of Dope Marketing, joins Logan to talk about how EDDM (Every Door Direct Marketing) is not just viable solution, but could be crucial to grow your business in 2021. Welcome to Contractor Growth Network. CGN is your #1 source for marketing and sales tips, marketing advice, and sales tactics for independent contractors. We understand that running a contractor business is tough...

Being able to quickly build trust with a buyer is a skill contractors need to have in order to close more sales. Each situation is different, but there are some strategies to keep in mind when you're looking to establish trust with a customer.   In this episode, we talk about… How there are two factors that need to be in place for people to want to do business with you: they have to know you and t...

We all know the taboo subjects to steer clear of with strangers are sex, money, religion, and politics. But as a business owner, you have to unlearn the habit of being afraid to talk about one of these taboo subjects: money. Being able to communicate price to potential buyers is incredibly important.   In this episode, we talk about… How at its core, a business is all about transactions, so busine...

If you enjoyed Part 1 of Logan, Chris, and Brad's recent Miami fireside chat, get ready, because we've got Part 2 for you today! In Part 2, the guys are digging deeper into those mindset shifts you need to make to level up. So pour yourself a beverage, settle somewhere comfy, and listen up, because this is a long one and you won't want to miss a minute of it.   In this episode, we talk about… Our...

Picture a greasy-spoon diner. They have any food you could want for cheap -but it isn't fresh, or particularly good. No one goes to a greasy-spoon diner when they want quality food. It's the same thing with your contracting business. If you cast a wide net and try to do it all, you'll only ever be able to charge low prices.   In this episode, we talk about… Why folks with higher budgets prioritize...

Did you know there's something most contractors do when advertising themselves that they shouldn't? Many contractors say things like, "we do it all" or use vague terms like "high-end" without further specificity -but this is a big mistake. You have to be extremely specific and clear about what services you provide and to whom.    In this episode, we talk about… How you'll get a lot of unwanted pho...

Logan and Chris are in Miami having a fireside chat with Brad Akers, owner of Elevated Solutions. Brad's business is very similar to Contractor Growth Network but aimed specifically at roofing contractors. The guys are discussing the idea of conviction as it applies to contractors. When you have an unwavering belief in what you do -and that what you do has a greater impact- you will achieve so muc...

Last time on the podcast, we introduced the topic of micro-commitments. This concept is basically having a process in place that does some of the work for you in filtering out people who aren't a good fit for your business. You may not realize it, but if you're in trouble if you aren't utilizing micro-commitments.   In this episode, we talk about… How micro-commitments are a great way to pre-quali...

Are you using micro-commitments as part of your sales process yet? These are essentially small favors asked of a potential client, such as asking them to fill out a survey or watch a video, to both gauge how committed they are in moving forward with you and to help ease them into making bigger commitments down the line.   In this episode, we talk about… The psychology behind using micro-commitment...

You may think you can handle rejection, but no matter what, we can all only take so much rejection before it leads us to unnecessarily question our process. The best way to avoid rejection is to whittle down the number of people who will likely say no before you even talk to them.    In this episode, we talk about… How to use process, price, and education to pre-qualify leads and weed out those wh...

No one wants to think they're about to make a sale and then find out they've just been talking to a tire kicker. You need to effectively weed out tire kickers before you get to that point, otherwise, you're just wasting time.   In this episode, we talk about… How tire kickers are extra dangerous to your time, because talking to them feels like you're doing something important, but really, it's a w...

Everyone's had to deal with rejection in life, and when you're in sales, you have to deal with rejection during that process, too. Being rejected can make you question yourself, and sometimes even your own value! But you have to learn not to let that happen.   In this episode, we talk about… How to deal with rejection in sales, especially when you feel would have been the perfect fit to solve thei...

Last time on the podcast, we talked about how to build rapport with potential customers. But if you weren't fully convinced on why it's essential to closing a sale, you'll want to listen to this episode for a deep dive into the value of rapport in sales.   In this episode, we talk about… How you have to gain trust with a potential client in order for them to go forward with you. And this trust isn...

Salespeople are taught to build rapport before going into their pitch, but doing it correctly is a delicate art. Sometimes your questions can be off-putting to the potential customer if they seem too random, or if you get too friendly with a potential customer, they may be less likely to want to do business with you. How to build rapport in sales is, therefore, key to the sales process.   In this...

We've all been taught that great things only come out of hard work. And when you're an entrepreneur, you do have to put plenty of work in. But working yourself too hard is a fast track to burnout. Learning ways to practice efficiency in your business and to leverage your resources so that minimum effort gets you maximum results is critical to your success.   In this episode, we talk about... How t...