David G. Ewing
Content Kingdom
Welcome to Content Kingdom — conversations with the rulers & royalty of content marketing. Hosted by David G. Ewing, this weekly podcast brings you into the strategy rooms of world-class CMOs, tech innovators, and creative leaders shaping the future of brand and content. From iconic campaigns and marketing tech deep dives to global strategy and ROI storytelling, we unpack how cross-functional teams turn ideas into impact. Rule your content ecosystem — one episode at a time.
Be sure to visit the podcast's website and support the creator: www.contentlion.com
Author
David G. Ewing
Category
Podcast website
Latest episode
Oct 5, 2026
Where to listen?
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Episodes
E41: The Founder Problem Nobody Plans For 05.10.2026 41:10
In this episode of Content Kingdom, host David G. Ewing sits down with Sam Gardner, founder of the Continuity Company, to challenge an idea most entrepreneurs don't want to hear: every founder is replaceable. Sam shares how her company helps founders step away from their businesses without bringing everything to a halt, whether for parental leave, burnout, health issues, or simply life happeni...
E40: Why Doing Less Could Make Your Marketing Better 29.09.2026 44:14
In this episode of Content Kingdom, host David G. Ewing sits down with Danielle Hixenbaugh of Bloom Digital to ask a deceptively simple question: are marketers making marketing harder than it needs to be? Danielle shares why brands often get distracted by shiny objects, complicated strategies, and the latest tactics before getting the fundamentals right. She breaks down her simple framework for gr...
E39: Go Beyond SEO: How to Build Content for AI Search 14.09.2026 37:05
In this episode of Content Kingdom, host David G. Ewing sits down with Jenna Hannon to explore how AI is changing the way businesses get discovered online. Jenna breaks down the shift from SEO to Answer Engine Optimization and explains why keywords, technical tricks, and traditional search strategies are giving way to relevant, authoritative content built around the questions customers are actuall...
E37: Rapid Fire With the Guests of Content Kingdom - Season 1 09.09.2026 3:49
Season 1 of Content Kingdom brought together an incredible lineup of marketers, creators, entrepreneurs, and business leaders and we asked almost all of them the same rapid-fire questions. In this special compilation episode, we’re looking back at some of their funniest, most unexpected, and most revealing answers. From favorite tools and creative habits to hot takes, personal preferences, and qui...
E38: Why Novelty Beats Perfection in Modern Marketing 07.09.2026 42:59
In this episode of Content Kingdom, host David G. Ewing sits down with Jack Larson to explore why novelty often beats perfection in marketing. Drawing from his experience across financial services, Jack shares how marketers can use creativity and data to break through crowded markets, measure the impact of bold ideas, and make smarter decisions about where to invest. They also dig into AI’s role i...
E36: What Home Improvement Marketing Can Teach Every Content Creator with Jamie Smith, VP of Homeowner Experience and Brand Marketing at Modernize 14.07.2026 42:08
In this episode of Content Kingdom, host David G. Ewing sits down with Jamie Smith, VP of Homeowner Experience and Brand Marketing at Modernize, to explore an unexpected challenge: how do you market something as ordinary as replacement windows? Jamie shares how customer research, storytelling, content marketing, and AI have transformed the way Modernize connects homeowners with trusted contractors...
E35: The Real Reason He Became a Movie Producer with Tom Butterfield, Partner/Head of Production at Culmination Productions 09.07.2026 48:27
In this episode of Content Kingdom, host David G. Ewing sits down with Tom Butterfield, Partner/Head of Production at Culmination Productions, for a fascinating look behind the scenes of the movie business and what producers actually do. Tom explains why producing is far more than raising money. From finding great scripts and building the right team to balancing creativity with business realities,...
E34: Why Every Brand Should Think Like a Media Company with Patrick Mulhearn, CEO & Partner at Irrevocable Designee LLC 01.07.2026 43:10
In this episode of Content Kingdom, host David G. Ewing sits down with Patrick Mulhearn, CEO & Partner at Irrevocable Designee LLC, to explore why brands should stop thinking like advertisers and start thinking like entertainment companies. Patrick shares how micro dramas, branded storytelling, and original content are reshaping modern marketing. From Coca-Cola and Chick-fil-A to A24 and LSU,...
E33: How Creative Studios Can Escape the Sea of Sameness with Joel Pilger, Founder of Forum 23.06.2026 46:06
In this episode of Content Kingdom, host David G. Ewing sits down with Joel Pilger, Founder of Forum™, to discuss one of the biggest challenges creative studios face: standing out in a crowded market. The conversation explores why great work alone is not enough, how studios can escape the “sea of sameness,” and why curiosity is often more powerful than clarity when attracting new clients. They als...
E32: What Anthropology Can Teach Us About the AI Revolution with Dave Finnegan, Chief Experience Officer at BlackFinn Partners 18.06.2026 49:39
In this episode of Content Kingdom, host David G. Ewing sits down with Dave Finnegan, Chief Experience Officer at BlackFinn Partners , for a wide-ranging conversation on AI, anthropology, leadership, and what it means to stay human in a rapidly changing world. Drawing from his year-long journey around the globe, studies in anthropology, and work with organizations like the Explorers Club, Dave sha...
E31: How High Performing Marketing Teams Are Using AI Today with Kevin Kerner, CEO and Chief Systems Builder at Mighty & True 09.06.2026 45:36
In this episode of Content Kingdom, host David G. Ewing sits down with Kevin Kerner, CEO and Chief Systems Builder at Mighty & True, to explore how AI is reshaping modern marketing operations. Kevin shares how marketing leaders can move beyond simple AI prompts and start building systems that create real business impact. The conversation covers AI powered workflows, operational efficiency, mar...
E30: The Future of Luxury Retail Content Experiences with Rebecca Bemhena, VP of Content & Research at ShopTalk Luxe 01.06.2026 44:01
In this episode of Content Kingdom, host David G. Ewing sits down with Rebecca Bemhena, VP of Content & Research at ShopTalk Luxe, to talk about how one of the world’s biggest retail and luxury event brands builds conversations that actually shape industries. Rebecca breaks down how ShopTalk curates its events around “tensions” instead of trends, creating conversations that challenge the luxur...
E29: How Weather Influences Retail, Marketing, and Human Behavior with Paul Walsh, Founder of G2 Weather Intelligence 25.05.2026 1:01:49
In this episode of Content Kingdom, host David G. Ewing sits down with Paul Walsh, Founder of G2 Weather Intelligence for a fascinating conversation about how weather impacts consumer behavior, marketing, retail, and decision-making at scale. Paul shares how businesses use weather intelligence to predict buying trends, adjust advertising strategies, and better understand consumer behavior before s...
E28: Why Most Marketing Metrics Don’t Drive Business Results with Marc Binkley 01.05.2026 46:28
In this episode of Content Kingdom, host David G. Ewing sits down with Marc Binkley, President of the Calgary Marketing Association, to challenge one of the biggest assumptions in modern marketing: that more data leads to better decisions. Marc breaks down why marketers are overly focused on dashboards, engagement metrics, and attribution models that look impressive but often fail to connect to re...
E27: From CMO to Growth Engineer The Future of Marketing Roles with Kosta Hantzis, CMO of Nutré Meals 23.04.2026 43:31
In this episode of Content Kingdom , host David G. Ewing sits down with Kosta Hantzis, CMO of Nutré Meals, to unpack a bold claim: the traditional CMO role is dead and AI is rewriting the rules. Kosta shares how he operates as a “growth engineer,” using AI to replace entire workflows, automate decision-making, and move faster than traditional teams ever could. From autonomous dashboards and real-t...
E26: She Knows Why Your Marketing Isn’t Working with Priscilla McKinney, founder of LiTTLE Bird Marketing 16.04.2026 49:55
In this episode of Content Kingdom , host David G. Ewing sits down with Priscilla McKinney, founder of LiTTLE Bird Marketing, to explore the critical intersection of market research, content strategy, and measurable business outcomes. Drawing on her background in cultural anthropology and extensive experience working with research-driven organizations, Priscilla challenges the common reliance on i...
E25: Building Community-Led Growth in Modern B2B Marketing 01.04.2026 35:50
In this episode of Content Kingdom , David G. Ewing sits down with Kathleen Booth, VP of Marketing at Sequel.io, to explore how community-driven strategies are reshaping modern B2B marketing. The conversation centers on a critical distinction: the difference between an audience and a community. While audiences receive content, communities actively engage with each other, creating deeper relationsh...
E24: Aligning Sales and Marketing for B2B Growth with Pam Didner, B2B Consultant & Keynote Speaker 23.01.2026 1:03:46
In this episode of Content Kingdom , host David G. Ewing sits down with Pam Didner, B2B Marketing Consultant and Keynote Speaker, to unpack one of the biggest challenges in B2B today: aligning sales and marketing through content. With a deep understanding of both worlds, Pam shares tactical strategies for tailoring content across the full sales funnel from cold outreach to closing deals and drivin...
E23: What Purdue Knows About Higher Ed Content Marketing that Most Colleges Don't with Brian Piper, Author of Epic Content Marketing 13.01.2026 54:40
In this episode of Content Kingdom , host David G. Ewing sits down with Brian Piper , co-author of the second edition of Epic Content Marketing , to unpack what actually makes content work in an age of AI, overload, and sameness. Brian shares his unconventional path from creative writing major to SEO pioneer, content strategist, and eventual collaborator with Joe Pulizzi sparked by a single book t...
E22: How Technology Rivers Used Content to Capture Leads: Their step by step B2B Playbook with Ghazenfer Mansoor, CEO of Technology Rivers 09.12.2025 45:19
In this episode of Content Kingdom , host David G. Ewing sits down with Ghazenfer Mansoor, CEO of Technology Rivers, to unpack a decade-long journey of building credibility and content in the world of mobile app development. Starting with conference-driven referrals, Ghazenfer shares how his team evolved their content strategy—launching blogs, bite-sized Canva visuals, eBooks, and eventually, a fu...
E21: SmartCat’s Playbook for Building Trust in the Age of AI with Nenad Bozic, CEO of SmartCat 01.12.2025 28:52
In this Content Kingdom: In the Wild episode, host David G. Ewing sits down with Nenad Bozic, CEO of SmartCat, a Serbia-based AI development firm, live from Oracle AI World in Las Vegas. Nenad shares how SmartCat evolved from a niche data engineering consultancy into a full-service AI partner, working with leading platforms like Oracle, Databricks, and now powering Content Lion. Together, they exp...
E20: How AFS Built A 95-Acre Sanctuary With Zero Experience & A Water Buffalo: The Austin Farm Sanctuary Story with Chris Fuller-Wigg, Founder of AFS 24.11.2025 39:43
In this episode of Content Kingdom , host David G. Ewing sits down with Chris Fuller-Wig, founder of Austin Farm Sanctuary (AFS) a 95-acre nonprofit animal rescue just outside of Austin, Texas. What began as an unexpected rescue of two backyard goats has evolved into a sanctuary for over 250 animals, from pigs and cows to water buffalo, all featured in content that’s both emotionally resonant and...
E19: How This First Time Founder Built a 7-Figure Brand With No Product with Elina Panteleyeva, Founder of Dood Woof 18.11.2025 39:50
In this episode of Content Kingdom , host David G. Ewing chats with Elina Panteleyeva, Founder of Dood Woof, a niche e-commerce brand built for doodle dog owners. What began as a layoff in 2023 turned into a seven-figure business in under a year. Elina walks through how she launched her brand without a product, focused first on building a specific community, and turned Instagram content into an Am...
E18: Oracle Redefined 'Selling' Forever with Michelle Brusyo, Sr. Director Of Product Strategy at Oracle 11.11.2025 29:15
In this episode of Content Kingdom , David G. Ewing interviews Michelle Brusyo , Sr. Director Of Product Strategy at Oracle, live from Oracle AI World in Las Vegas. Michelle shares how Oracle is embedding AI directly into its customer experience applications to make adoption seamless and impactful across sales, marketing, and service — without requiring customers to reinvent their workflows. She o...
E17: This Guy Stunned the Medical Community Using AI in his Garage with Paulo Perez, CEO and founder of Biofy 04.11.2025 43:18
In this episode of Content Kingdom , host David G. Ewing sits down with Paulo Perez , CEO and founder of Biofy , a groundbreaking health tech company using AI to transform bacterial infection diagnostics. Paulo shares how his personal loss and a background in artificial intelligence inspired the creation of a faster, more accurate diagnostic platform that can identify infections and recommend targ...
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