David G. Ewing

Content Kingdom

Business EN ↓ 41 episodes

Welcome to Content Kingdom — conversations with the rulers & royalty of content marketing. Hosted by David G. Ewing, this weekly podcast brings you into the strategy rooms of world-class CMOs, tech innovators, and creative leaders shaping the future of brand and content. From iconic campaigns and marketing tech deep dives to global strategy and ROI storytelling, we unpack how cross-functional teams turn ideas into impact. Rule your content ecosystem — one episode at a time.

Be sure to visit the podcast's website and support the creator: www.contentlion.com

Author

David G. Ewing

Category

Business

Podcast website

www.contentlion.com

Latest episode

Oct 5, 2026

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Episodes

E16: How Oracle’s Unified Data Strategy Powers Smarter Marketing with Stephen Streich 27.10.2025

In this episode of Content Kingdom, host David G. Ewing sits down with Stephen Streich, Group VP of Product at Oracle, live from Oracle CloudWorld in Las Vegas. Together they unpack the evolving role of data in content marketing and customer engagement — especially as AI, personalization, and orchestration tools converge inside Oracle’s Fusion ecosystem. Stephen breaks down how Oracle’s Customer D...

E15: Scaling Nostalgia: The Business Behind The FRIENDS™ Experience with Stacy Moscatelli, CEO at Original X Productions 21.10.2025

How do you turn a beloved TV show into a blockbuster brand experience? In this episode of Content Kingdom , David G. Ewing sits down with Stacy Moscatelli, CEO of Original X Productions and the driving force behind The FRIENDS™ Experience . Stacy shares how her team built an immersive, global attraction that not only satisfies superfans but also builds a sustainable, scalable business model in the...

E14: Scaling Creativity: How LIONS Uses Strategy & Structure for Creative that Performs with Paul Coxhill, COO at LIONS Insight 13.10.2025

Creativity isn’t just a buzzword, it’s a business advantage. In this episode of Content Kingdom , host David G. Ewing speaks with Paul Coxhill, COO of LIONS. Recorded live at Content Marketing World 2025, Paul unpacks how LIONS has evolved into a powerful ecosystem that not only celebrates creative excellence but also quantifies its impact. Lions offers research, advisory, and learning platforms t...

E13: From Blank Page to Sustainable Strategic Content with Melanie Deziel, Content Speaker & Author 06.10.2025

The secret to better content isn’t hustle, it’s structure. In this episode of Content Kingdom , host David G. Ewing sits down with Melanie Deziel, Content Speaker and Author, live at Content Marketing World 2025. Melanie shares her Content Fuel Framework , a system that helps marketers consistently generate ideas by focusing first on what they want to say before choosing how to say it. They also e...

E11: The Secret Weapon Behind Authentic Content | Girish Bettadpur, Director GenAI Visual Media, Amazon 06.10.2025

What does “authentic” really mean in a world where AI is shaping the way we shop, market, and consume content? In this episode of Content Kingdom, host David G. Ewing sits down with Girish Bettadapur, Director of GenAI Visual Media Stores Tech at Amazon and former Oracle leader, to unpack the future of trust in e-commerce. Together, they explore:Why authenticity isn’t about how content is created,...

E12: The Secret to Memorable Content & Customer Experiences with Tomas Gonsorcik, Global CSO at DDB 26.09.2025

The real edge in content marketing isn’t AI or efficiency—it’s the emotional advantage. In this episode of Content Kingdom, host David G. Ewing sits down with Tomas Gonsorcik, Global CSO at DDB, live from Content Marketing World 2025. Together they unpack the idea of the emotional advantage—why the brands that win today are the ones that consistently connect with people on a deeper, human level. F...

E10: Making Content Magical: Storytelling That Converts 08.09.2025

In this episode of Content Kingdom, host David G. Ewing sits down with Jimmy Gibson—former magician turned VP of Brand Communication at Thrive Internet Marketing Agency—to explore how the principles of magic translate into marketing that captivates and converts. Jimmy unpacks his Magic Script Framework of connection, curiosity, and conversion, shares how to rise above the flood of AI-generated noi...

E09: Tim Parkin Shows Us How to Escape Marketing Hell 25.08.2025

Marketing doesn’t have to feel like chaos. In this episode of Content Kingdom , host David G. Ewing sits down with Tim Parkin of The Parkin Group to uncover practical systems every marketing leader can use to escape “marketing hell” and create predictable results. You’ll learn: How to design your “perfect week” with the Strategic Hour Why 80% of marketing is trash (and what to focus on instead) Th...

E08: From the Grammys to F1: Inside Mastercard’s Global Brand Strategy 19.08.2025

MasterCard’s Executive Vice President of Marketing & Communications for the Americas, Rustom Dastoor, joins our host, David G. Ewing on Content Kingdom. In this episode, he shares how one of the world’s most valuable brands thrives in today’s fragmented, polarized media landscape. From PGA mic’d-up moments and Lionel Messi partnerships to McLaren Formula 1 and small-town holiday festivals, Rus...

E07: How To Use AI With Content - Alec Haase, GM of AI Decisioning at Hightouch 11.08.2025

In this episode of Content Kingdom, host David G. Ewing sits down with Alec Haase, GM of AI Decisioning at Hightouch, to explore the transformative power of AI in content creation and marketing. Discover how AI is reshaping the landscape by enabling marketers to harness data-driven insights, optimize campaigns, and achieve unprecedented efficiency. Alec shares real-world examples of AI's impact, f...

E06: The Five Lies People Tell Themselves to Avoid Writing Content 05.08.2025

In this episode of Content Kingdom, we’re diving deep with Brian A. Hall, a seasoned storyteller and strategic thinker who believes that connection is the true foundation of impactful content. We explore:- Why connection matters more than just pumping out content- The human side of content marketing- Brian’s journey and insights into building meaningful audience relationships- Real-world tips on s...

E05: Turn Content Into Connection - The Zilker Media Playbook from Paige Velasquez Budde 28.07.2025

In this inspiring episode, David G. Ewing sits down with Paige Velasquez Budde , Co-Founding Partner and CEO at Zilker Media , to unpack the strategy behind turning content into authentic connection. Paige shares the proven framework her agency uses to help thought leaders, authors, and brands build visibility and trust in a saturated digital landscape. You’ll hear how Zilker Media’s "Authority Ma...

E04: Humor Sells - CPG Creator Mason Arnold at Small Potatoes 29.05.2025

In this episode of Content Kingdom, host David G. Ewing sits down with serial entrepreneur and creative content trailblazer Mason Arnold to dive deep into the wacky, wildly effective world of content marketing. From launching a landscaping company with a flyer that got him threatened by a postman, to building a 100,000-subscriber newsletter full of veggie puns and cheeky innuendos, Mason shares ho...

E03: Be Courageous - The Authentic John Carter at Simpler Trading 28.05.2025

In this episode of Content Kingdom, David G. Ewing sits down with John Carter at Simpler Trading, the quiet force behind a no-code SaaS that hit $3M ARR without a flashy team or big funding. John shares how his obsession with solving problems and crafting clean UX led to success, why he ditched Twitter threads for real community, and how he’s redefining “growth” on his own terms. It’s a masterclas...

E02: Know What Matters - Hypergrowth from Pavel Kolenda at Backyard Pods 27.05.2025

In this episode of Content Kingdom, David G. Ewing chats with Pavel Kolenda, founder of Backyard Pods—a company born from a sketch, a vacation, and a few viral renderings. Pavel shares how he turned a construction side hustle into a thriving lifestyle brand that’s helping people reclaim space and sanity. From viral OnlyFans builds to landing a partnership with Lowe’s, Pavel breaks down what makes...

E01: Trust the Data - International Entrepreneur Karim Abed at WYR 27.05.2025

In this kickoff episode of Content Kingdom , host David G. Ewing sits down with Karim Abed, founder of WYR, the minimalist menswear brand built on premium Egyptian cotton and razor-sharp business sense. From corporate finance to launching a DTC startup during the pandemic, Karim shares real lessons on content marketing, brand authenticity, and the power of data-driven storytelling. Hear how a shir...

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