Communicating Purpose with John Higginson

It’s my pleasure to share with you the latest episode of the Communicating Purpose podcast, with Nicola Matthews, UKI Head of Marketing at Tony's Chocolonely. The self-described ‘Countess of Cocoa’ is responsible for developing the Tony’s brand across UK and Ireland, making sure that it reflects not just their delicious product, but also the social mission at the heart of it. Tony’s has made it it...

It’s my pleasure to share with you the latest episode of the Communicating Purpose podcast, with Andy Shovel, Co-Founder of This, a leading provider of vegan meat alternatives. Andy is a self-described ‘meat lover’, who uses this passion to develop meat-free alternatives that actually taste like the real thing. He founded This having worked in the meat industry at McDonalds, as well as running his...

It’s my pleasure to share with you the latest episode of the Communicating Purpose podcast, with Gareth Mead, Chief Communications and Sustainability Officer at Lipton At Lipton, Gareth is responsible for implementing its sustainability strategy, as well as communicating why this is so important to their business. Amongst the measures Lipton has taken to ensure its tea is good for people and...

It’s my pleasure to share with you the latest episode of the Communicating Purpose podcast, with Tessa Clarke, Co-founder of Olio. Olio is an app which aims to reduce food waste by making it easer for communities to share and gift their unwanted goods. Prior to Olio, Tessa had a 15-year corporate career in media, retail and financial services. She met her co-founder Sasha whilst they were both stu...

It’s my pleasure to share with you the latest episode of the Communicating Purpose podcast, with Susy Peddie, Global Communications Manager at Ecosia. Ecosia is a search engine that plants trees for every search made. Since it was launched, over 20 million Ecosia users have planted more than 150 million trees around the world. Before joining Ecosia, Susy was Global PR manager for one of the world'...

It’s my pleasure to share with you the latest episode of the Communicating Purpose podcast, with Kate Barnard, CEO of Enjoy the Air. Kate, the self-proclaimed ‘Data Diva’, leads Enjoy the Air’s campaigns for clean air, which use data analysis to reveal the hidden costs of poor air quality and bring awareness to the effect it has on people’s health and wellbeing. In our discussion, we covered: 🎙️ W...

It’s my pleasure to share with you the latest episode of the Communicating Purpose podcast, with Bert van Son, founder of MUD jeans. MUD are the worlds first, and only, circular denim brand, producing jeans using recycled cotton and granting customers the option to lease or buy their jeans. Bert founded MUD following a career in fashion, as CEO of clothing manufacturers Sahinler and Leomil. In our...

It’s my pleasure to share with you the latest episode of the Communicating Purpose podcast, with Ben Tolhurst, Director of Business Declares.   Business Declares is a non-profit organisation which works with businesses to raise awareness for the climate, ecological and social crisis by declaring a ‘Climate Emergency’.   Previously, Ben held a UK Board role at the Commercial Real Estate f...

It’s my pleasure to share with you the latest episode of the Communicating Purpose podcast, with Zoe Ruthven, Director of Communications & Marketing at Triodos Bank. Zoe has worked across the private sector, politics and now a purpose-driven bank. Before joining Triodos she was Head of the Mayors Office for fromer Mayor of Bristol George Ferguson. At Triodos, Zoe is responsible for commun...

It’s my pleasure to share with you the latest episode of the Communicating Purpose podcast, with Laura Elms, Head of Sustainability at Human Forest for National Bike Week. HumanForest is London’s most sustainable e-bike app. It’s fleet of bikes are 100% electric and are free for the first 10 minutes of riding. They are trying to get Londoners out of cars and onto bikes in a bid to cut carbon emiss...

It’s my pleasure to share with you the latest episode of the Communicating Purpose podcast, with Celia Pool, Co-founder of Dame. Dame provides sustainable, chemical free and carbon negative period products. Dame created the world’s first reusable tampon applicator, period pads and pants. They are now stocked in stores such as Sainsbury's, Boots, Ocado, Waitrose, ASOS and Next, and are a fellow B-C...

It’s my pleasure to share with you the latest episode of Communicating Purpose. In today's podcast is Stop Food Waste Day. I've spoken to Emilie Vanpoperinghe, Co-Founder & CEO of Oddbox. As it’s name suggests Oddbox brings people the wonky shaped fruit and veg that might otherwise be scrapped.  Before setting up Oddbox in 2016, Emilie had a 15-year career in finance. Sheworked in Fr...

It’s my pleasure to share with you the latest episode of the Communicating Purpose podcast where I'll be speaking to Willemijn Peeters, founder of Searious Business. Searious Business works with businesses and governments to help analyse their environmental impact and find solutions which benefit themselves and the planet. Willemijn’s background comes from business. She started her career at Phill...

It’s my pleasure to share with you the latest episode of the Communicating Purpose podcast with Adeela Warley, CEO of CharityComms. CharityComms raises communications standards in the third sector and represents charity communicators within the PR industry. Prior to her work at CharityComms, Adeela was head of communications at Friends of the Earth. Adeela spent two decades at Friends of the...

It’s my pleasure to share with you the latest episode of the Communicating Purpose podcast with Bianca Shead – Director of Global Strategic Communication of The Nature Conservancy. Bianca joined TNC following a career in the beverage industry, leading brand and communications at Molson Coors, SAB Miller and Asahi Europe. At the Nature Conservancy she is responsible for its global messaging st...

It’s my pleasure to share with you the latest episode of the Communicating Purpose podcast with Catherine Conway, Founder and Director of Unpackaged. Catherine Conway founded refillable retailer, Unpackaged, in 2006 as the world’s first modern zero waste shop. Since then the company has developed into a leading consultancy with clients such as Planet Organic, Waitrose, Sainsbury’s and M&S. Cat...

It’s my pleasure to share with you the latest episode of the Communicating Purpose podcast. Hilary Cross is a communications professional with vast experience across purpose-driven organisations. Currently, she leads Rewilding Britain’s brand and communications looking to engage landowners and rewilding enthusiasts to take action to protect biodiversity and wildlife. Hilary recently led efforts to...

It’s my pleasure to share with you the latest episode of the Communicating Purpose podcast, with Jack Lundie, Director of Campaigns & Engagement at the World Wildlife Fund. Jack is an experienced communications professional with a wealth of experience across campaigns, communications and in the media.  The WWF is the world’s leading conservation organisation. It’s aim is to ‘create a...

It’s my pleasure to share with you the latest episode of the Communicating Purpose podcast, with Chris Duncan, Director of Communications at Client Earth. Chris has a wealth of experience operating campaigns and communications for purpose-led organisations, both at Client Earth and previously at pro-choice charity Marie Stopes. Client Earth uses the law to try to protect our earth and our environm...

It’s my pleasure to share with you this week’s episode of the Communicating Purpose podcast with Will Pearson, co-founder of Ocean Bottle.    Will founded Ocean Bottle alongside Nick Doman in 2018, and since then has overseen its growth into an award-winning, B-Corp business. In 2020, Will was named in Forbes Magazine’s 30 under 30 of up-and-coming entrepreneurs, businesspeople and leaders.    Eve...

This week it was my pleasure to host Alex Robinson, CEO of Hubbub, on the Communicating Purpose podcast.   Hubbub is a creative campaigns charity which specialises in creating innovative, playful environmental campaigns which raise awareness for day-to-day issues.    Its work focusses on a range of sustainability issues, recently including the plastic waste from our cigarette butts and the environ...

On the latest episode of Communicating Purpose, I sat down with Dale Vince, founder of Ecotricity and Chairman of Forest Green Rovers Football Club. Ecotricity was the world’s first green energy company, which Dale built from a singular wind turbine in his hometown of Stroud. Dale acquired Forest Green Rovers in 2010, who in 2015 became the world’s first vegan football club and later became the wo...

Mark Funnell is Campaigns and Communications Director at National Trust. Before this role he spent time at DEFRA, the Forestry Commission and the Environment Agency. He has a range of experience in various roles across communications and campaigning. The National Trust operates internal campaigns around nature and wildlife, heritage and landscapes. Recently the National Trust joined 11 more nature...

Simon Terry is Joint Managing Director and Owner of Anglepoise. The Terry family have been continually producing Anglepoise lamps since they were invented in 1932, with Simon the fifth generation to get involved in the business. Before taking over as MD, Simon was responsible for innovating new products and pushing the Anglepoise brand as Innovation & Brand Director.  Anglepoise has been produ...

Adam Woodhall is founder & CEO of Lawyers for Net Zero. Before starting Lawyers for Net Zero Adam worked in a range of strategy and sustainability roles helping deliver climate action with cleantech start-ups and large firms. Lawyers for Net Zero is a non-profit which aims to “Energise and equip in-house counsel globally, to champion and enable legitimate net zero”. They work to utilise the op...