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In this engaging episode of CoatingsCast, Heidi J. Ellsworth sits down with Ryan Blad, treasurer for the RCMA, live from the RCMA meeting. Ryan shares valuable insights into the evolving coatings landscape, highlighting key trends and innovations discussed at the meeting, while emphasizing the critical role of community and collaboration within the industry. He explores both the challenges and exc...

I n this episode of CoatingsCast , host Megan Ellsworth sits down with Amanda Paterline from AkzoNobel to discuss the latest advancements in textured coatings for metal roofing and sidewall applications. Discover how these innovative coatings enhance both aesthetics and performance, providing unique solutions for modern construction needs. Join us for an insightful conversation that explores the b...

On this episode of CoatingsTalk , Karen Edwards is joined by Greg Hlavaty and Hal Leland of Western Colloid to talk about the current state of the coatings industry. This rapidly growing segment of the roofing industry is appealing to building owners and contractors alike as they realize the benefits for all parties i nvolved .  The conversation talks about what is hot in the industry, what's happ...

On this CoatingsTalk, Heidi J. Ellsworth is joined by Gaco Senior Product Manager Ed Klonowski to explore the roof coatings industry and learn about the different coating options – from maintenance coatings to liquid-applied roofing systems. Tune in to understand the important differences between the types of liquid-applied membranes and maintenance coatings while also learning how to determine th...

In this CoatingsCast, Heidi J. Ellsworth sits down with Jeff Berzolla, founder of Instant Roofer to talk leads and technology. Get an in-depth look at how technology is changing how roofing contractors receive customer leads and prioritize them. Lead generation is a rapidly changing beast – from Google ads to Angi to lead generation directly on your website – and Instant Roofer really understands...

  In this episode of CoatingsCast , Heidi J. Ellsworth is joined by Jenn Brake from Brake Marketing & Management and Chris Huettig , the current president of Roof Coatings Manufacturers Association (RCMA) to give her an update on the only industry advocacy group just for roof coatings! Jenn & Chris describe the role of manufactures' associations and the benefits they can provide, as well as new ch...

In this first-ever episode of Coffee Conversations on CoatingsCoffeeShop , we're shining a spotlight on the association that supports this ever-growing industry – the Roof Coatings Manufacturers Association (RCMA)! Join our panel as they discuss the myriad benefits these organizations offer to both contractors and manufacturers. We'll also provide an insightful update on the current state of the r...

In this first-ever episode of Coffee Conversations on CoatingsCoffeeShop , we're shining a spotlight on the association that supports this ever-growing industry – the Roof Coatings Manufacturers Association (RCMA)! Join our panel as they discuss the myriad benefits these organizations offer to both contractors and manufacturers. We'll also provide an insightful update on the current state of the r...

In this episode of CoatingsCast, Karen Edwards is joined by John Linnell and Gabe Goepfert from Everest Systems to discuss how the company uses chemistry and a commitment to quality to provide the best for their contractors. John shares his motivations for starting Everest Systems, using his chemistry background to deliver innovation and excellence in his products and Gabe describes a unique compa...

In this episode of  CoatingsCast , Karen Edwards is joined by Timothy Klindt from UNIFLEX, a Sherwin Williams ' brand , to discuss the importance of pairi ng quality products with robust customer service to deliver the best outcome for contractors. Tim provides a description of UNIFLEX and their mission, as well as a snapshot of the coatings market today. He will also share how UNIFLEX maximizes t...

In this RLW, Heidi J. Ellsworth sits down with Sherri Miles of Miles Roofing, Rick Damato of Damato Enterprises , Tim Stephens of Architectural Sheet Metal and John Esbenshade of National Roofing Contractors Association (NRCA) to talk about workforce development and their recent participation in the national SkillsUSA competition . Now i n its second year , the SkillsUSA commercial roofing competi...

In this episode of CoatingsCast , Heidi J. Ellsworth is joined by Fernando Silva from Pli -Dek . Beyond roofing, Fernando highlights the diverse applications of waterproofing, from decks to basements , and discusses the advantages of liquid - applied products for their versatility and ease of application . Fernando also describes the innovative solutions and exceptional customer support Pli -Dek o...

In this episode of CoatingsCast , host Megan Ellsworth d i ves into the critical aspects of paint performance and warranties for metal roofing with experts from AkzoNobel. Join us as we explore how these factors impact the longevity and aesthetics of metal roofs, offering valuable insights for homeowners and industry professionals alike. Tune in for an in-depth discussion on ensuring quality and d...

In this special, first of its kind episode of CoatingsTalk, Heidi J. Ellsworth is headed into the field! Join her, John Athanasion, and Mike Negrete from APOC as they walk an active roof restoration project and share time-saving tips and tricks from John's 20 plus years in the industry. John takes Heidi across the roof to examine common problem areas and to describe best practices. From setting up...

In this CoatingsTalk , Karen Edwards talks with Alan Tatum and Jon Feick from Bitec about the importance of roof inspections and determining the right solution for the right roof . With years of experience , Alan and Jon share how the industry needs to look closely at every roof to determine if it can be restored with coatings/liquid-applied systems or needs a full tear off and reroof . It is a cr...

In this episode of CoatingsCast , Heidi J. Ellsworth visits with Tom Magner from California Sports Surfaces to talk about this exciting and unique space for liquid - applied products. Tom lays out the unique challenges that sport surfaces manufactures face when formulating their pro duct s as well as innovations that have set California Sports Surfaces apart from the crowd. Listen to this episode...

In this episode of CoatingsCast, Karen Edwards visits with Jeffrey Wells from APF Polymer Surfaces to discuss the exciting variety of concrete flooring applications that contractors need to know about for success. Jeffrey describes the different parts of a concrete coating system and how they protect both the concrete and the people walking on the finished product. He also offers some advice to he...

In this episode of CoatingsCast, Karen Edwards is joined by John McDermott from KARNAK to talk about how contractors can satisfy their business needs by building relationships with manufacturers. John describes how contractors' business needs may vary based on the size of their business, the type of work they do and the regions they serve. Then he outlines how KARNAK structures their Q Applicator...

In this episode of CoatingsCast, Karen Edwards sits down with Jeff Hung and Marisol Masferrer from Kool Seal, a Sherwin-Williams' brand, to discuss sales and customer support in the coatings space. The Kool Seal team describes how a customer-centric culture within your sales team can support contractors and grow relationships. They outline some of the factors unique to the roof coatings sales and...

In this CoatingsTalk , Heidi J. Ellsworth sits down with Josh Poole of Tremco to talk about l iquid - applied roofing systems and the importance of correct installation methods and training .  As the product manager for Tremco liquid - applied products, Josh works not only with the Tremco R&D team but closely with the Weatherproofing Technology Inc. (WTI ) installation crews to develop and launch...

In this episode of CoatingsCast , Karen Edwards sits down with Brady Kolden from Polyglass . Brady is a 30-year coatings veteran and discusses his unique perspective of the past and present of the coatings industry. Brady introduces us to the intricacies of liquid-applied roofing and sheds light on Polyglass , a leading manufacturer in the field. He explore s the unique challenges faced in liquid-...

In this CoatingsTalk , Heidi J. Ellsworth meets with Dylan Wheeler, the Strategic Account Manager at TRP Roofing Products, a SOPREMA Group Company . Today's building owners and facility managers are looking for solutions for their facilities and Dylan shares how SOPREMA and TRP are co-branding to offer contractors the ability to provide that long-term roofing performance . Heidi and Dylan discuss...

In this episode of CoatingsCast, Heidi J. Ellsworth visits with Athony Martin and Kyle Infante from APOC to talk about customer loyalty and what that means from a business perspective. Contractors want to use the best materials, but having great products is only half the battle. Kyle and Anthony share the importance of the voice of the customer and how critical it is in building loyal customers to...

In this episode of CoatingsCast, Heidi J. Ellsworth and Amanda Paterline, Americas Commercial Marketing Manager, Coil and Extrusion Coatings at AkzoNobel and Tessa Slagter, Sustainable Innovation Manager - Industrial Coatings at AkzoNobel, delve into the world of sustainability. They examine the critical role that coil coatings play in environmental conservation and building longevity while contri...

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