Clinician to CEO : Export Your Medical Device With Confidence By Overcoming Go To Market Roadblocks For Medtech Growth

Turning your hobby into a business—that’s the dream for so many. But how do you move from passion to profit, especially when fear and uncertainty stand in the way? In this episode of Clinician to CEO (formerly the Hands On Business Podcast ), Hakeem Adebiyi speaks with Diane Hill, artist and founder of Diane Hill London, about how she turned her love for Chinoiserie-inspired painting into a thrivi...

“Mindset is one of the key attributes that determine how successful you become in any walk of life.” In this episode of Clinician to CEO (formerly the Hands On Business Podcast ), Hakeem Adebiyi explores the mindset differences between UK and US business cultures—and how those differences can impact your entrepreneurial success. Whether you’re just starting out or scaling up, this episode is packe...

If you're not creating video content on social media, you're already falling behind. In this episode of Clinician to CEO (formerly the Hands On Business Podcast ), Hakeem Adebiyi is joined by digital marketing strategist Sonja Crystal Williams to unpack why video is now non-negotiable for visibility and growth online. From platform-specific strategies to key performance metrics, Sonja shares exper...

Have you ever wondered what it really takes to be a successful leader or coach? Claire Walton has the answer. In this episode of Clinician to CEO (formerly the Hands On Business Podcast ), Hakeem Adebiyi sits down with Claire Walton, executive coach, leadership expert, and founder of Leaders Are Mad . With years of experience in senior roles and coaching high-level leaders across industries, Clair...

“Hire for a minimum amount of skills… but hire for values, behaviours, and things that you want them to be when they show up.” – Bill Flynn In this episode of Clinician to CEO (formerly the Hands On Business Podcast ), Hakeem Adebiyi sits down with leadership expert Bill Flynn to break down what it really takes to build a high-performing team. Drawing from decades of experience in talent acquisiti...

Artificial Intelligence is transforming how businesses operate—automating processes, enhancing productivity, and offering insights at an unprecedented scale. But is AI always a good thing? In this episode of Clinician to CEO (formerly the Hands On Business Podcast ), your host Hakeem Adebiyi explores both sides of the AI conversation. From the exciting possibilities of streamlined operations and d...

Have you ever wondered what it really takes to turn your business into the go-to brand in your category? In this episode of Clinician to CEO (formerly the Hands On Business Podcast ), Hakeem Adebiyi is joined by Jason Foo—Chairman and CEO of BBD Perfect Storm, a globally recognised purpose-driven branding agency. With over 20 years of experience building iconic brands, Jason shares his journey fro...

High-achieving executives often carry the weight of performance, pressure, and decision fatigue—but what if the real blockage isn’t external, but internal? In this episode of Clinician to CEO (formerly the Hands On Business Podcast ), Hakeem Adebiyi is joined by mindset and performance expert Janine Mitchell to explore The Executive Code —a powerful framework designed to help leaders identify and...

Behind every thriving business is a foundation of smart, streamlined systems. In this episode of Clinician to CEO (formerly the Hands On Business Podcast ), Hakeem Adebiyi sits down with Kathleen Day , a systems and efficiency expert, to explore how well-designed systems can drastically improve your operations, customer experience, and profit margins. Whether you're a startup founder, creative ent...

“Post consistently. Posting consistently will generate results. You've got no excuses—you know your subject inside out. Show off your expertise.” — Alex McCann In this episode of Clinician to CEO (formerly the Hands On Business Podcast ), Hakeem Adebiyi speaks with Alex McCann , founder of Altrincham HQ , a social media management and training company. With over 14 years in the industry, Alex shar...

LinkedIn is one of the most powerful platforms to grow your brand and connect with your ideal audience—but only if people can actually see you. In this episode of Clinician to CEO (formerly the Hands On Business Podcast ), Hakeem Adebiyi sits down with Mildred Talabi , LinkedIn Visibility & Personal Branding Coach, to explore how entrepreneurs and business leaders can stand out in a crowded sp...

Want to know how successful companies like Apple and Airbnb turned major setbacks into setups for long-term growth? In this short but powerful episode of Clinician to CEO (formerly the Hands On Business Podcast ), your host Hakeem Adebiyi unpacks how resilience has been a defining factor in the success of some of the world’s most well-known brands. He also shares three practical tips you can use r...

Web 3.0 is more than just a buzzword—it’s a shift that could fundamentally change the way businesses operate online. In this episode of Clinician to CEO (formerly the Hands On Business Podcast ), Hakeem Adebiyi is joined by Uzair Osman to demystify Web3. Uzair breaks down what decentralisation really means, clears up common jargon, and explains how businesses built on Web 2.0 principles can adapt...

One of the biggest challenges in business—whether you're a team of 5 or 500—is the constant feeling of overwhelm. You're stuck in daily operations, struggling to find time to improve, let alone grow. In this episode of Clinician to CEO (formerly the Hands On Business Podcast ), Hakeem Adebiyi is joined by Alexis Kingsbury , co-founder of AirManual , to explain why most businesses suffer from poor...

As the year comes to a close, it's the perfect time to take stock—not just of your numbers, but of your people. In this solo episode of Clinician to CEO (formerly the Hands On Business Podcast ), your host Hakeem Adebiyi shares why end-of-year reviews are one of the most underutilized tools in business—and how to run them in a way that actually drives growth. Instead of a tick-box exercise, Hakeem...

Social media is no longer optional—it’s essential. But between content overload and fast-moving trends, how can small and mid-sized businesses stand out and actually drive results? In this episode of Clinician to CEO (formerly the Hands On Business Podcast ), Hakeem Adebiyi is joined by Veronica Woods Querales , founder of Into The Woods Marketing . With 14+ years of experience in marketing, mento...

Whether we realise it or not, our mindset is the hidden force driving our outcomes in business—and in life. It shapes how we lead, how we sell, and how we respond to challenges. In this solo episode of Clinician to CEO (formerly the Hands On Business Podcast ), your host Hakeem Adebiyi explores the five powerful mindset principles that can help you unlock greater clarity, confidence, and success....

Before you launch a single campaign or post another piece of content, ask yourself: Are you speaking to the right people? In this solo episode of Clinician to CEO (formerly the Hands On Business Podcast ), your host Hakeem Adebiyi shares the four essential steps you need to take to connect with your ideal audience—without coming off as pushy or inauthentic. If your marketing isn't landing or you'r...

How do you grow your business in a world that’s changed dramatically since 2020? And more importantly, how do you leverage what you already have to push through challenges? In this episode of Clinician to CEO (formerly the Hands On Business Podcast ), Hakeem Adebiyi speaks with Alex Onalaja , a tech influencer, author, and founder of a successful marketing agency. From being mislabeled in school d...

Globalising a product—especially in healthcare—is a complex journey, filled with regulatory, commercial, and operational challenges. But it’s also a path filled with massive opportunity if done right. In this episode of Clinician to CEO (formerly the Hands On Business Podcast ), Hakeem Adebiyi speaks with Nishant Varma , a chartered accountant turned MedTech entrepreneur, who successfully helped t...

If you’re stuck trying to scale your healthcare or MedTech business, you're not alone. Sales growth is one of the biggest challenges founder-led teams face—especially without a clear, repeatable framework. In this solo episode of Clinician to CEO (formerly the Hands On Business Podcast ), Hakeem Adebiyi introduces the Sales Acceleration Formula , a proven model he’s used to deliver double-digit gr...

What does it really take to lead effectively? Not in theory—but in the messy, fast-changing world we actually work in. In this episode of Clinician to CEO (formerly the Hands On Business Podcast ), Hakeem Adebiyi is joined by Chris Hirst , globally recognised CEO, speaker, and author of No Bullshit Leadership . Chris shares his journey from hitting rock bottom in his career to leading large creati...

Becoming a better leader isn’t about being louder, tougher, or even more confident—it’s about being more honest, more humble, and more authentic . In this episode of Clinician to CEO (formerly the Hands On Business Podcast ), Hakeem Adebiyi speaks with Cassandra Rix , team dynamics and performance coach at The Resonance Coach Ltd. Cass helps organisations and leaders define their cultural identity...

You might be managing well—but are you really leading? In this episode of Clinician to CEO , Hakeem Adebiyi sits down with Rich Levene , a successful sales manager who realized that real success had nothing to do with numbers or product—and everything to do with people. That realization sparked a personal mission: to grow into a people-first leader and help others do the same. Rich shares what it...

Sales objections are inevitable—but what if you could remove them before they ever show up? In this solo episode of Clinician to CEO , Hakeem Adebiyi dives into one of his favorite sales topics: obliterating objections . Forget the usual advice about “handling” or “overcoming” objections—this episode is all about understanding the real root of resistance and neutralising it early so it never becom...