Hakeem Adebiyi

Clinician to CEO : Export Your Medical Device With Confidence By Overcoming Go To Market Roadblocks For Medtech Growth

Business EN ↓ 211 episodes

Have you built a medical device that works, but losing momentum when exporting? This podcast is for clinicians like you who need help with simplify their go to market strategy and turn your product into an international MedTech business. Hosted by Hakeem Adebiyi, who has spent over a decade helping MedTech and medical device companies export into 60+ international healthcare markets, the show helps clinicians stop guessing and turn working prototypes into scalable MedTech businesses. Tune in on Tuesdays and Thursdays to learn: • How clinicians successfully export medical devices without burnin...

Author

Hakeem Adebiyi

Category

Business

Latest episode

Jul 9, 2026

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Episodes

#136 | 5 Pillars That Turn MedTech From Demo-Ware Into Standard of Care 29.06.2025

MedTech graveyards are full of clever devices that never made it past the demo. In this episode, Dr. Tori O’Daniel — OB/GYN and Medical Director — breaks down the five adoption pillars that separate shelf-ware from standard-of-care. From ease-of-use to VAC submission strategies, this is the playbook every MedTech innovator needs to hear before launching. Here’s what you’ll learn: – The “ease-of-us...

#135 | Stop Leading With Answers — Here’s What Great Leaders Do Instead 22.06.2025

Think of this as your espresso shot of leadership training — short, strong, and immediately useful. In this Five in Five episode, Hakeem breaks down Francie Jain’s top leadership lessons, from making coaching stick to creating performance through psychological safety. Each insight ends with a doable action step you can apply this week — no fluff, just transformation. Here’s what you’ll learn: – Ho...

#134 | Why Psychological Safety Beats Raw IQ — And What It Means For MedTech Teams 15.06.2025

Technical brilliance is table stakes. Influence is the multiplier. In this episode, Hakeem sits down with Francie Jain, CEO of Terawatt, to explore what truly drives team performance — from psychological safety to purpose-built coaching. Whether you're scaling a MedTech company or leading a clinical team, this conversation will challenge the way you think about leadership, teaming, and influence....

#133 | 5 Brutal But Essential Truths Every Biotech Founder Needs To Hear 08.06.2025

Biotech isn’t just hard - it’s brutal. But the right lessons can save you years of pain. In this bite-sized H-Files episode, Hakeem shares 5 hard-earned insights from his conversation with Nigel Theobald, CEO of N4 Pharma. After more than a decade building an RNA delivery platform, Nigel offers an unfiltered look at what it really takes to survive and scale in biotech. Here’s what you’ll learn: –...

#132 | What It Really Takes To Bring a Biotech Platform To Market 01.06.2025

Great science doesn’t guarantee commercial success - especially in biotech. In this episode, Hakeem sits down with Nigel Theobald, founder and CEO of N4 Pharma, to unpack what it really takes to turn an RNA delivery platform into a viable, scalable business. From investor pressure to team building and tough pivots, Nigel shares lessons every biotech or MedTech founder needs to hear. Here’s what yo...

#131 | How MentalHappy Raised $1M: 5 Tactics Founders Can Use Today 25.05.2025

Digital health funding has dropped 3× since 2021 — but that didn’t stop Tamar Blue. In this episode, Hakeem breaks down how Tamar raised over $1 million for MentalHappy, her mental-health startup, even as capital tightened across the industry. From mindset to tactical moves, you’ll get a clear, repeatable playbook — with action steps you can start using today. Here’s what you’ll learn: – How to ra...

#130 | The 12-Year Mindset Every MedTech Founder Needs To Raise and Scale 18.05.2025

Digital-health cash is scarce — but that didn’t stop Tamar Blue from raising over $1M for MentalHappy. In this episode, Hakeem sits down with Tamar to unpack how she built traction, validated real user demand, and developed a long-term founder mindset in a funding environment where most startups are stalling. If you’re building in mental health, MedTech, or anywhere capital is tight, this one’s fo...

#129 | 5 Practical Ways AI Is Helping MedTech Founders Scale Smarter 11.05.2025

AI isn’t coming — it’s already transforming how smart MedTech founders build and scale. In this 5-in-5 episode of The H-Files , Hakeem recaps key insights from his conversation with MedTech entrepreneur Spencer Jones, breaking down 5 real-world use cases where AI is already driving impact - from FDA submissions to scalable ROI tools. Here’s what you’ll learn: – How AI is speeding up regulatory wor...

#128 | Real AI Workflows for MedTech Founders: From KOL Mapping to Submission Prep 04.05.2025

AI isn’t a future concept — it’s the toolkit high-performing MedTech founders are using right now. In this episode of The H-Files , Hakeem welcomes back Spencer Jones to explore the real-world impact of AI across the MedTech lifecycle. From slashing regulatory prep time to mapping top European KOLs in minutes, Spencer shares the exact tools and workflows that are saving time, improving outcomes, a...

#127 | 5 Ways MedTech Companies Waste Money at Trade Shows - And How To Fix It 27.04.2025

Most MedTech teams burn through thousands at global healthcare events - with little to show for it. In this 5-in-5 episode, Hakeem unpacks key insights from his conversation with Lee Ali, Managing Director of Expo Stars and a global expert on exhibition strategy. Learn how to flip your next trade show from budget drain to pipeline win with five actionable tactics you can implement right now. Here’...

#126 | Stop Showing Up and Start Standing Out at Global Healthcare Events 20.04.2025

Too many companies show up to healthcare exhibitions - but few actually stand out. In this episode of The H-Files , Hakeem sits down with Lee Ali, founder of Expo Stars, to break down what separates high-performing booths from those that bleed budget. From the TEO framework to real-world tips on team roles and lead qualification, this episode is a tactical guide for MedTech founders who want resul...

#125 | 5 Hard Lessons From Building a MedTech Company From Scratch 13.04.2025

Welcome to The H-Files: 5-in-5 - the weekly dose of distilled insight from healthcare leaders, in five minutes or less. In this episode, Hakeem reflects on his conversation with Dave Taylor, CEO of Valley Diagnostics, who’s navigating the hard road of building a MedTech company from scratch. From funding frustration to NHS hurdles, Dave’s journey offers 5 real-world lessons every founder should he...

#124 | The MedTech Founder’s Journey: Inside the Realities of Launching a Cancer Detection Startup 06.04.2025

Early cancer detection saves lives - but building a startup around it is anything but easy. In this episode of The H-Files , Hakeem sits down with Dave Taylor, CEO of Valid Diagnostics, to talk about what it really takes to build a MedTech company in the complex world of diagnostics. From long NHS timelines to the role of health economics in getting adoption, this is a transparent, founder-to-foun...

#123 | 5 Ways Fear of Failure Is Quietly Killing Team Performance 30.03.2025

One of the biggest mistakes in leadership? The fear of making one. In this Five in Five episode, Hakeem unpacks key lessons from his conversation with leadership expert Cas Rix - someone who’s spent nearly 30 years guiding executive teams through major transitions. Together, they break down how fear of failure and perfectionism can quietly stall innovation, create team friction, and hold entire co...

#122 | How to Build a MedTech Culture That Embraces Failure and Fuels Growth 23.03.2025

WHY LEADERSHIP WITHOUT FAILURE IS A DANGEROUS GAME 🎙️ 💡 Perfectionism kills innovation. Fear of failure kills businesses. In this episode of The H-Files , Hakeem is joined by Cass Rix — an expert in strategic leadership and team dynamics — to unpack one of the most overlooked risks in high-performance leadership: the fear of failure. Together, they explore how perfectionism and mistake-avoidance...

#121 | 5 Lessons Every MedTech Founder Needs Before Expanding Into the U.S. 16.03.2025

“We want to go to America.” That’s what most MedTech founders say - but few are truly ready. In this Five in Five episode, Hakeem unpacks five key takeaways from his conversation with Angela Spang — an award-winning MedTech entrepreneur who’s scaled across the UK, Sweden, and the U.S. From strategy and timing to regulation and team structure, this rapid-fire breakdown will help you avoid common tr...

#120 | How June Medical’s Founder Navigated U.S. Expansion the Smart Way 09.03.2025

Many healthcare businesses dream of expanding into the U.S. — but size doesn’t always equal opportunity. In this episode of The H-Files , Hakeem sits down with Angela Spang, award-winning entrepreneur and founder of June Medical, to explore what it really takes to succeed in the world’s most complex healthcare market. Angela shares five hard-won lessons from scaling her business across the UK, Swe...

#119 | 5 Critical Lessons for Planning a Successful International Expansion 02.03.2025

Expanding internationally is exciting - but the wrong move can cost you more than money. In this Five in Five episode, Hakeem shares key insights from his conversation with Suzie, breaking down five lessons MedTech founders need to hear before entering new markets. From partnerships to credibility to timing, this is your fast-track guide to scaling smarter — not just bigger. Here’s what you’ll lea...

#118 | From CPTPP to the Gulf: How UK HealthTech Can Win in New Markets 23.02.2025

New trade deals are opening doors - but international growth still requires a smart strategy. In this episode of The H-Files , Hakeem sits down with Suzie Ali-Hassan, International Business Director at ABHI, to explore what it really takes for UK health tech companies to scale globally. From common mistakes and evidence gaps to how accelerators and local partnerships accelerate success, this episo...

#117 | 5 LinkedIn Tactics To Help MedTech Founders Win Global Deals 16.02.2025

LinkedIn isn’t just a platform - it’s your digital trade show for international growth. In this Five in Five episode, Hakeem shares key takeaways from his conversation with LinkedIn expert Norma Foster. If you want to open doors internationally, land real deals, and raise your profile globally — without leaving your desk — this is the playbook you’ve been waiting for. Here’s what you’ll learn: – H...

#116 | The 12-Minute LinkedIn Strategy That Helps HealthTech Businesses Win Global Deals 09.02.2025

💡 Many businesses underestimate LinkedIn’s potential for finding international customers, distributors, and partners. In this episode of The H-Files , Hakeem is joined by Norma Foster, an international trade specialist who has helped businesses across industries use LinkedIn to drive global sales. From profile optimization to targeted outreach, this episode walks through the exact strategies comp...

#115 | 5 Practical Ways To Find Your Niche and Scale Globally 02.02.2025

Welcome to Five in Five on The H-Files Podcast - your rapid-fire dose of export strategy and global growth insights. In this episode, Hakeem distills the top five insights from his conversation with Kath Darlington , a global marketing expert and UK Export Champion. Whether you're exploring international markets or scaling existing export efforts, these bite-sized strategies will help you grow sma...

#114 | What a Life Sciences Marketing Expert Can Teach MedTech Founders About Global Growth 26.01.2025

What does it really take to build a global presence in healthtech and life sciences? In this episode of The H-Files Podcast , Hakeem Adebiyi sits down with Kath Darlington MBE , founder of The Scott Partnership - a global B2B marketing agency working with leading life sciences and MedTech companies. Kath shares her journey from start-up to international agency, and the lessons she’s learned from t...

#113 | 5 Keys to Finding the Right Distribution Partners in Global HealthTech 19.01.2025

Finding a distributor is easy. Finding the right one? That’s where most innovators fail. In this Five in Five episode of The H-Files , Hakeem breaks down five essential lessons for succeeding in the healthcare industry - whether you’re a manufacturer bringing innovation to market, a distributor seeking standout products, or a commercial lead building out a global growth strategy. Here’s what you’l...

#112 | How Innovators Find Distributors & How Distributors Spot Winning Products 12.01.2025

Success in MedTech isn’t just about innovation - it’s about the right partnerships, timing, and strategy. In this episode of The Hands-on Business Podcast , Hakeem Adebiyi sits down with Bo Wiesman , a MedTech entrepreneur and investor with more than 20 years of experience. Bo shares his journey from running a successful distribution business to launching a digital health company and building an i...

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