Christian Media Marketing

In this episode, Jon will share how finding time to rest, read, and reflect not only fight burnout, but also how it can help you find creativity and joy in your digital engagement efforts. To watch this episode, click here:  https://youtu.be/3KTSsF4U-j0 To see Kavanah Media's Policy for Rest and Holidays, click here: Policy

In this episode, Jon will interview Sean Ralls, the digital marketing manager for Kavanah Media. Sean will share lessons learned from mistakes that he has seen in digital efforts. He will also share about TikTok and some specific advice for those thinking about using that platform.  For TikTok country restrictions, click here:  https://ads.tiktok.com/help/article?aid=6669234451085524998...

In this second part of this training, Jon will show how to actually set up an A/B test using Google Optimize. To watch the training video, click here:  https://youtu.be/25AePhPt92w

In this first part of two, Jon will discuss how to set up Google Optimize so as to do A/B testing on your website. This episode will talk through the installation and set up process. Detailed instructions are also available for download here:  https://docs.google.com/document/d/1apcuSwsiJ9jKA4WzT0s6YZIQlPtkupRBxahdEUdJiLQ/edit?usp=sharing To watch the video training, go here:  https://yo...

We all want change in our life, but how do we accomplish it? In this week's episode, Jon will be sharing the Dannemiller formula for change and how it can help you transform and see changes in your personal life and ministry. To watch this training, go to our YouTube channel:  https://youtu.be/hyc__PXhUJM

In this episode, Jon will be sharing how to use "Frequency" (the amount of time a person sees an ad in a period of time), within your Google Ads using videos. To watch this video training, go to:  https://youtu.be/-2JtZxFVra0

  In this episode, Jon will experiment with some AI image generation software that could be used for background images and more. To watch the video training, click here:  https://youtu.be/lYaG5QBoPeU See also:  https://thispersondoesnotexist.com For The AI Software, go to:  https://openai.com/blog/dall-e/  

In this episode, Jon will share some tried and true rules for writing compelling ads and landing pages for your digital, Christian outreach and engagement. To watch the training, click here:  https://youtu.be/AI9Pu6EHB9w

In this episode, Jon shares about 4 strategies and concepts that can help us continue to push forward, discover new ideas, and take new risks. To watch the video of this show, click here:  https://youtu.be/6WkQiIaQiOw

In this episode, Jon will demonstrate how to use a new feature in Google Ads to create short hook videos with computer generated voiceovers in multiple languages. To watch the training on YouTube, click here:  https://youtu.be/fiMqBTY497g To check out the new Frontier Filmmaking Seminar coming up by Create Mobile, click here:  https://createmobile.org/ffso/?fbclid=IwAR00TGLiG6mB32NC0cVss...

We all face questions, obstacles, and doubt as we try to make Jesus famous in every people group in the world, so in this week's episode, Jon will share 3 questions that help you prepare your content, and yourself, as you move forward. Click here to watch the video training:  https://youtu.be/jBzgiNBxWS0

In this episode, Jon will show how to use the frequency of a custom event from the pixel to create highly tuned and focused custom audiences. These audiences can be used for lookalike audiences or even just run ads to them for a very low ad spend. To see this training, go to:  https://youtu.be/hBgB9Atm1I4

In this episode, Jon will share questions and ways to better understand your target audience and how this can shape the "offer" and the content of your ads. To watch this training, go to:  https://youtu.be/5TiUsN1cJKA

In this episode, Jon will talk through different data privacy and protection issues that are becoming more prevalent. Different laws, platforms, and rules can make this a challenge, so Jon addresses some of the areas you may need to address. To watch this training, go to:  https://youtu.be/i3eMRC4G9PE

In this episode, Jon will share a tool and script that allows you to see how your Google Ads are working using a heat map and other data. To watch the training video, click here:  https://youtu.be/f3cKRd2UvdQ To see the script and instructions, go to:  https://www.brainlabsdigital.com/marketing-library/heat-maps-script/ To download and copy the spreadsheet, go to:  https://docs.goog...

In this episode, Jon shares the overall "One to Many" global partnership opportunity. The why, how, and even who of a global movement of digital engagement partnerships to help finish the task. To see the presentation, click here:  https://youtu.be/aHCkuHAW6bc

In this video, Jon will demonstrate the NextSteps software that he is using and testing from the Jesus Film Project. He will show what it can do and share a link where you can sign up for access and information. To watch the video training, go to:  https://youtu.be/3Ubz-DRcScI To see NextSteps in action and to signup, go to:  https://nextstep.is/presenting-nextsteps  

In this episode, Jon will look back at the the last few years of digital engagement, look around to the challenges facing us today, and look forward to the future as there are many things that provide hope in the mission that we have to use all possible means to save some. 

In this episode, Jon will share proven strategies and concepts of "Deep Work" which will. help you focus on what matters in a world filled with noise.  To watch the training, click this link:  https://youtu.be/KjwH6SQnd2c

In this episode, Jon shares some of the dangers and techniques that can be used to avoid "Shiny Object Syndrome" within digital engagement efforts. To watch the training, click on this link:   https://youtu.be/wnn_ZpeFMZA

In this episode, Jon will share some of Kavanah's favorite tools for secure communication, searching, file sharing, social networks, and even alternatives to Slack. To watch this training content, click here:   https://youtu.be/x1Id7gidTtY Mentioned in this training: https://www.startpage.com/ https://signal.org/ https://getsession.org/ https://protonmail.com/ https://protonvpn.com/...

In this episode, Jon will share different software that he uses to organize his digital life and ministry. Click here to watch the training:  https://youtu.be/NgBxLG07_-s Click here for Jon's digital garden:  https://publish.obsidian.md/jonralls/Welcome Obsidian Software:  https://obsidian.md/ Devonthink Software:  https://devontechnologies.com/  

In this episode, Jon will share one of Kavanah Media's favorite software for communicating from multiple social channels in a secure and unified way. To watch the video of this episode click on this link:  https://youtu.be/OImOvEk3v1g To learn more about Echo Global, go to:  https://www.echoglobal.org/  

In this episode, Jon will share about Diode (diode.io) which is software that Kavanah uses to share files and chat completely secure while retaining digital sovereignty. To watch the video training, click this link:  https://youtu.be/Nui1dO6zpUY To check out Diode, go to:  https://diode.io/  

In this episode, Jon will show you how to use a Google Sheet tool that allows you to see more of the interest targeting available for you. By setting things up in your Facebook Developer account, you can see any of the interests that might be available when you type in a certain word. To watch Jon's training click here:  https://youtu.be/CW8etO2_ejY To watch the training on how to set up...