Christian Media Marketing

In this video, Jon will share how to use a smaller part of an embedded video from Youtube, Jesus Film, or other places on your own website. You can watch the video training by clicking on this link:  https://youtu.be/sQmZJXC9fO4 Code for the embeds: "?start=(time in seconds)&end=(time in seconds)" Youtube place right at the end of the src url link before the final " &q...

In this episode, Jon will walk through some simple steps that you can do to check on the security of your social media accounts. To watch the video of this episode, click here:  https://youtu.be/wMxsUG-pXVQ

In this episode, Jon will share some valuable lessons that he is learning in partnership and marketing while running ads in Ukraine. To watch the video, go to:  https://youtu.be/oEurPKBTBJU

In this episode, Jon will share about different prayer endeavors that are going on right now, and will share what to do with different targeting options now that Christian options such as Jesus and Bible have been removed. Pray For Ramadan:  https://pray4movement.org/ Pray For Ukraine:  https://pray4ukraine.team/ To watch the training click this link:  https://youtu.be/ZkP_TP9lCz8

In this episode, Jon will share some answers to listeners questions about the verification process for accounts, websites, etc. on different social media channels. To watch the training and podcast, click on this link:  https://youtu.be/LN-tGkleM_M

In this episode, Jon will share his heart about partnership and will share the best practices when you are sharing Facebook accounts, and other data. Knowing how to do it correctly can help keep your partners and other accounts open and secure. To watch this video training, click this link:  https://youtu.be/ujLKTDrnjtA

In this episode, Jon will share 6 different alternatives to Google Analytics that are GDPR compliant. Click the link to watch the video:  https://youtu.be/oSmWNbG6_s8 https://mixpanel.com/ https://matomo.org/ https://piwik.pro/ https://plausible.io/ https://usefathom.com/ https://www.fairanalytics.de/

In this podcast and video, Jon will bring on Allen from the Kavanah Media team, to help show how to use Google Tag Manager to create specific events that will show up within Google Analytics 4. If you are using Bible Downloads, Buttons, or different types of Call to Action items, this training is for you.  To see the training on video, click on this link:  https://youtu.be/cethB_13YnE

In this episode, Jon will share two different ways to build audiences within Google Analytics 4. These audiences and/or segments can be used for remarketing and better understanding your website visitors. Click on this link to watch the video:  https://youtu.be/oVlHZP7BH4U

In this episode, Jon will begin to look at the different ways that Google Analytics 4 can be used to better understand your audience. He will also address the changes within Facebook Targeting and the current issue with GDPR and legal threats. To watch this episode, click on the link below: https://youtu.be/T7OC5b7A_Os

In this episode, Jon will walk through the new, streamlined ad objectives that are now available within Facebook and Instagram ads. To watch the training, click on this link: https://youtu.be/dZSjKlibK4E

In this episode, Jon will address the major changes happening within Facebook's ad targeting and what you can do right away to prepare.   To watch the video recording of this episode with screen examples, click here:  https://youtu.be/KxIPRELiMwY

In this episode, Jon will address some privacy issues and challenges within social media marketing and the GDPR concerns of Europe. He will also begin to look at the benefit and basics of Google Analytics. To watch this episode, click on this link: https://youtu.be/Ozr0J0U7-Wk

In this episode, Jon will demonstrate how to add other tags (Facebook Pixel, Twitter, etc.) so that they work on your website without having to change the code on your actual landing pages and website. To watch the video of this show, go to:  https://www.youtube.com/watch?v=maWg3mAKyok

In this episode, Jon will share some of the benefits and how to get started using Google Tag Manager for your evangelistic website. Watch the video of this at: https://youtu.be/c6IxnelgQGw

In this episode, Jon will share several areas that you can make the most of from your Youtube channel. Even if you don't use Youtube, there are several lessons that can be applied to your overall media outreach efforts. From creating playlists to profile adjustments, there are many ways we can learn and leverage from one media effort to another. 

In this podcast, Jon will share some encouragement and ideas of how to look back to your media outreach efforts and to look forward to the coming year. Ideas for analysis and growth are mentioned, as well as the need to always look up in gratitude to what the Lord is doing through your ministry efforts. 

In this episode, Jon will talk with Patrick Gozur from Faith Comes By Hearing. He will share insights to their Google Ads efforts for ministry teams around the world and we think it will a blessing to you and your ministry. In this conversation he will mention the following things and links: Biblebrain.com -  FCBH's developer API https://software.sil.org/scriptureappbuilder/ FCBH Google P...

In this episode, Jon will share about how to use TypeForm to create questions and options for people on your landing pages. This allows you to better know your audience and their interest and needs. It also can allow you to share the right content with what a person is wanting at that moment.  typeform.com kavanahmedia.com/typeform (An example of how a TypeForm can work in action)

In this episode, Jon will share how to use a builtin tool within the Creator Studio suite to help test different organic posts ideas. You can tests videos, images, links, text, and much more!  

In this week's podcast, Jon will share a FREE way that you can run experiments on your website. This can be a powerful tool to segment your audience, and learn new insights. We hope it is a blessing to you. 

In this episode, Jon will share about how engagement can help you know your audience, evaluate your content, and more. He will also share about several new ad campaign examples that are available for you and how you might use them in your digital outreach endeavors. 

In this episode, Jon will share about how the new, Facebook (Meta) targeting restrictions are coming, and how we can push forward in our efforts despite the changes. He also shares he's recent findings from researching over 200 different ad accounts in this last quarter and gives suggestions on ways that you might experiment and try new things. 

In this episode, Jon will share what the acronym EAT and YMYL have to do with how Google (and Facebook) look at your website and content to determine where it ranks and who sees it. 

In this episode, Jon will be sharing the PACE acronym from the military and how it applies to your digital outreach efforts. When things change, when options are gone, when your team or budget changes, what are you going to do? What is your plan? Have you tested it and trained for it? All of this will be discussed in this week's episode.