Ch*ngona Revolution

How many of us have that one group chat? The one that's seen the breakups, the babies, the layoffs, the birthdays, and honestly keeps you sane?   Now imagine that group chat became a business.   In this episode, returning guest Revekka Balancier and her best friend of 30+ years, Diana, share the story behind Salty Bitches. It's a gourmet salt company for cocktails and mocktails, and it started wit...

You posted. Crickets from your friends. But a complete stranger slid into your DMs like "this is exactly what I needed." Sound familiar? This episode is not about talking badly about the people in your life. It's about understanding why this happens — so you can stop letting the fear of what they think block your magic from reaching the people who actually need it. Because here's the truth: there...

Liz almost didn't share her story. She doubted she had anything valuable to say — even though she'd built a six-figure career from scratch, pivoted industries with zero experience, and completely rebuilt her relationship with herself along the way. In this episode, Liz opens up about the inner journey that changed everything — and how that same self-belief became the foundation for her personal br...

You're not bad at this. The rules just changed — and nobody handed you the new ones. If you've been creating content and watching it flop — or you repost something that used to crush and now it barely gets seen — this episode is for you. Erika breaks down exactly what shifted between 2022 and 2026, and why the way you create content now matters more than anything else. Inside this episode:  – Why...

Ever opened the app excited to post — then saw someone else's win and quietly closed it without sharing? That's comparison. And it's stopping more women from building their personal brand than a lack of talent ever will. In this episode, Erika breaks down why comparison is biological (not a character flaw), and the reframe that changes everything: comparison isn't a wound — it's data pointing you...

You did everything right. The degree. The job everyone told you to want. The boxes, checked. And still — there's that quiet voice asking, okay… when does the good part start? Here's the truth: we never stop evolving. New desires aren't a sign you're ungrateful. They're a sign you're growing. In this episode, I'm taking you inside my actual manifestation process — the mindset AND the strategy. Beca...

"I don't know what to post" is the number one thing Erika hears — from clients, from strangers, from women who know they want to show up but freeze at the blank screen. In this episode, she breaks down exactly how to come up with content ideas at every stage, so you never have to stare at an empty screen again. Whether you're brand new and haven't posted a thing, you're posting but can't stay cons...

Is it actually possible to make money online — or is it too late, too crowded, and only for people with huge followings? In this mini-training episode (voted on by you over on Instagram — 70% wanted to know how to turn content into customers), I'm pulling back the curtain on the exact strategy behind my entire business: your Paid Before Perfect offer. Since 2020, 100% of my business has come from...

At the end of 2025, I was sitting with my expenses, looking at my numbers, and quietly wondering if it was time to close the chapter on this business and go find a job.   My content wasn't performing. Brand deals had dried up. Speaking engagements were gone. And if I'm being honest — I had stopped showing up.   This episode is the behind-the-scenes story of what happened when I decided to go all i...

La chancla. El cinto. La cuchara. There are memes about them. People wear them like a badge of honor. Like it's just part of who we are. But what if it was never ours to begin with? In this episode, I sit down with Leslie Priscilla — founder of Latinx Parenting, certified parent coach with over 17 years of experience, and author of the brand new book CHANCLA: Healing Our Family, Ourselves, and Our...

Re-released episode from November 2025 . I've been talking about personal branding on my Instagram, and something that I noticed is that your personal brand and your self-concept go hand in hand. And as Latinas, our self-concept can be all over the place. We were told to do all the things, get all the degrees, and be as successful as possible, but we were also told to be quiet and be humble. That...

Re-released episode from January 2026 . Many of my CDL clients are currently working on their fear of being seen. And as we talk through their feelings, I'm noticing that everyone is saying the same thing. This fear didn't come from them; someone told them to be afraid of being seen.  Now, it's not always in those words. But if you were being told that calladita te ves mas bonita as a kid, you're...

Re-released episode from August 2025 . The fear of being seen stops us from going after our dreams. But the fear of being seen as an "influencer" is preventing you from making an impact, which is what you really want to do. Our favorite online personalities make an impact on us. It's time to let go of your fear and build the online business you'll be proud of.  Lissette Calveiro is a Latina entrep...

Re-released episode from May 2025. Over the last six years, I've really been getting into the science of manifesting. Because it is a science! Manifesting has everything to do with neuroplasticity, neuroscience, and epigenetics. There's a reason I created my dream life when I left my tech job. And there's one specific method of manifesting that always works for me, so I'm going to share it with yo...

Three years. Over 243 episodes. Not a single week missed.   Until now.   In this episode, I'm getting real with you about where I am in my business, why I'm taking a break from the podcast this July, and what's been happening behind the scenes — including walking away from a program that made me nearly a million dollars to build something that feels more aligned with who I'm becoming.   Because he...

How many of us have been affected by domestic violence, and we didn't even know it? Honestly, I think almost all of us have. Domestic violence is so prevalent, especially in the Latino community. Almost every person I know has a story or an incident, whether it happened to us personally, to friends, or to a family member. And it continues because of this silence that the Latino community emphasize...

For a long time, no one was engaging with my content. I had a core group of followers and some friends and family, but I wasn't getting the kind of engagement I used to get. And honestly? It was really disheartening. I went from blowing up and gaining 200k followers on TikTok to getting less than 100 likes on each post. On top of it all, I was losing followers in droves. None of my old strategies...

Just a few months ago, I felt like giving up. I thought, "This is it! Time to throw in the towel and start looking for tech jobs again!" I was losing hundreds of followers a day, and I didn't know what to do about it. I almost gave up. But then I thought about my WHY.   Your why is what will help you keep moving forward. We know this! Our parents have crossed deserts, endured demeaning jobs, and p...

The social media world is changing, and we all have to change with it! This isn't 2016 anymore. No one wants to see the perfect girl boss who never has any flaws. People want to see real people, with real problems and real solutions.    But that raises another question - how do I be vulnerable online without losing myself? How do I make a connection without being cringe? And how do I create conten...

Social media can make us believe that everyone has it all figured out, except you. You are the lone exception to the rule, and you are the only one who is experiencing unexpected disasters. That is the furthest thing from the truth! Which is why I want to highlight this week's guest, who bounced back from an unexpected business disaster and was all the better for it.  After sailing across the Cari...

As much as I'd love for something like the success of my business to stay consistent, it's just not going to happen. It's part of the human experience. So instead of lamenting about the slow season I was in, I went back to my manifestations, and manifested a newer version of my business - tweaked a few things and overhauled some others - so that I could serve even more people.    Because not every...

I know so many women who want more for themselves. They want to feel comfortable posting online, have financial freedom, and live more courageously. But at the same time, most of them say the same thing: that "it's too late," and "there are already too many influencers." As someone who started posting on social media "late," it's never too late to start.    Give yourself the chance to succeed! I h...

Last year, and if I'm being honest, probably before that, I was in a bit of a content slump. I felt like I wasn't having fun making content anymore. And that can sound silly because I run a business, and content is technically work. But I decided to have fun with my content again, and it was exactly what my business needed to start selling again.   Having fun with my content brought in more sales...

Follower count does not mean much when it comes to making money online. Ok, it means a little bit. You can't sell if no one is around. But you don't need to wait until you have a million followers to sell your services or book speaking engagements. Followers do not automatically equal sales. I have friends who have a million followers and haven't made a dollar online.    So let's say you have less...

My personal brand has been making money for me for YEARS. This wasn't an accident; this was completely by design. Ok, maybe a little bit of it was accidental, but we learn, grow, and study what works so that we can replicate it. And a little help from a coach or a mentor never hurts.    I had no idea how much money I could make from brand deals and paid collaborations. I thought, like everyone els...