Corey Hiben

ChiroX: Business Growth for Chiropractors

Business EN ↓ 46 episodes

Your dedicated resource for actionable strategies and expert insights to scale your chiropractic practice for greater impact and profitability. If you're a chiropractic business owner serious about growth, increasing revenue, and building a thriving practice, you've found your show.

Author

Corey Hiben

Category

Business

Podcast website

www.chiroxmarketing.com

Latest episode

Jul 7, 2026

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Episodes

He Owns 6 Clinics, Trains DCs Worldwide, Adjusts One Bone 07.07.2026

Most chiropractors struggle to scale because they think growth comes from adding more services, more complexity, and more “business tactics.” But what if real growth actually comes from extreme clarity, conviction, and a single focused mission? 🔎 Free Chiropractic Marketing Audit: Your Growth Roadmap to 7 Figures https://www.chiroxmarketing.com/audit Dr. Steve Judson built a multi-location chirop...

He Built a $1M Cash Practice Adjusting Only. Now He Trains New Grads 30.06.2026

Most chiropractors think success comes from scaling faster — more patients, more clinics, more services. But what if the real key is actually doing less, with more clarity and conviction? 🔎 Free Chiropractic Marketing Audit: Your Growth Roadmap to 7 Figures https://www.chiroxmarketing.com/audit Dr. Peter Kevorkian built a seven-figure, cash-based chiropractic practice in Massachusetts over 25+ ye...

The Partnership That Almost Sunk Him in Year 2 (Then He Built $1M+) 23.06.2026

What if the biggest thing holding your chiropractic practice back isn’t marketing… but the belief that you have to do everything yourself? In this episode, Dr. Gregg Gerstin shares the hard lessons that shaped his career—from a partnership disaster that nearly ended his practice to building a thriving million-dollar clinic in Illinois through content, systems, team building, and relentless consist...

He Runs 28 Chiropractic Clinics in Rural Kentucky, All on Insurance 16.06.2026

What if the reason your second clinic fails isn’t marketing… but the fact that your first clinic only works because of you? In this episode, Dr. Dennis Short—founder of Kentucky’s largest chiropractic group with 28 clinics (soon to be 29), professor at Campbellsville University, and author of The Ultimate Chiropractic Practice —shares the systems, KPIs, hiring strategies, and leadership principles...

He Owns 13 Clinics, 4 Failed: The Rule No One Listens To 09.06.2026

What if scaling to multiple clinics isn’t about opening faster… but learning when not to open the next one? In this episode, Allen Miner—owner of 13 clinics across 4 states, chairman of the Ultimate Achievers Club, and founder of Chiro Matchmakers—shares the painful lessons from four failed clinics , the “3-month rule” every chiropractor should follow before opening location #2, and the hiring sys...

He Dropped $90K/Month in Insurance to Build an All-Cash Pediatric Empire 02.06.2026

What if the biggest growth opportunity in chiropractic isn’t better ads… but becoming so specialized that competitors disappear? In this episode, Tony Ebel reveals how he walked away from a million-dollar insurance-based practice, built one of the world’s largest pediatric chiropractic networks, and created a “blue ocean” business model with virtually zero competition. If you want to niche down, s...

Why Adjustments Alone Won't Build a $1M Practice 26.05.2026

What happens when a chiropractor stops selling pain relief… and starts selling human optimization? After 30+ years in practice, Dr. David Lipman walked away from insurance, built a fully cash-based membership model, and transformed his clinic into a bio-optimization center where patients don’t just get adjusted—they get younger, stronger, and sharper. If you’ve ever wondered what the future of chi...

Why Most Chiropractors Lose 80% of Their Patients After Visit 3 19.05.2026

Most chiropractors think patient retention problems start at visit three. Dr. Daniel Bai says that’s completely wrong — the sale was won or lost in the first four minutes. After almost walking away from chiropractic just 18 months into practice, Daniel spent the next two decades studying sales outside the profession and discovered why most clinics leak up to 80% of new patients, even when the clin...

He Lost It All in a Hurricane and Came Back with 3 Clinics 12.05.2026

One hurricane took Dr. Sebastian Bonnin from his best year ever — averaging $120K/month — to zero in less than 24 hours. No patients. No power. No revenue. What happened next is what makes this episode unforgettable: from doing spinal screenings covered in mosquitoes outside a supermarket… to building four clinics across two markets and turning his two worst moments into the biggest accelerators o...

How a Cash-Only Chiro Practice Hit $3M (Without Insurance) 05.05.2026

Dr. Justin Brown reveals what it actually takes to build a high-performing chiropractic practice without burning out — and why most owners are focusing on the wrong things when trying to grow. Discover the systems, mindset, and leadership shifts that separate stuck practices from scalable ones. 🔎 Free Chiropractic Marketing Audit: Your Growth Roadmap to 7 Figures: https://www.chiroxmarketing.com/...

Why I Close My $7M Clinic Every Tuesday (And Why You Should Too) 28.04.2026

Dr. Josiah Fitzsimmons is building a nearly $7M chiropractic clinic from a single location — while shutting the office down to patients every single Tuesday. Discover why most clinics are only operating at 20% schedule utilization, the “Disney experience” systems that keep patients coming back, and the data-driven mindset that helps practices scale without adding unnecessary overhead. 🔎 Free Chir...

How to Scale from 500 Miles Away 21.04.2026

Dr. Tim Weselak built a durable chiropractic practice that continues to grow even while he lives 500 miles away. Discover how he made his clinic run in just 48 hours a week, the simple metrics he tracks from his phone to stay in control, and why 91% of patients who reach a re-sign visit commit again. 🔎 Free Chiropractic Marketing Audit: Your Growth Roadmap to 7 Figures: ⁠⁠https://www.chiroxmarket...

He Built a $1M+ Practice Doing ONE Thing 14.04.2026

Anthony Pellegrino breaks down why most business owners stay stuck doing everything themselves — and what it actually takes to build a scalable practice. Discover the shift from operator to owner, why you’re likely the bottleneck in your own business, and how to build systems that grow without you. 🔎 Free Chiropractic Marketing Audit: Your Growth Roadmap to 7 Figures: ⁠⁠https://www.chiroxmarketin...

You Don't Have to Choose Between Great Care and Great Money 07.04.2026

Dr. Caleb Braddock has spent 20+ years building a $3M practice in a small town while helping scale 80+ clinics across the country. Discover why most chiropractors stay stuck in a “poverty mentality,” the communication gap that kills growth, and the mindset shift required to charge what you’re actually worth. 🔎 Free Chiropractic Marketing Audit: Your Growth Roadmap to 7 Figures: ⁠https://www.chiro...

Stop Seeing Patients 5 Days a Week: The Systems That Actually Scale 31.03.2026

Nikki Cottis shares the brutal piece of feedback that completely changed how she saw her business, and revealed what was actually holding her back. Discover why working harder isn’t the answer, the hidden pattern keeping most business owners stuck, and the mindset shift required to move forward. 📈 Get Your 2026 AI-Readiness Score: https://chiroxbusiness.com/ Dr. Nikki Cottis is a chiropractor and...

Build to Sell Even If You Never Plan To 24.03.2026

Stuart Bernsen is the founder of Chiro One Wellness Centers, a chiropractic organization that scaled to 160 locations across North America before being sold to private equity at 9x EBITDA, a deal almost unheard of in the chiropractic industry. 📈 Get Your 2026 AI-Readiness Score: https://chiroxbusiness.com/ In this episode, Stuart explains why most chiropractic practices are personality-driven bus...

How to Scale Without Burning Out (6 Docs, 2 Practices) 17.03.2026

How Dr. Lona Cook scaled her chiropractic practice from 200 to 300 visits per week in just one quarter — and how a single piece of feedback completely changed the way she practices. 📈 Get Your 2026 AI-Readiness Score: https://chiroxbusiness.com/ Dr. Lona Cook runs a unique chiropractic practice in Chippewa Falls, Wisconsin. Today, her organization includes six doctors, two locations, and a public...

Built $40M Practice, Takes 8 Weeks Off: The Anti-Hero System 10.03.2026

How Dr. Jason Green scaled from a $2.5M clinic to a $40M healthcare organization - and why “Hero Doctor Syndrome” is keeping most clinic owners stuck. 📈 Get Your 2026 AI-Readiness Score: Chiroxbusiness2026 AI-Readiness Assessment | https://chiroxbusiness.com/ Dr. Jason Green is a chiropractor and healthcare entrepreneur who built and scaled multiple clinics, growing from a single location doing r...

Why $1M Is Keeping Most Chiropractors Broke (The $5M Single-Location Blueprint) 03.03.2026

How Dr. Bobby scaled from a struggling $1M practice to a $5M single-location powerhouse — and why he believes the $1M goal is actually keeping most chiropractors broke. 📈 Get Your 2026 AI-Readiness Score: https://chiroxbusiness.com/ Dr. Bobby is a chiropractor based in Australia who took 3 years to collect his first $1M. But what happened next changed everything. He quickly scaled past $2M, then...

How to See 450 Patients a Week Without Burning Out (The $600/Hour Mindset) 24.02.2026

How Dr. Ryan Davis built a 450-visit-per-week practice in Minnesota without burning out. Discover the $600/hour mindset shift his coach forced him to make, the systems that allow CAs to handle patient prep, and why hiring his first associate was the catalyst that changed everything. 📈 Get Your 2026 AI-Readiness Score: https://chiroxbusiness.com/ Dr. Ryan Davis runs Davis Chiropractic Health &...

She Shut Down a $20K/Month Med Spa to Go All-In on Chiropractic 17.02.2026

How Dr. Lisa Parissi built a thriving high-ticket chiropractic practice in Newport Beach (one of the most saturated markets in the country) charging high-ticket care plans to patients who are actually invested in their health. Discover why she burned the boats, moved across the country, and bought a practice she couldn't afford. 📈 Get Your 2026 AI-Readiness Score: https://chiroxbusiness.com/...

You're Doing the Wrong Job: Why 70% of Chiropractors Are in the Wrong Role 10.02.2026

Most chiropractors are working in the wrong role in their business. Dr. Eric DiMartino breaks down why 70% of docs are wired to be caregivers, not CEOs, and how understanding your cognitive design is the first step to scaling without burnout. 📈 Get Your 2026 AI-Readiness Score: https://chiroxbusiness.com/ Dr. Eric DiMartino owns multiple chiropractic clinics in Michigan and coaches at The Remarka...

You're the Bottleneck: How to Scale Your Practice Without Being the Engine 05.02.2026

Most chiropractors are the engine, battery, and exhaust of their practice—and that's exactly why they're stuck. Discover how Dr. Stephen Franson built a 1,000-visit-per-week practice while winter surfing in New Hampshire, and the exact systems he used to stop being the bottleneck. 📈 The Million-Dollar Marketing Scorecard: https://chiroxbusiness.com/ Dr. Stephen Franson is known in the chi...

Why High Profit Margins Are Actually Destroying Your Practice 03.02.2026

Why high profit margins might be killing your retention and exit value—and how Dr. Austin Cohen scaled to 13 locations by prioritizing leadership over cash flow. Discover the unconventional financial strategy Austin used to build enterprise value while keeping his best people around. 📈 The Million-Dollar Marketing Scorecard: https://chiroxbusiness.com/ Dr. Austin Cohen runs Corrective Chiropracti...

Learn, Play, Implement AI: The 4-Pillar Framework for Chiropractors 28.01.2026

Dr. Jay Greenstein has run multiple DC-area clinics for 30+ years and founded Embody Health (gamification tech company). His mantra? "Learn, play, implement AI—the rate of change is so fast, if you don't get involved now, you'll be left behind." Here's his 4-pillar AI framework and why retention matters more than leads. 📈 Get Your 2026 AI-Readiness Score: https://chiroxbusin...

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